Ellis Bennett ACCA

Have you given up on managing accountancy & taxes for your business?

Setting up a business is no walk in the park, let alone managing the financial aspect of it.

It requires intense efforts to make sure you’re on the right track.

Miss one tax deadline, and you might end up paying double in penalty.

I know it’s overwhelming as a founder.

Now imagine you have an expert who takes care of all your accountancy and tax situation.

You don’t have to worry about taxes.
You don’t have to panic while planning your budget.
You know where you stand in terms of profits and losses.
You have someone you can rely on to manage the financials.

Amazing, isn’t it?

That’s what getting an expert feels like.

I’m Ellis, an ACCA Chartered Accountant, Director at EA Accountancy, and Author of The Solopreneur Start-Up Bible.

I help, advise, and guide start-ups, businesses, and young entrepreneurs through the whirlwind of accountancy and taxes.

I’ve served over 300+ satisfied clients, and I’m all in to help you!

Now, I’m not the accountant who speaks to you once a year in a robotic tone.

I’m more like your business partner.

I help you every step of the way (even acting like a therapist if you need one).

My services include:

• VAT
• Accounts
• Payroll
• Pensions
• Tax Advice
• Tax Planning
• Personal Tax
• Bookkeeping
• Accounting Software
• Company Incorporations
• Registered Office Address
• Capital Gains Tax Disclosures
• Business Planning And Advice

I also offer consultation for new business owners or people looking to hire an accountant so you have clarity for your next steps.

If you think I can help you with any of the above or would like to connect over a Discovery Call, feel free to drop me a DM.

Chartered Accountant

Went skiing recently.

Good news: I survived.
Bad news: I’m awful.

No natural ability.

No transferable skills.

Just me falling over while kids flew past me like it was nothing.

Very humbling.

Also weirdly enjoyable.

Being bad at something you don’t tie your identity to is underrated.

10/10 would embarrass myself again.

Ellis Bennett FCCA

Simplifying Accountancy and maximising Tax Efficiency for Business Owners | Director - EA Accountancy 👨🏼‍💻 💸

We said no to a client this month.

On paper, they were perfect:
– Good revenue
– Decent margins
– “Urgent” need for an accountant

But the red flags were obvious in the first conversation.

They wanted speed over clarity.

They wanted reassurance, not honesty.

They wanted someone to *clean things up*, not change how decisions were made.

That’s not a bad client.

It’s just not *our* client.

We’ve capped new work because I’d rather:
– Reply properly
– Think clearly
– Give advice that actually improves the business

Than grow for the sake of it.

Being selective isn’t arrogance.

It’s the only way professional services stay good.

Last year I made a conscious decision to simplify my life.

Not because I burned out.
Not because I had to.

Because I wanted to perform better.

Less noise.
Less forced social plans.
Less doing things out of obligation.

More:

– Work I actually care about
– Training properly
– Time with family
– Headspace

I’m taking the same approach into this year.

Probably even stricter.

It won’t look exciting to everyone.
It doesn’t need to.

If I want to humble myself emotionally, I’ll just watch Man Utd.

Job done.

We closed the books to new clients recently.

Not as a growth play.
Not as a marketing tactic.

Because unlimited growth is how service firms lose quality.

I like being able to:
– Reply without rushing
– Think before answering
– Give advice I’d actually stand by

That only works when capacity is respected.

Most firms chase “more”.

We protect standards.

And yes, that means saying no more often than saying yes.

Most accountants are paid to keep you calm.

Not to tell you the truth.

“You’re fine.”

“Nothing to worry about.”

“We’ll look at it at year-end.”

That isn’t advice.

It’s sedation.

If your margins are drifting, cash is tight, and decisions feel reactive, silence isn’t helping you, it’s delaying the problem.

Good advice is sometimes uncomfortable.

It forces trade-offs.

It challenges behaviour.

If your accountant has never made you pause and think,

they’re probably not advising, they’re just filing.

Just back from a stag do.

Here’s what it taught me about B2B sales:
1️⃣ Drink water
2️⃣ Pace yourself
3️⃣ Know when to leave the bar
4️⃣ Don’t trust the quiet bloke
5️⃣ Always have a plan

Only joking.

Not every life event is a “B2B sales lesson”.

Sometimes you just went on a stag do, got battered, and spent £11 on a vodka Red Bull.

LinkedIn… relax.

I keep seeing the same thing.

Agencies doing £400k–£600k turnover…
…but the founder still feels underpaid for the responsibility they carry.

The numbers usually look like this:
– Decent gross margin
– Team costs creeping up
– No forecasting
– Founder pay decided last, not planned

Revenue hides the problem.
Cash exposes it.

Turnover doesn’t fix poor structure.
And scaling a messy setup just makes the gaps bigger.

I don’t care if a business hits £1m.
I care how it got there.

If margins are thin,
decision-making is reactive,
and the founder can’t take money out consistently,
the number means nothing.

I run the firm the same way I train:
– Sustainable pace
– Clear limits
– Long-term thinking

Impressive screenshots don’t build good businesses.
Disciplined systems do.

Last week felt like everything that could’ve happened, happened.

Nothing went wrong.

Which somehow made it worse.

Just one thing after another:
“Oh and this as well.”

Inbox full.
Calendar stacked.
Brain running on low power mode.

