Product Marketing Alliance

The Product Marketing Alliance exists to create a space to help individuals and organizations drive company-wide alignment around product marketing as the scalable, sustainable source of business growth.

Member

Knowmax

Partner Marketing Lead

Continuo

Product Marketing Manager

SaaSPay

- As the first PMM hire, I managed a team focusing on sales enablement as a function. 

- I crafted the positioning, messaging and narrative document that was mapped to sales focused content. 

- I worked on building a GTM and managing the cross functional channel between sales, marketing and the product teams. 

- I built quarterly competitive analysis processes in tangent to the PRD and syncing it with sales goals.

I’ve been crafting stories for as long as I can remember, but in 2020 I decided to take the plunge and dedicate myself full-time to the content curating profession. Since then, I’ve been very fortunate to work exclusively in the fintech, business, and crypto industries.
 I see stories in everyday life just waiting to be told and do my best to be the medium through which they reach the masses. Over the years, curating content in various niches has helped me understand the importance of content via storytelling. From creating content strategies to enhancing customer experiences, I aim to drive growth by infusing your brand with innovation. 
To know more, check out- 
https://gehnakundra.wixsite.com/my-site

Content Strategist

Dashify

With Dashify, I get to write for companies like Visa and craft infographic designs that work for the financial industry.

Financial Writer

Niklogic

Setu

At Setu, I managed to enhance the LinkedIn engagement reach at 5% which is almost double the average engagement rate. While crafting content strategy I managed to write and interact with stakeholders about newer concepts like ONDC. 
I managed to achieve consistency in the companies online brand awareness efforts.

Content Writer

OfBusiness

Oxyzo Financial Services

I am passionate about my love of storytelling which is driven by customer insights and user psychology. To accomplish this, my prime focus is on delivering key outcomes, building amazing teams, and quickly adapting to new learnings. For me, it's the satisfaction that comes from making customers feel truly connected to a product through effective storytelling.

As a Product Marketer, my present role allows me to leverage the power of storytelling to communicate the unique value proposition of products. I believe that storytelling is a powerful tool that can captivate an audience and make them truly understand and appreciate the benefits of a product or service. By incorporating storytelling into my role, I ensure that my marketing efforts leave a lasting impact on the customer.

Some of my notable achievements include:
- 5x increase in lead generation pipeline for clients, resulting in significant business growth through strategic marketing.
- Creation of content in various forms, always emphasizing the core elements of storytelling.
- Content impressions exceeding 250k+, indicating the successful reach and engagement of my marketing campaigns.

As a person, I am known for my authentic approach, gratitude, and sense of humor. I believe in staying true to myself and bringing my unique perspective to everything I do. It's important to me to foster positive relationships, and I strive to create a collaborative and supportive environment in both my personal and professional life.

I can learn, align, and lead teams:
- I like to win, but the true joy lies when the team wins. 
- I speak about "low-hanging fruits" and "aha moments" 
- I excel at the execution of ideas in constraint timelines 
- I focus on making high-quality decisions with a constant curious soul 

Professional Skills- Content Marketing | Product Marketing | Business Development | Strategic Planning | UX writing and design | Content Roadmap | Marketing Strategy 

To get a better view of what I bring to the table, check out https://linktr.ee/gehnakundra

Gehna Kundra

Senior Analytics Associate @ Novartis | Big Data | Content Creator | 41k+ Linkdlen💜 | Go Getter | Brand Collaboration 🤝 | 20 million + Content Impressions 📈| Retail Investors | Ex ZS Associates

Let’s be that senior whom we always wanted in our life. 🚀 

Wanted to elevate your data skills and career then let’s connect🤝 

As a Senior Analytics Associate at Novartis, I use data to drive business decisions and deliver innovative solutions for complex problems. I have a Bachelor of Technology from Harcourt Butler Technical University, where I gained a strong foundation in data analysis, statistics, and machine learning.

In my current role, I collaborate with cross-functional teams to identify opportunities for optimization and guide strategic decision-making based on data-driven insights. I leverage the latest tools and technologies, such as SQL, Python, PySpark and Contour to extract insights from big data sets and support product development, commercial strategy, and clinical research. I am committed to staying ahead of the curve in emerging technologies and best practices in analytics to continuously enhance Novartis' data-driven culture.

I also have experience as a Decision Analytics Associate at ZS, where I worked with client stakeholders across the world, specializing in the Pharma Industry, to understand their needs and translate data into insights that drive business value. I delivered high-quality and impactful analytics solutions through a collaborative approach, focusing on sales force strategy and commercial effectiveness.

Additionally, I am passionate about sharing my knowledge and expertise with the broader data community as a content creator. I create engaging and informative content that simplifies complex concepts and makes them accessible to a wider audience, through tutorials, blog posts, and video content. I strive to inspire curiosity, drive learning, and help people advance their careers in the data field.

taplio

The Battle

Gehna Kundra

Ashish Singh 🇮🇳

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