Elena Verna

Growth, Dropbox

You can find more about me here: https://elenaverna.lovable.app/

Interim, Head of Growth

Huge news! To celebrate International Women’s Day, we’re making Lovable completely FREE on March 8th!!! No opt-ins, no gatekeeping. No fluff talk. Just BUILDING and SHIPPING. Because unlocking new skills beats flowers & chocolates every.single.time.

That's right - It’s free for *everyone* building with us as part of SheBuilds, in partnership with Anthropic!

Ladies, it’s time to build. Not someday. Not when you’re “ready.” The time is NOW. And men? JOIN IN. We need you! We shall create the future together. 

So go solo, or grab a fellow woman, a friend, a sibling, a parent, your kid, your partner, or a teammate. Build something together. 

Aaand we are offering optional in-person community-led events around the world, with experienced builders on hand to help you ship, not overthink. 32 events across 17 countries, and counting: 
-> Check: shebuilds.lovable.app

Where will I be? In our Stockholm HQ, building (with my daughter). If you want to join me in Stockholm, drop a comment and we'll get back to you if there is room!

But wait, there is more! Every participant also gets $100 in Claude API tokens and $250 in Stripe fee credits. 

Warning: Lovable may be habit-forming. Results include shipping faster, feeling unreasonably powerful, and questioning why you ever waited for permission.

It's time to build.
#womenintech

Lovable is FREE today. Yes, actually free!!! But only for the next 24 hours.

Why? Because the best way to celebrate International Women’s Day isn’t another panel, another hashtag, or another box of chocolates.

It’s access.

Access to new technology.
Access to building.
Access to skills that actually change your trajectory.

Ladies - flowers wilt. Skills compound. Get in there! 

Gents - the future should be built by everyone, and we need you in it. It’s free for everyone today, so lean in and build.

So today, stop being just a user of software. Become a builder. 

Open Lovable. Break things. Build something weird. Build something useful. Build something that makes you proud.

See what’s possible. 

Share this post to let others know! 

The next 24 hours are going by FAST… are you building yet!!?
#freelovableday #womenintech #ai

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We’ve launched a startup program at Lovable! Qualifying startups get 10K in Lovable credits if their VC, incubator, or accelerator partners with us.

Startups, if your roadmap currently starts with “once we hire X,” this is for you. Ship fast, test with real users, and get to real traction today - all on Lovable! Go bug your VC, accelerator, and incubator to join our startup program ASAP. 

VC's, accelerators, and incubators - run, don't walk to apply: https://lnkd.in/g76xfrfk

#startup #growth

March 8th is around the corner… and you know what that means.
For one day, Lovable goes freeeee!

Join us for a livestream straight from our Stockholm HQ where we’re celebrating International Women's day the best way we could possibly imagine: giving everyone the power to build and up-skill. 
-> Join livestream here: https://lnkd.in/gXs7yiUS
With:
- Yours truly 
- Anton Osika - Lovable's beloved CEO
- Helen Lee Kupp - Founder of "Women defining AI"
- Margot van Laar - A Technical leader from Anthropic

So if you’ve ever thought “someone should build this”… this is your sign.
March 8. No paywalls. No “upgrade to continue.” Livestream to inspire you.

Let’s build something ridiculous.
#TimeToShip

I honestly don’t even have the words. Todays event at Stockholm’s Lovable HQ was absolutely incredible. When women come together, things change. Ideas move faster, courage spreads, and the world gets a little closer to what it could be. 

That’s all I’ll say.

Happy international women’s day everyone! 

Please give it up for Whitney Menarcheck (first pic), and Emily Beal (last pic of 3 of us) - the muscle behind it all. Special appearance by my daughter that built an app today too, and SheBuilds alumni! 

I’m so excited for the future. It’s going to be too good. 

P.s. Hope you’re taking advantage of the last few hours of Lovable while it’s free. Go build something.
 
#womenintech
#wearejustgettingstarted

Today we launched Vibe Coders in Residence program at Lovable!!! VCIR is a group of independent builders (and absolutely incredible vibe-coders) collaborating alongside us to push what’s possible as we build Lovable on... Lovable.

That’s right, ladies and gentlemen. Vibe coding has officially entered the job market.

Now, we’re all already vibe coding nonstop, but we wanted to go further. The way software gets built is changing and working with more Vibe Coders let us live in that future. I even find myself vibe coding most of the time now, something I never would have imagined.

Erich Kottke, Shane Spencer, Jon Higginbotham, Bobby Siegfried - I'm so excited to build along side you. Learn from you. And see what is possible! 

Growth=vibe coding now. 

LFG!
#vibecoding

Everyone is stuck debating whether AI will take their job. The answer is almost certainly yes (I know, I know - it’s terrifying). That part isn’t interesting anymore.
The more important question is this: What if this is also the biggest opportunity of your career?

