Pneuma

My day-to-day responsibilities in this role are:

• Leading client and project management, including onboarding, weekly check-ins, monthly performance calls, and Quarterly Business Reviews (QBRs) to ensure alignment with goals and foster strong relationships.

• Owning the complete SEO strategy from initial planning to ongoing management and optimization, including detailed keyword research, on-page SEO, technical audits, and continuous improvement.

• Collaborating with content writers, web developers, and cross-functional teams to optimize website content, architecture, and user experience for enhanced search engine performance and user engagement.

• Analyzing website traffic and performance data using tools like Google Analytics and Google Search Console, providing actionable recommendations and regular performance updates.

• Staying updated with the latest SEO trends, algorithm updates, and industry best practices to drive relevant organic traffic and improve campaign effectiveness.

Search Engine Optimization Project Manager

SEO Sherpa

My day-to-day responsibilities in this role are:

• Developing and implementing comprehensive on-page SEO strategies for websites of all sizes, focusing on keyword optimization, content structure, and metadata enhancement.

• Conducting in-depth keyword research to identify and target relevant keywords and phrases that drive organic traffic.

• Analyzing website traffic and performance data using tools such as Google Analytics and Google Search Console to track and improve SEO metrics.

• Optimizing website content and structure to improve search engine visibility, including title tags, meta descriptions, headers, and image alt texts.

• Conducting technical SEO audits to identify and resolve issues related to site speed, mobile usability, crawlability, and indexing.

• Implementing schema markup and structured data to enhance search engine understanding of website content and improve rich snippet opportunities.

• Improving website architecture by optimizing URL structures, internal linking, and navigation for better user experience and search engine ranking.

• Ensuring compliance with SEO best practices and guidelines by staying updated with the latest SEO trends and algorithm changes.

• Collaborating with web developers to ensure that SEO requirements are incorporated into website development and design processes.

• Monitoring and reporting on SEO performance to provide regular updates on the progress and results of SEO initiatives.

Search Engine Optimization Specialist

Neural Digital

Search Shack

My day-to-day responsibilities in this role are:

• Developing and implementing comprehensive SEO strategies for websites of all sizes, focusing on on-page optimization such as keyword integration, content creation, and metadata enhancement, as well as technical SEO improvements.

• Conducting detailed keyword research to identify high-value target keywords and phrases, ensuring they align with business goals and drive relevant organic traffic.

• Analyzing website traffic and performance data using tools like Google Analytics and Google Search Console to monitor trends, identify areas for improvement, and measure the effectiveness of SEO campaigns.

• Collaborating with content writers and cross-functional teams to optimize website content, ensuring it is search engine friendly, engaging, and aligned with SEO best practices.

• Providing actionable recommendations for improving website architecture, including site speed, mobile usability, crawlability, and overall user experience to enhance search engine rankings.

• Conducting technical SEO audits to identify and rectify issues such as broken links, duplicate content, and indexing problems, ensuring the website is fully optimized for search engines.

• Staying up-to-date with the latest SEO trends, algorithm updates, and industry best practices to ensure continuous improvement and adherence to current standards.

• Collaborating with web developers to integrate SEO requirements into website development and design processes, ensuring all technical aspects are optimized.

• Monitoring and reporting on SEO performance, providing regular updates and insights to clients on the progress and results of SEO campaigns, and making data-driven recommendations for ongoing optimization.

SEO Strategist

Freelance (Self employed)

Key Digital Solutions

The passionate SEO expert driven by data and results that cares more about driving revenue growth than vanity metrics. Goes above and beyond to get clients results. With three years of overall SEO experience, specializing in revenue-driven SEO Campaigns, SEO diagnosis and remedies, making impactful on-page changes, and creating and executing evergreen content and high-quality link acquisition campaigns. As an SEO Strategist at Search Shack, I recently grew Dexter offshore by 2500% by implementing on-page changes and creating new content in less than 8 months. I am confident in my ability to develop and implement successful SEO strategies to drive growth and increase website visibility.

Faraz Ahmed

Ramsey Solutions

Achievements: 
-Steered over 1 million organic sessions YTD through SEO efforts
-Led research and strategy for top performing lead magnets resulting in over 200k submissions
-Project managed an author byline initiative for Dave Ramsey and board members across multiple business units that hit deadlines and created a 26% increase in total clicks to our top-performing articles
-Directed content strategy for the 4th most-trafficked articles on RamseySolutions.com YTD
-Received the 2024 Marketing Award for Collaboration from the Chief Marketing Officer

Value Adding:
-Develop a multichannel content strategy, driving organic growth and nurturing users along the customer value journey
-Curate SEO strategies based on industry trends, algorithm updates, competitor analysis and business goals
-Collaborate cross-functionally with Marketing, Creative, YouTube, Public Relations and Social Media teams to align content marketing with other channels
-Provide SEO direction for articles, web pages, newsletters and other marketing assets, supporting lead generation and conversions
-Develop and present guidelines for implementing SEO best practices in the content development process to the Creative Team
-Partner with Consumer Products Team to support book content and products 
-Pitch trending topics to cross-functional team (PR, Social Media, Network and Marketing Teams) and give recommendations on strategy to maximize impact 
-Own strategy for Wikipedia pages
-Track search volume for Ramsey Personalities and top products, presenting insights to stakeholders
-Utilize Ahrefs to create SEO optimized content briefs for writers that follow an editorial calendar  
-Maintain Marketer 1 responsibilities

Content Marketer 2

-Conducted keyword research to identify customer pain points and establish user intent for the development of content, tools and resources
-Led a landing page optimization project, transforming sales-focused pages into brand-awareness hubs 
-Continuously optimized existing content to increase impact and conversions 
-Mentored junior content marketers, fostering team growth and knowledge sharing

Content Marketer 1

-Oversaw the editorial schedule for Ramsey Solutions averaging 60 articles per month
-Owned the CMS for company articles

Content Coordinator

Florida College

-Planned and executed marketing content for fundraising campaigns delivering an average of $500k in revenue 
-Generated content for social media platforms increasing following and engagement by 30%  
-Managed a consistent content calendar
-Communicated between internal and external stakeholders  
-Led creative team on production of all stories, press releases and storyboarding for videos  
-Created all email marketing including monthly newsletter  
-Authored and managed deadlines for annual magazine with a readership of 20k

Content Writer

Lead Admissions Recruiter

Content Intern

As a content marketing strategist, I understand my target audience, support business goals and collaborate with my team to produce the content our customer wants to consume.

Using SEO trends, I drive content for the right channels to bring brand awareness and business impact. I am passionate about communicating effectively—from creating consistent messaging to planning content marketing strategies.

Content Marketing | Influencer Marketing | SEO | Content Strategy | Customer Value Journeys | Public Speaking | Teamwork

taplio

The Battle

Faraz Ahmed

Jill Robertson

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