Running a business is basically solving problems until you go to bed.

Then thinking about them anyway.

Still wouldn’t swap it.

Shoaib Ahmed

Founder: Yello Hippo | Host: REBELS Podcast 🎙️ | Building Profitable Personal Brands for Founders & CEOs | 185M+ Organic Views | Winner: Young Entrepreneur of the Year 2023 | Advisor: Limelight

Hi 👋🏽 I'm the personal brand manager behind top 1% LinkedIn accounts. I've delivered:

300M+ organic impressions → VIRAL content marketing 
2.1M profile views → MILLIONS of eyes on offers
£11.2 revenue → TANGIBLE business growth

Thanks to my:

• 5 years experience (built 195+ Founder-led brands)
• First-party data (I've produced 18,750 LI posts)
• PROVEN LinkedIn growth strategies & models

I work with Founders, Coaches, C-Suite teams, Business Execs, Creatives & Freelancers like you to:

a) Scale your LinkedIn growth & presence
b) Carve out a HIGH-VALUE personal brand
c) Win trust, seriously grow pipeline & make ££

So you can:

Stop wasting ££ on bad lead-gen tactics
Build + scale the business of your dreams
Earn life freedom + attract new opportunities

HOW I HELP:

1:1 & Company LinkedIn Coaching:

- Dominate the algorithm & create viral posts
- Scale your following, traffic & engagement
- Turn LinkedIn into an inbound lead channel

LinkedIn Content Ghostwriting:

- Get 'done for you' LinkedIn posts 
- Turn expertise into monetisable assets
- Earn trust as a thought leader & drive leads

CLIENT RESULTS ↓

✅️ Julius got inbound PR invites (Insider, WebSummit, Harvard)
✅️ Maria landed speaking gigs, earning multi-6-figure revenue
✅️ Alex and Katie sold out 96% of their coaching (400% ROI)
✅️ M and A got 55,700 new followers and 200+ quality leads
✅️ David signed brands 625+ tech brand clients in 9 months
✅️ Drew featured in Washington Post & Wall Street Journal
✅️ Harry hit 6.3 million views & got a 733% ROI in 60 days
✅️ Ryan got 14.3 million views and a 6-figure BBC deal.
✅️ Lauren gained 12.7 million views and an £80K client

WHAT PEOPLE SAY ↓

"I got more value, clarity and practical strategy from a 1-to-1 hour with Shoaib than all 4 of the LinkedIn courses I've purchased elsewhere" - Joey

"Shoaib is a genius at crisp content and a true strategist who always has our KPIs in mind to maximise impact." - Katie

"Shoaib is definitely the go-to person for anything related LinkedIn content. I've paid for coaching sessions with other creators and none have been as insightful as this one." - Mat 

"Working with Shoaib was one of the best investments I’ve ever made." - James

"Shoaib grew my LinkedIn 0-100, securing me global media gigs and attracting a ton of business." - Julius

WORK WITH ME ↓

Book my 1:1 LinkedIn coaching (for individuals)
Book my Company LinkedIn Training (for teams)
Book my Ghostwriting Services (for individuals)

Available for media bookings, keynote speaking and brand partnerships.

DM me :)

Founder & Podcast Host

A brand new podcast where you get to hear from rebellious industry disruptors.

In season one, Shoaib is joined by a curated selection of groundbreaking entrepreneurs, creators and business leaders as he delves into their 'against the grain' stories of success. 

This is a podcast where no topic is off-limits. Each episode is packed with raw, emotional and inspiring stories with guests including Lea Turner, Sophie Miller and Lara Acosta.

Watch & listen to S1 now on YouTube, Spotify & Apple Podcasts.

Proudly sponsored by Fabric Academy.

For S2 bookings & sponsorship enquiries visit: www.rebelsbyshoaibahmed.co.uk

7 years ago I was fired for being bad at sales.
I've since single-handedly made £850k in sales.

6 years ago I was laughed at for posting on LinkedIn.
I make £15K+ a month as a solopreneur here.

5 years ago I had an anxiety attack at a networking event.
I've spoken on over 40+ stages + podcasts since. 

4 years ago I was told I wouldn't make it as a freelancer.
I've since signed 195+ clients (from 30+ industries)

3 years ago I was 'too young' to set up a business.
I went on to win Young Entrepreneur of the Year (2023).

2 year ago I was fat and physically at my unhealthiest.
I've since clocked over 350+ hours in the gym.

1 year ago I was told "lifestyle businesses" don't work.
Yet here I am, happy, successful and profitable.

You can rewrite your reality.

At any time!

You are your only competitor.

Do the work on yourself.

(Because nobody will do that for you).

Winning isn't luck.

It's a series of intentional choices.

📅 FREE WEBINAR: How to write viral LinkedIn Posts | Register now | Grown 195+ personal brands for founders, coaches & creators | Brain behind 300M+ impressions | LinkedIn coach, strategist, speaker

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The Battle

Ellis Bennett ACCA

Shoaib Ahmed

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Performance ScoreEllis Bennett ACCA's LinkedIn Performance

Performance ScoreShoaib Ahmed's LinkedIn Performance

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The Battle

Ellis Bennett ACCA

Shoaib Ahmed

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ellis Bennett ACCA's LinkedIn Performance

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Performance ScoreEllis Bennett ACCA's LinkedIn Performance