I left home at 19 and moved to another country with no money, no safety net, and no plan.
What I had was an inner certainty that I was meant to build something meaningful.

Since then, I have navigated reinvention many times, across leadership roles, entrepreneurship, personal loss, burnout, and rebuilding from scratch. Those experiences shaped how I lead, how I listen, and how I guide others through change.

Today, I work at the intersection of leadership, human dynamics, and artificial intelligence.

I help leaders and organizations navigate transformation without losing trust, clarity, or their humanity.

I am the CEO of APEK.ai, where we build secure, enterprise-grade Agentic AI and voice solutions that modernize operations while humanizing communication. My work focuses on helping organizations adopt AI in ways that feel intelligent, responsible, and deeply human.

With over 20 years in enterprise transformation, leadership strategy, and reinvention, I bring a perspective that blends technology, psychology, and real-world leadership experience.

⸻

Who I Work With

• Executives and boards navigating AI-driven change
• Leaders in transition who look successful on paper but feel misaligned inside
• Organizations ready to evolve beyond legacy thinking and systems
• Founders and senior leaders preparing for their next chapter of impact

People usually come to me when change stops being theoretical and becomes personal.

⸻

What I Believe

AI will not replace leadership.
But it will expose it.

The future belongs to leaders who can combine intelligence with clarity, technology with trust, and innovation with humanity.

If my work resonates, explore my writing, talks, and leadership resources.
Or reach out if you are looking for a trusted advisor, speaker, or strategic partner during moments of transformation.

Eva Karnaukh

Turning people into bestselling authors & million-dollar experts. 💫 Bestselling Author, Coach, Community Builder, Speaker, Course Creator, Business Consultant

Everything I do starts with clarity.

Because being brilliant at what you do isn’t enough. If people can’t quickly understand your value, they can’t buy it, book you, or refer you.

For the last decade, I’ve helped executives, entrepreneurs, and industry veterans turn hard-won experience into opportunity: clear messaging, premium offers, and visibility that attracts the right people.

I’m a 19-time author and have coached 100+ experts to become bestselling authors and highly paid thought leaders without turning them into full-time content creators.

Here’s how I help:

1) Clarity + Business Foundation (The Unignorable Business Studio)
A 10-week sprint to sharpen one clear message, design a premium offer, and choose a simple marketing path to monetization.

2) The Book
Write the book that positions you as the obvious choice and opens doors your résumé can’t.

3) Strategic Partner to Experts (Consulting for select clients)
I work behind the scenes to help you make the right decisions, package your expertise, and activate it, often through an AI digital twin and community, so your ideas can scale without you having to do everything yourself.

If you’re ready to make your value obvious, let’s talk.

Patricia Wooster

I turn 54 today 🥳
 
And I didn't get here alone.
It's the people around me.
 
Proximity is powerful.
 
I stay close to those who:
 
Believe in me when I doubt
Inspire me to think bigger
Celebrate the wins
 
My circle is my advantage.
 
They aren't my audience.
They're my foundation.
 
54 isn't about accomplishments.
 
It's about who walked beside me while I built it.
 
Stay close to people who inspire you. 

Believe in you. 
Support you. 
Celebrate with you.

Monetize your expertise through clarity, books, and programs 💫 Bestselling author (3x Simon & Schuster). 150+ client books delivered

Most people turn the calendar to 2026 
(without changing their foundation)

New goals. 
New intentions. 
Same structure underneath.

That’s why I've spent 14 days writing this series.

Not to motivate you. 

Not to give you forgettable tactics.

But to show the real pattern behind why experts stall.

It’s almost never a talent issue.

It’s what happens when: 

You scale before you clarify. 
You build before you choose a problem. 
You chase visibility before authority. 
You price effort instead of value. 
You work in isolation. 

Individually, these don’t feel dangerous. 
Collectively, they keep people stuck.

The hardest truth?

You don’t fix this by doing more. 
You fix it by doing less on purpose.

One message. 
One premium offer. 
One clear monetization path.

That’s not restriction. That’s relief.

If you’ve been following this series and felt quietly called out, that’s your signal.

~

And if you don’t want to rebuild alone in 2026, that’s exactly why Chris Laping and I built 𝗧𝗵𝗲 𝗨𝗻𝗶𝗴𝗻𝗼𝗿𝗮𝗯𝗹𝗲 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗦𝘁𝘂𝗱𝗶𝗼.

Second cohort is open. We start January 21.

Monetize Your Expertise Through Books, Programs & Speaking 💫 19x Bestselling author (3x Simon & Schuster & Self-Published). 150+ client books delivered, thought leadership and business strategist.

You Don't Need A New Year

We’re the go-to house for the holidays. 
[Welcome to Friday Failures]

Fourteen days. A full-court press.

A house full of guests. 
The kitchen always open. 
People fighting for pool chairs.
Food, laughter, celebration on repeat.

I love it. 

But here’s the failure ⬇️ 
I forgot that the holidays aren’t just about hosting. 

They’re also about rejuvenation.

Because while the house was loud… business was quiet.

Emails slowed. 
Meetings paused. 
The world collectively exhaled.

And instead of using that natural slowdown to refill my own tank, I usually push through. 

The worst way to start a new year? 

Returning already tired. 

So last weekend, after everyone left .... 

I paused and got real quiet.

Scheduled a massage.
Watched home shows.
Snuggled my dog Lola.

Lesson learned: Rest isn’t a reward. It’s a requirement.

Most people don’t fail due to bad ideas.

They fail trying to scale something unproven.

They jump straight to: 

Funnels 
Multiple offers 
“Growth strategies”

Before anyone says: “Yes. I want that.”

Here’s the truth:

You don’t scale ideas. You scale evidence.

And evidence comes from one unsexy phase: 0 → 1

That phase looks like: 

1️⃣ One clear problem 
2️⃣ One specific person 
3️⃣ One outcome delivered consistently

No automation. No complexity. No hiding.

Just you, your thinking, and people reacting in real time.

This is where we get impatient.

But 1 → many only works when 0 → 1 is solid.

Breakthroughs don’t come from more.

They come from doing one thing long enough to know it works

Self-doubt doesn't stop most people.

It's using it as a decision-maker.

Writing a book is hard. 
Building a business is hard.

At the early stage → There’s no proof yet. 
No applause. 

Belief isn’t a mood. It’s a behavior ⬇️

1. Show up first. 
   
   Feel better later. 

2. Keep commitments. 
   
   One page. One outreach message. 

3. Document wins. 
   
   Your brain remembers the hard parts. 

The real work isn’t the book. 
Or the business.

It’s believing with no evidence yet. 
Committing when it's easier to quit. 

It’s a full-time job believing in yourself. 
No days off.

taplio

The Battle

Eva Karnaukh

Patricia Wooster

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The Battle

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Patricia Wooster

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Patricia Wooster's LinkedIn Performance

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