Craft Impact: A Growth & Communications Agency

Provides clients overall strategic direction in aligning communications, content marketing and sales efforts. This includes technical training of CRM and CMS platforms. As a HubSpot Partner Agency, we often help companies maximize HubSpot’s tools to drive growth.

Marketing & Communications Strategist

Vantage Impact

Develops and implements communications and marketing plans for financial advisor clients making a transition to a new firm, acquiring a practice, or launching a new RIA/independent practice.

Provides independent practices/RIA clients overall strategic direction in aligning communications, content marketing and sales efforts. This includes technical training of CRM and CMS platforms. As a HubSpot Partner Agency, we often help companies maximize HubSpot’s tools to drive growth.

Growth Strategist

St. Paul School

After developing and implementing our school's distance learning plan for grades Preschool-8th during COVID-19 in Spring 2020, I spearheaded our Fall 2020 reopening plan and communications strategy concurrently offering in-person and virtual learning for K-8 students, 5 days a week.

Throughout my three year tenure at St. Paul, I built and implemented a strategic communications and marketing framework, evaluated teachers, conducted the interviewing and hiring process for countless staff members, led the accreditation continuous improvement plan process, wrote the applications and successfully achieved Ohio STEAM School Status and Blue Ribbon School Status for 2020, implemented a schoolwide professional development plan focused on STEAM and project-based learning, opened a new preschool growing from 0 to 74 registered students in the 21-22 school year, handled all disciplinary referrals, revised and implemented our school safety plan, directed our intervention team, launched our new website, and managed/handled the inevitable conflict that happens in a school building on a day by day basis.

School Administrator

St. Matthew School

At St. Matthew, I rebuilt the communications structure and framework from the ground up including a strategic marketing plan, directed the adoption of standards-based grading, trained faculty members how to transform instructional and assessment practices. I created online learning videos for teachers adhering to universal design principles that were used district-wide. 

After leading an extensive self-study and data analysis process involving students, staff members, and parents, I guided an accreditation committee in creating a comprehensive 4 year professional development plan to achieve academic and cultural goals. While keeping these goals in mind, I bolstered our intervention program and added essential technology in managing our $500k auxiliary budget and federal program monies. 

During my time at St. Matthew, we increased access to technology from a classroom of desktop computers to 1:1 Google Chromebook access for all K-8 students. We expanded our network infrastructure and provided extensive Google Classroom PD so that our students can fully utilize the technology. 

I digitized parent communication with the implementation of a new Student Information System and trained both parents and faculty how to use its features. 

I expanded my managerial/leadership expertise in establishing the cleaning criteria for our 50,000 sq. ft. building and managed the janitorial and maintenance personnel.

St. Rose of Lima

As the lead STEM teacher at St. Rose of Lima in Denver, CO, an urban setting with a 100% Free/Reduced Lunch student population, I engaged middle school students with authentic project-based learning experiences. I collaborated with fellow STEM teachers and non-profit organizations to design multi-disciplinary units of study culminating with real-world products. 

I spearheaded school-wide change as a key member of our school leadership team. We initiated the adoption of the Expeditionary Learning model, implementing data-driven academic and cultural goals that resulted in significant achievement gains over a 4 year period. 

A school of limited resources, I updated all things technology: administering student laptops, implementing Google Apps for Education for all students and staff members, leading staff trainings for best Smartboard practices, filming, narrating, and producing multiple school promotional videos, designing a new school website, and directing all social media activities.

STEM Teacher Leader

Presentation of Our Lady School

5th Grade Teacher

Craft Impact partners with clients via marketing & sales services to help generate revenue in a predictable, sustainable way. 

We do this primarily for three types of companies ⬇️

▪Financial Advisory Firms (RIAs, independent practices, & TAMPs)
▪Professional Services (service companies & executives)
▪Product Manufacturers (businesses ready to scale & sales teams)

As a Growth Strategist, I help companies strategically align their marketing and sales efforts with revenue goals - unifying communications, content marketing plans, sales processes, and the use of CRM and CMS technology platforms.

Faustin Weber

DigiEngage

Actively managed content and engaged with the online communities of the following brands:

BAMA MAYONNAISE NIGERIA
The brand launched its first-ever TV commercial and needed to maximize its online impact and community engagement. 
My task was to manage the online execution of the TV campaign and drive active engagement on the brand's social media page.
I implemented a social media strategy to promote the TV commercial, created engaging posts, and actively interacted with the community to encourage participation.

