Tugan.ai

I write and optimize prompts for marketing content (ads, emails, post, blog articles)

Prompt Engineer

Just writing a newsletter for a SaaS copywriting tool.

Email Marketing Specialist

Pearl Lemon Group

I write copy, build funnels, create email sequence to convert organic traffic attracted via SEO optimized blog posts.

Copywriter

Digifox

Copywriting for webinars, VSLs, ads and emails.

Freelance Copywriter

Mechachain 

Storytelling + copywriting = Storywriting 😄

Storytelling 

Evolum

Copywriting, ads, funnel, acquisition & direct response marketing

I help companies ressucitate dead leads and sell using AI ✍️🇲🇫🇺🇲🇬🇧 #copywriting #emailmarketing #coldemail #content #databasereactivation

Are you tired of watching leads slip through your fingers and feeling the pain of missed opportunities?

Like 319 leads that can turn into $49,000 in sales...

You’re not alone!

Businesses lose potential sales every day.

But what if I told you that 319 lost leads turned into $49,000 of sales?

Yes you read that right.

In today’s digital landscape it’s easy to get overwhelmed.

Your ideal customers are quietly slipping away.

Every lost lead represents a unique story of potential pain unfulfilled needs and hidden desires.

Imagine investing time and resources into attracting leads only to watch them vanish.

The rejection is suffocating.

You question your strategy your messaging and your product.

Did you have the right message? The right offer? 

Did you follow up enough? 

But it doesn’t have to end there.

By revisiting those lost connections with empathy and strategic outreach our client warmed up...

qualified...

and closed leads that were done for!

Dead leads? 

Not quite...

The results speak for themselves.

A staggering $49,000 in sales from lost leads.

You want to do the same? 

Hit my DMs or book a call here: https://calendly.com/etabakhoff/dbr-coffee-date

What I use to grow my account on LinkedIn (affiliate links): 
PowerIn to autocomment using MY TONE: https://app.powerin.io/register?via=emeric
Kleo.so to find, analyze and refine posts.

Emeric Marc

LSEG (London Stock Exchange Group)

Global Infrastructure & Network Service Owner

Santander

Following a restructure at Visa, I took the opportunity to complete a coaching skills course, gain my PGCert in Business
Administration & Management (awarded with merit) and explore short-term contracts including:
Head of Infrastructure, Build & Testing, Santander UK
Santander Group is a leading global financial services provider, serving 171 million customers in 25 countries. Reporting to
the CIO for UK Technology, I was hired on a short-term contract to lead UK infrastructure and operational strategies
• Restructured a multidisciplinary team of 45 which included creating a new Build & Test function to deliver strategic
infrastructure projects (e.g. private cloud provision, migration of core live services and an Oracle Exadata platform).
• Resolved critical capacity and downtime issues for dev teams by improving pre-production environment reporting,
enabling proactive troubleshooting to deliver a key application project on time despite system limitations.
• Oversaw £multimillion project and BAU budgets, reporting to the Executive Committee and collaborating with
executive leaders in Technology and Product to enable the delivery of Santander UK's strategic business blueprint.
• Supported the CIO during the transition of the entire UK Technology function to a new operating model, sponsored
talent development initiatives (e.g. Women in STEM and Apprenticeships) and coached 5 individuals to promotion.

Head of Infrastructure Engineering, Build & Test

Visa

Visa Inc. is a global payments technology company that facilitates electronic funds transfers worldwide through Visa-branded credit, debit, and prepaid cards. 

Responsibilities:

• Designed and launched a tiered service level framework that prioritized services by criticality, leading to optimized support levels and achieving a 25% reduction in support costs.
• Implemented automated self-service system that empowered service owners to schedule and manage patching on their terms, optimizing the process and reducing security exceptions to <1%.
• Reduced P3 incidents by 40% by automating network failover for Level 1.
• Harnessed Splunk data analytics to uncover operational inefficiencies, driving a 13% reduction in costs.
• Strategically negotiated contracts, achieving a 15% reduction in service costs while preserving quality.
• Led IT integration during post-acquisition phases, leveraging cloud technology to deliver a 40% increase in operational efficiency and seamless transition for business processes.

VP Infrastructure Reliability Engineering

Responsibilities:

• Develop and implement a comprehensive network strategy that aligns with the company's overall goals and objectives.
• Oversee the design and architecture of the network infrastructure, ensuring scalability, security, and reliability.
• Manage the day-to-day operations of the network, ensuring high availability, performance, and reliability.
• Foster a collaborative and innovative work environment that encourages continuous learning and improvement.
• Oversee the procurement and deployment of network hardware and software.
• Negotiate contracts and service level agreements (SLAs) with vendors and suppliers.
• Implement risk management strategies to mitigate potential network vulnerabilities and ensure business continuity.
• Lead initiatives to improve network efficiency, reduce downtime, and enhance user experience.

