DealBuddi

I guide DealBuddi’s vision and partner with B2B founders, owners and sales teams to turn expertise into predictable, scalable revenue.

Strategic direction
• Define the product roadmap, brand positioning and go-to-market priorities
• Translate long-term vision into focused quarterly sprints so the team ships features that matter

Sales strategy co-creation
• Work directly with founders to turn big goals into an actionable plan grounded in Sales Market Fit and the 5ATE method
• Move organisations from hope-based selling to proactive demand creation

Playbook integration
• Build repeatable messaging frameworks, qualification guides and deal checkpoints that new reps can use from day one
• Map every activity to the buyer’s journey so value is clear at every stage

Coaching and upskilling
• Run workshops, pipeline reviews and live deal sessions to lift individual and team performance
• Provide ongoing feedback, role-plays and metric reviews to make new skills stick

Deal de-risking
• Act as the trusted advisor on the team’s shoulder, surfacing hidden friction and navigating stakeholder politics
• Quantify ROI and craft business cases that move prospects from interest to commitment

AI-driven scale
• Codify successful patterns into DealBuddi AI agents, giving teams on-demand guidance and tailored insights
• Continuously learn from wins and losses so every engagement makes the next one smarter

My goal is simple: make sales feel less overwhelming and more inevitable—one founder, one team, one deal at a time.

Founder 

Our B2B SaaS Journey Podcast

As Co-Host of Our B2B SaaS Journey, I lead conversations that unpack the unfiltered reality of building a B2B SaaS company from ideation to (hopefully) exit. 

Together with my co-founder, I share the wins, missteps, and frameworks that shape how we build SixSides, an event and community engagement platform.

Core Responsibilities

Content leadership: Shape episode themes around the real problems and decisions we face as early-stage founders.

On-air hosting: Co-present weekly podcast episodes, providing perspective from my role as Sales/Marketing Lead.

Storytelling: Translate raw founder experiences into practical lessons and playbooks listeners can apply in their own companies.

Audience engagement: Encourage listeners to subscribe, share, and interact across platforms (Apple, Spotify, YouTube, LinkedIn, Substack).

Community building: Position the podcast as a transparent, founder-led record of building SixSides, helping other SaaS founders learn in real time.

What the role represents
This isn’t just hosting a podcast. It’s documenting a startup in the messy middle, sharing frameworks like Sales Market Fit and founder-led go-to-market, and proving that building in public can be as valuable for the founders as it is for the audience.

Co Host

SixSides

As Co-Founder responsible for Sales and Marketing at SixSides, I'm dedicated to re-inventing the way communities connect, engage, and grow through innovative event technology. 

At SixSides, our platform is designed to deliver unique value for each side of an event community; Event Organisers, Attendees, Sponsors, Speakers, Associations and Staff.

Leveraging my extensive experience in strategic sales, marketing, and community engagement, I help organisations create exceptional event experiences that foster meaningful connections and drive measurable outcomes. 

My role involves developing and implementing strategies that highlight SixSides’ unique capabilities, including gamification, real-time networking, and insightful analytics, enabling our clients to achieve sustainable growth and profound community impact.

I believe in the transformative power of events to build stronger communities, amplify brands, and foster collaboration across industries.

Let's discuss how SixSides can help you elevate your community through memorable event experiences.

Co-Founder, Head of Sales & Marketing

Sales Market Fit

I help B2B founders transition from founder-led sales to a structured, scalable, and repeatable sales approach by finding their Sales Market Fit—the missing piece in most startups’ growth strategies.

Through a proven, structured approach, I help startups:
✅ Develop a repeatable sales framework that doesn’t rely on just one person’s skills
✅ Shift from ad-hoc selling to a process-driven approach that delivers consistent results
✅ Build and enable high-performing sales teams with the right tools and strategies
✅ Shorten sales cycles, increase close rates, and make sales a driver of growth rather than a bottleneck

I’ve seen too many startups struggle with unpredictable revenue, stalled deals, and sales teams that just don’t perform. 

The problem isn’t the people—it’s the lack of a structured approach to selling. Without Sales Market Fit, scaling sales is impossible.

My methodology ensures that startups position themselves correctly in the market, craft compelling messaging, and optimise their sales process for repeatable success.

If you're a founder looking to get control of your sales function, scale beyond yourself, and build a winning sales team, let’s have a conversation!

