🎥 🟠 Video Producer & Strategist | Elevating Brands through video content 🚀 | Video | Content | Marketing

After studying commercial economics, my entrepreneurial journey led me to establish multiple businesses where I passionately merged my interests in business, online marketing and visual content.

Today, my mission is to help companies grow through video marketing. I specialize in crafting branded videos that effectively communicate messages, engage target audiences and drive tangible results.

Are you ready to unlock the potential of video marketing for your business? Send me a direct message, and let's talk!

Fred Vermeij

Woke up at 3:30 AM and had to blink twice.
 
Am I still dreaming?

We fell asleep beneath the Arctic sky.

And woke up in the middle of the night to a show by Mother Nature herself.

 Green waves dancing above us.

I’m currently traveling through Lapland to film its magic for Christoffel Travel.

And capturing the Northern Lights like this feels unreal.

Here’s a small selection from day one. 

Which photo captures the Lapland magic best?

Video Content to Help Your Business Grow. Video | Marketing | Content | Branding

Capturing the Northern Lights was on my bucket list for years.

It wasn’t supposed to happen anytime soon:

Last week, I got a call from Christoffel Travel.

“Can you shoot video for us in Lapland?”

The only problem: I had just booked my long-awaited vacation to Sri Lanka.

So my first thought was: This won’t work.

But then the plan started to come together in my head.

If I reschedule my ticket and take my girlfriend with me…

It would work!

A couple of days later, we were witnessing the mind-blowing Northern Lights.

Which photo is your favorite? 1-7

Morning movement on snowy days.

I find it fascinating:

Watching how a city awakens. 

And snow changes everything.

People slow down.
More people walk, and parents tow their kids to school on a sled.

It even changes how people behave.
There’s more kindness.
More small conversations on the street.

These are some of my favorite snowy morning moments.

Which one do you like most? (1–7)

Why would you use a flash during snowfall? 📸 

One of the best aspects of creating:

The constant opportunity to learn new things. 

This time, I brought a flash into the snow.

Not to light the scene, but to light the flakes.

The result: light bouncing back creates texture and depth.

What do you think of the effect?

This video got 8698 likes and 61.000 views on TikTok 

Only posting on LinkedIn? You're missing out:

Alex Hormozi says it right: post wherever you have a following. 

Most of us have a following on other platforms as well. 

Why don't we take advantage of those and achieve the best results?

That's why I share my content across multiple platforms, which helps me achieve better results.

Take one of my latest videos, for example:

𝐓𝐢𝐤𝐓𝐨𝐤: 8689 likes, 61.000 views
𝐋𝐢𝐧𝐤𝐞𝐝𝐢𝐧: 75 likes, 2653 impressions
𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦: 136 likes, 1549 views

Consider posting on multiple platforms to maximize results.

Do you pos on post on other platforms?

More video-related content? Follow me Fred Vermeij

I’ve been sharing more photography lately.

And here’s why:

It's not that I am not producing film content.

Most days are spent filming and editing branded content.

But I needed air at some point.

So I stepped outside with my camera and captured winter as it was cold and beautiful.

Being out on the streets and shooting gets me into the flow quickly.

Photography is a lower-maintenance way to practice my craft.

To observe light, composition, and mood without extra film editing work.

Still creating visual stories, just in a different form.

Thinking about your brand’s visual story? Let's talk!

Behind the scenes:
1. Photographing
2. Nieuwe Schoolfoto
3. BluePrint Automation
4. Huidtherapie Gelderblom (Thanks to Demi Groen)
5. Cold Care Group
6. Passion/personal project

Morning routines on a misty Saturday in Gouda. Which one is your favorite? 1-7

Rik Renzenbrink

1 LinkedIn strategy involving everyone at the company | All our knowledge available for Free @ academy.wildbos.com | Co-Founder

Ever scrolled past a LinkedIn post and felt an immediate connection with the brand? 

That could be YOUR company. 

The challenge? 

You've mastered your product, you're conquering your industry, but the digital noise on LinkedIn is drowning out your voice. 

Isn't it frustrating, knowing the power of LinkedIn, yet being hamstrung by limited resources and time?

Imagine for a moment, if you could bypass this obstacle. Visualize your brand with an expansive, engaged audience—a sea of industry professionals, hanging onto your every word, eager to become your clients.

Enter Wildbos. 

We're more than just content creators; 

We're your bridge to that dream. 

