Craft Impact: A Growth & Communications Agency

Provides clients overall strategic direction in aligning communications, content marketing and sales efforts. This includes technical training of CRM and CMS platforms. As a HubSpot Partner Agency, we often help companies maximize HubSpot’s tools to drive growth.

Marketing & Communications Strategist

Vantage Impact

Develops and implements communications and marketing plans for financial advisor clients making a transition to a new firm, acquiring a practice, or launching a new RIA/independent practice.

Provides independent practices/RIA clients overall strategic direction in aligning communications, content marketing and sales efforts. This includes technical training of CRM and CMS platforms. As a HubSpot Partner Agency, we often help companies maximize HubSpot’s tools to drive growth.

Growth Strategist

St. Paul School

After developing and implementing our school's distance learning plan for grades Preschool-8th during COVID-19 in Spring 2020, I spearheaded our Fall 2020 reopening plan and communications strategy concurrently offering in-person and virtual learning for K-8 students, 5 days a week.

Throughout my three year tenure at St. Paul, I built and implemented a strategic communications and marketing framework, evaluated teachers, conducted the interviewing and hiring process for countless staff members, led the accreditation continuous improvement plan process, wrote the applications and successfully achieved Ohio STEAM School Status and Blue Ribbon School Status for 2020, implemented a schoolwide professional development plan focused on STEAM and project-based learning, opened a new preschool growing from 0 to 74 registered students in the 21-22 school year, handled all disciplinary referrals, revised and implemented our school safety plan, directed our intervention team, launched our new website, and managed/handled the inevitable conflict that happens in a school building on a day by day basis.

School Administrator

St. Matthew School

At St. Matthew, I rebuilt the communications structure and framework from the ground up including a strategic marketing plan, directed the adoption of standards-based grading, trained faculty members how to transform instructional and assessment practices. I created online learning videos for teachers adhering to universal design principles that were used district-wide. 

After leading an extensive self-study and data analysis process involving students, staff members, and parents, I guided an accreditation committee in creating a comprehensive 4 year professional development plan to achieve academic and cultural goals. While keeping these goals in mind, I bolstered our intervention program and added essential technology in managing our $500k auxiliary budget and federal program monies. 

During my time at St. Matthew, we increased access to technology from a classroom of desktop computers to 1:1 Google Chromebook access for all K-8 students. We expanded our network infrastructure and provided extensive Google Classroom PD so that our students can fully utilize the technology. 

I digitized parent communication with the implementation of a new Student Information System and trained both parents and faculty how to use its features. 

I expanded my managerial/leadership expertise in establishing the cleaning criteria for our 50,000 sq. ft. building and managed the janitorial and maintenance personnel.

St. Rose of Lima

As the lead STEM teacher at St. Rose of Lima in Denver, CO, an urban setting with a 100% Free/Reduced Lunch student population, I engaged middle school students with authentic project-based learning experiences. I collaborated with fellow STEM teachers and non-profit organizations to design multi-disciplinary units of study culminating with real-world products. 

I spearheaded school-wide change as a key member of our school leadership team. We initiated the adoption of the Expeditionary Learning model, implementing data-driven academic and cultural goals that resulted in significant achievement gains over a 4 year period. 

A school of limited resources, I updated all things technology: administering student laptops, implementing Google Apps for Education for all students and staff members, leading staff trainings for best Smartboard practices, filming, narrating, and producing multiple school promotional videos, designing a new school website, and directing all social media activities.

STEM Teacher Leader

Presentation of Our Lady School

5th Grade Teacher

Craft Impact partners with clients via marketing & sales services to help generate revenue in a predictable, sustainable way. 

We do this primarily for three types of companies ⬇️

▪Financial Advisory Firms (RIAs, independent practices, & TAMPs)
▪Professional Services (service companies & executives)
▪Product Manufacturers (businesses ready to scale & sales teams)

As a Growth Strategist, I help companies strategically align their marketing and sales efforts with revenue goals - unifying communications, content marketing plans, sales processes, and the use of CRM and CMS technology platforms.

