🎥 𝗩𝗜𝗗𝗘𝗢 𝗖𝗔𝗦𝗘 𝗦𝗧𝗨𝗗𝗜𝗘𝗦 | scroll to the Experience section below | elisabbennett.com

𝗙𝗼𝗿𝗺𝗲𝗿 𝗜𝗕𝗠 marketing professional turned digital marketing founder. My passion? Transforming 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 into a 𝗰𝗹𝗶𝗲𝗻𝘁 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗻𝗴 𝗺𝗮𝗰𝗵𝗶𝗻𝗲.

I help service-based professionals attract 𝗵𝗶𝗴𝗵 𝗾𝘂𝗮𝗹𝗶𝘁𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 — people who genuinely want to work with you, respect your time, and align with your purpose.

Creator of the 𝗟𝗲𝗮𝗱𝘀 𝗨 𝗟𝗼𝘃𝗲™ system, a proven approach to attract premium, ready to buy clients through strategic lead generation, thought leadership, and premium branding. No overwhelm, just real conversations that convert.

𝗖𝗹𝗶𝗲𝗻𝘁 𝗥𝗲𝘀𝘂𝗹𝘁𝘀:
• 𝗖𝗮𝗿𝗲𝗲𝗿 𝗖𝗼𝗮𝗰𝗵𝗶𝗻𝗴 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀: Grew from $30K to $360K per year
• 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗔𝗴𝗲𝗻𝗰𝘆 𝗢𝘄𝗻𝗲𝗿: Doubled income from $125K to $250K
• 𝗲𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗩𝗲𝗻𝘁𝘂𝗿𝗲: 21 new clients generating $735K in revenue (+ residual income)

This isn’t theory. It’s a system I use daily, taught to more than 650 professionals, and tailored to fit your goals.

𝗪𝗮𝗻𝘁 𝘁𝗼 𝘀𝗲𝗲 𝗶𝘁 𝗶𝗻 𝗮𝗰𝘁𝗶𝗼𝗻? Scroll down to my Experience section for client videos or message me directly.

𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝘀𝗲𝗲 𝗿𝗲𝘀𝘂𝗹𝘁𝘀? Let’s connect.

Elisa Bennett

Starting a Business Simplified

I created Business Simplified to be the space I never had. A confidential, steady presence for those who have achieved external success yet still feel restless or incomplete. 

As a coach, I bring the depth of my own journey: Army medic, healthcare provider, leader, and now entrepreneur. My work isn’t about strategies for the masses. It’s about guiding high performers back to alignment, holding a neutral space where they no longer have to prove or perform. 

Clients often tell me it’s the first place they’ve been able to set down the weight, stop performing, and remember who they really are.

Founder & Healing-Centered Coach

Somagetics

Are you being called to a healing journey?

Your soul is ready to journey deep.  It's telling you that you have the  incredible power to create positive change, both within yourself and in the lives of others.
By nurturing your own healing, you become an unstoppable force capable of uplifting those around you.
 
It's time to answer the call and embark on a profound journey of self-healing that will resonate far beyond your own transformation.

Business Foundation Coach

Corporate and Independent Practice

I have coached clients in both health and life coaching, logging more than 4,000 hours of direct client work. 

During this time, I worked for a corporate coaching company while also running my own coaching business, which gave me the unique perspective of supporting clients within both structured and independent environments.

My strengths as a coach are not in giving quick answers but in holding space, allowing clients to discover what they truly want to shift and guiding them back to their own clarity. I meet people exactly where they are, whether they are navigating burnout, identity transitions, or redefining success. 

This depth of practice refined my ability to listen beyond words, to hear what isn’t being said, and to create the kind of presence where lasting transformation takes root.

Health & Life Coaching

Emergency and Chronic Care

I understand the pressure of life-saving skills and the weight of being relied upon when every second counts. In emergency animal hospitals, I was the one standing steady when an animal’s life was on the line. 

In chronic care facilities, I saw how long-term responsibility can wear on professionals who give everything to their patients while often ignoring their own well-being. 

Across both veterinary and human medicine, I lived the intensity of high-stakes care, where performance was non-negotiable and mistakes were not an option. I also know the quiet burnout that comes with building a life that looks right but feels deeply misaligned.

