Giada Salvo 🚀

LaunchDarkly

Director, Sales Development, EMEA & APAC

Senior Sales Development Manager, EMEA & APAC 

Feature flags work best when used all the time. But as flags proliferate, they become hard to manage. LaunchDarkly streamlines feature flag management at every stage. We serve trillions of flags every day and provide critical development infrastructure for some of the world’s most recognised brands, like Vodafone, IBM, HP and Atlassian. 

Our customers have achieved:
-9X increase in deployment frequency 
-27% decrease in time to release new features 
-76% decrease in time from commit to deploy

Senior Manager, Business Development

Primer

Primer is the world's first no-code automation platform for payments and commerce. We enable companies to unify their entire payment and commerce stack and build sophisticated, end-to-end payment flows with a checkout developers love.

In this role, I'm responsible for: 
- Setting the strategic direction of the EMEA team, in alignment with Global Sales Leaders 
- Outlining prospecting framework based on multi-channel approaches 
- Hiring and retaining the team 
- Creating and monitoring working cadences 
- Presenting KPIs to senior management

Business Development Representative Manager, EMEA

Wazoku

- Led the EMEA, LATAM and NAMER BDR team
- Responsible for inbound and outbound pipeline generation 
- Delivered a step-by-step sales playbook
- Implemented a structured career framework 
- Led Forecasting calls and team presentations

Global Business Development Representative Manager

Responsible to lead and motivate the business development representative team, including communicating team goals and sharing best practices. I assist management with hiring processes and new team member training and oversee team member's work for quality and efficiency.

Senior Business Development Team Leader

Responsible for the full sales cycle of Small and Mid Businesses.

Senior Business Development Executive

Wazoku is the UK's leading collaborative idea management software company - empowering enterprise, public sector and third sector organisations to innovate and achieve their corporate goals. 

In my role, I am responsible to open dialogue between Wazoku (& Innocentive) and third-party organisations to drive sales growth and influence company revenue. Responsibilities include presenting our company to potential clients, customizing product solutions and building long-term relationships.

Our software is helping global businesses, governments and creative industries generate, capture, evaluate, prioritise and implement the best ideas. Clients include HSBC, South East Water, Anglia Water, Novartis, Ferring Pharmaceuticals, Barclays, Aviva, Bristol-Myers Squibb, Orix, Waitrose, University of Oxford, Allen & Overy, Ministry of Defence UK and many more.

Enterprise Business Development Representative

SkyWay Technologies Co.

Sales Development Representative

When I first moved to London, I knew very little about tech sales.

I quickly realized that the fast-paced environment was exactly what I was looking for, and soon found myself immersed in the BDR world.

Bit by bit, I learned the sales process and developed strategies that helped me succeed.

I studied the craft of sales relentlessly, learning from every conversation, every win, and every loss.

Patterns started to emerge, and I developed a framework — a blend of data-driven strategies and personalized engagement — that helped me consistently exceed my targets.

As my framework solidified, I transitioned into a new role: sharing what I’d learned with others.

My shift from individual contributor to management came when I realized I could not only drive my own success but also empower others to do the same.

In this new chapter, my focus shifted from pipeline generation to people development.

I don’t just want my teams to hit their numbers — I want them to build meaningful, sustainable careers.

I work closely with each team member, tailoring coaching to their individual strengths, and I’ve watched them grow into high performers.

It wasn’t long before I was recognized as one of the top Sales Leaders for FY24 at LaunchDarkly and earned a spot in the President's Club.

Today, my leadership is driven by the same principle that took me from BDR to manager: with the right framework, support, and guidance, anyone can achieve their full potential.

Connect with me if you're new to tech sales and want to learn more, or if you're seasoned and eager to share best practices.

Business Development Representative Manager

- Lead a global team of 10 BDRs 
- Responsible for inbound and outbound pipeline generation 
- Delivered a step-by-step sales playbook
- Implemented a structured career framework 
- Led Forecasting calls and team presentations

Giada Salvo

Head of Solution Engineering

Solution Engineer

Klarna

Leading a multi-competence team (Commercials, Finance, Analytics, Delivery and Marketing) to fully support our merchant partners.

