Kaleidocopy

Conversion copywriter & email strategist

Oracle

Creative Campaign Support 

If you’re here, reading my profile, one thing is for sure: you want to make more money.

And you want to do that either by:

1) Wringing an already successful sales page or email sequence (in other words, optimizing it for even BETTER conversions)

OR

2) Crafting your sales assets from scratch the way only a conversion copywriter can successfully do

The good news is… I’ve done both these things. 

Repeatedly. With results that usually exceeded my clients’ expectations.

Take my latest sales page, for example, that made my client an extra $50,000 since we launched.

Or my latest optimization project that increased another client’s conversion rates by 15% (that’s an extra couple thousand dollars that he’s now making every single month!).

Or any of the other dozens of projects I worked on with huge and small brands alike.

So if you truly want to make more money with your business, you’ll consider hiring me.

Because unlike many other copywriters, I don’t use templates (every situation is unique and a template simply can’t give you the results you’re looking for).

I also *don’t* use ChatGPT to research your ideal customers (not only is AI making stuff up from time to time, but real customer research goes way beyond asking a chatbot about their pains and desires).

And lastly, I don’t make promises that get your hopes high only to be crushed with low conversion rates and disappointing results.

If I don’t think I can help you based on our initial conversation, I’ll tell you from the start.

So… still want to make more money?

Great! Use the link below to book a call with me (so we can chat about your current project):

👉🏼 https://calendly.com/emiliatanase/strategy?month=2024-04

Or, if not quite ready to move forward yet, join my email list here:

👉🏼 Kaleidocopy.com

It'll show you what I can do for my own brand (and tell you more about other clients I helped and how).

Emilia Tanase

In Power Sector since 2011| Content Writer| LinkedIn Growth| Mindset| More in the About section...

I minimize breakdowns, ensuring the healthiness of the protection systems through routine maintenance.

Hello, I’m Baljeet Singh with 15+ years of diverse experience in the power sector.

I have worked in different divisions, such as Facility & Utility Management, Electrical Maintenance Division, Test, etc., in various MNCs with technical job profiles, such as Deki Electronics Limited, Kosan Crisplant, and UPRVUNL.

Presently, I am serving the state working in Uttar Pradesh Rajya Vidyut Utpadan Nigam Limited (An UP Govt. Enterprise) as a JE (Electrical) since 2011. 

Here, I am responsible for the following activities in thermal and hydropower projects of the UPRVUNL.

✅ O&M of 6.6KV Switchgear,
✅ O&M of 132KV/220KV SWYD,
✅ Estimation & Budget Preparation
✅ Writing, Editing, Proofreading,
✅ Energy Management Accounting,
✅ 220kV Power Station Protection,
✅ Preventive & Breakdown Maintenance,
✅ Power Transformers (1.5MVA to 315MVA),
✅ Testing of Electromagnetic & Numerical Relays,

Sharing your experience and knowledge with your fellow members makes you more confident & stronger. It helps to see the problems with more eyeballs using different perspectives.

(Save Energy, Save Future)

***

Baljeet Singh

Larsen & Toubro received an EPC order amounting to ₹5,000-₹10,000 crore.

In this contract, L&T will design, supply, and construct two 220 kV Gas Insulated Substations and 05 substations with 250 km of overseas transmission lines in West Bengal.

(Save Energy, Save Future)

Thermal & Hydro Power| Power Sector Affairs|

Torrent Power is in process to acquire 100 percent equity of  Nabha Power Limited (Wholly owned by L&T)  Limited value ₹6889 crore.

This 1400MW (2x700MW) super critical thermal power project was commissioned in 2014 at Patiala (Punjab). 

With completion of this acquisition, Torrent Power power portfolio will be increased from 5.0GW to 6.4GW.

(Save Energy, Save Future)

Thermal & Hydro Power| Simplifying Power Sector Insights |

Another Power Supply Agreement (PSA) signed by Adani Power.

Adani Power subsidiary, Moxie Power Generation Ltd (MPGL), has received a Letter of Award (LoA) from Tamil Nadu Discomb(TNPDCL) to supply 558 MW of electricity for a period of 05 years from 1st April 2026 at ₹5.910/KWh.

Moxie Power operates a 1200 MW (2x600MW) power project in Tuticorin, Tamil Nadu. 

(Save Energy, Save Future)

Adani Energy Solutions Ltd.  secured a long-term funding from Japan for building the 800kV HVDC transmission.

The project will evacuate 6000MW of renewable energy from Bhadna (Rajasthan) solar rich region to Fatehpur (Uttar Pradesh) through 950 km length of HVDC power circuit.

The project is expected to be commissioned by 2029 and will help to stabilize the power grid.

(Save Energy, Save Future)

Adani Group announced a new subsidiary, Adani Atomic Energy Ltd, incorporated with Adani Power.

