ThinkAlternate Technologies

At ThinkAlternate Technologies we automate and simplify daily business operations of our customers by building Mobile and Web Applications that create processes automations for Sales and Order management, POS systems(Point Of Sale), projects & milestone management, Inventory management, Repairs system, certificate generation, customer feedback system, etc.

My role here is to identify tech solutions to key business bottle necks and bring relief and growth to our customers business. My key roles and responsibilities are,
- Develop Technical Solutions for retail business problems
- Design & Architect Systems for Mobile & Web Applications
- Create processes to increase operational efficiency, reduce Human errors and improve task accuracy
- Host Applications on Cloud Services for high availability and scalability at very low cost investment.
- Project Management
- Client Relationship Management
- Heading Product Development Team and their Deliverables
- Hands-on coding when needed on Mobile apps (Android & iOS native App development, Flutter Apps)
- Debugging and problem-solving along with the development team.

Founding Director

Clippet

Introducing Clippet.ai India’s First On-Demand Design Services Platform. 

Ever imagined graphic designs done in minutes ? Clippet becomes the first company globally to deliver designs in under 90mins!

Co- Founder and CTO

RUSTIC TONES

Rustic Tones works to offer sustainable clothing for mindful living people that not only protect but nurture both the people and the planet. Right from the first step of organic cultivation to the last strip of biodegradable packaging and special mention dyes from the very essence of mother nature and herbal plants. We stay loyal to the soil. 
We design baby clothing that is of practical useful styles that are safe and comfortable for babies.

Business Advisor, Co-Founder

Amman Tyres

My current focus is to digitally transform the business into a tech-enabled and automated business.
The business has been Digitised and currently in the process of Digitalisation. Once We achieve our digitalisation goals, we would be all set to move the business into Digital Transformation stage where we would be disrupting the market.

In the past, I had been managing Sales & Marketing, Business Development, Finance & Operations in the family-run Brick-n-motor Business.

Amman Tyres is one of the most trusted tyre dealers in Bangalore for the last 32 years. Wholesale and retail tyres available for Cars, Two-wheelers, Tractors, Goods Vehicles and all other automobiles.

Head Of Digital Transformation, Partner

Playonomics

Handle everything that is technology. 
Tech: Python Django, React.
Cloud: AWS, Firebase.

Chief Technology Officer

iDare - Support, Safety and Wellness

Hand holding the business, operations and technical team for all technology solutions and needs.
Was part of the product team for product innovation, analytics and growth for user acquisition, user engagement, user retention and monetisation strategies. 

Performed Go To Market for iDare App and successfully performed multiple release stints by steadily growing the user base.

Chief Technology Officer Consultant

CASH+ A Lifestyle & Neo Bank App

Product release, innovation, GTM plan, development team hand holding, Tech Hiring.

vMobo Inc.

Head and own the mobile app product for design, development testing and deployment.
Apart from end to end development my responsibilities include ownership of product development for both Android and iOS mobile apps.

Android & iOS App Developer

NOROC Solutions Pvt Ltd

-- Consumer based product development for simplifying payments in industries such as Food and Beverage, Vehicle insurance, Vehicle service, Diagnostic centres, Flea markets, etc.

-- Focus is primarily towards building robust mobile payment apps for android smartphones with a rich and native user experience.

-- End to end product development including architecture, design, development, testing and deployment.

Android App Developer

TEKsystems

-- Design and development of Android enterprise level applications following Agile development.
-- Knowledge in being able to consume and develop REST web services.
-- Architect the development using Model View Pattern (MVP) architecture.
-- Test cases using Junit and Mockito.
-- Experience in working with Maven and Gradle build tools.
-- Exposure to Jenkins for Continuous Integration (CI) 
-- Exposure to Sonar Source for continuous inspection of Code Quality.
-- Deployment and Administration of Apps on Google Play Store.
-- Eclipse and Android Studio for Dev IDE.
-- Exceptional Communication and Leadership skills.
-- Extensive knowledge in preparing Business requirement documents and functional specifications.
-- Creative problem solving skills with excellent team building and interpersonal skills.

Android Application Developer

Working on an Infrastructure project on VMware. Key skill sets included in the project are,
> IBM Tivoli Identity Manager (ITIM)
> VMware vSphere client
> VMware Horizon View Administrator
> VMware View Client
> VMware ThinApp capture
> Microsoft Remote Server Administration Tools (RSAT) 
> Microsoft Share Point.
 