Accomplishments:

●	Spearheaded the transition to a 'follow-the-sun' model, enhancing global support availability and service response time while delivering annual cost savings of £1.5M." 
●	Led the implementation of software-defined networking (SDN) within corporate infrastructure, increasing automation and reducing provisioning times by 50%." 
●	Managed cross-functional teams across four countries, boosting productivity by 30% and reducing project delivery times by an average of 15 hours.
●	Negotiated a £90M vendor contract with a primary telecom provider, resulting in annual savings of £ 8.7 M.
●	Strategically planned and executed IT infrastructure projects to align with business goals and enhance overall performance.

VP Network Services                                                                               

Visa Europe is a leading payments technology company that serves as the hub for Visa's operations across Europe. It provides innovative payment solutions to millions of consumers, businesses, financial institutions, and regional governments.

Responsibilities:

• Collaborate with executive leadership to align IT initiatives with business strategies and objectives.
• Ensure the reliability, security, and scalability of IT systems to support business operations and growth.
• Oversee software development and deployment, ensuring that applications meet business requirements and are delivered on time and within budget.
• Develop and enforce IT security policies, procedures, and standards to protect the organization's data and systems from cyber threats.
• Foster a positive and collaborative work environment that encourages innovation, continuous learning, and professional growth.
• Oversee the procurement of hardware, software, and IT services, negotiating contracts and managing vendor relationships.

Accomplishments:

●	Spearheaded a 3-year IT strategy aligning growth objectives with process automation, resulting in a 20% efficiency increase. 
●	Managed an annual IT project portfolio worth £20M while exceeding all service performance targets including Availability (99.999%), Quality (99.99%), and all SLA objectives. 
●	Orchestrated transition to a hybrid work environment by implementing a scalable virtual desktop infrastructure (VDI) supporting 500+ remote users. 
●	Utilised change management methodologies like ADKAR and Kotter's 8-Step Process to successfully integrate Visa Europe with Visa Inc. 
●	Cultivated security awareness culture that boosted vulnerability patching amongst employees by 90% through engaging training sessions. This shows your commitment to security and employee development.
• Oversee the planning, execution, and delivery of IT projects, ensuring they are completed on time, within scope, and within budget.

Senior Director of IT

Managed team with 6 direct reports and overall responsibility for over 70 staff; contributed to the IT strategy as a member of the senior leadership team, and indirectly managed project budgets in the region of £60M.

●	Revamped the IT support process, deploying a tiered support system and comprehensive training to enhance end-user satisfaction rates.
●	Orchestrated a large-scale hardware refresh program, successfully deploying 2,000+ new workstations with minimal disruption to business operations.
●	Ensured robust IT infrastructure management and optimised resource allocation to support business growth.

Head of Infrastructure

Head of Network Services

Network Implementation Manager

Network Architect (TDA)

Advanced Micro Devices

Senior European Systems Engineer

As a VP of Infrastructure, Operations, and Service with 15 years of experience, I specialise in transforming technology landscapes to drive growth, reduce costs, and enhance operational efficiency.

I help companies scale their IT capabilities to meet evolving business needs, aligning technology with strategic objectives to deliver impactful results.

I have a proven track record of delivering business outcomes such as:

→ Accelerating Revenue Growth and Market Expansion: 
By designing scalable, resilient infrastructures, I enabled a 42% revenue surge between 2019 and 2023, supporting global expansion and increased transaction volumes.

→ Achieving Significant Cost Reductions: 
Through process optimisation, vendor management, and automation, I’ve delivered a 15% reduction in service costs and a 13% decrease in operational expenses, directly enhancing profitability.

→ Elevating Customer Satisfaction and Retention: 
My leadership has ensured 99.999% service availability, boosting customer satisfaction and loyalty—key drivers of long-term revenue.

→ Maximising Operational Efficiency and Productivity: 
By implementing advanced tools and automation, I’ve reduced downtime by 15%, increased productivity, and streamlined processes to support faster time-to-market.

→ Mitigating Risks and Ensuring Compliance: 
I’ve developed robust disaster recovery plans and maintained regulatory compliance, reducing security exceptions to under 1% and safeguarding critical operations.

But what makes me different?

→ Managed international teams of over 100 people across 3 continents, improving productivity by 30% and cutting project delivery times by 15 hours on average.
→ Led service migration projects for 650+ clients, boosting reliability and resilience across multiple data centres.
→ Spearheaded global expansion projects, delivering secure, high-volume payment solutions for high-stakes events like the Digital Olympics.

I’m passionate about leveraging technology to solve business challenges and create opportunities for growth.

Whether it’s improving service delivery, managing complex projects, or leading teams across continents, I bring a strategic mindset and hands-on leadership to every role.

Infrastructure & Networking

Cisco (Routers, Switches, and SD-WAN) | Juniper | Aruba | Palo Alto | F5 | VMware (vSphere, NSX, vSAN) | Hyper-V | AWS | Microsoft Azure | Kubernetes | Docker | Red Hat Enterprise Linux | Cisco ACI | SDN | Wireshark 

Enterprise & Automaton

Ansible | Terraform | Chef | Puppet | Jenkins | Git | GitLab CI/CD | Python | Bash/Shell Scripting

taplio

The Battle

Emeric Marc

Rowan Geere

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