GINO NIGERIA
The brand sought to increase follower engagement and strengthen its connection with its audience on Instagram and Facebook.

I created compelling stories and content tailored to the brand's audience, fostering two-way communication and encouraging followers to interact with the brand.

LAMATA (Lagos Metropolitan Area Transport Authority)
The organization needed to maintain consistent engagement across multiple social media platforms to connect with its diverse audience.
I curated platform-specific content to foster engagement and keep the audience informed and involved.

MRS OIL NIGERIA LIMITED
The brand aimed to significantly grow its social media following and increase community engagement across platforms.
I optimized content for each platform, and used Instagram stories to drive interaction.

My result:
I grew the brand’s Twitter followers from 1.7k to over 8k in one month.
I increased the LinkedIn followers from 71k to 73k.
I grew the brand’s Facebook followers to 35k.
I enhanced the Instagram engagement through stories, resulting in a more active and involved community.

Community & Social Media Manager

I Actively managed and updated the company's social media platforms, increasing engagement and brand visibility.

I conducted in-depth data analysis to track social media performance, identify trends, and generate actionable insights.

Social Media Manager

DevCareer

I noticed the lack of a streamlined grants tracking system and created and implemented a customized Excel tracking system as an innovative workflow management tool which increased application submission efficiency by 50%. 

I solved the problem of streamlined collaboration by incorporating Data Validation which resulted in a more transparent and organized grant writing process.

I understood that our community members needed to learn premium tech skills so I diversified and expanded the organization's grant portfolio, and cultivated relationships with new donors and funders which helped me secure a partnership with DataCamp for 200 members of the community.

Grants Writer

Utiva

I saw the need for a more dynamic tracking system so I elevated an existing grant application tracking system by implementing strategic enhancements in Excel.

I optimized the grants tracking framework and ensured meticulous documentation which helped play a pivotal role in securing a $400,000 grant. 

I recognized the need for a comprehensive grants database and I performed extensive research to identify grants aligning with organizational objectives which helped to strategize for optimal funding conversion.

Associate Grant Writer 

AFTJ DIGITAL MARKETING AND SOLUTIONS

I Developed and wrote grant proposals to foundations and other grant-making organizations, persuasively communicating the organization’s mission and programs to potential funders.

I prepared budgets, expense reports, and additional supporting materials in collaboration with programs and finance departments.

Data Analyst | Web Content Writer | Excel | SQL | R | Power BI | Transforming Company Data Into Actionable Insights To Aid Growth and Drive Revenue

How can I help your company grow with data? Allow me to answer that real quick. 

I became a data analyst to demystify data analytics for companies like yours and help you make money and retain customers with data-driven strategies. 

This is why I have made it my career to make sure your company does not let go of benefits that include the following: 

1. Data-driven strategies to help your company make informed business decisions.	
2. Customer Retention – so your company can know the exact audience to target.
3. Profit & ROI Increase from data-driven recommendation.
4. Understanding of Market Trends to help your organization know what industries hold for you.

From consultation calls with companies, I have come to identify the problems organizations like yours face that currently hold you back from achieving growth. Some of them are:

1. You make decisions without the proper data to back them up.
2. Your growth is not properly maximized as you don’t have insight into strategies that work for you.
3. Your product is failing in the market due to the lack of insights into the market. 
4. You are falling badly behind the competition.

To see your company fail defeats the purpose of my career if I do not procure solutions for you to be able to grow and achieve your set goals and objectives as an organization.

My solution has been broken down to help your organization below: 

1. Analysis of business data to reveal problems
2. Insights from analysis to increase customer base. 
3. Sales Recommendations based on data insights to increase Profit and ROI. 

I have made sure to hone my skills with data tools that I will require to carry out my process including Excel, SQL, Tableau, and Power BI.  

I also have a good hold on the data analytics process from data preparation, data processing, data analytics, data visualization, data reporting, and storytelling help me convey my findings to business stakeholders. 

If my career mission is in line with your goals as an organization, I would love to work with you and unlock the opportunities that data analytics holds for you.

You can reach me one of the two ways below:

1.	Connect with me and send a DM.
2.	Email me: Adedoyinademola0@gmail.com 

My resume is available on request and I look forward to working with your organization.

taplio

The Battle

Faustin Weber

Adedoyin Ademola

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