Truva

Truva handles the busywork intelligently saving your sales team hours each week, so they can focus on what matters most - building and closing deals. Many teams have seen up to 25% increase in sales where Truva's AI agents automated email drafting and follow up for them.

Co-Founder & CEO

Sleek (Acquired by Snackpass)

- Spun out of my time at Lightspeed Fellowship. Partnered with an ex-colleague from Google to navigate the pivot maze to found Sleek.
- Youngest company to be featured on Forbes AI 50 - America's most promising AI companies
- Sleek built APIs to calculate occupancy data, accurate wait times & surge pricing.

Co-Founder & CTO

Google

Tech Lead in NBU monetization in Search Ads. Led multiple initiatives in Google Search Ads including the design and execution for Google Lead Form Ads.

Technical Lead

Lightspeed Venture Partners

Fellow

LinkedIn

* Led efforts to convert Azkaban from a single server service to a distributed platform service by improving webserver to support multiple executor servers. Implemented multiple feature to release Azkaban 3.0.0.
* Supported 1500+ users including engineers, analysts and data scientists.
https://github.com/azkaban/azkaban/releases/tag/3.0.0

Senior Software Engineer

Microsoft

• Worked in Ranking Team in Bing Local Search Team. Improved and created new machine learning features, free forms, and training data generation techniques for local relevance.
• Increased recall and precision metrics for 10 markets by more than 5% each. Built ranking pipeline infrastructure and automated training of Local Segment Rankers for 7 markets.
* Nominated as a member of Machine Learning Group (MLG) at Bing, India.

Software Engineer 2

Google Summer of Code

Developed a customizable and accessible web based ePub book reader component for Infusion framework. Details: https://github.com/logiclord/ epubReader.

Student Developer

Mentor Graphics

Automated Power Format (UPF) generation in performance analysis of circuit designs.

Software Engineer Intern

* Developed an in-browser meta-metadata authoring tool that supports defining metadata structure as a strongly typed object, and using the DOM from the browser to facilitate semi-automatic derivation of XPath expressions. 
• Tool is available as Firefox Greasemonkey script and Chrome extension at http://code.google.com/p/googlesummer-of-code-2011-interface-ecology-lab.

Developed a machine learning pipeline to personalize Bing results for sports queries. Managed to give advanced experience to 5.2% daily Bing users.

CEO & Co-founder - Truva AI

I’m a builder, dreamer, and problem-solver who turns big challenges into simple, impactful solutions. As CEO & Co-founder of Truva AI, I’m on a mission to take the grind out of sales by automating all the boring stuff so teams can focus on closing deals and celebrating wins.

Previously, I co-founded Sleek (acquired by Snackpass) and had the privilege of leading initiatives at Google, where I contributed to products that scaled globally. A Forbes 30 Under 30 honoree and Stanford graduate, I’m passionate about creating technologies that not only drive efficiency but also inspire trust and security in the AI-driven future.

Let’s build the future, one innovation at a time.

Important message: Talk to me like a pirate from Pirates of Caribbean if you message me.

Gaurav Aggarwal

As a Freelance Marketing Consultant, I've worked with a wide spectrum of brands across the E-commerce, Fintech, and B2B SaaS industries. My core areas of expertise include:

✅ Performance Marketing: Implementing strategies that drive quantifiable outcomes at scale, on channels like Meta, Google, Snapchat, and Apple search ads. Along with working towards a 360-degree marketing plan with retention & CRM strategies.

✅ Strategic Marketing Planning: Creating tailored roadmaps for marketing success.

✅ Analytics: Adept at leveraging various analytics tools like Google Analytics, Mixpanel, Metabase, Tableau, and Appsflyer, among others, to help you set up an analytics engine, derive insights, make data-informed decisions, and optimize campaigns.

✅ Project Management: Overseeing initiatives from inception to execution, ensuring timely and effective outcomes.

I'm dedicated to providing tailored, data-driven solutions, and empowering businesses to capitalize on effective marketing strategies.

If you're in search of a dedicated partner to help navigate the ever-changing marketing landscape and elevate your business, feel free to reach out. Together, we can turn your marketing goals into measurable results.

Contact me at abhay@dreamoutloudmedia.in and let's embark on your journey to marketing success.

Freelance Marketing Consultant

TripleDart

Managing a team of analysts to develop, execute media plans & optimising the funnels for efficiency 
while spending over of USD 15M+ per annum to drive user acquisition & revenue for clients across industries like: 
✅MedTech
✅Banking
✅MarTech
✅Fintech
✅Construction & Supply Chain Mangement

I work with Product, Analytics, Design & development teams to execute full funnel paid media campaigns. 

