IWB Immigrant Women in Business

As a founding member of IWB, I combine 15+ years in finance with $2M+ raised to guide high-achieving professionals and immigrants in building scalable, fundable, and freedom-driven businesses.

Founding Member

The Money Mint

My focus is on providing comprehensive financial solutions to individuals and businesses. 

With over 15 years of industry experience, I leverage funding strategies and structure deals to help you achieve your financial goals and secure the best options available. 

At The Money Mint, our mission is to support individuals and businesses through various financial services. These include mortgages, small business loans, commercial real estate financing, equipment purchase loans, working capital loans, invoice financing, and more. 

A team of former banking executives, realtors, and investment specialists collaborate to deliver tailored financial advice and support. This ensures clients navigate the complexities of securing funding with ease, helping Canadians obtain the necessary funding for growth, stability, and building wealth.

Financial Strategist

Owndra Digital

You’ve spent your best years building someone else’s dream.

It’s time to OWN yours.

Owndra is a movement helping high-achieving women turn their expertise into digital income so they can live on their OWN terms.

I believe wealth, independence, and impact are possible for every woman. That’s why I help them Pivot. Profit. Thrive.

Through The OWN Accelerator™, I guide ambitious professionals to launch scalable offers, grow visibility, and create freedom beyond their 9-5.

What you’ll get inside the 90-Day Roadmap:

A proven system to turn your expertise into a digital income stream

Strategic support to launch or scale with clarity and confidence

Accountability from someone who’s built, pivoted, and helped others do the same

This is for women ready to take ownership of their careers, their voice, and their income.

My clients have pivoted careers, launched $20K+ businesses, and tripled their income because they stopped waiting for permission and started OWNING their next chapter.

If this sounds like you, here’s what to do next:

📍 Book a free discovery call in the Featured section.

I’ll see you on the inside.

Founder & Head Business Coach

SHALOM MICROFINANCE BANK LIMITED

As the pioneer CEO of the bank, I spearheaded the overall Strategy formulation, Operations management, Risk Management, Talent Management, Product Design Management, and Business Development Initiatives.

Key Highlights:

- Achieved an exponential growth of the loan portfolio by over 80% MoM within 6 months of the banks inception demonstrating robust business scalability and market penetration.

- Successfully launched new revenue streams through focusing on micro lending and loans to small and medium businesses. This led to astounding growth of the micro loan portfolio by over 800% MoM within 3 months.

- Innovatively established interactive, Tech and Service-Led channels, resulting in a significant 60% reduction in complaints and improved Turnaround Time (TAT) for credit disbursement.

- Implement robust risk controls, keeping special accounts within regulatory thresholds, and ensuring collections above 90% MoM.

- Strengthened investor confidence and stakeholder trust through successful recapitalization of the organization in line with regulatory guidelines in 2022 increasing the bank’s assets by 76%.

-Mentor and empower an exceptional team of professionals and peers, catalyzing their individual journeys towards entrepreneurial success within the financial services industry..

Co-Founder

Zenith Bank Plc

-Managed the USAID/Nigeria $10m loan portfolio guarantee to provide long-term mortgages for qualifying individuals based on risk acceptance criteria. Achieved disbursement of over 80%.

Head, Product Team - Corporate/Commercial Banking Group

REAL ESTATE 
PROJECT NAME:7B Alexander Avenue, Ikoyi.- 20 apartments located in the prime real estate area of Ikoyi, Lagos.
- Project Cost: USD $20,000,000 I Project Duration: 18 months I Architects: Great Earth Architects, Beijing China I Contractor: Shenyang The North Construction Group - Shenyang, China

-Provided comprehensive project details and rationale to key stakeholders.
-Spearheaded the management of the development and portfolio marketing plan in coordination with sales and marketing leadership, ensuring cohesive execution and maximum market impact.
-Achieved a measurable increase in sales revenue by 80% within the first six months of implementing pricing strategies and targeted marketing campaigns.

PROJECT NAME: Twin Towers - 6/8 Ozumba Mbadiwe, Lagos I DESCRIPTION: Two 15-storey towers with state-of-the-art facilities
-Conducted project appraisals resulting in a 25% increase in projected ROI.
-Managed funds disbursement with a 95% accuracy rate for project milestones, optimizing resource allocation and minimizing financial discrepancies.
-Successfully delivered the project within budget and ahead of schedule, exceeding client expectations and earning commendation for exceptional project management.

CONSUMER CREDIT 
-Collaborated in loan underwriting and pre-qualification for customers and businesses
-Appraised all request to the disbursement team and prepared files for final disbursement
-Appraised credit request in line with the banks risk acceptance criteria 
-Grew the banks portfolio by over 80% in loan assets.

Program Manager- Real Estate Development, Mortgages, Consumer Lending Credit Group

Business Funding Strategist I I help Entrepreneurs secure funding for business purchase/expansion | Co-Founder in Financial Services | 100+ successful clients | “DM me”

In 2016, I took a bold leap.