Core Areas of Expertise
📈 Founder-to-Team Sales Transition – Helping startups shift from relying on the founder to a scalable, structured sales function
🧘 Sales Market Fit Discovery – Finding the right positioning, messaging, and go-to-market strategy for predictable revenue
📓 Sales Team Enablement – Building playbooks, frameworks, and processes to make sales teams more effective
🛞 Demand Creation & Sales Friction Reduction – Helping buyers make faster, better-informed decisions
Sales Process Optimisation – Structuring sales in a way that aligns with how buyers actually make decisions

Founder

Intercept East

As a strategic sales and marketing leader, I have successfully developed and implemented comprehensive sales and marketing strategies that have driven revenue growth, improved market positioning, and increased customer acquisition. 

My approach focuses ensuring that our value proposition aligns with customer needs and delivers measurable business outcomes.

Key Responsibilities:
✅ Developed and executed a structured sales strategy, optimising market positioning and streamlining the sales process to accelerate deal closures.
✅  Led the implementation of a Sales Market Fit approach, ensuring repeatable and scalable success in customer acquisition and retention.
✅  Designed and delivered targeted marketing campaigns, aligning brand messaging with customer pain points to increase engagement and lead conversion.
✅  Spearheaded business development initiatives, identifying new markets and expanding the customer base to drive revenue growth.

Sales and Marketing Director

Conductor

I am responsible for evolving Conductor's sales strategy to focus on its unique value proposition: using the latest neuroscience technology to improve clients' businesses.

Our customer-centric approach is focused on adding extraordinary value through the sales process and into a long-lasting partnership.

Head of Growth

FlyFreely

FlyFreely is a market-leading Drone Management Platform that enables any organisation, anywhere in the world to deploy drones at scale legally, safely and efficiently.

Growth Manager

GrowthMentor

Providing 1:1 mentoring for entrepreneurs starting and growing their own businesses through GrowthMentor, a curated platform of invite-only startup and growth marketing mentors who have proven experience in their fields. 

Join to find your next mentor » https://www.growthmentor.com/?ref=gavintye

Mentor

Kinatico (Formerly CV Check)

CVCheck is a market leader in the global compliance, management and reporting SAAS workforce management sector. 

CVCheck is an ASX listed HR technology company servicing over 25,000 SME and large enterprise clients plus 1 million individual clients across Australia and New Zealand.

Client Executive

MyPass Global

Head of Growth & Partnerships

Most businesses leave their growth to chance, hoping their sales process clicks or their events spark engagement. I know, because I used to do the same.

As a sales leader and later a founder, I saw how outdated sales playbooks and underpowered event tools caused wasted opportunities, friction, and stalled growth. 

I was frustrated, because even talented teams and passionate communities couldn’t prove their true value.

That’s what drove me to rethink both challenges from first principles. I built Sales Market Fit to break sales down into something teachable and repeatable, and I co-founded SixSides to help leaders turn events into lasting communities. 

Along the way, I created DealBuddi, an AI sales coach to scale these frameworks and make them accessible to every SaaS founder and sales team.

Today, I help SaaS founders, sales leaders, and event communities simplify complexity, prove their value, and achieve growth. 

Whether it’s through smarter sales or stronger communities, my goal is simple: to ensure no business leaves their success to chance.

Gavin Tye

Wilson Innovations Pty Ltd

Wilson Innovations has been established to manage equity ownership of early to mid staged innovations and provide guidance, as required, to Founders.

Director

Korral Pty Ltd

Korral transforms food service management by offering a user-friendly platform that enables businesses
to streamline operations, enhance sustainability, reduce waste and improve cost-efficiency.
Korral doesn’t sell products, we provide outcomes.