➡️ Primary Platforms used: Meta (Facebook & Instagram), Google, LinkedIn, Tiktok, Snapchat etc
➡️ Primary KPIs: CPL, CPA, Qualified leads, Pipeline Generated, Revenue Generated.
➡️ Primary Tools : Hubspot, SalesForce, Factors.ai, Mixpanel, Browsee, Clevertap, MoEngage, Appsflyer.

Lead - Paid media

Marketing Consultant

DECA Games

I worked for the organic & paid user acquisition for: 

✴️ 4  popular game titles 
✴️ Each with over 100 million installs on the Google Play Store. 

Through the implementation of marketing techniques and targeted outreach strategies, I effectively enhanced the visibility and appeal of these games, driving substantial growth in their user base.

FamPay

➡️ Led new user acquisition & Grew from 100k to 15M+ app installs through paid channels. 
➡️ Scaled Monthly transacting users to 2M+ from under 30K

1. Top-of-the-funnel User Acquisition:
    - Spearheaded new user acquisition strategy for top-of-the-funnel growth across multiple channels, including Facebook, Google, Snapchat, affiliates, and programmatic media buying
2. Growth Focused Customer Acquisition:
    - Focused on expanding new user acquisition while simultaneously developing an LTV-based customer acquisition model to ensure sustainable growth
    - Successfully led the growth of new user installs by 40x while reducing CAC by 90% over a 2-year period, scaling monthly budgets high to 6 figures in USD.
3. Retention and User Engagement:
    - Increased monthly transacting users to high 7 figures and improved user retention from ~30% to ~75% by implementing an LTV-based customer acquisition model, utilizing data modeling and attribution tools such as Google Analytics, Firebase, AppsFlyer, Mixpanel, and CleverTap
4. Collaboration and Partnerships:
    - Worked closely with teams from Facebook, Google, Snapchat, AppsFlyer, affiliates, and programmatic partners to optimize user acquisition and growth strategies
5. Quality User Acquisition and Revenue Growth:
    - Focused on acquiring higher quality users, resulting in a 57% increase in revenue per user in November 2022 compared to April 2021, by refining targeting and acquisition strategies

By adopting a comprehensive approach to user acquisition and growth, successfully expanded and refined our customer base, leading to increased engagement, revenue, and retention.

Performance & Growth Marketing

Paytm

Senior Associate - Business Solutions

nearbuy.com

-Responsible for creating and running for retention and user growth and managing the incentives and CLM programs.
-Working in collaboration with the Content, design, and operations teams for an end to end campaign planning and execution.

Growth & Retention

-Revamping the paid and organic social media strategy.
- Content development and management.
-Influencer marketing for multiple month long campaigns. 
-Worked on strategic brand alliances, with brands such as oneplus.

Growth Intern

Dream Out Loud media

- Created Dreamoutloud media Pvt. Ltd. right out of high-school.
- Social media engagement of over 50M+ audience.
- Content Production, paid reach, celebrity influencers management.
- Worked with brands like Reliance Jio, Alibaba Group & Hike messenger.

Worked towards creating an e-commerce platform for Football apparel and accessories.
- Sponsored Football tournaments in Mumbai, Pune and Delhi-NCR.

Co-Founder

Performance & Growth at FamPay | Fellow GrowthX, Stoa School | Digital media professional.

I am a results-driven Marketing Leader and Growth Strategist with 7+ years of experience driving user acquisition, engagement, and revenue. 

Most recently, I led cross-functional teams at TripleDart, partnering with SaaS brands to implement data-driven paid media strategies that significantly boosted new user acquisition.

Prior to that, I consulted at DECA Games, where I guided growth and user engagement for four top-performing titles with over 100 million total installs. I also served as a Performance & Growth Marketing Lead at FamPay, spearheading multi-channel acquisition campaigns, scaling monthly budgets to six figures (USD), and improving user retention and transaction sizes through targeted, data-driven initiatives.

With experience spanning eCommerce, Fintech, and SaaS, I bring broad expertise in lead generation, app marketing, data analytics, and revenue growth. I hold a Bachelor of Technology (B.Tech.) in Electronics & Communication Engineering from APJ Abdul Kalam Technological University, along with a GrowthX certificate and Stoa general management credentials.

I’m passionate about generating quantifiable value and building brands. I welcome opportunities to collaborate on innovative marketing projects and explore new strategies that push the boundaries of growth.

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Gaurav Aggarwal

Abhay Sharma

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