Omniconvert

Providing the digital world with the proper tools to run A/B testing, Personalization, Customer intent Interactions and Qualitative research with branching logic Surveys.

Head of CRO Business Unit

Omniconvert is a growth enabler for mid-size eCommerce websites looking to become customer-centric. 
The team has data-driven business analysts, UX designers, developers and QAs 
The platform has an integrated approach, offering:
- real-time web personalization (based on weather, geolocation, cookie and behavior data, etc)
- A/B testing using an advanced WYSIWYG editor
- triggered mobile and desktop interactions (exit-intent technology, on-load, on-scroll or on-click)
- surveys with branching logic that you can easily build in order to get strong insights about specific segments of visitors (new, returning, sleepy, lost, VIP, etc)

Head of Operations

Head of Customer Success

- Facilitating Customer Onboarding
- Working collaboratively with Sales, CRO and Customer support teams to manage the end to end onboarding of customers onto the Marketizator platform.
- Deploying, tracking and managing inbound and outbound materials necessary for customer onboarding
- Troubleshooting onboarding questions from client and/or client service team
- Ensuring accurate set-up, perform Quality Assurance and respond to initial training questions after go-live
- Providing ongoing support for clients after go-live
- Ensuring a seamless transition for customers by delivering world-class service and a positive user experience
- Working closely with internal teams to constantly improve onboarding processes, documentation, and execution

Customer Success Manager

Cheri Bijou

- Developing, implementing and executing marketing initiatives and activities ( print, web, social media )
- Creating and carrying consumer research 
- Developing and implementing CRO strategies
- Monitoring market trends and competition 
- Developing, implementing and executing strategies in order to increase sales performance
- Preparing sales promotion plans for high sales periods
- Developing, implementing and improving procedures to link marketing activities with sales activities
- Integrating data in ECS;
- Website SEO analysis;
- Sales and stock management;
- Selection and purchase of the marketed products;
- Market analysis in order to find new opportunities for development;

Founder & Business Developer

Atlantic Grup Srl

- Establishing, promoting and maintaining company’s image and products in order to generate sales
- Analyzing marketing trends and monitor industry changes
- Designing, producing and distributing print materials such as brochures, ads and direct response 
- Promoting company’s image and offers at specialized trade show exhibitions
- Client presentations
- Coordinating property closings, overseeing signing of documents and disbursement of funds
- Website maintenance
- Social media activities 
- Managing press relations

Sales and Marketing Executive

Siveco Romania SA

- Importing data and fixing errors, into the local data base
- Commissioning of installed programs, client support
- Training for future users.

Business Consultant

- Business customer analysis - Customer's requests analysis as per developed activity and their correlation with the company's IT products
- Commissioning of installed programs, client support
- Training for future users

Junior Business Consultant

Head of CRO Business unit @ Omniconvert

At Omniconvert, we empower Direct to Consumer businesses worldwide to
create customer experiences that matter. From acquisition to delivery and
retention. To the consumers, for the consumers.

Our methodology sets our products & services apart: we strongly believe in
being data-driven and consumer-centric in a world where too many eCommerce
companies are shooting in the dark.

To this end, we’ve created the Customer Value Optimization Methodology - a
methodology aimed at improving Customer Lifetime Value - #CVO.

We built our Software products and our Managed Services branch with the CVO
methodology in mind.

At the same time, we’re passing on the CVO methodology through the CVO
Academy: a CVO course platform where global leaders & experts contributed to
creating an all-encompassing course for Customer Value Optimization.

Book a free call and let’s chat about how we can help your company:
www.omniconvert.com

Sorin Enache

Data4Sales

Data4Sales is a CDP (Customer Data Platform).
I developed Data4Sales using my experience in sales and marketing management to help companies of any size and industry to understand and delight their customers by exploring and analyzing the data from multiple sources.

Co-Founder

CLV Insights

Founder

Dell Technologies

Marketing Consultant

In charge of leading and developing strategies for a field/internal sales team for a medium and large customers territory .

Sales Director

In charge of leading a field sales team with focus on solutions sales to corporate customers in the south and southeast regions of Brazil.

Solutions Sales Director

Oracle

Responsible for selling Oracle technology solutions to strategic customers in south region of Brazil.

-> Oracle Club Excellence FY13

Sales Team Leader - Strategic Accounts

In charge of building, implementing and managing a program for channel partners development, focused on solution sales. Over a period of 9 months, the following results were achieved: 

- Building of a strategic plan to increase solutions and services revenue through implementation of partners certification program;
- Building of a training program for solution selling (business and technical conversations). This program was adopted as standard for all Latin America countries;
- Above 30 presentations around the country about business efficiency and costs reduction for C-Level audience;  
- 150% year-over-year growth in channel services & solutions revenue; 
- 500% year-over-year growth in channel storage solutions revenue.

SENIOR CHANNEL DEVELOPMENT MANAGER

In charge of managing large customers relationship, developing solution and services sales opportunities through consultative approach. Over this period, the following results were achieved:
- “Circle of Excellence” Award in 2005 as a annual top solutions sales result in Latin America;
- Awarded 4 times as a top quarterly solutions sales result in Brazil (2004/2005/2006/2007);
- Awarded twice as a top Oracle sales result in Brazil (2005/2008);
- Dell started to be perceived as a important solution provider by the most important customers in region (e.g. Gerdau, Terra Networks, RBS, GVT, Paquetá Calçados, Santa Casa de Porto Alegre, Dimed, Getnet, Embratec, Randon);
- Building of  strategic alliance with other IT suppliers as Microsoft, Oracle, EMC, Vmware and Symantec;
- First RISC to X86 migration case in a billing application environment for electrical energy distribution companies in Latin America (Grupo Rede – 2005); 
- First Vmware OEM licences  with Dell severs case in Brazil (Avipal – 2004);
- First Dell-Equallogic case in Latin America (Gerdau – 2008 – 9 units).

SOLUTIONS SALES EXECUTIVE– Brazil´s  South Region

Grupo Cimcorp

REGIONAL SALES MANAGER

EMC BRASIL

PRE-SALES SYSTEMS ENGINEER

Computer Associates

Systems Engineer

I am a dynamic, high-performing sales professional passionate about customer centricity and driving business growth through data-driven strategies. Since the early 2000s, I have held roles as a B2B Sales Executive and Sales Manager at leading high-tech companies like Dell and Oracle, consistently delivering win-win solutions by understanding and addressing customer needs.

My expertise spans turning business strategies into actionable sales goals and metrics, segmentation, and GTM planning. Leveraging Machine Learning, Artificial Intelligence, and Agentic AI, I empower companies to understand and engage with their most valuable customers. By analyzing customer behavior, preferences, and potential value, I transform raw data into actionable insights that enhance customer experiences, boost loyalty, and drive sustainable growth.

I bring a unique blend of business acumen, strategic thinking, entrepreneurship, and analytical expertise. As an advocate for Customer Lifetime Value (CLV) as a growth metric, I focus on enabling organizations to adopt customer-centric approaches that balance acquisition, retention, and development strategies for long-term success.

taplio

The Battle

Sorin Enache

Alexandre Chaves

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