growth @ Selzy // paid social @ FirstPour

I’ve been in digital marketing since 2017, and I kept seeing the same pattern: fuzzy results and no clear ROI.

I always wanted one thing — direct, measurable impact.

In 2022, I moved to a new country, started freelancing, and then built Dedicado Agency. Survival was simple: make marketing work.

I went all-in on B2B, tested multiple channels, and found outbound to be the most effective. For the first time, I saw Sales truly respect Marketing — we generated enough qualified leads to sign 3 new clients within a couple of months.

Since then, I’ve replicated the same playbook for multiple clients and for my own agency. It wasn’t easy: long days, heavy tooling investment, documenting processes from scratch, and building a team — with more than one moment of considering a return to full-time employment.

But it paid off.

Today, I know which projects can win with outbound — and which can’t. And I’ve gone beyond outbound to build full GTM systems (outbound + paid ads + organic content) that don’t just generate leads, but also build trust and awareness within a clearly defined audience — and turn that into demand.

If you’re building B2B and want a repeatable way to generate demand and pipeline, feel free to connect or DM.

Evgeny Kotelevskiy

Growing The Best Brands | Founder at Thesocialgrabber.com, Blog with 1+ million readers

Looking to amplify your brand’s presence and boost growth? 

With over 10 years of experience, I’ve had the privilege of working alongside a variety of brands across different industries, helping them reach new heights. 

-> And trust me, the journey has been nothing short of exciting!

Here’s a snapshot of what I do and how I can help your business grow:

✨ Search Engine Optimization (SEO) – It all started here. I’ve worked with brands to maximize their organic visibility and traffic by honing in on the right keywords, crafting strategic content, and making technical tweaks that make all the difference. For example, one of my clients saw a 40% increase in organic traffic within 3 months by refining their on-page SEO and content strategy.

✨ Product Marketing Management – This is where I bring products to life for the right audience. I’ve worked with brands to boost product adoption and engagement by identifying target personas, shaping messaging, and positioning each product for maximum impact.

✨ Social Media Marketing – Social media isn’t just about posting; it’s about crafting a story that resonates. I’ve helped businesses develop social media strategies that create real connections. One campaign I ran boosted engagement by 60%, turning a quiet community into active brand advocates.

✨ Content Marketing – Crafting content that speaks to your audience is what drives relationships. Whether it’s blog posts, videos, or social media content, I’ve developed strategies that establish thought leadership and build trust. 

✨ Growth Hacking – Sometimes, the traditional approach doesn’t cut it. That's where growth hacking comes in. I love experimenting with unconventional tactics to accelerate growth. For example, by leveraging a viral referral program, I helped a SaaS startup increase sign-ups by 80% in under 6 weeks.

✨ Conversion Rate Optimization (CRO) – A website is only effective if it converts. I’ve fine-tuned landing pages and optimized user flows, leading to higher conversion rates. 

✨ Brand Strategy – Consistency is key when it comes to branding. I’ve worked with clients to ensure their messaging and tone remain consistent across all platforms, building stronger brand recognition and trust.

✨ LinkedIn Profile Optimization – LinkedIn is your digital handshake. I’ve helped clients revamp their profiles to increase visibility and attract the right connections. One profile overhaul led to a client receiving 3 new inbound business inquiries within a week.

Feel free to send me a message here on LinkedIn or reach out via email at perchdarbinyan@gmail.com.

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Evgeny Kotelevskiy

Perch Darbinyan

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