DataGuard 

Senior Consultant Privacy 

Senior Consultant Privacy - Global Corp.

Rehabilitation Culture CIC

Rehabilitation Culture is a small Community Interest Company that supports men over 50 in prison in preparation for their release

Director

DPOrganizer

Senior Data Protection and Customer Solutions Expert

BCS, The Chartered Institute for IT

Head of Compliance

Compliance Manager

Data Protection Lead

My background in front line operations, compliance, management and training in financial institutions, stood me in good stead when I fell into the world of Data Protection.  I qualified as a Data Protection Practitioner in December 2019 and I've been hooked ever since!

Recognised as being a highly motivated individual with strong communication skills, I was shortlisted and a finalist in the categories of Rising Star and Compliance Officer of the year at the PICASSO awards in 2022.

Having presented at a number of international conferences, spoken on panels and contributed to international privacy drives I enjoy enthusing others, sharing my knowledge to stakeholders helping them develop and strong and uncomplicated privacy culture and ethos across the organisation.

As an ISO 9001 Quality Management Systems Lead Auditor, I believe that compliance of all relevant legislation should part of an organisations culture and not a tick box exercise. My ability to interpret and delivery regulatory requirements across the business, whilst maintaining high internal principles and keeping external business drivers at the fore, ensures that compliance does not become an afterthought in the business.

In my current role, I work with a number of international clients of all sizes, helping them to develop and deliver their privacy programme in a manner that suits their organisation.  Understanding the customers drivers and priorities is critical to success.

My passion for data protection privacy is linked closely to my passion for people. I firmly believe that data protection and privacy is not and should not be just a work thing but a life thing. Data protection and privacy are all about looking after people - just like you and me.

Elizabeth Smith

Following DataGuard's acquisition of DPOrganizer, I continue to build world-class privacy, compliance, and security solutions at DataGuard.

Senior Director Product Privacy

Chief Product Officer

In this flexible role, I worked on areas that needed my expertise the most. Over the years, I took on various responsibilities, including Chief Product Officer, Salesforce Administrator & Developer, and Head of Customer Success, while also handling all design work.

Co-founder & Improvement Guru

I was responsible for managing and developing our Salesforce platform, optimizing it through automation to minimize manual work. My role included configuring Salesforce, building custom applications and integrations, and ensuring seamless automation.

Salesforce Administrator, Salesforce Developer

As interim Head of Customer Success, I led and developed our customer relationship strategies, ensuring that clients got the most value out of our platform.

Head of Customer Success

As a co-founder, I had overall responsibility for design, branding, and user experience for DPOrganizer, a platform that simplifies data mapping and privacy management. My work ensured that the product was both intuitive and visually engaging.

Co-founder & Chief Design Officer

Me Myself & I Stockholm HB

I co-founded Me Myself & I Stockholm HB in 2003. Between 2003 and 2009, we ran an e-commerce store selling interior products, where I was responsible for development, design, and supplier relations.

In 2009, the company shifted focus to web development, and we did a re-launch of djportal.nu a personal project I had since 2000. DJ Portal became Sweden’s largest portal and community for DJs. I developed the entire platform, which remained active until late 2018.

Founder

Bauer Media Group

I held Nordic product responsibility for RadioPlay, Bauer Media Group’s digital radio distribution platform. The goal was to make our stations available across Sweden, Norway, and Denmark on as many platforms as possible.

Under my leadership, RadioPlay was available on iOS, Android, Volvo Sensus Connect, and became Europe’s first radio service on Sonos, reaching over 1 million unique users per month.

My role also included managing the Art Director/Web Designer and Support Manager.

Product Manager RadioPlay

MTG Media

As Online Sales Manager for MTG TV and Radio, I was part of MTG Media’s sales leadership team.

I was responsible for the budget and sales strategy for all web and mobile sales across TV3.se, TV6.se, TV8.se, TV10.se, kolla.tv, TV3Play.se, TV6Play.se, TV8Play.se, RIX FM, Bandit Rock, NRJ, Lugna Favoriter and Radio1.

Additionally, I managed the Product Manager for Play and two web traffic specialists.

Online Sales Manager

In this role, I worked directly under the sales director and had full responsibility for the design and, to some extent, the content of all B2B-related materials. This included everything from PowerPoint presentations and print materials to web content and video production.

As Internet Sales Manager, I was also responsible for the budgeting, training, and development of all MTG Radio’s web products, ensuring their growth and alignment with business goals.

Radio Evangelist & Internet Sales Manager

In this broad production & layout role, I worked with audience analytics and sales materials, supporting over 100 salespeople across 36 locations. My key responsibilities included:

* Creating sales presentations for local markets.
* Visualizing audience data from MTG Radio’s analysts.
* Managing all B2B web communications.
* Editing showreel videos for events.

At the time, the web department was almost non-existent, so I built the first CMS platforms for RIX FM, Lugna Favoriter, NRJ, Bandit Rock, and Svenska Favoriter. These systems were used for about six years, and I also served as webmaster, handling daily updates for all stations.

Additionally, I worked as a photographer for MTG Radio’s events, including RIX FM Festival and NRJ In The Park. For the first Bandit Rock Awards, I was responsible for all visual content, producing all the event’s video materials.

Production & Layout - B2B Marketing

Spiti Media

Ran my own freelance business, working with website design, print design, and developing small applications for small and medium-sized businesses.

Freelance / Own Business

Stjärnurmakarna – Lindahls Ur

Butikssäljare

RTL Sweden

Worked in the marketing department at RTL Sweden, which operated the two radio stations Lugna Favoriter and WOW 105.5, where I was responsible for webmaster duties. During this time, I redesigned the website and put a strong focus on audio content, ensuring a better user experience. 

This resulted in increased time spent on the site and a higher number of page visits.

Webmaster

ONOFF Sverige AB

1997-04 - 1999-08 - Säljare (extra)
1999-08 - 2000-08 - Butikssäljare & Branschansvarig (fast)
2000-08 - 2001-11 - Säljare (extra)

Butikssäljare & Branschansvarig

I'm deeply passionate about building products, designs, and services that genuinely address real needs and add value to people's lives.

I view problems as opportunities, knowing that every challenge has a solution waiting to be discovered. Exploring and refining solutions excites me, and each problem I solve brings new insights that will serve me well in the future.

taplio

The Battle

Elizabeth Smith

Andreas Yannelos

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