Evan Patterson 💅🏻

Hire Me & Win In The Attention Economy💥 I Help Founders & Startups Grow Audiences 🔥 Ghostwriting • Personal Branding • Social Selling • Community Marketing • Content Strategy • B2B Influencers • Affiliate Programs

👋🏻 You should really click the "...see more" button over there. 👉🏻

😉

I’m Evan Patterson.

Fractional CMO. Personal CMO.
LGBTQ+. AuDHD. Two cats who have main-character energy and paperwork opinions.
Metro Detroit-raised, Chicago-thriving, seeking a EU-husband for dual citizenship (kind of not joking...)

A small but vocal group of humans — plus my mother — call me the Joan Rivers of Marketing. I didn’t ask for that title, but I also didn’t give it back.

My work focuses on helping founders, CEOs, and operators stop sounding like they were assembled by committee. When people understand you quickly, everything gets easier: sales, hiring, partnerships, even that awkward moment when someone pretends they’ve heard of your company before.

My entire approach runs on feral specificity.
Egregiously unique. Audaciously effective.
Ideas with teeth. Narratives with posture. Writing that doesn’t need a spotlight to command attention.

I work in two lanes.

Evan Patterson Consulting
The Fractional CMO lane.

This is where companies finally get a marketing function that isn’t held together by vibes, hope, and a Google Doc last updated during the pandemic. I rebuild the structure, the sequencing, and the decisions that keep revenue steady instead of seasonal.

The second lane
The executive identity work.

Voice extraction. Narrative architecture. Brand presence that doesn’t wobble when the market does. There’s more coming in this lane; something I’m building quietly; and it’s shaping the way I help leaders show up with clarity and actual gravitational pull.

I build systems with staying power.
I build brands people remember without squinting.
I build marketing that earns attention because it deserves attention.

People who work well with me tend to appreciate speed, accuracy, and a sense of humor about the chaos they built before I arrived. People who want a polite museum tour of marketing usually exit early.

My goal is consistent: make you unmistakable.

Fractional Content & Community Marketing Leader

Ditch the gift cards, scrap the underutilized benefits package, and focus on the individuals in your organization instead.

Companies looking to improve performance and retention should care about helping people get further faster towards what matters most in their life. We make this easy with tools to create personalized incentives, meaningful recognition & self-defined benefits that help their people unlock "sacred funds" towards their personal life goals.

Employee Motivation Simplified.

Evan Patterson

The Hood & Efits Foundation Limited

I have a unique set of responsibilities among the executive team, starting with having a product vision and strategy. I lead the product management team in creating products that align with customers' and the businesses needs. I'm the person who answers the “why” behind the product.

Chief Product Owner

My role is to understand human behaviors better and apply this understanding to improving the quality of life for people. Because so many behaviors have an impact on health, social and behavioral sciences are an important component of studying individual and group health.

Head of Behavioral Science

I'm responsible for managing a team of designers and creatives. As an associate creative director, I help create and develop designs and materials for marketing campaigns.

Associate Creative Director

I conduct research for new products, design concepts and product enhancements.I also collaborate with team members to evaluate the practicality of production ideas and eventually develop them into reliable, sellable products.

Director of Product Development

1. I oversee security of systems, networks, and enterprise information. 
2. I facilitate IT security audits or investigations. 
3. I develop and maintain relationships with external IT vendors and service providers. 
4. I coordinate multisite IT systems via enterprise resource planning (ERP).

Director of Information Communication Technology

I direct and control the company's operations and I also give strategic guidance and direction to the board to ensure that the company achieves its mission and objectives.

Group Managing Director

1. I oversee research activities and develop knowledge-based products for the company.
2. I help the company decide which products and services would most likely find success if offered to.

Research And Development Manager

Am able to;
1.Ensure organisational purposes and rules set out in the governing document remain relevant and valid.
2.Set up and uphold the vision, values and reputation of the organisation.

Statutory and Legal Board Committee Member

I supervise and assess public attitudes, and maintaining mutual relations and understanding between the organization and its public. This improves channels of communication and  institute new ways of setting up a two-way flow of information and understanding.

