Remotion: The LinkedIn Ads Agency

I’ve spent the past decade helping B2B tech companies turn LinkedIn into their most powerful growth channel.

As Founder of Remotion, I work with some of the fastest-growing B2B brands in the world - from scale-ups to soon-to-be category leaders. We specialize in LinkedIn Ads for B2B tech, because focus matters. 

Our clients don’t need another generalist agency. 
They need a partner who knows how to build demand, generate pipeline, and strengthen brand with the people who actually buy.

What sets us apart:

1️⃣Proven expertise - 10+ years running LinkedIn Ads, managing millions in spend every month.
2️⃣Strategy + execution - not just button-pushing, but building the growth engines behind tomorrow’s tech giants.
3️⃣Founder-led approach - I stay close to the work, the clients, and the craft.

If you’re building a B2B tech company and want to:
Generate consistent pipeline
Build a brand your market trusts
Run LinkedIn Ads that actually work

Then you’re in the right place.

Gabriel Ehrlich

When your marketing is so good it literally stabs people in the heart.

Gabriel Ehrlich 

Stop letting them gatekeep your LinkedIn Ads results.
Do this instead (it takes 5 minutes):

1. Export the SQLs from your CRM from a reasonable timeframe (enough for some data) 
2. Find your top 3-5 job titles (combined should make up >50% of SQLs)
3. Go to your LinkedIn Ads account.
4. Select all the campaigns in the last 180 days.
5. Click "Professional Demographics"
6. How much of your top job titles show up here? 
7. Combine them. What's the %? 

Now repeat this for company size and industry. 

The gaps might explain at least some of the reasons why your LinkedIn Ads aren't working.

Save this for later.

In 2025, we made some major changes to the strategies we deploy to our clients on LinkedIn Ads.

If you think you can just drift casually into 2026 with the same stuff you were doing in 2024 - think again. 

Unfortunately, things are going to get a lot tougher. 

Fortunately for you, someone talked me into sharing some of my hard-won insights on LinkedIn Ads (in general, and ABM in particular) as part of the LinkedIn ABM Bootcamp 2026 for ZenABM.

You've got me and 10 other experts going deep on all things ABM, so you won't want to miss it. 

I don't agree to do a lot of these, so this is a good chance for you to hear me speaking off the cuff about everything LinkedIn Ads.

You can check out the full line-up and register at the link in the comments.

LinkedIn Ads aren’t a vending machine for leads.

One of the first questions I ask prospects is: “So, what are you looking to get out of LinkedIn Ads? Brand awareness, or leads?”

The answer usually starts with “brand,” but it doesn’t take long before the conversation circles back to leads.

And I get it - we all want leads. 

But LinkedIn Ads don’t always work the way you expect or deliver results exactly how you want them to.

Here’s the thing: LinkedIn Ads are as much a long-term investment in your brand as they are a tool for short-term lead generation.

Now, I’m not the guy who will tell you, “If you build it, they will come.” Some long-term plays never pay off. Not every startup can afford to think a year - or even six months down the line.

But if you are in a position to think long-term, here’s my advice: start today.

Why?

Long-term brand investment leads to easier sales down the line.

Customers who trust your brand are more likely to convert and stay.

And, frankly, lead generation campaigns perform better when they’re supported by strong brand awareness.

Of course, this mindset shift isn’t easy.

Communicate this to the top. 

Your CEO, CFO, or leadership team needs to understand that not everything that matters can be tracked in a neat Excel sheet.

Go to “attribution rehab.” Start opening your mind to ways of measuring success beyond immediate results. 

Yes, track what you can - but don’t ignore the value of building trust and recognition over time.

When you balance the short-term need for leads with the long-term commitment to building your brand, you’re setting yourself up for real, sustainable growth.

Dear VP Marketing,
Did you know that 90% of LinkedIn Advertisers are unqualified to do so?

That's right. 
How do I know this? Because I've seen your work. 

I've audited your campaigns, time and time again. 

About half are just dogs**t (sorry), with all sorts of misconfigurations. 
The next 40% are just poorly thought out, uninspired, or just lazy. 

I've interviewed hundreds for this role.
You'd be shocked at how many get disqualified for not knowing basic technical things about LinkedIn Ads. 

So, when you hire somebody to do this in-house, think for a moment about the fact that literally no one in your company has any idea if this person really knows their stuff on LI Ads, or if this person just bluffed their way into their job. 

At the very least, ping your favorite neighborhood LinkedIn Ads expert (moi) to audit their work - to see if it the reason it's not working is that you hired the wrong person. 

Patiently awaiting your ping,
Gabriel

A very good thought leader ad manages to do several things at once: 
1. Builds your person brand
2. Builds demand for your product/service (engaging with the 95%) 
3. Captures demand from the 5%.

I have theories about why this works like this so well, but in the end it's indistinguishable from magic.

Don’t run LinkedIn Ads. Pause your campaigns.
Just stop right now. 

Why? 
Because you (you know who you are), are literally throwing money away.
Your company has spent tens, maybe hundreds of thousands of dollars on LinkedIn Ads - and what exactly do you have to show for it? 

At best - a decent collection of MQLs that atrophy in your CRM. 
A painful reminder that this, too, has failed.

At worst? 
At worst, it’s nothing. 
Some engagement. 
Some clicks. 
But really, nada. 
Zero.

So why not just stop everything…
At least until someone that understands LinkedIn Ads has a look at your account and tells you EXACTLY what you’re doing wrong. 

Good thing for you, you’re reading this post, and you just found someone that can do that for you. It really must be your lucky day, because this guy happens to be one of the best that ever played the LinkedIn Ads game. 