Founder and Managing Director

Innovyz

Innovyz are a commercialisation organisation.
This role was the culmination of the knowledge and experience built up over 25 years.
Responsible for:
• Defining intrinsic value and converting to commercial value and entering market/s
• Forming mutually beneficial relationships with research organisations, and development of a private network, across Australia and New Zealand
• Identifying a pipeline of high value potential venture opportunities either through early stage, mid to late stage, underperforming spin outs and underperforming stand-alone acquisitions
• Negotiating terms to realise value across the board
• Developing IP Strategy
• Overseeing financial modelling, market analysis and technical validation
• Developing the business and investment strategy
• Development of pitch and presentations to investors
• Implementing company formation requirements
• Stakeholder management
• Mentoring existing team or targeting and negotiating the team moving forward

Commercialisation Manager

ONE Foundation International Inc

ONE Foundation's mission is to partner with, and empower, local service providers to generate strong and healthy communities.
My role was to transition the organisation into a dynamic, stakeholder needs organisation from a limited awareness and revenue generation model by exploring and implementing key strategies for long term sustainability.
Responsible for:
▪ Identifying, ascertaining and removing barriers to success (Board and Partnerships)
▪ Developing and implementing business plan from board guided Strategic Plan
▪ Developed, sought Board ownership and implemented 2017 to 2020 Strategic Plan
▪ Implemented sound financial and compliance initiatives
▪ Established the organisation to be able to reach out to every child, school, family and community in need through strategic partnerships.

Chief Executive Officer

Destiny Rescue

Destiny Rescue (DR) is committed to rescuing, restoring and reintegrating children from sexual slavery around the world as well as ascertaining children at risk and implementing prevention strategies.
Responsible for:
▪ Uplifting and consolidating prior poor relationships (Advocates and volunteers)
▪ Planning and developing new revenue generation relationships with potential Advocates, churches, schools, community organisations and corporate entities
▪ Developing and implementing state strategic and business plans
▪ On occasion, part of the Rescue team overseas to rescue children from sex slavery
▪ Instilling an excellence reputation as a charitable option is SA

State Manager SA

Chrysalis Health Pty Ltd

Chrysalis Health was established in 2013 to investigate specialised equipment distribution opportunities within the healthcare industry as the starting point of the group’s diversification programme.
Reporting to Seeley International Founder and Executive Chairman, Frank Seeley AM, and Group Managing Director Jon Seeley, I was charged with taking the foundational concept to commercialisation, which involved:
▪ Market/business feasibility research and analysis, including detailed competitor analysis/opportunity analysis
▪ Development and implementation of a Strategic Business Plan
▪ Supplier pricing negotiation
▪ Manufacturing ideology, taking into account cost, transport and logistics
▪ Budget development and funding requirements
▪ Targeted relationship strategies
▪ Establishing systems
▪ Marketing/web design etc
▪ Achieving revenue budgets and sales based on forecasting

Various Companies

MD, Executive Chairman, CEO, State Manager and BD roles in start ups, emerging and mature organisations.

Various Senior positions

I am an entrepreneurial management professional with over 25 years experience in various industries including corporate consultancies, start-ups, NFP’s and Government with proven abilities in:
• Developing and implementing business strategy (Strategic development and stakeholder engagement)
• Developing and implementing revenue generation strategy including forecasting and budget alignment)
• Developing and/or refining the value proposition
• Financial Management
• Staff and other stakeholder management (Board and Customers)
• Developing competitor analysis
• Developing customer, industry and sector analysis (current and new) and opportunity management
• Developing and implementing capital requirements with subsequent capture
• Increasing awareness
• Developing value add services
• Achieving targets
• Legislative compliance and governance
Having the ability to quickly understand the industry and sectors involved in has allowed me to work in industries as diverse as water supply and treatment, child slavery and international development to aquifer storage and recovery to healthcare to environmental management.
I have been responsible for workplace health and safety (as responsible officer), been accountable for organisation wide P&L/Balance sheet and have reported directly to Boards of Directors.
Have also served as a member of multiple Governance Boards, in both commercial and not-for-profit sectors.
My experience also includes technology transfer and commercialisation, achieving positive research and commercial outcomes and obtaining investment for innovative activities and have demonstrated experience in recognising new opportunities and developing ideas into commercial reality through capital and resource input leading to equity management.

Career Highlights
• Guided and mentored 10+ technology and business founders
• Established profit making ventures from early stage concept
• Healed relationships and built positive revenue generating enterprises
• Turned around loss-making entities
• Delivered ‘cross pollination’ Business Development of a publicly listed company
• Negotiated exclusive commercial contracts with third party suppliers and researchers
• Implemented tangible KPIs and reduced staff turnover
• Motivated stakeholders to increase service provision whilst delivering change management
• Exceeded budget through periods of uncertainty and economic down turn
• Developed and implemented QA/QC to significantly decrease cost

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