Dedicado Agency

Founder

Selzy | Email Marketing

Mentor

Responsibilities:

SMM Strategy on LinkedIn, IG, FB, Twitter.
Paid Social activities on LinkedIn, Meta, TikTok.
Cold Outreach

Head of Social Media

Spreading the word about the best email marketing platform Selzy

Business Development Specialist

UniOne Email API

Development Manager

FirstPour

An invaluable experience as a one-person digital marketing team 🦑

Together with a wonderful international content team, I managed and executed the social media strategy for over 20 wine brands, including renowned names like Vinexpo Paris, California Wines Institute, Diageo, D.O. Cava, Protos, and many more.

I was responsible for all digital marketing activities:

↳ Paid Ads on Meta, LinkedIn, Google Ads for brand awareness and lead generation/sales
↳ Email marketing automation and Messenger marketing
↳ Web analytics and reporting
↳ Creation of landing pages

Having worked in large companies and agencies, where each specialist is narrowly specialised in their channel, working at FirstPour allowed me to expand my expertise and gain experience as a web analyst, email marketer, SEM, and Paid Social specialist, as well as a website creator.

About the Project: FirstPour is a social media marketing agency uniquely positioned to understand the inner workings of the wine market.

Paid Social Media Specialist 

Kotewine

My wine tasting club: A practice ground for digital marketing skills 🍷

What started as an Instagram account about wine quickly turned into a wine club and then an online wine course. Here are some of the results from this project:

↳ Approximately 100 students
↳ 10 Offline wine tastings
↳ 10 partnerships with wine stores and influencers
↳ 300 subscribers for the Telegram bot "Online Sommelier"
↳ 5,000 followers on Instagram through organic content with an average engagement rate of 8%

This experience taught me how to:

↳ Create a community-driven wine portal
↳ Develop digital assets: images, videos, texts, landing pages
↳ Organize wine events and tastings both offline and online
↳ Build an audience organically in a highly restrictive market
↳ Construct a multi-touch point digital ecosystem

JTI (Japan Tobacco International)

JTI is a leading FMCG company in Russia. My function — management of various digital channels of communication. 

🟢 Responsibilities
• Creation and implementation of holistic strategy in IG, FB, VK with respect to social media rules of a highly restricted industry to increase corporate brand awareness
• Anti-illicit trade portal promotion via digital channels: VK, Telegram, Yandex Zen, Yandex Direct, Google Ads 

🚀 Achievements
• Social media subscribers +30% organic post reach +40%
• Generation of 10% additional year traffic to the corporate portal due to SMM seeding campaign optimization which saved >20k $ in 6 months period

Digital Communications Manager

Simple Wine News

Simple Wine News is the leading print and online magazine about the Wine & Spirits industry in Russia. It is one of the oldest media outlets about wine in Russia that belongs to the leading premium wine importing company Simple. 

🟢 Responsibilities 
• Contribution to the English section of the website
• Research of the topics interesting to the English speaking audience

🚀Achievements 
• Initiation of the Weekly Wine Digest project that summarizes the wine news of the Russian wine market 
• Writing 14 issues of Weekly Wine Digest 
• Translation of 12 regular issues of Simple Wine News from Russian to English

Author

HSAd

HS Ad Russia is a full-service in-house advertising agency serving the LG Electronics network on a global level. I was responsible for LG Russia Social Media strategy, implementation and day-to-day activities.

🟢 Responsibilities:
• SMM strategy development and implementation in IG, FB, YT, VK, OK, TikTok
• Tendering, briefing, and working with outside vendors to execute paid social campaigns, video/photo production, content moderation, influencer marketing

🚀 Achievements
• Successful internalised all SMM management and production that resulted in company year savings of >65k $
• Increase +300% of total subscribers in IG, FB, TikTok, YT, VK, OK, organic traffic from social media to the company website +30%, organizing contests driving ER increase up to 10x times
• Integration of social selling tools: catalogs in Fb, IG, and VK

Senior Social Media Marketing Manager

Social Media Marketing Manager

iMVINO app

IMVINO is a start-up of a new wine app on the Russian market.

🟢Responsibilities
• Development of marketing strategy
• Leading all SMM activities from the start in IG, VK, FB, TG
• Supervision of all photo, video and text production for website and social media
• Active participation in the app development together with the vendor

🚀 Achievements
• Total number of subscribers in SMM 10k by the end of 2018 (1,5 years of project execution)
• Partnership with >10 wine importers and retailers, including leaders of the industry: Beluga Group, Metro Expo, Moscow Retail Forum, St. Petersburg Retail Forum, Association of Rostov winemakers
• Organization of >10 promotional events for the app among professional audiences and various stakeholders

Marketing manager

MBG Impex

MBG is among the leaders of wine and spirits imports in Russia. I was responsible for both marketing and education activities.

🟢 Responsibilities
• Copy-writing for the company’s website and social media
• Development of marketing, POS materials, and selling brochures for sales managers
• Organization of wine tastings for company managers, professionals of the wine industry, private clients
• Organization and management of foreign suppliers’ visits to Russia

🚀 Achievements
• Launch of the regular newsletter for the company’s sales managers’ support
• Creation of a wine tasting club at the company’s restaurant and realization of >20 events, with >300 participants
• Organization and realization of >500 workshops in 11 cities of Russia for professionals of the industry and clients

Training Manager

Junior Training Manager

growth @ Selzy // paid social @ FirstPour

👋 Hi! My name is Evgeny.