Healthcare – Veterinary and Human Medicine

Business Corporate - Publishing 

In leadership and operations roles, I was trusted with building systems, managing people, and carrying responsibility for results. It meant balancing vision with execution, and supporting others while often carrying my own unseen load. 

I experienced what it’s like to perform under pressure in the business world, knowing others are depending on you to keep everything moving forward, no matter the cost to yourself.

Worked in Legal Research, Publishing, and Promotions companies.

Business Operations & Leadership Roles

US Army

Learned steadiness in chaos. I held calm in war zones, where breaking was not an option. Serving in Army medical centers, I carried responsibility for the lives of soldiers who depended on precision and quick action in moments of crisis. 

Wearing the uniform meant performing under relentless pressure, while maintaining a steady presence that others could anchor to. That experience shaped my ability to remain grounded no matter the circumstance.

U.S. Army – Combat Medic

We’ve been renting our value to someone else when we could be owning it.

Many of us in healthcare have spent years giving our best inside systems that decide what we’re worth. 

We’ve changed lives, led teams, and carried enormous responsibility, yet when it comes to doing it on our own terms, we hesitate.

Building a business isn’t about more strategy.
It’s about energy first.

💫 Trusting ourselves.
💫 Leading from alignment.
💫 Creating success that supports our nervous system instead of overwhelming it.

The system may have defined our role, but it doesn’t define our value.

Our experience holds wisdom that reaches far beyond the walls of healthcare. It’s not lost because we’re ready for something new; it’s the foundation for what we’re meant to create next.

Here’s the truth:
We won’t make six figures in our own business until we believe we’re worth six figures without the organization’s name behind us.

Success can appear impressive on the outside while still feeling heavy on the inside.

We know the weight of responsibility, the mask of perfection, and the longing for a life that feels real, not self-sacrificing.

Through my Vision to Action Method, I combine grounded business strategy with energetic alignment, helping professionals reclaim their worth, own their authority, and build businesses that not only heal but also help.

It’s time we stop renting our value and start owning it.

The Results
 ✨ Recognize the value of your experience beyond the system.
 ✨ Build a business that replaces your salary, without long hours or confusion.
 ✨ Reconnect with your confidence, intuition, and self-trust.
 ✨ Create sustainable success that honors your energy and purpose.

Client Transformations
 💬 “I’m learning to accept my worth beyond the letters after my name.”
 💬 “For the first time, I feel safe to build a business my way.”
 💬 “Suzy helped me see I am a businesswoman, more than good enough to succeed.”

Ways to Work With Me
✅Foundations First 1:1 Coaching – Build a strong, aligned business foundation with clarity and confidence.
❤️‍🩹Healthcare Entrepreneur Community – Connect, grow, and learn in a supportive network of like-minded professionals.
🛄Transformative Retreats – In-person experiences where energy meets action and your next chapter begins.

➡️ Step One: Subscribe to the Energy Insights Newsletter for energy-first guidance and inspiration for your next chapter.

Suzy Wraines

We need to talk about what's happening to healthcare practitioners right now.

Not the burnout statistics. 
Not the staffing shortages. 
Not the policy debates.

The quiet thing.

The therapist staying late to finish notes who used to love her work. 

The nurse practitioner, seeing 28 patients a day, got into medicine to actually help people.

The physical therapist giving 15-minute sessions wondering why nothing is getting better.

They're not lazy. 
They're not weak. 
They're not ungrateful.

They're trapped in a system that was never designed to sustain them.

And somewhere between the prior authorizations and the productivity metrics, a question started forming:

"What else is possible for me?"

That question is not a crisis.

It's a signal.

If you know a practitioner who has whispered that question to themselves, tag them below or send this directly.

Because there are answers. 
Real ones. 

From clinicians who asked the same question and built something different on the other side.

That's exactly what the Building a Cash-Based Practice newsletter covers every week.

Repost if this resonates.

Helping Wellness Entrepreneurs Build Confident, Cash-Based Practices Without Insurance | Healing-Centered Business Coach | Podcast Host | Army Veteran

She cried in the first 20 minutes.

She hadn't felt heard in three years.

Three years of 12-minute appointments. 
Three years of normal labs. 
Three years of referrals that led nowhere.

You've had this patient. 
You know exactly who I'm talking about.

No one had asked what her life actually looked like.
Not one person.

That changed the day she walked into a cash-based practice.