Marketing And Public Relations Manager

1. I research industry-related topics (combining online sources, interviews and studies)
2. I submit work to editors for input and approval.
3. Writes, develops, edits, and publishes content and copy for a variety of digital platforms, including websites, blogs, videos, email marketing campaigns, advertising campaigns, social media posts, infographics, whitepapers, and more.

Senior Content Writer

1. I answer questions about the company's products or services.
2. I collect and analyze customer feedback.

Customer Success Manager

1. I plan and develop the Project Idea. Every project starts as an idea.
2. I evaluate Project Performance.

Project Manager

I plan, lead, direct, develop, and coordinate the policies, activities, and staff of the Human Resource (HR) department, ensuring legal compliance and implementation of the organization's mission and talent strategy.

Human Resources Director

I oversee the daily operations, managing budgets and setting performance objectives (Planning, evaluating, and optimizing operations to be efficient and cost-effective). I also ensure company standards, brand guidelines and procedures are followed to deliver consistent high-quality venue operations.

Head of International Relations

I make recommendations for message and information development, selection of communication methods, and scheduling of messages. I develop messages based on the target audience. I research, write, edit, and publish communications products.

Strategic Communications Consultant

1. I'm responsible for the administration of retirement plans. 
2. I analyze, review and calculate pension for union members. Audit documents regarding beneficiaries and pension options. Follow up with pension clients regarding requested documents.

Senior Pension Administrator

Here I play a critical role in delivering the organisation's strategic objectives by objectively assessing the adequacy and effectiveness of governance and management of risks, giving an evidence-based opinion on all aspects of governance, risk management and internal control.

Head of Internal Audit

Am able to;
1. Create or visualise an idea and produce a design by hand or using computer-aided design (CAD).
2. Keep up to date with emerging fashion trends as well as general trends relating to fabrics, colours and shapes.

Fashion Designer

I have responsibility for product marketing management, parts distribution, customer service/warranty, technical training, logistics and sales force.

Aftermarket Director

I'm responsible for the development and implementation of an information system (ICT) strategy on behalf of importership and its dealer network.

• Introduced internal company communication system. 
• Project leader for launching and introducing Customer Relationship Management (CRM) system for the importer and dealer network.

Chief Information Officer

Fiberlink Limited 

Customer Technical Support

National Bank of Kenya

Direct Sales Representative

Obura Mbeche & Company Advocates 

Administrative Assistant

Karatina University

Bsc Actuarial Science Graduate

ICEA Lion Group

Sales Marketing Intern

Ariwa Moses N. is the founder and CEO of The Hood & Efits Foundation. Nashon is self existent, speaks in different foreign languages, lucid, compassionate, well spoken, ambitious and indigenous. I'm pretty much confident on my dependability and meticulous work ethic. I'm panctual and I show incredible initiative. 
Our mission is to win young professionals in Entreprenuership Space and to ensure they live their life happily and healthy.
Our vision is how to create products that grow with their users.
For more than 5 years the company has served high net worth individuals and families in a fiduciary capacity, helping them reach their goals and preserve their wealth. The company put all of it's clients' best interests before it's own, and is highly responsive to all their needs.
Many cross reference in the HEFL enable any particular subject to be quickly traced. A selection of examples is also given, some of these are descriptive, others are calculations. Another important feature of the company is numerous charts and diagrams and a number of tables give up-to-date list of content, designed specially to illuminate the vision.
The nature of the present work does not permit me to acknowledge my indebtedness, individually, to all the authorities of the world from whom I have drawn materials as well as inspiration in preparing the treatise. All the authorities mentioned at the end of the Hood & Efits Foundation Publication have been consulted. The company express my sense of gratitude to them.
No literary style is pretended, our only aim being to make the simplest possible statements of the facts presented, having directed them to serve as an anchor for real living faith in the hearts of the humble and sincere, of the "poor in spirit," who make up the masses of humanity.
Before placing this volume (HEFL) in the hands of readers, the must extend our grateful thanks to our parents for co-operation and encouragement in various ways and for careful reading of the manuscript in its different stages of preparation.

Empowering a team to do the above provides me with enormous gratification.

taplio

The Battle

Evan Patterson

The Hood Efits Foundation Limited

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