India’s installed nuclear capacity, which is currently 8.8GW, is projected to reach: 

• 22GW by 2032
• 47GW by 2037
• 67GW by 2042
• 100GW by 2047

(Save Energy, Save Future)

Best performing station award of UPRVUNL goes to Anpara Thermal Power Project.

Congratulations to the all colleagues and everyone contributing to shine better.

(Save Energy, Save Future)

On light node,
Trend followed well 👷🏻

(Save Energy, Save Future)

***
Prompt: Create a caricature of me and my job based on everything you know about me.

No alternative text description for this image

Thinking of starting your journey as a Junior Engineer in a power project?
If yes, then this is for you.

Your day doesn’t start with tools.
It starts in the control room.
You read fault registers.

Plan shutdowns and work permits.
Walk sites to spot what others miss.

Take measurements that decide payments.

As a JE, you become the link between management and the site.
Your learning, discipline, and observation define your growth.

This week’s newsletter breaks down a daily routine of a Junior Engineer from site to system.

Are you ready for this responsibility?

Read the full article and ask your queries.

(Save Energy, Save Future)

Various types of questions hit your mind when you think about the Junior Engineer (JE) working in any thermal or hydro power projects. Several trainee

Open article: Job Profile of Junior Engineer at Power Plants. by Baljeet Singh • 4 min read

Job Profile of Junior Engineer at Power Plants.

If you're starting your professional career, these moral values should reflect in your professional and even in your personal life:

• Responsibility 
• Fairness
• Integrity 
• Cooperation
• Reliability
• Dedication
• Discipline
• Productivity
• Professionalism

Work Ethics is nothing but maintaining the moral values to support your professional and personal growth trajectory.

This week, I completed the short but value-packed module, “Work Ethics,” curated by Indian Railways on the Karmayogi Bharat platform.

(Save Energy, Save Future)

PS: Which moral value do you find non-negotiable?

Work Ethics

There are lessons you never forget.

Not because someone taught you, but because the plant tested you.

That silence in the control room when something doesn’t respond.

The sound of a random alarm that changes your heartbeat.

The moment when everyone looks at you and is waiting for a decision.

• Those moments shape you.
• Not the classroom.
• Not the manual.
• Not the theory.

So, I’m starting a new series called “Plant Floor Lessons.”

• Real incidents.
• Real pressure.
• No filters. 
• No glamour.
• Real growth that happens when systems fail, and character is revealed.

Just honest engineering stories.

If you have ever stood in a switchyard at night…

If you have ever felt the pressure of the unit waiting to synchronize…

Then, this series is for you.

I’m sure, irrespective of your work profile, this series of true events at power plant floor will be another learning experience.

(Save Energy, Save Future)

PS: Are you ready to revisit the lessons the plant taught you?

#plantfloorlessons

Baljeet Singh: This series will comprise real learning experiences and lessons from thermal & hydro power plants, switchyards, switchgears, control & protection schemes, trouble shooting, etc.

The power sector is the backbone of India's economy, and a reliable power supply is essential for the country's growth, 

— K Sanjay Murthy, CAG


(Save Energy, Save Future)

Why the 1st day of every month matters in “Energy Accounting”. If you work in the power sector, you already know this truth. That is not just a routin

Open article: Energy Accounting: Not just a number, but a health card of a powerhouse. by Baljeet Singh • 3 min read

Energy Accounting: Not just a number, but a health card of a powerhouse.

Not every strong woman we admire with is on social media.

Some are quietly holding us together as a family and today’s this post is dedicated to all those super women.

On this International Women’s Day, I want to be thankful and appreciate the every women who work tirelessly both inside and outside their homes, like:

 ✔ A mother sacrificing her comfort for the better future of her kids.

 ✔ A wife supporting the every difficult decision made my her husband.

 ✔ A colleague balancing the responsibility in personal life & work in professional life.

Strength doesn't always come with noise, but sometimes it comes with patience, resilience, and silent dedication.

Today is not just about celebration, but it is about acknowledging the contribution of women who shape our lives and society every single day.

• Respect. 
• Gratitude. 
• Appreciation.

(Happy International Women’s Day)

PS: Who is the woman that has influenced your life the most?

#IWD26

Indian women working on Brick Manufacturing Plant wearing saree.

No matter who you’re or what is your designation, these are the non-negotiable skills to learn:


• Good Communication
• Personal Finance
• And, Active Listening

Anything that you want to add?

The disruption in “Straight of Hormuz” is the another reason to be self-reliant and achieving self-sufficiency in energy/power sector.

It is a high time to optimise and harness the renewable resources available to India, making it Viksit Bharat by 2047.

(Save Energy, Save Future)

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Emilia Tanase

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The Battle

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Baljeet Singh

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Baljeet Singh's LinkedIn Performance

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