If you want people talking about your brand in ways that matter, you need a guide. That’s where I come in. I help businesses shape their narratives, craft compelling messages, and get noticed where it counts.

https://rivershark.com

Go there. Have a look around. Drop us a line. We’ll get stuff done.

What?! You want to know more? 

I like you already as you are not one to be content hanging out on the shore, peering at the ocean. You want to dive in, feel the cold splash of life on your skin as your face cranes toward the warmth of the sun. 

Here’s stuff about me. If I’m the kind of person you think would be fun business, then we really should be talking.

This profile space has been left intentionally blank. Currently rebranding. Expect a sharper, more ridiculous, but highly effective version of this soon.

You are invited to be connected to me via the LinkedIn algorithms by following me (I don't know how you do that) or requesting a connection (I DO know how you do that!) Every request will be scrutinized thoroughly for the tracking code IFIWEREARICHMAN and the hashtag #TeamYellowPeanutMM to determine your sanity in wanting this dubious honor. No generic requests will be granted; you must personalize the message .... the selection process will be brutal.

You still want more? Are you kidding right now? What do you think I do all day, poop out words? 

Ok, I do kinda do that... sometimes I can even control which end they come out, though there is no guarantee. No, I will not make a car video or a parody of a client call video. I know, I know, they are all the rage but you probably guessed by now that I roll just a little bit to the left and uphill.

Hey, you asked ... Oh, what's that? You DIDN'T ask? Well, now you know. TMI is my game and I know I have already gone on one sentence longer than you can tolerate. Yet, you kept reading. Who is the crazy one now?

Who stole my Wite-out? Just bring it back, no questions asked.

Hey, if you got this far, condolences... but also here is my original headline before LinkedIn decided that 4 characters was enough for everyone... they are wrong, right? 

Author, Copywriter, Word Slinger, Digital Hobo, Roustabout, Publisher. I also CEO at Rivershark Inc and TourneyCentral in my spare time.

Want to see how I turn words into weapons? Grab Monkey with a Loaded Typewriter on Amazon. Or just hire me, and I’ll write things that make people actually pay attention.

Gerard McLean

POISE Foundation

Director of Programming & Grantmaking

Program Officer - Fiscal Sponsor Partnerships

Crossroads Foundation 

Director of Programs

United Way of Southwestern Pennsylvania

As the Quality Advisor, I was responsible for ensuring out-of-school time programs have the resources necessary to carry out continuous quality improvement processes.

Selected Contributions:
•	Facilitated monthly Quality Campaign orientations for potential members along with the quarterly Quality Campaign meeting which convenes all 50 partnering organizations for a time of professional development and networking

•	Reviewed all Quality Campaign applications and works closely with all applicants prior to submission to the Quality Campaign Committee.

Quality Advisor/Trainer - APOST

Adagio Health

Assist in managing a budget of nearly $750,000
Manage 6 regional supervisors who in turn oversee program implementation throughout our 23 county region
Facilitated the implementation of various evidence-based programming thereby enhancing the value of the program and making it more valuable to potential funders
Increased programming from 1,860 presentaions in 11 counties to over 4,000   presentations in 23 counties from 2005 to 2010.  
Increased fee for service programming from $28,000 to $70,000 from 2009 to 2010.

Community Education Manager

Coordinated successful teen conference with over 400 in attendance
      Added value to the program by expanding services to other counties   and community organizations.
      Conducted trainings for delegates from other nations, including a successful community health training

Supervisor

Provided oversight of Teen Peer Education Program; Supervised 17 peer educators providing 873 programs to over 17,000 students
Assisted CAPP Director in securing external funding for all departmental programs.
Assisted with fiscal oversight of program budget and submitted monthly reports for state/federal reporting

Asst. Supervisor

Lead Peer Educator

	Passionate, energetic and strategic forward thinking senior level professional, with 23 years of experience collaborating with individuals and community agencies. 
	Dynamic trainer, group facilitator and consensus builder with extensive experience working with a wide range of audiences.


taplio

The Battle

Gerard McLean

Damion H.L. Wilson

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