Klarna offers "Buy Now, Pay Later" solutions to merchants from all sectors: from beauty to jewelry to tech, both for e-commerce and in-store.

Head of Partner Success Team UK Pink

What my day looks like:
- Work alongside Commercials to convey Klarna value proposition
- Support merchants designing a solution tailored to their specific needs and infrastructure
     - Integrate new payment system (frontend and backend, Order Placement and Order Management)
     - Design Smoooth UX
- Collaborate with the Delivery Manager to implement Klarna according to best practices
- Provide continuous two-way feedback between Klarna Product/Engineering team and customers

Solutions Engineer

Leading and coaching a team of brilliant Delivery Managers

Competence Lead (Acting) - Solution and Delivery

Sensibill 

Sensibill offers a B2B2C solution to retail banks to improve customer engagement by managing the receipts for SME, corporate and personal consumers.

- Second man on the ground for the EMEA team
- Engaging banks and FI throughout Europe 
- Leading technical discussion for implementation through API or SDK into bank's mobile app
- Attending and presenting at events and conferences

Presales Technical Consultant

Featurespace

Featurespace provides a unique Machine Learning B2B solution to protect Financial Services institutions from frauds.

My Responsibilities included:
- Working with our customers to design a solution tailored to their business needs. 
- Answering RFx, preparing Proposals and SoW and delivering technical presentation and demos

Solution Consultant

ip.access

ip.access Presence product provides precise geo-localisation of users through mobile networks with limited RAN integration to be used for geo-fencing, customer demographic analytics and targeted marketing campaign.

-	Continuous engagement with Tier-0 and Tier-1 MNO.
-	Working closely with partners, managing the relationship and pitching to potential customer our joint proposition
-	Constant engagement with C-level stakeholders, both internal to ip.access and external.
-	Managing the PreSales team, training, resource allocation and collateral update.

Senior Technical Consultant

Pre-Sales Technical Consultant.

-	I was involved in the day to day communication with the customer, working together to find the best way to implement our solution into their infrastructure. 
-	I offered my help not only in the integration of the product but also in the definition of the business cases that allow our customers to generate revenue using our solution.
-	My goal was to enable the customer to achieve his revenue target, in particular regarding the Big Data Monetization team. 
-	I have managed several PoC and PoV around the world and brought few of those to commercial roll-out.
-	I worked closely with the Product Management to continuously evolve our product towards customer's needs.
-	I trained and supported new member of the team and led the PreSales team.

Technical Consultant

-	I worked closely with the Sales team to help new customers adopt and integrate our solution.
-	I led the initial customer engagement and the first deployment of our new product.
-	I’ve created and maintained the hosting platform for the "Presence Solution"​ based on a cloud system (Unix based VMs) using CentOS, IpSec, MySQL, Python, Java, Ansible, Docker, Git and others technologies.
-	I deployed several instances of our backend server within different cloud providers (VMWare, Rackspace).

Consultant Engineer

Orange

Internship focussed on analysing the power consumption of mobile networks (2G/3G/4G) and providing solutions to increase efficiency through cloud RAN.

évaluation étude de l'apport d'une architecture Cloud RAN en terme de consommation énergétique des réseaux mobiles 2G/3G/4G

Internship

As a Senior Pre-Sales Consultant with extensive technical expertise in e-commerce, machine learning, data analytics, and mobile networks, I bring a unique blend of technical knowledge and sales acumen to the table.

With a successful track record in the Financial Services industry, specifically in payments, fraud prevention and customer engagement, as well as in the Telecommunications sector, working with 2G/3G/4G, BLE, and WIFI technologies, I am well-equipped to drive business growth and success.

An experienced leader, I have a proven ability to lead multi-disciplinary teams, mentoring team members and helping them to develop their individual skills, while focusing on achieving common team targets. 

I have been involved in several stages of the new product life-cycle, from design through development and sales, working with key customers including MNOs, Financial Institutions and Enterprise Merchants.

I am a motivator and team builder, who strongly believes that having a team fully engaged and on-board is essential for success and improving overall morale. I am excited to bring my skills and experience to new challenges and opportunities in the industry.

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Giada Salvo

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