With our expertly crafted branded content for LinkedIn, we take businesses like yours from 'just another company' to 'THE company' everyone's talking about. 

We've empowered B2B organizations, illuminating their brand stories, enhancing their employer branding, and most importantly—turning passive readers into loyal, paying clients.

Ready to make that leap? It's simple. Schedule an intake with us and let's unveil the potential your brand has been waiting for.

Co-Founder

By creating branded content for LinkedIn, we help companies increase their brand awareness, improve their employer branding and convert readers into paying clients.

If people can’t recognise your content instantly,
you don’t have a brand.

You may have output.

Irregular posting.
Random visuals.
No signal.

That doesn’t build attention.

It resets it.

Consistency isn’t about volume.
Recognition isn’t about design.

Both exist to solve one thing: 

Memory.

If your content isn’t recognisable and repeatable,
every post starts from zero.

Show up.

Look the same.

Mean something.

The biggest shift for me wasn’t learning more tactics.

It was realising that LinkedIn Ads isn’t a lever you pull.

It’s a system you manage.

Budget, creative, measurement, funnel, journey.

If one breaks, performance degrades in other. 

The difference is running ads…
Vs running a growth engine.

This is where most LinkedIn posts should start.


Right after a conversation.

Before the next meeting.

While the thinking is still unfinished.

Most people wait for a “clear takeaway.”

That’s why their content sounds generic.

The value is in the decision pressure:

→ What didn’t land the way it should have
→ What stalled the conversation
→ What had to be reframed
→ What almost got agreed

That’s the post.

Not the meeting summary.
Not the lesson.

The friction.

If you can show how you think before the answer is obvious,
you don’t need frameworks.

People follow clarity under pressure.

Most LinkedIn profiles are neutral. 

And people treat profile optimisation like a checklist:

Banner.
Headline.
About section.
Posts.
CTA.

All technically correct.
All strategically empty.

All underperforming.

Because profiles don’t convert based on completeness.
They convert based on direction.

When someone lands on your profile, they’re unconsciously asking:

→ What is this person about?
→ Why should I care now?
→ Who is this for?

Every section either answers that 
or creates friction.

The checklist matters.

But only if every item points to the same idea:

“This person knows what they’re doing and who they do it for.”

If your banner, headline, about section, and content aren’t aligned

You don’t have a profile.

You have fragments.

Use the checklist to audit alignment.

Not to tick boxes.

That’s where profiles start working.

Linkedin_Checklist

Most B2B content fails before the first sentence is finished.

Because of 1 simple reason.

People don’t engage with “good messaging.”
They engage when something inside them gets activated.

Every action on LinkedIn is driven by a dominant emotion:

Gain.
Status.
Safety.
Control.
Belonging.

If your content doesn’t intentionally pull one of those levers
the rest of the post is irrelevant.

This is why most teams “fix” copy and see no lift.

They optimise words after the decision moment has already passed.

The job of content isn’t to explain.

It’s to create internal pressure.

To trigger a decision.

Once that pressure exists
logic does the cleanup.

This is not theory. 

It’s levers.

Dominant_Emotions

We spent a lot of time improving content.

Better hooks.
Clearer messaging.
Stronger positioning.

And it worked.

Engagement went up.
Traffic increased.

But then the same question kept coming back from clients:

“Why doesn’t this turn into pipeline?”

That’s when we stopped looking at posts…

and started looking at what happens after.

Most marketing budgets fail before the campaigns even start.

Bad campaigns are not the main issue.

The leak usually happens when:

Money gets pushed into campaigns
before anyone agrees on:

→ who it’s actually for. 
→ how success will be recognised. 
→ what needs to change in their head. 

So teams optimise tactics
while objectives stay fuzzy.

That’s how you get:

1. endless tests.
2. weekly reports.
3. no real learning.

High-ROI teams don’t start with campaigns.

They start with clarity.

One audience.
One objective.
One belief to shift.

Only then does spend compound.
Only then do experiments produce signal.

Everything else is just moving money around.

Alignment first.

Execution second.

taplio

The Battle

Fred Vermeij

Rik Renzenbrink

Followers

Posts

Engagements

Likes

Performance ScoreFred Vermeij's LinkedIn Performance

Performance ScoreRik Renzenbrink's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Fred Vermeij

Rik Renzenbrink

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Fred Vermeij's LinkedIn Performance

Performance ScoreRik Renzenbrink's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreFred Vermeij's LinkedIn Performance