make your personal story a profitable brand | i help high-potential women understand & share their stories to effortlessly sell themselves & their work | +15 years building brands for NBA All-Stars, founders, VCs | ADHD

i was broke for 8 years. had my card declined buying medicine for my toddler. lost $80K when my tech startup failed. now...


i help overthinking high-achievers turn their "mess" into money.

because after 11 jobs in 8 industries, i discovered something nobody talks about

your weird career path? 
your brain that won't shut off?
that thing everyone says makes you "too much"?

that's not your weakness. that's your f*cking edge.

listen, most "personal brand experts" want you to pick a lane. follow a formula. sound like everyone else.

meanwhile... 


you can't explain what you do in one sentence.
"just be authentic" makes you think, "but how??"
and you've got 47 drafts in your notes app that you'll never publish.

i get it. because that was me. 

which is my i turned the way i think and work into a methodology that could help more people than just me. 

through StoryEQ™, i help you:
• turn your overthinking into strategic advantage
• build a brand that actually feels like you AND makes money
• stop "performing professionalism" and start being profitable
• decode your story to find what actually makes you different (hint: it's in the mess)

my clients? NBA All-Stars. Olympians. VCs. Artists.

Founders who've raised $30 million.
Artists who sold $300K of art in 72 hours. 
Creators who went from "I can't monetize" to 
"it's hard to express how much opportunity is crossing my desk these days"

they don't hire me because they need confidence.
they hire me because they're sick of being overlooked despite knowing deep down that they have more to offer. 

fair warning(s): 

i swear. a lot.
i'll call out your bullsh*t (lovingly).
i don't do "mindset work" without strategy.
and if you're afraid of Queer people? we're not a fit.

—

don't believe me, believe them:

"I built a multi-million dollar company in 18 months. If i'd had StoryEQ™ early on, we could have done it in 9. It's so powerful I license the methodology." 
— Amanda Northcutt, Founder + CEO @ Level Up Creators

"StoryEQ™ is better than DISC or StrengthsFinder. What kristina's doing is so impactful — it's a gift, and it's going to save lives." 
— Jon Giganti, USA Today Bestselling Author

—

follow me for how to 

- turn your weird into wealth
- finally put words to why your valuable + different

kristina flynn

Artuitive Group

•	Capital Project Leadership
•	Project & Construction Management
•	Market Research & Feasibility 
•	Budgeting & Economic Modelling

President

Savira Capital & Cultural Projects

Vice President Strategy & Partnerships

Devon Group

Associate

Shih'k Concepts Inc.

Managing Partner

Cirque du Soleil

Artist- Alegria

Athletes CAN

Vice Chair

Here's what I know about complex capital projects: traditional approaches often fail to deliver on their promise because they start with design before understanding the full picture.

I've watched countless organizations struggle with incomplete visions, misaligned stakeholders, and critical gaps that could have been identified and solved before they became expensive problems.

I flip this process on its head.

Through my integrated planning methodology, I help C-suite leaders and cultural organizations identify systemic challenges and create alignment before design begins.

This isn't about producing more reports or holding more meetings—it's about seeing the patterns others miss and deeply understanding the interconnected needs of your stakeholders, market realities, and operational requirements to build genuine consensus and drive sustainable outcomes.

My approach has transformed how major institutions bring complex visions to life, from cultural venues like The Boston Symphony Orchestra to corporate headquarters like The Globe and Mail.

By embedding directly with leadership teams, I serve as the translator between competing interests, bringing a unique combination of intuitive understanding and analytical rigor that helps you:

•  See connections and opportunities others miss
•  Prevent competing priorities from derailing your vision
•  Transform complex challenges into achievable outcomes
•  Create sustainable value that bridges operational realities with design excellence

Currently leading transformative project with Northcrest Development, I focus on organizations that value thoughtful execution and genuine community impact over quick wins.

My methodology comes from years of pioneering new approaches in environments where traditional frameworks fell short—from elite sport to complex capital projects to cultural entrepreneurship.

If you're tired of watching great visions get compromised by competing interests and siloed teams, let's talk about how integrated planning can transform your capital project.

Kris Burley

taplio

The Battle

kristina flynn

Kris Burley

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