Leading a team of 15 members also includes additional responsibilities such as
Resource management.
Risk prediction and management.
Decision making.
Continuous Improvement Process/Planning.
Active involvement in the Steering Committee for reports and statistics.

Consultant Engineer / Team Lead

I Help Non-Tech Founders with Tech Leadership | Founding Director @ ThinkAlt Tech

Goutham is a passionate Entrepreneur who lives and breathes Mobile App Development. His passion towards building apps led him to start ThinkAlternate Technologies, fastest growing Mobile App development company in Bangalore, India.  
He is process driven and makes sure his clients always get the best in class products for their business, while primary focus being growth of his clients business.

He is a highly energetic leader who goes above and beyond for a product success. He has so far built more than 100+ Apps for customers in India, USA, UK, France, Japan, Gibraltar, Canada and various other countries across the globe. 

Goutham also guides and hand-hold startups by being their fractional-CTO. 

You will find him in his element when he’s talking about business, building mobile apps, swimming meditating, travelling and finally being himself with a good cup of coffee and a non-fictional read. 


ThinkAlternate Technologies

★ One of the fastest growing Mobile App Development Company known for executing complex projects.

★ Certified development team.

★ Process driven framework for timely delivery and lifelong support.

Our In-house product success team can help you build your dream product in lighting speed.

Goutham Iyyappan

Strataigize Marketing

📱 We’re a full-service partner for mobile app and product growth, focusing on scaling acquisition, retention, and revenue.

📈 Growth Strategy
🔍 App Store Optimization (ASO)
🎥 Ad Creative Production
💰 Performance Marketing & Paid UA
📊 Paywall Optimization & Monetization Tests
🔄 Product-Led Growth
📲 UX Design & Research
📧 CRM Strategy & Implementation

Chief Marketing Officer

McGavin Marketing

Marketing Consultant

Bemoved Media

• Coordinated brand development campaigns, ensuring a unified narrative across all channels for a robust omni-channel presence
• Executed marketing initiatives to strengthen funnel retention, optimizing conversion paths, and enhancing customer loyalty
• Developed and managed long-term strategic plans, overseeing project execution to secure sustained growth and market positioning

Growth Marketing Manager

Market One

• Managed ad campaigns across multiple sectors including petroleum, mining, SaaS, education and finance
• Drove campaign performance through a/b testing, fine-tuning content and targeting to improve key performance indicators
• Curated 'Making Cents', a weekly newsletter providing insights on the Canadian market - featuring industry analysis to spotlight top clients

Digital Marketing Manager

ECHOS

ECHOS (Eaton Cognitive Health Optimization Systems) helps seniors enhance their cognitive performance through mental exercises.

• Managed day-to-day operations; supervised staff, started and spearheaded business projects
• Implemented data-driven 6-month business plan with an 11x ROI, quadrupling subscriptions and improving conversion by 35% through A/B testing
• Guided marketing strategies and product decisions through audience segmentation

Growth Manager

lululemon

Financial Analyst

Coca-Cola Bottling Co. Consolidated

Operations Specialist

I’m Ian McGavin, a growth marketing strategist driven by a passion for helping brands unlock their full potential. My journey began with the legacy of my great-grandfather, who built McGavin’s Bread into a Canadian industry icon. His relentless dedication to quality and perseverance shaped how I approach every challenge—creating impact that lasts.

As Co-Founder of Strataigize, I’ve had the privilege of partnering with innovative companies in industries like AI and fitness, crafting strategies that redefine success. It’s not just about driving growth; it’s about creating stories that resonate. I use data-driven insights and dynamic marketing approaches to deliver results that go beyond the numbers. From managing multimillion-dollar campaigns to building loyal customer bases, I’m focused on ensuring brands are set up for sustainable, long-term success.

Before launching Strataigize, I led marketing teams where we didn’t just meet targets—we exceeded them. Whether it was achieving 11x ROI or running viral campaigns that captured national attention, these moments pushed me to think bigger and find creative, effective solutions. The lessons I’ve learned along the way continue to fuel my work as both a strategic thinker and hands-on leader.

Outside of work, I’m deeply interested in personal growth—exploring cognitive performance, health, and well-being. I believe that a balanced mind and body are essential for achieving peak performance, both professionally and personally. I’m also passionate about mentoring the next generation of marketers, learning from them as much as I share my own experiences.

If you’re looking to elevate your brand and build a strong foundation for future growth, let’s connect. Together, we can turn your vision into reality.

taplio

The Battle

Goutham Iyyappan

Ian McGavin

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