Video Easy Peasy

As a Live Stream Strategist & Business Book Coach, I can make your journey from EXPERT to AUTHOR be as easy peasy as possible!

Services:
🌟 1:1 Coaching & Consulting
🌟 Book Publishing Services
🌟 Repurposing your Video Content
🌟 Live Video Content Creation 
🌟 Done-for-you Custom Videos
🌟 Presentations, Workshops & Seminars

It's my belief that harnessing the power of live video and published books can help business professionals stand out from the crowd. Whether you're building a business, seeking career advancement, or aiming to become a recognized thought leader, I'm here to help you amplify your voice and expand your reach.

Live Stream Strategist & Business Book Coach

Are you ready to transform your conference presentations into authentic, engaging experiences that move audiences? Written by international speakers Tiina Jarvet and Gillian Whitney, this refreshingly honest guide proves that anyone—yes, even introverts!—can become powerful presenters by embracing their unique voice.

Co-author: Your Voice Matters

Unlock Your Expertise and Become a Published Author. Are you a business professional with valuable insights to share but struggle with the idea of writing a book? "From Expert to Author: How YOU Can Write YOUR Business Book" is your roadmap for transforming your expertise into the book you've always dreamed of writing.

Author: From Expert to Author

Are you ready to skyrocket your visibility, establish your authority, and attract your ideal clients? Look no further than LinkedIn Live! Drawing from her own journey from a shy introvert to a sought-after guest expert, Gillian shares her proven strategies for showing up with confidence and making a lasting impact on your audience. This book is your behind-the-scenes guide to becoming the best LinkedIn Live guest you can be.

Author: LinkedIn Live Guest Mastery

Tired of sending resumes that get ignored? Want to stand out from the crowd and get noticed? What if you could instantly catch the eye of recruiters and hiring managers? You can with the power of video! Video is the new secret weapon for job hunters. But only if you use it right. This book has inside tips to help you master video and take your job search to the next level.

Author: Stand Out In Your Job Search With Video

Do you get nervous when you have to be on camera? Transform your camera fears into camera charm with How to Feel More Comfortable on Camera! With this book, you’ll be able to speak confidently, connect with your audience, and share your ideas without feeling like a bundle of nerves.

Author: How to Feel More Comfortable on Camera

I love being on guest on podcasts, LinkedIn Lives, YouTube Video Podcasts, & Private Webinars. Subjects I speak about include: LinkedIn Video, Live Streaming, Video Marketing, & Online Marketing. If you are interested in having me as speaker on your show, please reach out by sending me a LinkedIn Direct Message OR email me directly at: gillian@videoeasypeasy.com

Public Speaker

I have oodles of free video tutorials that will help you with your online marketing.  To help you, I. have grouped my videos into playlists.

🎬 Live With Gillian & Friends (Every Tuesday)
🎬 Live Streaming Easy Peasy With StreamYard
🎬 LinkedIn Easy Peasy
🎬 Video Easy Peasy
🎬 Captions Easy Peasy
🎬 Camera Confidence Easy Peasy
🎬 Webinar Replays

YouTube Channel: Video Easy Peasy 

I am a Live Stream Strategist & Coach specializing in LinkedIn video. I believe every business professional needs to be using live video to market themselves. Whether you're building a business or seeking employment, live video can help can be more visible. 

Services:
🌟 Workshops & Seminars
🌟 1:1 LinkedIn Live Stream consultation & coaching
🌟 Done-for-you custom videos for your live streams
🌟 LinkedIn Live repurposing to create video & audio content

I enjoy sharing easy peasy solutions to help business professionals get started with LinkedIn live video.

Live Stream Strategist & Coach

Easy Peasy Books Podcast

"Live With Gillian & Friends" is a 30 minute show co-streamed to LinkedIn & YouTube. The audio portion is later published as the "Easy Peasy Books Podcast." Each week I chat with successful writers who’ve navigated the journey from expertise to influence by writing a book. And I also chat with industry experts in writing, publishing, and marketing to provide valuable insights to would-be authors.

🎥 I go LIVE every Tuesday at: 1pm ET / 10am Pacific Time

Check out my LinkedIn Events tab for upcoming episodes and replays of previous shows.

