Cognism

Global Head of Demand Generation

Head of Demand Generation

Senior Growth Marketer

Mailtastic 

iAdvize

Responsible for defining and leading on the market strategy for the UK whilst aligning with global business objectives and meeting commercial goals.

Head of Marketing - UK

iAdvize is a conversational platform that allows more than 2,000 brands worldwide to bring the human touch to the online experience. This is done in a scalable way to drive profit, using a blend of human skills and artificial intelligence.

We connect customers or prospects in need of advice with experts who are available 24/7 via real-time messaging . iAdvize has a proven track record working with brands such as Cdiscount, Disney, TUI, L’Oréal, Nespresso and a 2019 Forrester study proved that a 64% ROI can be achieved. 

www.iadvize.com

Marketing Manager - UK

AMPP Group

Responsible for setting strategy across marketing and content for all of AMPP`s initiatives. I successfully led the marketing team to achieve exponential user growth across all of AMPP's platforms and established strategic partnerships with a number of public and private sector stakeholders.

Using our technology, AMPP Group build and deliver B2B platforms. Through an innovative and client-centric approach we enable businesses to grow through collaboration. Ampp’s technology driven platforms are centered around a sophisticated business matching algorithm which automatically matches businesses with professionals interested in their product or services. Based on this we provide targeted business leads, industry insight and emerging and current business opportunities.

Head of Marketing

Corinium Global Intelligence

Taking control of the delivery of delegate revenue across all events which involves, launching and overseeing the new event/product and all of the accompanying marketing tasks to make it as successful as possible. This includes website content management; designing and implementing marketing plans; budget management; production and co-ordination of email campaigns; action online & print marketing materials (within budget and within deadline); development of key partnerships with publications and associations; database research and analysis; and implementing social media marketing campaigns.

Marketing Manager

Capita Conferences

Senior Marketing Executive

Capita Conferences is a leading provider of public sector events. We have been successfully delivering topical, incisive events to the public sector for over 20 years, attracting audiences from Central, Regional and Local Government, Health, Police and Education and the Voluntary and Private sectors. Working in partnership with, and on the advice of, key government departments, experts, pressure groups, and practitioners - including the Cabinet Office and the DWP.

The marketing team deliver direct and online marketing campaigns to attract delegates from local and central government, education, housing, health and criminal justice sectors.

Marketing Executive

Old Hall Hotel

Marketing Assistant

Campus Group

Student Brand Manager

A results-driven marketing professional with over 10 years' experience with a commercially focused attitude that has effectively driven strategy and market positioning for growing scale up companies. Highly experienced in the planning and creative execution of end-to-end integrated marketing campaigns across multiple channels, with a particular focus on SaaS and customer experience solutions.


Specialties: B2B marketing, campaign management, marketing budget management, sales collateral, events management, acquisition, stakeholder management, agency relationship management

Fran Langham

Group Website & Design Lead

Main Responsibilities:
- The go-to-person for all website-related developments and website projects
- Conducting website audits to bring forward ways of improving user experience, quality of content, website health and performance
- Manage and maintain the website conversion rate and implement the website strategy that supports the overall business goals
- Lead the A/B testing, prioritising and reporting back to all relevant stakeholders and demand generation teams suggesting improvements and analysing results
- Develop and implement website personalisation strategies to customise online experiences for different audiences and personas
- Designing wireframes and mockups using Figma
- Use web analytics, heatmaps and session replays to understand user behaviour and other digital customer journeys
- Team training and acting as the centre of excellence for digital best practices
- Drive insights and analysis for improving UX and customer journeys that focus on optimising for engagement
- Communicating and coordinating with internal and external stakeholders, managing digital agencies, demand generation teams, sales, product and customer marketing to support and identify website improvements.

Website Manager

PixelGlow Designs

Main responsibilities:
- Providing web design solutions for freelancers, startups, creative entrepreneurs and SMEs
- Maintaining and updating all client websites including WP updates, security, content and plugins
- Designing and building a range of business brochures, portfolios and business websites on WordPress 
- Graphic design, branding, social media content

