Most businesses leave their growth to chance, hoping their sales process clicks or their events spark engagement. I know, because I used to do the same.

As a sales leader and later a founder, I saw how outdated sales playbooks and underpowered event tools caused wasted opportunities, friction, and stalled growth. 

I was frustrated, because even talented teams and passionate communities couldn’t prove their true value.

That’s what drove me to rethink both challenges from first principles. I built Sales Market Fit to break sales down into something teachable and repeatable, and I co-founded SixSides to help leaders turn events into lasting communities. 

Along the way, I created DealBuddi, an AI sales coach to scale these frameworks and make them accessible to every SaaS founder and sales team.

Today, I help SaaS founders, sales leaders, and event communities simplify complexity, prove their value, and achieve growth. 

Whether it’s through smarter sales or stronger communities, my goal is simple: to ensure no business leaves their success to chance.

Gavin Tye

Most businesses don’t have a lead generation problem.
They have a conversion problem.

I’ve worked with SMEs and high-ticket service providers for over 15 years, and here’s what I see most often when they run ads:

Leads come in, but they don’t reply or ghost after one touchpoint.

Ad costs keep rising while ROI gets worse.

Sales teams waste time chasing unqualified leads that were never a fit.

Prospects drag out long sales cycles with no decision in sight.

Marketing & sales don’t align, so leads slip through the cracks.
Not only that, sales team still stick to old traditional conventional way of prospecting, building pipelines and close sales - no wonder conversion has been getting lower and lower. 

“Proven” strategies from 3–5 years ago just don’t work anymore.

The truth is - the problem isn’t just your ads.
It’s the lack of a system that connects ads to trust to conversions.

That’s why I built the 3-Step AI-Powered Conversion System:

1️⃣ Attract – Precision-targeted ads and offer positioning so you only draw in the right prospects.
2️⃣ Nurture – An AI-driven Trust Funnel System (CRM + WhatsApp + authority content) that keeps leads warm and engaged.
3️⃣ Convert – Consultative conversation frameworks that consistently turn prospects into paying clients.

✅ Over $30M+ in sales personally closed.
✅ Digital systems delivering 26X ROAS & $5M/month revenue.
✅ 750+ professionals trained in consultative, authority-driven selling.

💡 To help SMEs and service providers get started, I’ve created the ANB Framework (Attract–Nurture–Convert Blueprint) - a practical guide to fixing the 3 most common leaks in your ad-to-sales pipeline.

🎁 Download it free https://talktoyourcmo.com/get-anb-framework - join our free community for free weekly deep dive, exclusive event and community meet invites!

If you’re tired of ghosting prospects, wasted ad spend, and long sales cycles - the good news is:
You don’t need more ads or more salespeople.
You need a smarter system.

📩 DM me or book a free 15-min Strategy Session if you want to see how this system can help you turn clicks into clients https://cal.com/stephanielam/30min

taplio

The Battle

Gavin Tye

Stephanie Lam 蓝梦云

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