I pitched a vision, raised over $2 million in funding, and built a microfinance bank from scratch, one that has helped over 500 entrepreneurs access the capital, clarity, and structure needed to grow.

But even before that, I spent nearly a decade in corporate finance watching brilliant professionals stay stuck in systems that limited their income, creativity, and power.

I knew there had to be another way.

Today, I coach high-achieving women ready to make that same leap from employee to empowered founder.

These are women who already have extensive professional experience.

What they need is a roadmap to monetize their expertise, show up with confidence online, and build digital income streams, without quitting their 9-5.

Clients I work with have:
* Launched their first digital offer in under 6 weeks
* Landed $3K+ clients from LinkedIn without ads or funnels
* Rebuilt confidence after years of playing small in the corporate world
* Transitioned from finance roles to owning purpose-driven businesses

My coaching helps you:
* Turn your professional expertise into a scalable offer
* Build visibility on LinkedIn and grow your audience
* Create sustainable income without burnout
* Transition from career to on your terms

You don’t need another degree.

You need a system, a strategy, and someone who’s walked the path.

Let’s build your OWN platform.

DM me “OWN” to start your transition from employee to empowered founder.

Erhi Ojoboh MBA, PMP®, SAFe®

People think confidence means being fearless.
It doesn’t.

Confidence is saying,
“I’m terrified… but I’ll still go.”

For years, I tried to fix my fear before starting.

But fear doesn’t go away.
It just learns to sit quietly.

These days, I treat it like a passenger. It can ride along.

But it doesn’t get to touch the wheel.

Every time I move anyway,
fear shrinks and trust grows.
That’s the real bet.

Not that it’ll be easy.
Not that you won’t stumble.

But that you’ll keep driving even with trembling hands

because deep down, you finally trust the driver. 

And that’s where confidence begins.

♻️ Repost this for everyone who’s scared, but moving anyway.

Erhi Ojoboh MBA, PMP®

I help high-achieving women turn their expertise into high-ticket digital businesses they OWN | $2M+ raised in Series A | Financial Services Co-Founder | Speaker | DM “OWN”

This week humbled me.
Can I be real with you for a second?

I had a moment on Wednesday where I stared at my laptop and thought, “Am I even cut out for this?”

You know those weeks where nothing goes viral…

your inbox is quieter than usual…

and that voice in your head whispers, “Maybe you should just go back”?

Yeah. That was me.

But then yesterday, something shifted.

A woman I’ve never met sent me a DM:

“I’ve been following you for 3 months. I finally left my toxic job. Your posts gave me the courage. Thank you.”

And just like that… I remembered why I do this.

Not for the algorithm.
Not for the vanity metrics.
Not even for the money (though let’s be honest, that part is nice 😂).

I do this because someone out there is watching…

waiting for permission to believe in themselves.

And if my messy, imperfect journey can be that permission slip…

Then every quiet week, every doubt, every “failure” is worth it.

📌 Here’s What I Want You to Remember This Weekend:

Your impact is bigger than you think.

The post you almost didn’t publish?
Someone screenshotted it.

The story you thought was “too vulnerable”? Someone saw themselves in it and finally felt less alone.

The advice you think is “too obvious”? It’s exactly what someone needed to hear today.

You’re not doing it wrong.
You’re planting seeds you can’t see yet.

So this weekend, I need you to do something for me:

Stop comparing your Chapter 3 to someone else’s Chapter 20.

Stop shrinking your voice because it doesn’t sound perfect.

Your story matters.
Your expertise matters.
YOUR VOICE MATTERS.

(And if no one told you this week, I’m proud of you. For showing up. For trying. For not giving up.)

Now go rest. You’ve earned it🙌🏾

Have an amazing weekend ❤️

What’s one thing you’re proud of this week: big or small?

♻️ Repost for someone who needs to hear they’re doing better than they think.

No alternative text description for this image

The “good girl” conditioning that made you likable is the same conditioning that’s keeping you poor.

Here are 7 ways we’ve been wired to play small (and why it’s costing you everything):

1.	“Be nice; don’t make waves.”
↳ Reality: Nice gets you overlooked, not promoted.
↳ Directness gets you respect.

2.	“Don’t be too ambitious; it’s not attractive.”
↳ Reality: Your ambition isn’t something to apologize for.
↳ It’s your competitive advantage.

3.	“Wait your turn; good things come to those who wait.”
↳ Reality: While you’re waiting, someone less qualified is asking.
↳ Permission is a trap. Take the seat.

4.	“Don’t talk about money; it’s impolite.”
↳ Reality: Silence about salary keeps the pay gap alive.
↳ Negotiation is how you close it.

5.	“Downplay your achievements; let the work speak.”
↳ Reality: Your work is silent. You need to be more visible.
↳ Advocacy isn’t arrogance, it’s strategy💯.

6.	“Be the helper; support everyone else first.”
↳ Reality: Endless supporting roles don’t lead to the spotlight.
↳ Supporting yourself isn’t selfish, it’s survival.

