With a distinguished career spanning 20 years, I offer a wealth of experience in B2C/D2C , in the Consumer Health and in Fast-Moving Consumer Goods (FMCG) sectors. Combining my technical education – MSc. in Global Production Engineering – with a classic MBA and having a deep experience in both, domains to merge strategy and innovation with operational excellence, offering a unique leadership style that fosters comprehensive management capabilities. 

Expert in navigating the complexities of technical and commercial aspects of business, ensuring seamless integration and organic growth globally. Having worked in both large corporations and agile smaller organizations including start-ups, I possess the versatility to adapt and lead in diverse business models. 

My leadership is characterized by a hands-on approach to managing end-to-end operations, from strategic planning to execution, ensuring alignment with organizational goals and market demands

Specialties:

✔️ Strategic Planning 
✔️ Operational Transformation and Operational Excellence
✔️ Full P&L Responsibility 
✔️ Product Portfolio Innovation & Brand Strategy
✔️ Change Management & Complex Project Management
✔️ Digitalization 
✔️ Globalization & New Market Entry 
✔️ Team Building / Talent Management
✔️ Start-Up & Investments Leadership
✔️ Executive Coaching & Mentoring 
✔️ Stakeholder Management

Eylem Samland

Digital Technology Business Leader / Business Operations and Change Management Expert / Trainer / Ex-Amazonian

I’m an international digital technology business leader with 15+ years experience of scaling businesses by orchestrating sales, marketing and operations. My success levers are team involvement, continuous optimization and effective learning /training to achieve sustainable change management and growth. I have successfully implemented this approach in different industries: start-ups, marketing and ad technology SaaS businesses at Amazon and WPP Media.
At Scope3 I run the region Central Europe to decarbonize the media industry through the smart use of AI. In this position I was winner of the marketing awards Deutscher Mediapreis and Effie Silver. 
As a manager I have built up and successfully led local, global and remote teams through an empathetic and collaborative management style. 
I was one of the top 3 nominees of the Digital Female Leader awards 2017, have built up several DEI initiatives and was selected for the global Santander W50 female leadership program 2025 at the London School of Economics. 
As a leading expert, I am a regular speaker at industry events and a published author.


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Eylem Samland

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