Check out the audio podcast at: https://podcast.easypeasybooks.com/

Podcast & LinkedIn Live Host - Livestreaming

Toastmasters International

Joined Toastmasters in December 2013. I was most recently a member of Summerlin Toasters in Las Vegas, NV. Before that, I was previously a member of Box Elder Toastmasters in Logan, UT. During my many years with Toastmasters, I have served as the VP of Membership, VP of Public Relations, & President. 

NOTABLE ACHIEVEMENT: In 2016 I was the 1st Place Winner for Table Topics (Impromptu Speaking) for District 15, which is comprised of 5 states.

Member - Advanced Communicator Bronze

Launch4Life

Every business needs to be using video to market your business. Video boosts your online visibility, increases sales and promotes your business like no other marketing tool.

Video Marketing & Business Coach

At Launch4Life we help help coaches, consultants, & small business owners attract clients with Easy Peasy Marketing strategies. We can help with video marketing, social media platforms, email marketing, SEO basics, or how to use graphics to help market your business online.

Business Coach & Social Media Marketing

Whitney Communications

Prior to starting my own business, my work experience included a variety of freelance and corporate positions: Online Curriculum Developer, Website Design & Developer, Technical Writer, Computer Trainer, Information Broker, and Librarian.

Communications Specialist

😮‍💨 Struggling to turn your expertise into a published book? 

I'm Gillian Whitney, a Live Stream Strategist & Business Book Coach who helps professionals transform their knowledge into published books that build authority and influence.

As your dedicated guide, I focus on two powerful paths to get your book into the world:

📚BOOK CREATION & PUBLISHING

I'll help you:
- Transform your expertise into a compelling manuscript
- Navigate the self-publishing process with confidence
- Create a professional book (both ebook and print)
- Launch your book strategically

🎬 VIDEO MARKETING MASTERY

I'll show you how to:
- Use LinkedIn Live to build buzz for your book
- Create engaging video content that attracts readers
- Build your author platform through video
- Leverage content across multiple platforms

My secret sauce? Making the entire journey Easy Peasy! With 4+ years of LinkedIn Live experience (200+ episodes) and three published books under my belt, I know how to simplify the complex world of book publishing and video marketing.

Why work with me?

✅ Host of "Easy Peasy Books Podcast" - where I interview successful authors weekly

✅ Award-Winning Toastmaster and International Speaker

✅ 10+ years of marketing and business coaching experience

✅ Proven track record of helping professionals share their expertise

Whether you're just starting your book journey or ready to market your masterpiece, I offer practical strategies and proven techniques to help you succeed. Together, we'll craft a personalized plan that aligns with your unique goals and personality.

Ready to go from expert to author?

Send me a DM and let's chat over a virtual cuppa! ☕️ 

*************************************************

CONTACT INFO

💌 Gillian @ VideoEasyPeasy.com

☎️ +1-702-900-8635‬

🌎 VideoEasyPeasy.com
🌎 EasyPeasyBooks.com

🎥 YouTube: @VideoEasyPeasy

*************************************************

🥳 FUN FACTS ABOUT ME 🥳 

🌏 Quad citizen (Canada 🇨🇦, UK 🇬🇧, USA 🇺🇸, Israel 🇮🇱)

💻 Global digital nomad - have laptop will travel 🧳

📍 Based in Las Vegas, working remotely with clients worldwide 🌍

❤️ INFJ personality type - perfect for coaching 🤗

"INFJs' nonstop search for learning, self-growth, and development—and wishing the same for everyone else—makes them very reassuring to others and people worth emulating."
 - Otto Kroeger, Type Talk at Work

🤗 I'd love to know what's your personality type (aka Myers Briggs) and see if we're a good match. 🙌

Gillian Whitney

Cytiva

• Provide the necessary solutions & outcomes in the area of liquid chromatography for protein purification processes as well as insights within the life science & biotechnology industry.
• Responsible for driving the sales of ÄKTA chromatography systems, UNICORN software, pre-packed laboratory columns & media from academia & teaching labs to start-up biotechs & established pharmaceuticals and from lab-scale to process development scales.
• Deliver various workshops throughout the year on "Online Presence & Digital Footprint", especially during on-boarding programs for new hires as well as to current colleagues looking to upskill on their digital acumen in this emerging hybrid ways of doing business.
• Advising, coaching & mentoring fellow colleagues about the importance of outstanding customers experience (CX) and a win-win sales enablement mindset throughout the buyer's journey to establish strong long-term relationships.