7.	“Fit in; don’t be too much.”
↳ Reality: “Too much” is exactly what makes you unforgettable.
↳ Your difference is your super power.

The world taught us to shrink.
To smile more. Apologize faster. Take up less space.

But here’s what I know now:

The boxes we’ve been taught to fit into weren’t designed for our success, they were designed for our compliance.

You weren’t born to be small.
You were born to be seen, heard, and impossible to ignore. 

Stop editing yourself down.
Stop waiting for permission.
Stop making yourself digestible for people who can’t handle your full flavor.

The version of you that’s “too much” for some rooms?

That’s the version that builds empires.

Be bold. 
Be loud. 
Be unapologetically you.

The world doesn’t need another woman playing small.

It needs YOU at full volume.

🔁 Know a woman who needs to read this? Share it with her.

Post inspired by my friend David🙏🏽

She had 9 years of supply chain experience.

An MBA.

Certifications most people can’t pronounce.

And she was Googling “how to start a side hustle” at 11pm on a Tuesday.

When we got on a call, I asked her:
“What do companies pay you $120K/year to do?”

Her answer: “Optimize procurement processes, reduce vendor costs, negotiate contracts…”

Me: “And you don’t think someone would pay you $8K to do that for their company in 6 weeks?”

She laughed. “Who would hire me? I’m not a consultant.”

3 months later, she closed $27K in contracts.

Same skills. Same expertise.
Different packaging.

Here’s the truth most corporate professionals miss:

You don’t need a new skill set to build a consulting business.

You need to stop thinking like an employee.

Employees trade time for money and wait for approval.

Consultants trade expertise for premium fees and create their own opportunities.

The companies hiring you already paying consultants.

Just not you. Yet.

Because you’re still showing up as the person who does great work.

Not the expert who solves $100K problems.

I’ve worked with clients who thought they needed:
❌ A bigger platform
❌ A perfect website
❌ More credentials

What they actually needed:
✅ Clarity on their high-value offer
✅ Confidence to name their price
✅ A simple system to find their first clients

If you’ve been the smartest person in the room but you’re still waiting for someone to notice…

It’s not an expertise problem.

It’s a positioning problem. 

♻️ Share this with a high-performer who’s been undervalued too long.

📩 DM me “OWN” if you’re ready to turn corporate skills into a consulting offer people actually pay for.

Most people don’t pivot because they’re stuck.

They stay stuck because they never pivot.

For years, I checked all the boxes:

📌 Pharmacy degree  
📌 Successful finance career  
📌 Stability, structure, status

But something still felt off.

Not because I wasn’t good at it…

But because I knew I was made for more.

The hardest part of a pivot isn’t starting over.

It’s unlearning the life you built on autopilot.

Here’s what I realized after pivoting three times:

1. Success can be a stronger trap than failure.

It’s easy to leave what’s not working. Harder to walk away from what is.

2. People will praise the version of you that serves them most.

Not necessarily the one that’s most true to you.

3. You don’t find your purpose. You choose it.

Then build the courage to pursue it before it makes sense.

4. Every pivot is a vote for your future.

And you never run out of chances to choose again.

5. The longer you wait, the louder the fear gets.

But momentum quiets doubt. Start.

You’re more ready than you feel.

You don’t owe the world a version of yourself that’s well-packaged but deeply unfulfilled.

If something’s stirring in you, trust it.

Your pivot might look messy.

It might not make sense to others.

But it could be the most powerful thing you ever do.

You weren’t just made to fit in a system.

You were made to design a life you’re wildly proud of.

What’s one pivot you know you need to make but haven’t yet?

♻️ Repost for someone who’s been waiting for a sign. This is it.🔥

They say “believe in yourself.”
But nobody talks about what to do when your mind won’t listen.

Because the real truth is this:

Self-doubt doesn’t show up when you’re weak.

It shows up when you’re growing.

It shows up when you’re stepping into rooms your past wasn’t prepared for.

It shows up when the future version of you is louder than the familiar version you’re trying to outgrow.

And the more you rise, the more that old voice tries to pull you back.

Not because you’re unqualified…
but because you’re becoming someone your old identity doesn’t recognize.

This weekend, I noticed something:

Every time I felt doubt creeping in, it wasn’t a sign to stop.

It was a sign that I had stepped into a bigger version of myself.

A version that required new courage, new language, new confidence.

So I shifted my perspective:
Self-doubt isn’t the enemy.
Self-doubt is evidence.
Evidence that you are moving.
Evidence that you are expanding.
Evidence that you are standing in unfamiliar territory, because you have outgrown the old one.

If you feel doubt, it means you’re already becoming the person you used to pray to be.

Don’t stop now.

♻️ Repost to remind someone: Doubt isn’t a setback, it’s a signal that growth is happening.

I quit a job I loved because of something my boss never said out loud:

“I don’t trust you.”