Faustin Weber

Wandieville

Lead digital communications for Africa's leading agricultural project implementing partner, driving engagement through social media management and content development.

Manage  strategic social media campaign that boosted engagement by 35%, contributed to Wandieville being recognized as the Best Agricultural Communications Firm in 2023 by WAYFARC

Collaborate with cross-functional teams to produce content campaigns, raising monthly brand impressions by 45% and positioning Wandieville as a thought leader.

Build partnership with value chain actors, increasing follower base by 50% over a year, with a series on entrepreneur spotlight and video spotlight enhancing video engagement by 60%.

Digital Communications Manager

Ardwatter Business Solutions

- Skillfully planned and executed engaging social media campaigns, resulting in a substantial increase in social media engagements and brand awareness. These campaigns were crafted to resonate with the target audience, effectively amplifying Ardwatter's online presence.

- Developed and implemented highly effective content marketing strategies, leading to increase in lead generation and a notable surge in website traffic. These strategies were tailored to captivate and convert potential customers.

- Proactively monitored social media channels, promptly and professionally responding to inquiries, comments, and reviews. This approach maintained a positive brand image and fostered a sense of trust and reliability among our audience.

- Regularly analyzed campaign performance metrics and provided actionable insights, leading to an average increase in client ROI

Social Media Marketing Specialist

PEAMEV CONSULT AND TRAVELS LTD.

- Developed high-quality and captivating content. This content spanned various platforms, including social media and marketing materials.

- Managed the production of multi media projects such as videos, newsletters, blogs that foestered brand awareness.

- Worked closely with the CEO to ensure marketing strategies for Peamev are effective for building brand positioning and awareness.

-  Formulated and executed comprehensive social media strategies to enhance online presence, boost brand awareness, and drive customer engagement. This involved managing content calendars, running ad campaigns, and analyzing performance metrics.

Content and Social Media Specialist

Access Bank Plc

-Actively engaged with clients, addressing inquiries and providing efficient assistance, enhancing customer satisfaction and loyalty.
- Ensured that each interaction with a customer left a positive and lasting impression, enhancing overall customer satisfaction and loyalty.
- I developed a deep appreciation for the significance of customer-centricity in the banking industry. 
- I honed my skills in providing personalized and attentive service, which proved instrumental in building lasting customer relationships.

This experience heightened my dedication to upholding the highest standards of service excellence, ensuring that each interaction with a customer was marked by competence, reliability, and credibility. It also reinforced my commitment to creating a positive and growth-oriented environment for both customers and colleagues alike.

Customer Experience Specialist

PropertyPro.ng

Customer Experience Associate

Wemy Industries Ltd

- Conducted comprehensive laboratory analyses on raw materials to ensure compliance with quality standards.
- Coordinated and executed quality control checks on various products, maintaining rigorous standards of excellence.
- Conducted daily compliance assessments on the manufacturing floor, identifying and rectifying any quality discrepancies.
- Collaborated with cross-functional teams to ensure seamless product integration into the production process.

Through this hands-on internship, I gained valuable insights into the critical role of quality control in ensuring the production of safe, effective, and reliable products. I also had the privilege of actively contributing to Wemy Industries' mission of providing superior-quality solutions that empower our customers to gain a competitive edge in the market.

Quality Control Analyst Intern

I am a Social Media Manager and Digital Communications Specialist with 5+ years of experience driving engagement and brand growth through strategic campaigns. At Wandieville, I led initiatives that boosted engagement by 35%, grew impressions by 45%, and earned recognition as Best Agricultural Communications Firm of 2024. My expertise spans social media strategy, audience engagement, content creation, and analytics.

With a background in Biochemistry and certifications in Advanced Digital Marketing and Product Management, I blend creativity and data-driven insights to craft impactful digital strategies. Let’s connect to transform your brand’s digital presence and achieve growth.

taplio

The Battle

Faustin Weber

Boluwatife Sode

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