Pneuma

My day-to-day responsibilities in this role are:

• Leading client and project management, including onboarding, weekly check-ins, monthly performance calls, and Quarterly Business Reviews (QBRs) to ensure alignment with goals and foster strong relationships.

• Owning the complete SEO strategy from initial planning to ongoing management and optimization, including detailed keyword research, on-page SEO, technical audits, and continuous improvement.

• Collaborating with content writers, web developers, and cross-functional teams to optimize website content, architecture, and user experience for enhanced search engine performance and user engagement.

• Analyzing website traffic and performance data using tools like Google Analytics and Google Search Console, providing actionable recommendations and regular performance updates.

• Staying updated with the latest SEO trends, algorithm updates, and industry best practices to drive relevant organic traffic and improve campaign effectiveness.

Search Engine Optimization Project Manager

SEO Sherpa

My day-to-day responsibilities in this role are:

• Developing and implementing comprehensive on-page SEO strategies for websites of all sizes, focusing on keyword optimization, content structure, and metadata enhancement.

• Conducting in-depth keyword research to identify and target relevant keywords and phrases that drive organic traffic.

• Analyzing website traffic and performance data using tools such as Google Analytics and Google Search Console to track and improve SEO metrics.

• Optimizing website content and structure to improve search engine visibility, including title tags, meta descriptions, headers, and image alt texts.

• Conducting technical SEO audits to identify and resolve issues related to site speed, mobile usability, crawlability, and indexing.

• Implementing schema markup and structured data to enhance search engine understanding of website content and improve rich snippet opportunities.

• Improving website architecture by optimizing URL structures, internal linking, and navigation for better user experience and search engine ranking.

• Ensuring compliance with SEO best practices and guidelines by staying updated with the latest SEO trends and algorithm changes.

• Collaborating with web developers to ensure that SEO requirements are incorporated into website development and design processes.

• Monitoring and reporting on SEO performance to provide regular updates on the progress and results of SEO initiatives.

Search Engine Optimization Specialist

Neural Digital

Search Shack

My day-to-day responsibilities in this role are:

• Developing and implementing comprehensive SEO strategies for websites of all sizes, focusing on on-page optimization such as keyword integration, content creation, and metadata enhancement, as well as technical SEO improvements.

• Conducting detailed keyword research to identify high-value target keywords and phrases, ensuring they align with business goals and drive relevant organic traffic.

• Analyzing website traffic and performance data using tools like Google Analytics and Google Search Console to monitor trends, identify areas for improvement, and measure the effectiveness of SEO campaigns.

• Collaborating with content writers and cross-functional teams to optimize website content, ensuring it is search engine friendly, engaging, and aligned with SEO best practices.

• Providing actionable recommendations for improving website architecture, including site speed, mobile usability, crawlability, and overall user experience to enhance search engine rankings.

• Conducting technical SEO audits to identify and rectify issues such as broken links, duplicate content, and indexing problems, ensuring the website is fully optimized for search engines.

• Staying up-to-date with the latest SEO trends, algorithm updates, and industry best practices to ensure continuous improvement and adherence to current standards.

• Collaborating with web developers to integrate SEO requirements into website development and design processes, ensuring all technical aspects are optimized.

• Monitoring and reporting on SEO performance, providing regular updates and insights to clients on the progress and results of SEO campaigns, and making data-driven recommendations for ongoing optimization.

SEO Strategist

Freelance (Self employed)

Key Digital Solutions

The passionate SEO expert driven by data and results that cares more about driving revenue growth than vanity metrics. Goes above and beyond to get clients results. With three years of overall SEO experience, specializing in revenue-driven SEO Campaigns, SEO diagnosis and remedies, making impactful on-page changes, and creating and executing evergreen content and high-quality link acquisition campaigns. As an SEO Strategist at Search Shack, I recently grew Dexter offshore by 2500% by implementing on-page changes and creating new content in less than 8 months. I am confident in my ability to develop and implement successful SEO strategies to drive growth and increase website visibility.

Faraz Ahmed

Spectrum ITEC Consulting & Solutions Ltd. O/A Spectrum Copywriting

🔸 Conversion copy for core website conversion pages in B2B tech and SaaS
🔸 Conversion copy for landing pages
🔸 Voice-of-customer research services
🔸 Positioning and messaging strategy

Conversion Copywriter and Messaging Strategist

🔸 Wrote and edited video scripts for eLearning developer serving clients in the gas, oil, mining, and construction sectors. 
🔸 Copyedited 30+ books for publishers and self-publishing clients.
🔸 Copyedited doctoral dissertations and master's theses.
🔸 Copyedited proposals, reports, and corporate policy documents.
🔸 Wrote press releases for marketing and communications for a private university.
🔸 Wrote copy for landing pages, brochures, web copy, social media ads, and email campaigns.
🔸 Interviewed subject matter experts for feature articles and wrote story-style articles.
🔸 Wrote copy for brochures, websites, and ads as needed by clients
🔸 Wrote copy for fundraising campaigns and proposals
🔸 Wrote copy for digital marketing campaigns

Freelance Copyeditor and Content Writer

Olds College

🔸 Edited eLearning courseware and instructors’ guides in more than 10 disciplines, including:

▪️ information technology
▪️ agricultural science and technology
▪️ farm management information systems (FMIS)
▪️ CAN bus
▪️ turf science
▪️ brewing and distilling industry & alcohol science
▪️ veterinary care
▪️ hospitality and tourism
▪️ professional communications.

🔸 Provided constructive feedback to improve rubric documentation.
🔸 Collaborated with editors, SMEs, writers, and college administrators to produce learning and teaching materials for courses uniquely offered at Olds College.
🔸 Edited program proposals submitted to Alberta’s Ministry of Higher Education.

Contract Editor

Advanced Systems (IT Consulting Firm and Tech Retailer)

🔸 Worked as administrative assistant and receptionist at a B2B IT consulting company and computer retailer.
🔸 Wrote and designed advertisements for computer products, published in the local paper
🔸 Assisted technicians with customer support
🔸 Assisted the company president with his charitable organization, A Better World. (Communicated with A Better World donors and maintained files pertaining to various projects; mailed packages, collected donors’ cheques, etc. Composed and designed newsletters; gathered news stories from agency workers and volunteers; assigned, edited, or wrote articles for publication.)
🔸 Designed advertisements, event invitations, brochures, and programs for charity fundraising events

Administrative Assistant and Writer/Editor

There are sooo many B2B SaaS copywriters on this platform. I know. 

So, rapid-fire, here’s how I can help you:

✨ Pricing Page Audit ✨

Your SaaS pricing page is not pulling its weight on your site. It's leaving money on the table. 😬

Let's fix that. 

It all starts with my Pricing Page Powerlift. 💪💰

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✨ Website + Landing Page Copywriting and Wireframing ✨

Your landing pages aren't bringing in as many qualified leads as you know they could be.

I'll figure out why they're not hitting the mark. And then I'll create designer-ready wireframes so you can publish landing pages that resonate with your ICP. 💕

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✨ LinkedIn Ad Strategy, Copy, and Creative Direction ✨

Your LinkedIn ads are safe and forgettable. 🥱

Let's turn them into scroll-stoppers. 👀 So your differentiated message lives rent-free in your ICP's brain until they're ready to buy.

//

I book 4 to 8 weeks out. So if you're interested in working with me, send a DM and we'll schedule a call.

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The Battle

Faraz Ahmed

Vesna M. – B2B Copywriter

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