They hired me for my experience, my ideas, my leadership.

Then second-guessed every decision, rewrote my work, and showed up to meetings I was running.

So I stopped trying to lead.

Not because I couldn’t.

Because I knew whatever I built would be undone.

And my team saw it all.

They stopped giving their best too. 

They knew there was no point.

Eventually, they started leaving.

That’s when I learned the hardest lesson about leadership:

Control is not leadership.

Trust is.

Being a good boss means hiring talented people and getting out of their way.

If you’re building a team, start with trust.

It’s not just the foundation for great culture.

It’s how you keep your best people.

What’s your experience? Have you worked for a leader who trusted you, or one who didn’t?

♻️ Repost if this resonated
🔔 Follow Erhi Ojoboh MBA, PMP®  
for insights on leadership

I watched my friend spiral for six months over a deal that fell through.

“I had it. It was mine. They took it away.”

But it was never hers.

Because until the contract is signed, the money is wired, and the work begins, it’s just a possibility.

Not a promise.

The truth?

Whether you’re building a business or searching for your next role:

You’re going to lose things you thought were guaranteed.

The client who “verbally committed” but never returned your email.

The final-round interview that felt perfect, until they went with an internal candidate.

The partnership that seemed like destiny until they ghosted.

The job offer that was “almost yours” before the hiring freeze hit.

And you’ll grieve it like a breakup. That’s real. Feel it.

But here’s the shift that changes everything:

Don’t let what never materialized steal what’s still possible.

Because while you’re stuck replaying the “almost,” someone else is already on the next train.

The fastest way to stay stuck is obsessing over the one that got away.

The fastest way to win is showing up for the one that’s coming.

Let go of the “almost.” 

Your real opportunity is already on its way.

♻️ Repost for someone still waiting on the platform.

My client texted me yesterday:

I only signed one client last month. I feel like I’m failing.

One client = $11,000.

She made more in 30 days than most people make in two months at a job.

And she felt like she was failing.

I sat with that for a minute.

Because I’ve been there too.

You know why she felt that way?

Because she was measuring her beginning against someone else’s middle.

Scrolling LinkedIn seeing people post about their “best month ever.”

Watching consultants who are “fully booked.”

Comparing her ONE to someone else’s MANY.

And completely missing the miracle of what she’d actually done.

So here’s what I told her (and what I need you to hear):

Stop measuring your wins by someone else’s highlight reel.

That person posting about their 7-figure launch? You didn’t see the 3 years of silence before that.

The consultant booked out for months? They started with one client too.

Your progress is real even if it’s not viral.

Your growth counts even if no one’s applauding.

Your one client, your first sale, your quiet consistency, that’s not “just” anything.

That’s the foundation everything else is built on.

📌 Acknowledge what you HAVE accomplished.

Not what you didn’t.

Not what someone else did.

What YOU did.

Because I guarantee it’s more than you’re giving yourself credit for.

You’re not behind.

You’re building.

And that’s enough.

What’s one win from this week, big or small, that you’re claiming right now?

♻️ Repost for someone who’s been too hard on themselves lately.

I once worked with someone who was short-tempered, blunt, and always “too busy.”

At first, I labeled her: difficult.

But one day, I found out she was quietly caring for a special needs child.

Suddenly, her sharpness looked less like rudeness…and more like exhaustion in disguise.

Here’s the thing:

Most people don’t announce the invisible battles they’re fighting.

They just show up:
→ Tired
→ Distracted
→ Irritable

And hope no one notices.

That’s why kindness is not optional.

It’s not a “nice-to-have.”

It’s leadership.

It’s oxygen for humans who are quietly running out of air.

When in doubt, assume the person in front of you is carrying something heavy.

Because 9 times out of 10… they are.

Kindness doesn’t show up in dashboards.

It won’t win you awards.

But years from now, they won’t remember your title.

They’ll remember how you made them feel when they were at their lowest.

Let kindness be your legacy.

♻️ Repost if you believe kindness is most powerful leadership skill there is.

Image credit: Veronique Barrot

Sargal Coaching

I  work with executives across diverse industries, equipping them with the skills and insights necessary to drive meaningful transformation and achieve their professional goals. My tailored coaching approach combines proven strategies with a deep understanding of human behavior, enabling leaders to navigate complex challenges with confidence and clarity.

Executive  and Leadership Coach

CPNE

Certification ISO 9001 version 2000: 
Identification, description and analyses of the different processes.
Implementation of continuous improvement programs.

Quality, Environment and Safety Manager

Philip Morris International

Development and launch of new product within  various EU markets
Definition of consumers need together with marketing team and establishment of a plan to reach the launch date, going through all project management steps : product prototyping, panel evaluation and final product selection.

New Product Development

Management of factories specifications, referring to resourcing program, portfolio review and cost saving projects.
Implementation and follow up of product monitoring program in the WEC factories, in order to keep our products within smoking figures tolerances.
Implementation of maintenance projects after prototyping, chemicals analyses and panel evaluation.

