Frederik Baun

Founder

Words Sounds Visuals

Upwork

Top-Rated freelance copywriter on Upwork. I can help you with SEO, blog content, email newsletters, landing pages, website copy, and much more. Click the link below to hire me!

Freelance Copywriter

THE MIDI MUSIC COMPANY

Creative Associate Professional

Ivory Research

Content Writer

Critical Essays Limited

The B. Blunt Agency

EIGHT MAGAZINE LIMITED

Urban Foxes

Musician

Groupon

Market Development Team Leader UK & IE

I write reader-optimised content

If YOUR business is making AT LEAST six figures per year…

Then let’s be honest – you don’t *really* want a copywriter. 

You’re not sitting around in your office, thinking:

“If only we had copy, things would be fine.”

Because it’s not what you *really* want.

What you *really* want is… 

🥁… Drumroll… 🥁

… Customers!

(Y’know, the people who keep you in business.)

But let’s go a level deeper…

Why do you want a successful business?

It’s not a trick question – it’s sales psychology:

– Maybe you do it for the fancy things or social status.
– Maybe you do it for personal freedom or to do good in the world. 
– Maybe it’s to prove your teachers wrong for saying you’d never amount to anything.

Hey, I’m not here to judge!

But this is the kind of stuff that matters. 

You see, I’m not like most “copywriters” who’ll happily write you some pretty words for a pretty penny and call it a day. 

That won’t get you sales.

Here’s what *will* get you sales:

– Understanding what keeps your customers tossing and turning at night.
– Presenting your offer as a no-brainer solution to their most burning problems. 
– Creating a sense of FOMO and urgency to make them smash the “buy now” button.

And that, my friend, requires more than pretty words on a page.

It requires empathy and persuasion.

Something you’re unlikely to squeeze out of ChatGPT, even with the most carefully crafted prompt — no matter what the AI gurus tell you.

Now, let’s get down to business.

If you know a few extra sales will mean THOUSANDS of dollars in your bank account, then you also know it’s worth it to invest in good copywriting.

Maybe you need some…

→ Social media copy
→ Email campaigns
→ Autoresponders
→ Landing pages
→ Sales pages
→ Newsletters
→ SMS copy
→ Web copy
→ Ad copy
→ VSLs

… to help you get you there.

Here are some of my claims to fame:

✅ Among the top 3% of freelance writers on Upwork
✅ Generated $25M+ in client revenue across all projects
✅ Worked with big-name clients like NordVPN and PandaDoc
✅ Published in globally syndicated media like The Independent

Now, of course…

You *could* hire a copywriter for $20/hour and hope they don’t deliver a mess you’ll have to hire another copywriter to fix.

You *could* use ChatGPT and then spend countless hours tweaking and editing the output to make it sound remotely human.

But neither option would be worth your precious time or money.

And no, I’m not cheap – but I’m also not unreasonable.

So if you’re sold, hit me up: https://calendly.com/wordssoundsvisuals/meeting

Speak soon,

– F

Frederik B.

SWJ Growth

We help ambitions Accountants generate consistent and predictable lead flow.

Since starting the business back in February  2023, here are some of our key achievements:

 📈 Booked +1,000 qualified sales meetings
 🚀 Generated +£2M in sales pipeline
 📈 Received 20 LinkedIn recommendations
 🚀 Booked meetings with business such as DHL, Peloton, Capital One, Shangri - La Resorts, The Fragrance Shop, Holland & Barrett, The NHS and tons more.

If you're keen to learn how we can help you feel free to book a free discovery call below.

Founder & CEO

Sales Fit Coaching

The Sales Fit Coaching Programme is a comprehensive, high-impact coaching experience tailored specifically for health and fitness coaches aiming to master empathetic, high-ticket sales without feeling scripted or “salesy.” 

This programme goes beyond just a video course, it’s a complete system that combines six focused video modules, personalised one-on-one feedback on real client calls, and supportive group coaching sessions.