Lab Chromatography Sales Specialist

I now work at the new Cytiva (formerly GE Healthcare Life Sciences), an organization of more than 6,800 colleagues across 40 countries around the world.  With a strong passion for life sciences, I am driven in bringing transformative health to patients through scientists, engineers, research hospitals and the pharmaceutical & biotech industries.

ÄKTA chromatography & Biacore SPR Sales Specialist

GE Healthcare

• Provide solutions to FPLC protein purification processes & challenges as well as insights within the life science & biotechnology industry.
• Responsible for driving the sales of ÄKTA chromatography systems, UNICORN software, pre-packed laboratory columns & media for protein separation & purification.
• Give internal & external technical training, scientific seminars, life science workshops and promotional activities.
• Drive & initiate development of new business opportunities working with GE Account Managers from R&D to BioProcess scales to obtain maximum synergy across the business focused on the protein sciences workflows.
• Coordinate with Sales Specialists handling adjacent workflows & technologies like Protein Identification with chemiluminescent gel doc imagers / Typhoon fluorescent scanners, Biacore Label-Free Protein Interaction for SPR (surface plasmon resonance), High Content or High Resolution cellular analysis & microscopy like IN Cell Analyzer, WAVE bioreactors, HyClone cell culture media and Whatman filtration in the non-life sciences arenas like environmental labs or food & beverage industries.
• Prepare & participate in regular business reviews / forecasts to ensure a constant flow of information between the territory / key accounts, and GE.
• Coach & mentor sales colleagues as well as train new hires during on-boarding.
• Work with 3rd party distributors to provide sales channel choice for customer buying preferences.
• Collaborate with non-GE Sales Representatives who have complimentary product portfolios to provide total application solutions for scientific researchers.

Protein Chromatography Sales Specialist

• Drove the sales growth & built market presence of GE Consumables products by working with customers & distribution partners to promote the features & benefits of the products to current and potential customers in order to meet or exceed territory sales targets.
• Developed and regularly reviewed territory business plans describing actions and strategies necessary to deliver sales results
• Nurtured effective customer/supplier relationships so that the customers viewed GE Consumables as a valued resource and supplier.
• Maintained up-to-date distributor representative & management contact information including territory and account responsibilities.
• Collaborated with capital equipment sales counterparts within territory to maximize sales potential of associated Consumables & adjacent technologies.
• Coached & mentored sales colleagues as well as train new hires on Consumables products.
• Actively participated in corporate initiatives and sales/marketing projects to increase corporate sales growth.
• Awarded Century Club status by exceeding 2011 & 2012 sales quotas.

Consumables Territory Manager

• Worked in collaboration with Fisher Scientific & VWR International with a total of 28 Application Specialists and over 300 Distributor Representatives to achieve financial goals.
• Supported distributor field operations in the day-to-day interaction with customer base in 18 states of the US East Region plus Puerto Rico.
• Monitored and reviewed distributor service partner performance during formal business reviews and as necessary to support field sales management.
• Provided coaching and guidance to distributor sales team in day to day sales activities.
• Ensured that distributor network was trained and offered consistent, standardized service.
• Responsible for the sales funnel and sales target for defined region through distribution channel partners.
• Reviewed and enhanced core sales processes such as forecasting, pricing, and sales processes.
• Supported field operations market level interaction with distribution channel partners.
• Refined, created, and implemented tactical sales such as business reviews, service approvals, and payment processing.
• Assisted in the integration of Whatman sales team into GE through technical training, coaching & mentorship.

Distribution Project Manager

• Integrated the logistics, mechanisms & concepts of distribution channel partnership within the life science consumables portfolio.
• Worked in collaboration with the VWR International sales team consisting of 5 Life Science Specialists & 56 Sales Representatives to achieve financial goals.
• Coordinated with 3 other field colleagues from the Midwest/Southeast, West Coast & Canada to provide consistent training, messaging & branding of GE consumables products.
• Collaborated with internal personnel to create & build distribution infrastructure to support the nascent 3rd party business.