Cigarette Designer / Product Management

Manage Quality Assurance related activities, ensuring compliance of Products and Processes to PMI Policies and legal requirements, in order to achieve consumer’s quality expectations, speed to market on new launches and a safe working environment for QA employees.
Ensure the development of the QA team, 10 engineers and technicians, in line with the organization needs

QA Supervisor

Les Ciment du Sahel S.A.

Implementation of certification ISO 9001 version 2000: 
Identification, description and analyses of the different processes, 
Implementation of continuous improvement program: 
Management of interfaces between the different departments,
Realization of internal audits, analyses of global reports and proposal of improvement plans: 
Customers’ complaints treatment

QA Specialist

As an Executive and Leadership Coach, I am passionate about empowering leaders to unlock their full potential and create impactful, lasting change within their organizations. With a focus on emotional intelligence, I guide leaders to enhance their influence and cultivate a thriving team environment.

Over the years, I've partnered with executives across diverse industries, equipping them with the skills and insights necessary to drive meaningful transformation and achieve their professional goals. My tailored coaching approach combines proven strategies with a deep understanding of human behavior, enabling leaders to navigate complex challenges with confidence and clarity.

I firmly believe that effective leadership stems from the ability to connect on a personal level while inspiring others to excel. Whether you're looking to enhance your leadership skills, improve team dynamics, or drive organizational growth, I'm here to support your journey to success.

Sargal means celebrate in Senegalese, my country of origin. I believe we all have talents to celebrate.

Connect with me to discover how you can elevate your leadership impact and create a legacy of positive influence.

Fatou Seck Mathon

Most leaders focus on results.

Great leaders focus on people.

They don’t just look at numbers, tasks, and objectives.

- They notice the energy in the room.
- The tension when someone hesitates.
- The teammate who’s quieter than usual.

Because leadership isn’t only about strategy and tasks 
It’s about the humans doing the work.

And when leaders forget that human side, things start to break:

People shut down
Teams pull back
Trust fades

In my coaching practice, many leaders face this struggle,

Not because they lack skill
But because they lack connection.

The good news?

You can strengthen that connection starting today.

Here are 7 ways great leaders build trust that lasts:

1. They observe more than they speak
They notice tone, silence, and body language.
They lead with awareness, not assumptions.

2. They choose curiosity over control
Not “Why isn’t this done?”
But “What’s getting in the way?”
Curiosity creates clarity.

3. They give feedback with respect
Clear and honest, never harsh.
People remember how you made them feel.

4. They listen without rushing to fix
They don’t jump in too fast.
They make space to understand the real problem.

5. They invite honest conversations
Not quick updates.
They ask questions that open the door to honesty.

6. They support the person, not just the role
Everyone carries more than their title shows.
Great leaders see the whole person.

7. They stay true to their values every day
People know what to expect from them.
Consistency builds deep trust.

Leadership leaves a mark.

Make yours one that lifts people higher,

Not one that tears people down.

What’s one human leadership habit you value most?


♻️ Repost to spread human-centered leadership
🔔 Follow Fatou Seck Mathon for more.

Certified Executive Coach. I help women leaders step into bigger roles and opportunities by increasing their visibility and communicating their value. Leadership Consultant.

The most unstoppable leaders don’t chase titles.

They build what no one can take away.

Most leaders focus on performance, goals, and results.

But the qualities that create real career growth are not on your resume.

- How you speak when it matters.
- How you stay calm under pressure.
- How you show up when no one is watching.
- How you rebuild your confidence after a setback.

Those inner skills decide how far you can go.

I see this every day with the women I coach.

They already have experience, talent, and strong results 
And what unlocks their next chapter is the work they do on themselves.

Because the leaders who grow fastest are the ones who build:

✅ A clearer voice
✅ Stronger boundaries
✅ Steady confidence
✅ A grounded presence
✅ Trust in your own value

These are the traits no one can take away from you.

If you want to grow into bigger opportunities, start here:

1. Strengthen your self-awareness
↳ Notice what drains you and what energizes you.

2. Practice being calm under pressure
↳ A steady mind helps you make better choices.

3. Build habits that match the leader you want to be
↳ Small daily actions change how you show up.

4. Surround yourself with people who lift you
↳ Support is a strength, not a weakness.

5. Speak about your value with confidence
↳ People can't recognize what you keep hidden.

Inner growth is exactly what accelerates visibility, influence, and career opportunities.

And that's the reason why it's the core of my coaching work with leaders.

Your next level doesn't come from a title.

It comes from the version of you you're becoming.

What inner skill are you strengthening this week?

♻️ Repost to help your network focus on inner growth.
🔔 Follow Fatou Seck Mathon for more.

Most people repeat the same habits.

The ones who move forward 

learn the ones they need to change.

I’ve seen this pattern again and again in my clients, in organizations, and in myself.

Growth doesn’t usually fail because of a lack of talent.