Web Designer

QA Ltd

Main Responsibilities:
- Managing, developing and implementing the website strategy of multiple company websites, adding to our digital portfolio, planning the website roadmap, and continuing to enhance our websites and their performance as key sales and lead generation channels. 
- Delivery of innovative and creative digital experiences that increase engagement and conversions of our global audience across the UK and ROW and making data-driven enhancements using the WordPress CMS platform.
- Focusing on maximizing our conversion rates through CRO strategy implementation
- Optimising website content and applying on-page SEO techniques 
- Ensuring that our websites remain GDPR compliant and adhere to accessibility standards.
- Consistently looking for ways to improve the UX journey for our users/students on all devices
- Creating wireframes using prototyping tools such as Figma and Adobe XD
- Build, maintain and leverage a strong network of stakeholder relationships internally, collaborating with multiple marketing teams and managing third-party external agencies
- Manage, analyse and report website traffic and performance measured against specific KPIs and deliver regular reports to key stakeholders using analytics tools such as Google Analytics, Google Data Studio, and Hotjar.
- Monitor and research industry trends, competitors' online activity, and visitor behaviour to recommend new functionality and technical website enhancements.
- Line management of a Website Executive. Develop, motivate and guide direct reports.

Main Responsibilities:
- Supporting the Digital Projects Manager in developing the portfolio of websites, working closely with internal teams and third-party digital agencies and partners to deliver a breadth of website projects that focus on improving the user experience, conversion rate optimisation, and accessibility.
- Working with an external agency to support the delivery of website development roadmaps, this includes activities designed to build lead generation opportunities for our global audiences in Europe and internationally.
- Support the overall improvement, maintenance and management of company websites using WordPress CMS tools and other interactive digital content.
- Ensure all digital activity is accurately tracked and deliver regular reporting to key stakeholders within the business using analytics tools such as Google Analytics and Hotjar.

Website Executive

Enterprise Enfield

Main Responsibilities:
Supporting the Marketing Manager with all the company digital marketing which included website management, maintenance and website updates, creating and scheduling social media posts, creating email marketing campaigns, event organisation and promotion, preparing analytics reports, copywriting, and designing graphics for print (leaflets, posters, banners, and social media).

Marketing And Development Assistant

Empire Casino

Professional Casino Croupier and Poker Dealer; highly skilled at dealing a variety of casino table games, such as Blackjack, Roulette, Texas Holdem Poker, 3-Card Poker and Baccarat. Excellent people and social skills, strong communication, and stellar math abilities were gained from this line of work.
Experienced at dealing at major televised poker tournaments including WSOP (World Series of Poker) in 2009 and 2010.

Poker Dealer/Casino Croupier

Zine UK

Main Responsibilities:
- Making sure that clients' websites are attractive, informative, and user-friendly. 
- Identify the most effective ways of advertising or marketing companies' products or services using various digital technologies and analyzing analytics to monitor customer engagement
- Developing customized digital marketing strategies and identifying opportunities to increase customer engagement and increase clients' search engine rankings.

Digital Marketing Consultant

ICON IT Services Ltd

IT Technical Support

Amplefuture Group

Web Designer 

Dedicated professional with 9+ years of experience in web design, marketing and website management who is a well-rounded team player and thrives in a dynamic environment. 

I am well-versed in designing, building and project managing large website projects including new websites, website redesigns and rebrands. Adept at updating all internal and external stakeholders on project status and have a keen eye for detail and innovation.  

I focus on using a wide range of skills; including creative design, web development, organic SEO, UX, project management, CRO and analytical insights, which allows me to deliver outstanding results.


Key Skills & Specialities:
- Web Management and Website Design of large B2B and B2C websites that have global audiences and multiple languages
- Website planning, strategy and web dev roadmaps
- Website UX design/UI Prototyping Tools (Figma, Adobe XD, Marvelapp)
- W3C Website Accessibility standards
- Various CMS tools and website page builders (WordPress, Hubspot CMS, Webflow and more)
- Search Engine Optimisation
- HTML and CSS front-end coding
- Design software - Adobe Creative Suite (Photoshop, Illustrator, Adobe XD)
- CRO Strategy and implementation
- A/B Testing and Website Personalisation 
- Project management of large website projects involving multiple stakeholders
- Data analysis and web analytics reporting (Google Analytics, GTM, Data Studio, Hotjar)
- Paid advertising campaigns/PPC
- Customer, stakeholder, client and external agency management skills
- Line management, mentorship and training of my direct reports and team

Previous Career: 
- I used to be a Professional Casino Croupier and Poker Dealer; highly skilled at dealing a variety of casino table games, such as Blackjack, Roulette, Texas Holdem Poker, 3-Card Poker and Punto Banco

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The Battle

Fran Langham

Estelle Marasigan

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