Sales Project Manager

• Developed & managed a pipeline of Life Sciences products and sales opportunities within pharmaceutical, biotech, academic and government research institutions in the NYC metropolitan area.
• Executed the sales process from lead generation, presentations, proposals, through closing the sale.
• Developed sales tools such as creating local marketing campaigns & conducting technical seminars to drive market adoption of GE products.
• Supported product deployment, applications training & after-sales needs.
• Identified & evaluated emerging trends with the intent of driving innovative market-specific solutions to establish GE Healthcare as the distinct industry leader in the life science industry.
• Developed account plans with various commercial and other cross-functional personnel to maximize overall GE revenue opportunities.
• Interacted with Regional Sales Directors and sales teams as required to grow the GE Healthcare business & strengthen our relationships with customers.

Life Sciences Sales Representative

Protein Purification Sales Representative

Amersham Pharmacia Biotech

Chromatography Sales Representive

* Supported the sales force and engineers within the US Northeast territory at customer sites whether it be academic, governmental or industrial by providing chromatographic & software assistance from laboratory scale & drug discovery to manufacturing & production.
* Conducted ÄKTAdesign chromatography and FPLC™ system & UNICORN™ software demonstrations.
* Trained customers as well as fellow employees on chromatography products, including Bio-Rad BioLogic™ DuoFlow™, BioLogic HR, BioLogic LP & NGC™ systems as well as ChromLab™ Software.
* Provided seminars in protein purification & production.
* Attended and assisted in trade shows, product shows & vendor show.

Field Applications Specialist

Pharmacia Biotech

• Developed, coordinated and implemented direct promotional campaigns for North America & monitored their effectiveness.
• Managed the company’s customer database which were used for direct marketing mailers.
• Interfaced between the Direct Marketing group, the Sales Force, Customer Service and other departments within BioLab & BioIndustry.

Direct Marketing Manager

• Assisted industrial, governmental and academic customers in the use of chromatographic products which aid in the separation and purification of proteins, drugs and by-products of genetic engineering.
• Recommended appropriate methods, media, and hardware for separating biomolecules.
• Troubleshot FPLC & HPLC systems, other scientific instruments and the spectrophotometer product line.
• Corresponded with customers over the phone, in-house or on site.
• Coordinated with marketing, telemarketing, sales personnel, Field Service Engineers & Field Application Specialists in troubleshooting matters.
• Performed experiments and evaluate technical information for publishing in various company literature.
• Trained co-workers and new hires on chromatography product lines through in-house courses, lectures, laboratory exercises and customer 
• Attended trade shows and conferences to support the marketing team and sales representatives on a technical level.

Senior Technical Consultant

Technical Support Specialist

International Flavors & Fragrances

Summer internship to analyze the acids of the fruits going into food & alcoholic beverages.

Quality Control Laboratory Technician

I assist biochemists in achieving pure protein samples by providing the tools & technical resources needed for research & development.  My expertise spans upstream & downstream processing as well as adjacent technologies like Western blotting & Surface Plasmon Resonance (SPR).

★ With experience across academia, start-up biotech, pharmaceuticals & biopharma, I support research from R&D and Process Development (PD) to scale-up and BioProcess (BP) manufacturing.

★ I empower researchers by sharing knowledge & skills to overcome separation & purification challenges.

★ I educate scientists on chromatography techniques, helping them select the most effective columns & resins for their separation needs.

★ My specialties include antibody purification for biotherapeutics & structural biology techniques like X-ray crystallography, cryo-electron microscopy (cryo-EM) & nuclear magnetic resonance (NMR).

★ I collaborate with Lab Operations Managers & Core Facility Directors to manage the lifecycle of critical equipment, ensuring optimized lab operations & sustained peak performance.

As a Cytiva Volunteer, I actively support local STEM initiatives, encouraging high school students, especially women and minorities, to pursue careers in science, while also fostering leadership development to inspire the next generation of innovators & industry leaders.

Interested in improving your separation & protein purification process?  Let’s discuss creating a tailored separation & purification scheme or configuring an ÄKTA chromatography system for your specific application needs.  Connect with me on X, formerly Twitter (@InsightSherpa) for technical tips, tricks on FPLC protein purification & life science industry insights.

I’m also eager to connect with experts & thought leaders in social media, digital sales enablement & content marketing to enhance the technical knowledge and support I deliver to life science researchers.

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Gillian Whitney

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