It fails because we stay loyal to what feels comfortable:

• Saying yes when we want to say no
• Avoiding conversations that matter
• Waiting to be noticed instead of showing our impact
• Hoping things will get better on their own

Comfort feels safe.
Growth feels risky.

But only one of them moves your career forward.

The leaders who rise aren’t the ones who work the hardest.

They’re the ones who stay honest with themselves:

- What am I avoiding?
- What am I holding onto that no longer serves me?
- Which habits no longer match the level I want to reach?

Here are three shifts that make growth inevitable

✅ Choose aligned action over autopilot
Notice the moments where you default to the old version of you. Choose differently, even once.

✅ Let small discomfort be your signal
The conversation you don’t want to have is often the one that will unlock your next step.

✅ Act before you feel “ready.”
Readiness is a feeling that arrives after you move, not before.

Your next chapter isn’t built in the comfort zone.

It’s built on the decisions that require honesty, 
courage, and a new way of showing up.

What’s one habit you’re ready to outgrow?

♻️ Repost to help your network choose growth
🔔 Follow Fatou Seck Mathon for more.

Executive Coach, helping senior leaders on their journey to VP+ level. Leadership Consultant for High Performing Organizations. Trusted by Fortune 500 leaders. Supporting clients globally in both English and French.

I used to think staying quiet made me easy to work with.

It only made me invisible.

For years, I thought being “low-maintenance” was the right way to lead:

Say yes.
Stay agreeable.
Avoid conflict.

People appreciated the harmony
But they rarely saw my value.

And I see the same pattern in so many brilliant leaders I coach:

They work hard.
They deliver.

But they stay overlooked
because silence hides the impact they’re trying to make.

Here’s what I learnt since
and what I now teach my clients:

If you don’t communicate your value, people fill the silence with assumptions.

And those assumptions rarely match your true potential.

Here are the shifts that make your value impossible to ignore:

1/ Speaking up is leadership
People can’t support what they don’t know.

2/ Making your work visible is clarity
Visibility gives others the context they need to recognize your impact.

3/ Clear goals create real opportunities
When you articulate what you want, doors that weren’t visible before open.

4/ Boundaries elevate your authority
Respect grows when you protect your time, not when you give it away.

5/ Asking for support accelerates your career
The highest performers rise faster when they are open to support.

6/ Your voice is part of your value
Impact comes from being heard, not just being helpful.

These aren’t loud actions.
They’re intentional ones.

And they’re the difference between feeling overlooked and becoming impossible to ignore.

Because the moment you claim your impact,

The room has no choice but to see it.

♻️ Repost to help your network show their impact.
🔔 Follow Fatou Seck Mathon for more.

Vulnerable leaders are weak.

That's what toxic cultures believe.

Through my experience coaching senior leaders, I’ve repeatedly seen this pattern: the pressure to be perfect.

But hiding your struggles won't help your team.

It creates disconnection.

❌ Your perfect image kills innovation
↳ No one dares to take risks. 

❌ Your silence creates distance 
↳ When they need connection the most.

❌ Your mask breeds self-doubt 
↳They wonder if they're the only ones struggling.

Most leaders follow these old rules: 

↳ Know it all. 
↳ Look perfect every time. 
↳ Hide your struggles at all costs. 

But your team sees right through it. 

Because what they need is authenticity.

When you lead with authenticity:

✅ Your team's creativity explodes. 
✅ Your impact as a leader multiplies. 
✅ Your relationship with your team strengthens.

Being vulnerable isn't weak.

It's the first step to authentic leadership. 

Here's what real leaders do: 

1/ Ask for help 
↳ Your team's ideas are gold. 
↳ Big wins come from working together. 

2/ Say, "I was wrong." 
↳ Owning mistakes builds absolute trust. 
↳ Your growth helps others grow. 

3/ Learn from failure
↳ Every failure teaches something. 
↳ New ideas come when it's safe to try. 

Your team doesn't need a perfect leader.

They need an authentic one.

What's one thing you learned from being authentic? 

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People project their limits onto your decisions.

Don’t let their fear define your future.

- You get offered a role abroad, and people say it’s “too risky.”
- You want a senior role, and your boss says you’re “not prepared.”
- You share a new project, and a friend calls it “too ambitious.”

They aren’t trying to stop you.

They just can’t imagine the future you’re choosing for yourself.

Many people wait for certainty before they act.
They want approval or proof that things will work out.

But certainty rarely comes first. It appears after you take action.

And here’s what happens while you wait: the quiet part of you that wants 
something different will keep getting louder.

Self-belief doesn’t start with confidence.

It starts with a thought that keeps coming back.

A feeling that something needs to change.

And when you take one step, then another,
You realise you can do far more than you believed.

I see this pattern every day with the women I coach.

Things shift the moment you support your own decisions instead of waiting for validation.

Because confidence grows through action.

Not waiting, Not predicting, Not gathering more evidence.

You don’t need certainty.

You need one step.

And when you trust your ability to handle what comes next, progress follows.