I wrote about her story in this week's newsletter.

Not about how to start a practice. 
Not about pricing or paperwork.

About what it costs your future patient every day you stay on the fence.

If that question sits uncomfortably — good.
It's supposed to.

Share your experience with short appointments compared to having time to really see and hear someone.

An orthopedic surgeon spent 90 minutes with her first patient.

No rushing.

No productivity targets.

No 10-minute countdown in the back of her mind.

Just listening.

For 21 years, that wasn't allowed.

Adrienne Towsen, MD spent nearly two decades in orthopedic surgery inside a system built on 10-15 minute visits.

Then, private equity acquired her practice, cut her income in half, and made it clear that profits came before patients.

She resigned before she had a plan.

Six months later, she opened Towsen Clinic:

A cash-based health optimization practice on her terms.
The first two appointments were 90 minutes each.

Two women in their 40s. Perimenopause.

Exhausted.

Not feeling like themselves.

She wrote afterward:

"Medicine was never meant to be rushed."

I had her on the Starting a Business Simplified Podcast, where I feature clinicians building cash-based practices.

We talked about what that transition actually looked like.

The resignation letter she wrote before she had a business plan.

The non-compete forced her to rebuild from scratch.

The support she got before she had clarity.

And what day one felt like after 21 years inside a system that was never built to sustain the people doing the work.

If you're a clinician reading this, what's the thing you're waiting to have figured out before you make a move?

He was developing kidney stones at his last job.

Eight months into his cash-based practice, a patient stood up and hugged him on the way out.

Same clinician.
Different system.

Chad S., a family nurse practitioner, opened a fully cash-based primary care practice in Minneapolis after years inside a large healthcare organization.

He talks about what actually worked, what didn't, and the marketing challenge nobody prepares independent practitioners for.

The full story is in this week's issue of Building a Cash-Based Practice.

View newsletter: Build a Cash-Based Practice

Eight Months Later, Patients Hug Him on the Way Out. Most practitioners don't quit the day they decide they're done. They stay, absorbing the 15-minut

Open article: A Nurse Practitioner Got Kidney Stones at His Last Job. by Suzy Wraines • 5 min read

A Nurse Practitioner Got Kidney Stones at His Last Job.

Veterinary practices collect cash for everything.

Surgeries. Chemotherapy. Routine visits. No insurance required.

Meanwhile, healthcare practitioners are told their patients won't pay out of pocket.

I spent over a decade working in both human and veterinary medicine, watching this disconnect.

It's not a patient problem. 
It's a conditioning problem.

I'm Suzy Wraines, a healing-centered business coach for licensed healthcare practitioners who are done with the volume game.

Therapists. 
Nurse practitioners. 
Physical therapists. 

Clinicians who spent years learning how to actually help people, now spending 12 minutes per patient and wondering how it got this way.

I help them build regulated, ethical, and sustainable cash-based practices.

The work doesn't start with an LLC or a pricing sheet.

It starts with trust.
In yourself.
In your value.
In what patients will actually invest when someone leads with clarity instead of a copay.

If you're a practitioner quietly wondering whether there's another way, you're in the right place.

What field are you in? Share in the comments. 
Repost if this resonates with someone you know.

When I moved to a small town, I assumed finding a doctor would just take a little more effort.

I was wrong.

No primary care physicians within 300 miles were accepting new patients.

Not one. 
Okay, I thought. I'll just pay cash.

But then came the next problem:

How do I find someone who offers that?
I searched.
Nothing.

Just scattered Google results and no way to know who actually offers cash-based care, in my area or online.

I'm a healthcare professional.
I know how to navigate these systems.
And I still couldn't find what I needed.

If this is hard for me, what is it like for everyone else?

That's why I built the Centered Care Directory.

A curated, searchable directory connecting patients with independent practitioners who offer cash-based and hybrid care.

Practitioners who put the client first, not the insurance company.

If you're a practitioner ready to be found by patients actively searching for you, there's a spot for you here.

If you've ever struggled to find cash-based care, this is for you, too.

The directory is growing, and it starts with practitioners who believe care should be client-centered and outcome-focused.

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Elisa Bennett

Suzy Wraines

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The Battle

Elisa Bennett

Suzy Wraines

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Suzy Wraines's LinkedIn Performance

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