There’s a short window to get radically ahead by going AI-native. But you need to act now. Not in five years. In the next few months. After that, it will just becomes table stakes and the edge disappears.

Because AI isn’t taking your job. Being complacent about what's happening around you will.

But what I keep seeing instead: people critiquing AI. Pointing out flaws. Mocking outputs. Arguing about em dashes.

That mindset is already obsolete.

AI should be your default starting point, not your backup plan. Writing. Thinking. Designing. Coding. Planning. If you’re manually doing work AI can do faster and better, that’s not craftsmanship. It’s wasted time when no time could be wasted.

Here’s the part people don’t like hearing: the demand for AI-native employees is exploding right now. Companies are starting to care less about fancy titles and padded resumes and more about who can actually ship. People with good taste, real business sense, and insane drive. 

If you’re stuck in a role you don’t love, waiting for permission, budget, or prioritization, this moment isn’t something to fear. It’s your opening.

Stop watching. Stop critiquing. Stop waiting to feel ready. 
Start building. 

Want to know how to get started? read on my blog: https://lnkd.in/ga8KcqCV

And huge thank you to my this week's blog sponsor, Salespeak.ai! Check them out to make sure your product is discoverable by ai. 

#ai #growth

This International Women’s Day, sure, bring the roses. But don’t stop there. Celebrate yourself and/or her by shipping something real. Advancing. Raising the bar. Breaking those stupid glass ceilings. 

We’re turning March 8th celebration into creation with a 24 hour, worldwide SheBuilds Lovable buildathon. No forms. No approvals. Just builders building.

And EVERYONE is invited! SheBuilds is lighting up *every* corner of the Lovable community - in person, online, wherever you are.

Bring your crew. Your boo. Your future boo. Or go solo. 

Build something weird, useful, or wildly ambitious together.

We’re cooking up something big. Save the date NOW: shebuilds.lovable.app

LFG!!!

#lovable #time2ship #minimumLOVABLEproduct

There’s something truly magical that happens when a bunch of people show up with the same energy - curious, supportive, slightly chaotic, and ready to build. That’s what I saw last Sunday at our SheBuilds event at Lovable’s HQ in Stockholm. And I’m still in awe about it.

Community is a funny thing. You can’t force it, you can’t manufacture it in a spreadsheet, and there’s definitely no funnel optimization framework for it. But when it clicks, you feel it immediately.

Honestly, this is what growth in the age of AI is starting to look like. Less obsessing over micro-optimizing funnels, more creating spaces where people can build, learn, and inspire each other.

And selfishly… this version of growth is way more fun.

Feeling really fortunate that I get to help create moments like this. Watching people realize “wait, I can actually build this” never gets old. Helping more women get there is incredibly rewarding. 

Can’t wait to see what’s next. 

Photo credit Susanna LDKY Photography  
#growth

Many companies are so addicted to revenue they’re growing themselves broke.
That's right, I said it. Revenue addiction kills companies. 

It looks something like this: 
Every initiative must show revenue, or else. 
If it doesn’t make $$$ in a week? Kill it.
No new in-quarter revenue? Not a priority.
Can’t attribute it in a dashboard? Doesn’t count.
Great for customers but not the pipeline? Don't you dare to bring it up.

That mindset was already toxic. But during the AI transition it’s becoming fatal.
Because the companies that win this era will invest years ahead of the revenue curve. 

Revenue-addicted companies don’t have the patience for that.

BUT! We are in the middle of a technological shift, and short-term outcomes combined with over-optimizing the existing business will end up being death sentences for many.

The scary part? A shocking number of companies are operating this way.

And how do you fix it, you might ask? You probably can’t.
Fixing it requires massive shifts in leadership mindset/roster and investor pressure. And most companies never make those changes (there, I said it). 

New post on revenue addiction and why it kills companies: https://lnkd.in/e8R_eY2d

And check out my sponsor - Demand & Expand  - an awesome event for B2B marketing & growth teams happening in San Francisco on May 19 & 20. Special offer in my newsletter!

#growth

VP Growth | Head of Growth | Demand Generation | Startup Advisor

A seasoned growth strategist with a rich track record in AI, B2B SaaS, healthcare, and digital sectors, I've consistently spearheaded revenue growth, channel experimentation, and team development across multiple ventures.

I have managed large and small budgets across a range of initiatives including:
• Social Media 
• SEM  
• SEO/AEO/GEO
• Business Intelligence
• Conversion Rate Optimisation 
• Usability/Accessibility 
• Copywriting and editorial development
• AI Strategy
• Conversion optimisation
• Growth loops
• Funnel optimisation

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