Be delusional.

Life expands for people who do.

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A few years ago, I was presenting in a meeting. 

When something embarrassing happened.

I completely forgot what I was going to say next.

My mind went blank, and I could feel the room staring at me.

Then something powerful happened.

A senior colleague spoke up with a simple comment that helped me get back on track.

Not to take over.

But just enough to help me breathe and continue with confidence.

That moment changed how I see leadership.

Real leadership is the courage to lift people in the exact moment they fear they’ve fallen.

And I see this over and over again in the leaders who make the biggest impact:

✅ They notice the quiet struggles.
✅ They offer support without taking the spotlight.
✅ They make others feel capable, not dependent.

Here’s what happens when you lift others instead of looking away:

1. People grow faster
A small nudge at the right moment can change someone’s whole trajectory.

2. Teams get stronger
Confidence spreads when people feel supported, not judged.

3. You build trust that lasts
People never forget who helped them when they felt vulnerable.

4. You raise the standard of leadership
Your behavior gives others permission to lead the same way.

If you want to make a lasting impact, start here:

✅ Be the leader who gives someone a chance.
✅ Be the colleague who backs someone in the room.
✅ Be the person who makes hard moments easier to carry.

That’s the kind of leadership people remember.


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The most impactful leaders lead with presence.

Quiet doesn’t mean weak.

Yet, in many workplaces, it’s still seen as a flaw.

If you’re an introverted leader, you’ve probably heard this:

“Speak up more.”
“Be more assertive.”
“Take more space.”

Translation?
Be less like you and more like everyone else.

Let’s be honest:
Quiet leadership isn’t less; it’s less visible.

Most of your work happens beneath the surface:

✅ You think before you speak
✅ You choose your words carefully
✅ You process deeply while others talk fast
✅ You protect your energy to stay intentional

People often applaud what’s loud and overlook what’s thoughtful.

That’s the bias. 

And you’ve been dealing with it for years.

Introverted leaders don’t lack confidence.

They often lack the space to lead in ways that feel right to them.

So here’s what I want you to remember:

→ You don’t need to change who you are
→ You don’t need to be louder to be respected
→ You don’t need to network like an extrovert to be seen
→ You don’t need to “fix” your leadership to move up

You need tools that match your style, not a script to follow.

✅ Quiet leadership works
✅ Strategic listening is power
✅ Presence doesn’t need volume

Your value isn’t in how much you speak.

It’s in the impact you make when you do.

What’s one thing you wish more people understood about introverted leaders?

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Most leaders want the next level.

Very few become the version of themselves who can step into it.

I learned this early in my career, and I see the same pattern every day with the women I coach:

Brilliant leaders with strong results.

But their inner leadership isn’t keeping pace with the career they want next.

Before you lead a team, a project, or a room, you have to lead yourself.

- How you communicate
- How you make decisions
- How you show up under pressure

And when you strengthen it, everything shifts:

- You speak with more clarity
- You make choices with more confidence
- You show up with a presence people trust

Here are 8 powerful ways to start leading yourself at the next level:

1. Develop your self-awareness
Notice your patterns. They influence every decision you make.

2. Regulate your emotions
A calm mind makes stronger choices than a reactive one.

3. Hold yourself accountable
Own your actions. It builds credibility quickly.

4. Advocate for yourself
Say what you need and ask for what you want. 

5. Build discipline in small moments
Confidence grows when you keep the promises to yourself.

6. Practice self-compassion
You don’t grow by being harsh with yourself. 

7. Reflect with honesty
Look back so you can move forward with intention.

8. Keep learning
Your next level requires a version of you who evolves.

The level you want won’t come from the leader you were.

Only from the leader you choose to become.

What’s one shift you will make this week to lead yourself better?

PS: Send me a DM if you are ready for your next level.

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She got a 20% salary raise.

Two days after she resigned.

For three years, she hit every deadline and saved projects from collapse.

Her manager praised her in private.
But when promotion season came? Silence.

Don't wait until you leave to be noticed.

Make your impact visible today.

Here are 7 strategic ways to do it

1. Track your wins
↳ Write down your results with a specific outcome
↳ Share a short monthly "wins recap" with your boss

2. Show impact, not effort
↳ Be specific about your impact: "Cut costs by 15%
↳ Numbers make your value clear

3. Be seen by leaders
↳ Volunteer to share updates in big meetings
↳ Offer ideas on company priorities

4. Be the go-to person
↳ Answer challenging questions in team discussions
↳ Create tools your colleagues rely on

5. Build internal connections
↳ Volunteer for cross-functional projects
↳ Share credit when it is due

6. Ask directly for what you want
↳ Don't hint. Don't wait. Ask clearly
↳ Show evidence that you are ready

7. Show your strategic thinking
↳ Focus on high-impact projects
↳ Don't lose yourself in details

Make sure your value is noticed when it matters.

Don't be the best-kept secret in your company.

Which one will you try this week?