After 5 years in the wine industry 🍷, I switched to digital marketing.

In 2022, I became a digital nomad and moved to Armenia. Since then, LinkedIn has become my primary social network, and I have met many great people from all over the world here. ✨

Currently, I use LinkedIn to share professional insights and some personal stuff. I'm always happy to connect with like-minded people.

Professionally, I'm focused on:

↳ B2B SaaS Products Marketing
↳ SMM and Content Marketing
↳ Paid Social on Meta and LinkedIn
↳ Email Marketing
↳ Cold Emails

Always happy to share what I learned. 

If this resonates with you, feel free to send me a connection request or simply follow 😊.

Evgeny Kotelevskiy

The Dutch Merchants

• Configuration of tracking tools for websites and applications.
• Data analysis for conversion into actionable business decisions;
• Conversion rate optimization with A/B testing tools and front-end edits;
• Creation of automated reports and dashboards for different levels of stakeholders;
• Development of Web applications for dialogue with Google Analytics APIs, BigQuery.
• Facebook Conversion API, and other platforms tracking with Google Tag Manager

Marketing analytics Specialist

Fiverr

Certified Expert in Google Tag Manager and Google Analytics, with certificates showcased in my portfolio.

As a specialist in web analytics and tracking, I understand the vital role of collecting high-quality data and the transformative insights that can be gleaned from its analysis. Let me to assist you in establishing a data-driven business environment.

My main skills are Google Analytics 4, Facebook Pixel & Conversion API, Google Tag Manager, WordPress, Shopify, Wix, Ecommerce

✅ GA4 SERVICES OFFERED:

◉ GA4 Setup with GTM
◉ Activation of Google Signal for personalized ads in GA4
◉ Internal traffic blocking for enhanced reporting accuracy
◉ Implementation of Conversion tracking
◉ Deployment of Google Ads Remarketing Tag
◉ Creation of remarketing audiences for Google Ads in GA4
◉ Establishment of ecommerce tracking utilizing the data layer
◉ Configuration of all recommended events in GA4
◉ Implementation of form tracking for various platforms (e.g., CF7, Mailchimp)
◉ Button click tracking and more...

✅ FACEBOOK PIXEL AND CONVERSION API SERVICES:
==================================
◉ Fix Any Pixel issue
◉ Google Tag Manager
◉ Ecommerce Tracking (View Content, Add to Cart, Initiate Checkout, Purchase, Lead, Contact)
◉ Event deduplication
◉ Domain Verification
◉ iOS 14 Update
◉ Remarketing Audience
◉ Setup Data Layer
◉ Facebook Ads Campaign

Let's elevate your analytics game and build a robust foundation for your data-centric business strategy.

Google Analytics GA4 Server Side & Google Tag Manager - Top Rated 🌟🌟🌟

Digital Marketing Specialist

All in Line

Media Buyer

Annofire Ltd

Web Analytics Consultant | Data-Driven Insights | Optimization

> Proven track record in web analytics consulting.
> Expertise in Google Analytics, Adobe Analytics.
> Analyze web traffic, user behavior, conversion rates.
> Develop tailored measurement frameworks.
> Deliver data-driven recommendations.
> Implement A/B testing, funnel analysis.
> Collaborate closely with clients.
> Stay updated with industry trends.
> Drive success through data-driven approaches.Web Analytics Consultant | Data-Driven Insights | Optimization > Proven track record in web analytics consulting. > Expertise in Google Analytics, Adobe Analytics. > Analyze web traffic, user behavior, conversion rates. > Develop tailored measurement frameworks. > Deliver data-driven recommendations. > Implement A/B testing, funnel analysis. > Collaborate closely with clients. > Stay updated with industry trends. > Drive success through data-driven approaches.
Skills: GA4 · Google Tag Manager · Google Analytics

Web Analytics Consultant

Rajshahi University Career Club (RUCC)

Junior member

✅Mostakimur Rasel is a Media Buyer, Web Analyst, & Real estate Lead Generation expert, helped hundreds of business professionals over the world last few years and have managed clients who have budget of over $1 million per month.

Specialties: Digital Advertising, Web Analytics, Data Analysis, Real estate, Ecommerce

Key Proficiencies: 
📍 Social Media Management
📍 Media Buying
📍Real Estate Advertising
📍 Google Tag Manager, Google analytics 4, Google Ads and Server side tracking
📍 Facebook Pixel, Conversion Api, Tiktok event api and so forth. 
📍 GA4 dashboard and Google data studio

*I'm the person that other agencies and contractors rely on to create and execute on their client's SEM and SMM accounts. So, You can take my help to take your business to another level and stand out. 

👉🏻 I offer a free 15-30 minute consultation zoom meeting to get to know each other and review your business.

taplio

The Battle

Evgeny Kotelevskiy

Mostakimur Rahman Saki

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