_____

Hi, I’m Gabriel 👋
I’ve been running LinkedIn Ads for B2B SaaS for over 10 years now. 
My agency, Remotion, only does LI Ads - and helps companies like your finally get them to work.

If you’d like me to take a look at your ads, and see how you can turn things around, schedule a strategy session with me here: https://lnkd.in/duN-7n29

I show the creativity of Movies & 3D + AI | 3D Artist at ARJEANNIE | Film Industry Enthusiastic | Follow me for daily content about Movies, 3D and AI

I work in the space where cinema, visual storytelling, and cinematic 3D meet.

Movies shaped the way I think about stories long before I touched any tools.
Discovering 3D later on didn’t replace that love — it gave me a way to think visually about film, worlds, scale, and storytelling beyond the script.

What fascinates me most is not just how films look — but how they are designed:

How visual language supports story and emotion

How framing, composition, and scale guide the audience

How franchises and cinematic worlds are built long before production

I mean, this is my life!

My focus revolves around:

Film & series visual development

Cinematic world-building

Franchise and IP-driven storytelling

3D as a tool for narrative, previs, and visual exploration

Genre cinema (sci-fi, fantasy, dystopian worlds)

Through my work and writing, I explore how strong visual decisions made during development and pre-production shape the final cinematic experience — creatively and commercially.

Here on LinkedIn, I share:

Breakdowns of films, scenes, and franchises

Visual storytelling principles used by directors and designers

3D-driven explorations of cinematic ideas

Insights into why certain films feel cinematic — and others don’t

My profile is meant for filmmakers, producers, visual artists, and designers who care about story, craft, and the thinking behind the image.

🎥 Film is not just about what ends up on screen.
It’s about the decisions made long before the camera rolls.

Natan (Nati) Zaretsky

9 Animation YouTube Channels 

It’s the best free pack!

1. Alan Becker
↳ This cool channel provides tutorials and insights into animation techniques. It’s for everyone who wants to learn animation!


2. Okay Samurai
↳ This channel is all about Adobe Character Animator, including cool tutorials about rigging and animation techniques


3. Stylus Rumble
↳ Here you have tutorials on Toon Boom Harmony and insights into the animation industry, making it a valuable resource for aspiring animators.


4. Nijat Ibrahimli
↳ This channel is about 2D animation, so you got tutorials on After Effects, Cinema 4D, and more - super crucial for sure!


5. TipTut
↳ This channel provides a mix of tutorials on Adobe Animate and After Effects - so it should be great for beginners and students!


6. Oli
↳ This channel is all about Animations, ToonBoom and Stopmotion! Very unique!


7. FlippedNormals
↳ This one is insane! 3D animations and modeling, inclusing tutorials from industry professionals, and tools like ZBrush and Blender


8. Purple Pie Studios
↳ This one is a must for animation in After Effects!! You will learn tons of cool After Effects techniques!!


9. The Animation Workshop
↳ This channel has tons of projects that highlight different animation techniques and styles - very cool!



Which channel is your favorite?

Natan Zaretsky

Film & Series Wizard | Cinematic Worlds with AI & 3D | Film Industry Enthusiastic

What if Phoebe Buffay had LinkedIn?

Let’s have a look! Did you know that:

→ She actually never went to college 
→ As a kid she mugged Ross
→ She knows how to fight
→ She speaks French


FUN FACT:
Actress Lisa Kudrow was really pregnant during the triplet’s storyline – that’s why they wrote it!


What do you think about it?

Phoebe Buffay + LinkedIn 

Brave wasn’t a weak film

It was a misunderstood one.

Let me tell you a secret…

I LOVE that movie!

If you’ll ask a Pixar fan where would he rank the movie Brave among the other Pixar films, Usually the answer will be at the lower end.

That always bothers me. I love this movie, but why do most people think it’s a disappointment?

So I did a little research.

1 – It feels like a Disney movie, not Pixar

When you compare Brave for other Pixar films like The Incredibles, Finding Nemo, Toy Story, Up, etc. You can really see it’s a different kind of movie.
It feels more like Tangled than these kinds of movies.

I think for most people it was just another princess movie, and that’s Disney, not Pixar.

Trust me, if Brave was a Disney movie and not Pixar, the reaction would have been way better.

In fact, most people say that Brave and Wreck-it Ralph (both were released at the same year) were actually felt like each movie is from the other studio:

Brave was a Pixar movie that actually felt like a Disney movie.

Wreck-it Ralph was a Disney movie that actually felt like a Pixar movie.

I strongly believe that it would have received almost the same critical acclaim as Tangled, Frozen and Moana.

And let’s face it, it deserves it, because Brave is a wonderful movie!


2 – The marketing was misleading 

I haven’t watched the trailers before the movie, so I had no expectations or any knowledge about the plot, and I loved it.

But lots of people watched the trailers.

And the trailers showed a different kind of movie. More like a magical adventure full of mystery.

But the movie was actually a small scale drama about the relationship between Princess Merida and her mother.

It was so beautiful!

So, I think people expected a whole different movie, and got upset.


Still, if you haven’t watched it yet, you should!

The story is engaging and personal, the characters are amazing, the animation is so detailed (especially Merida’s hair).

The atmosphere of the setting is phenomenal, and you can really FEEL it!

The voice action is top notch, especially Kelly Macdonald as Merida.

And above all, a magical and beautiful Scottish score by Patrick Doyle!!

So, you should definitely watch Brave!!

Have you seen Brave?

P.S.
What is your favorite Disney movie?

#Filmmaking
#Storytelling

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Natan (Nati) Zaretsky

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taplio

The Battle

Gabriel Ehrlich

Natan (Nati) Zaretsky

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Gabriel Ehrlich's LinkedIn Performance

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Performance ScoreGabriel Ehrlich's LinkedIn Performance