Erica Stacy 🚀

I connect people — to solutions, to opportunity, and to results.

I’m a business development pro with an entrepreneurial spirit and a passion for scrappy teams with big visions. My career began as a founder and operator, and that foundation drives my strategic, hands-on approach to sales and growth.

I’ve helped startups scale from $1M to $3M ARR, built outbound processes from scratch, and consistently exceed quotas (we're talking 150–200%+ on the regular). Whether I’m booking over 400 meetings in a year or crafting email and LinkedIn sequences that fuel 100%+ growth, I thrive where hustle meets heart.

Currently, I’m part of the founding team at Pin, building a cutting-edge platform that transforms how recruiting agencies find and reach top talent. Before this, I’ve worn many hats across roles in growth, outbound consulting, and marketing — always with one goal: helping businesses grow smarter and faster.

Some of the companies I’ve worked with include:

Clearfind – Scaling GTM and outbound while leading marketing.

Included – Bringing AI-powered HR insights to life.

Drawbridge & Sprout – Creating impact in energy, IT, and healthcare sectors.

And at the root of it all: the original Interseller team.

When I’m not driving pipeline, you’ll find me kayaking, reading something inspiring, or hanging with my dogs.

Senior Sales Development Representative

Included uses AI to make HR data & decision making intuitive and helpful. Just ask "Hey Included, can I see my favorite HR metrics in real time & by forecast?"

Included provides instant answers, and proactively delivers insights on your most pressing issues.

For instance, Included tells you:
1. When someone is at risk of leaving the company (Often before they even know themselves!)
2. When the ratio of men to women falls too low one way or another.
3. When you have the perfect candidate sitting in your talent pool waiting for action!

Erica Stacy

I believe that predictable revenue starts with process, precision, and personalization at scale.

As a Fractional Chief Revenue Officer (CRO), I help B2B companies build scalable go-to-market (GTM) systems, drive high-converting outbound strategies, and optimize revenue operations from lead to close. My approach blends strategic oversight with hands-on execution to generate measurable outcomes.

Currently, I lead revenue strategy at The Aesop Agency and Senders, where I help clients send cold emails in high volumes—without compromising deliverability or sendability.

Why it matters: In a crowded market, the ability to connect authentically and consistently with your ICP isn’t optional—it’s mission-critical.

Key wins:
• Drove $2M+ in new revenue using consultative outbound sales frameworks.
• Increased close rates by 35% and expanded key accounts by 40% through multithreaded outreach.
• Helped VC-backed startups scale GTM motions without the cost of a full-time CRO.
• Developed and coached high-performing sales teams across SaaS, tech, and digital services sectors.

Before launching my consultancy, I led sales for national and global teams in SaaS, email marketing, and digital asset management—building pipelines from scratch and leading launches in major markets.

Let’s connect if you’re a founder, CEO, or revenue leader looking to:
✅ Launch or scale outbound GTM
✅ Improve email deliverability & outbound sendability
✅ Get fractional CRO support that moves the needle

DM me or reach out—I’m always open to exploring smart, strategic partnerships.

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Erica Stacy

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