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This simple principle completely changed my life.

And it will change yours too.

It taught me to pay attention to small actions.
The actions that don’t look important until they are.

I used to think growth meant big steps,
big plans and big wins.

But it turns out, it’s the small actions, taken daily, that move your life forward.

The Butterfly Effect:

When a butterfly flaps its wings, it creates a small movement of air 
barely visible, almost silent.
Yet that movement can set off a chain of changes that grow over time.

Life works the same way.
The small choices you make today often become the turning points you only recognize years later.

The butterfly knows that tiny actions matter, 
even when no one notices.

It knows that big change rarely starts with a big moment,
But with a quiet one.

- A message you were afraid to send.
- A meeting where you finally spoke up.
- A simple act of consistency, repeated over time.

The butterfly effect reminds us that progress is built through small, consistent actions.

It knows that doing something, even small, is better than waiting for perfect timing.

And it knows that transformation takes time. Before wings, there’s the cocoon.

Finally, it knows one simple truth: You can’t cause change from stillness.

You have to move, even a little

to create your next wave of momentum.

What small action changed everything for you?


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The Butterfly Effect

You’d never talk to your team

The way you talk to yourself.

For years, I replayed every mistake in my mind, 
criticized every imperfect moment,
and held myself to standards no one else expected.

Harsh self-talk isn’t accountability.

It’s bad pressure disguised as discipline.

And the cost is higher than most people realize:

↳ It drains your confidence
↳ It slows your decision-making
↳ It keeps you stuck in past moments instead of moving forward

Think about it:

❌ When you replay mistakes
↳ You train your mind to expect the worst, not to learn.

❌ When you speak to yourself with criticism
↳ You create fear, not growth.

❌ When you push without compassion
↳ You build stress, not strength.

But when you change the way you speak to yourself:

✅ You recover faster
✅ You make better choices
✅ You take opportunities with confidence
✅ You show up with steadiness that people trust

Here are the shifts that helped me lead myself better 

and how I coach my clients today:

✅ Replace judgment with curiosity
↳ What can I learn here? Instead of Why did I do that?

✅ Speak to yourself as you speak to others
↳ Honest, but with respect.

✅ Allow yourself to be human
↳ Growth doesn’t require perfection.

Your career depends on the relationship you have with yourself.

When you stop tearing yourself down,

You finally unlock the energy you need to rise.


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The flaws you want to hide,

might be the reason you lead so well today.

There's a Japanese art called Kintsugi, in which broken pottery is repaired with gold.

The cracks aren't hidden.
They're highlighted.

Because the object is more valuable after what it's been through.

I think about this often in my coaching practice with women leaders.

You don't grow because everything went smoothly.

You grow because of all the setbacks you went through:

• a project that went wrong
• a meeting where you froze
• a decision that cost you confidence
• a moment that made you question your place in the room

We're taught to present a polished version of ourselves at work.

But the moments that shape your leadership rarely look polished.

✅ Your resilience came from pressure.
✅ Your presence came from setbacks.
✅ Your clarity came from the times you had to rebuild yourself.

That's your Kintsugi.

Here's how strong leaders turn their "cracks" into power:

1. Name what shaped you
The experience you hide is often the one that built your strength.

2. Stop editing your story
Your journey gives people depth, trust, and connection.

3. Keep the lessons visible
The wisdom you earned is part of your authority; use it.

Your value doesn't decrease because you've been through challenging moments.

It increases.

Your career grows not despite the cracks.

But because of the gold you rebuilt yourself with.

Which part of your journey made you stronger?


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Being smart can be a double-edged sword.

It opens doors.

And it also keeps you stuck in patterns that limit your growth.

Here are 7 hidden patterns holding brilliant women back:

1. The Rumination Trap 
↳ You replay mistakes long after they’re over.
↳ Leadership requires learning fast, then moving forward.

2. The Multitasking Trap
↳ You spread yourself across too many priorities.
↳ Impact comes from ruthless focus on what matters most.

3. The Overthinking Trap 
↳ You analyze for so long that decisions pass you by.
↳ Progress requires action, not perfect information every time.

4. The Comparison Trap 
↳ You measure yourself against others instead of growth.
↳ That keeps you chasing standards that aren’t truly yours.

5. The Expertise Trap 
↳ You delay action, thinking you need more credentials.
↳ Leadership is proven in practice, not certificates.

6. The Resilience Trap 
↳ You push through challenges to prove endless strength.
↳ True leaders know collaboration is stronger than endurance.

7. The Humility Trap 
↳ You downplay achievements to avoid standing out.
↳ Confidence in your wins is what inspires trust.

The truth?

You don’t need to work harder or be smarter.

You need to step into your real power.

 Which trap would you add?

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Fatou Seck Mathon

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The Battle

Erhi Ojoboh MBA, PMP®, SAFe®

Fatou Seck Mathon

Followers

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Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Erhi Ojoboh MBA, PMP®, SAFe®'s LinkedIn Performance

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