Designed to help coaches close more deals by deeply connecting with clients, the programme provides a framework for building trust through genuine conversations and positioning their high-ticket offerings as the natural solution for clients in vulnerable, transformational stages of their lives. 

Through weekly coaching, call reviews, and an active Slack community, coaches receive ongoing support to build authentic confidence, overcome self-doubt, and ultimately create a consistent, fulfilling sales process that transforms their business and client relationships.

Planhat

Account Director

Winningtemp

Enterprise Development Director

Trustpilot

UK Sales Manager

Feefo

Enterprise Business Consultant

Lead Forensics

Senior Sales Manager - UK Market

Sales Manager (Enterprise - with quota) - UK Market

Brittain Limited

Sales Manager

Working with some of the highest revenue-generating clients to ensure all targets were 
met and upsell opportunities were identified and closed.

Key Account Manager

Quota based role, achieved all targets set

Sales Executive

Founder @ SWJ Growth 👉🏻 Expert Client Acquisition For Exceptional Businesses (LinkedIn Top Voice) 📈 Ex. Trustpilot | Generated £10M in New Biz Revenue | Check Out Our Recommendations Below 🍾

I spent 14 years climbing the corporate ladder in pursuit of success. 

However, after years of long days and late nights with little to show for it, I knew I had to make a change.

That day was the 7th of February 2023.

With our second son due in just 5 weeks, I had no other choice but to follow my dream, start a business, and make it a success. 

It was sink or swim time!

But could starting an online business replace my six-figure income?

YES!

The first week was filled with crippling anxiety and self doubt.

However, I quickly realised that if I didn't change my mindset and tackle this head on, nothing would ever change.

On day 11, I won my first client.

On day 28, I had replaced my monthly income.

And on day 77 I had 5xd it 🤯

What was going on!

The chains were off, and I was creating a life I'd always dreamed of.

Since Feb 2023 I've been the Founder & CEO of SWJ Growth - A completely "done for you" LinkedIn lead generation agency for ambitious Accountants.

On a personal note, I'm married to my beautiful wife Megan and a father to Oscar, Albie & Betty. I'm based in the south coast of the UK, living a stone's throw away from the beach 🏖

James Caldecott

Please do me a favour today.

Remember this…

Life is a marathon, not a sprint.

Wherever you are in your story, never forget that.

Where you are today doesn’t have to be where you end up.

Whether you’re 18 or 82, there’s always time to make the changes you need to be happy.

In business, and in life.

Easy to say, I know! But trust me, I’ve been in some pretty dark places over the years.

So if you’re reading this and feel like life’s getting on top of you…

Take a breath.
Give yourself a break.
And most importantly, make the changes that matter.

You get one shot at life.

Make it count.

Founder @ Sales Fit Acquisition (Ex-Trustpilot) The LinkedIn Strategy Trusted by AEs, BDRs & Sales Leaders to Hit Targets Faster 🎯 Boost Pipeline by 500% in Just 1 Focused Hour a Week 📊 DM Me PIPELINE To Learn More ✉️

14,000 Followers, WOW! 🚀

A massive thank you to everyone who’s followed, engaged, and supported me over the last 2.5 years.

On 7th February 2023, I made one of the biggest decisions of my life, to back myself 100% and build a business from scratch. I could never have imagined just how much would happen since that day.

Here’s what’s unfolded:

✅ Over 2 million impressions my content
✅ 58 incredible clients won and served
✅ 52 client recommendations
✅ Record month after record month and we're not slowing down!

But most importantly…

Both Sales Fit Acquisition & SWJ Growth have generated over 1,500 booked meetings and multi–7 figures in revenue for our clients.

Including massive brands such as GymShark, BP, Capital One, Holland & Barrett, DHL, Peloton and many more.

That is my biggest achievement!

Thank you all for being a massive part of it.

James.

taplio

The Battle

Frederik B.

James Caldecott

Followers

Posts

Engagements

Likes

Performance ScoreJames Caldecott's LinkedIn Performance

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taplio

The Battle

Frederik B.

James Caldecott

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}James Caldecott's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJames Caldecott's LinkedIn Performance