Izydor Łobacz Easy Izzy

EasyIzzy

You can give 100% and your solution can be the best in the world, but if you’re not connected with your audience it’s pointless.

The hardest part of the business is telling your audience about it EFFECTIVELY.

Why?

It’s always from your perspective. The cruel truth is that THEY actually don’t want to hear about you.

They want to:
◾ See that you know THEIR problems
◾ Make sure you understand THEIR problem
◾ Have a solution for them to achieve THEIR aims.

I will show you how to:
➡ understand your audience, better than they do themselves
➡ create effective communication that resonates with them
➡ deliver your message on the highest level

I’m creating your audience’s perspective in your messaging in 3 areas:

- Presentations
- Sales Messaging
- Marketing Messaging


Connection to your Audience is #Izzy.
You just need the Right Perspective.

Let me be the Right Perspective and see your story through THEIR eyes.

If you’re having a hard time with your communication:
I make it #Izzy.

Communication Fixer | Communications Specialist | Sales and Marketing

Toastmasters Białystok

You can have the best idea to share, but if you're scared to talk about no one is going to know.

Every meeting I'm encouraging people to take chance to stand in front of others and faced THEIR fears.

I'm educating people in 2 ways:
- on meetings
- through webinars ( Every 1st and 3rd Monday 7:30 PM CEST)

Moreover, I'm giving presentations to promote Club in the local area.

VP of Education

Double Trouble Theatre 

📍 From 2019 onwards, having paid royalty fees for stage plays, I’ve been running my own theatre company. My involvement in the company includes:
▪️ acting,
▪️ puppeteering,
▪️ puppet design,
▪️ scenography.

📍 My theatre company was founded on values which I consider important. The importance of these values, as it turns out, is being recognized, so much that they see application within various organizations - where they facilitate management, business processes, leadership and other vital spheres of activity. It motivated me to dive deeper into the subject and begin putting my knowledge into practice. As of today, I have almost 5 years of experience in fixing and optimizing the performance of various organizations.

 📍 Despite fierce competition, I still manage to find contract work abroad, not just Poland, which makes the quality of my (our) work more evident.
Such contracts are usually obtained by either: hearing about them through the grapevine, being noticed and contacted by an agent, or via cold calling - in the case of the latter, I utilize promotional material (trailers, performance recordings, pictures, story summaries). It’s crucial that I weigh my words during these important conversations. This is where my skills, honed on the stage and via business networking, come in - these are also the skills that I teach during my cooperation with various institutions.

Company Owner

Art of Notion - Łukasz Puczko Marionettes (UK)

📍 One of my core strengths is my determination and fast learning abilities. Łukasz Puczko made me an offer to co-run his theatre company because he understood that I put my heart and soul into my work.


📍 During my work for this theatre company, I perfected a dog puppet animation technique to a level where it was difficult to tell whether it was a puppet or an actual, living animal. In mere 3 months, via duplication exercises, I achieved a level of mastery normally requiring 9 years of continuous practice. I have raised my acting ability to a festival level.

📍 My involvement in the company includes:
▪️ puppet design / maintenance,
▪️ preparing the puppets for the performance,
▪️ representing the company internationally,
▪️ building relationships with event organizers - thanks to my efforts we were invited to the following festival,
▪️ tracking activity of other theater companies/freelancers in order to improve our own strategies.

📍 It’s usually rare for one to be invited back to the next iteration of a particular festival without changing one’s repertoire. It is a feat that we have managed to accomplish, however, which by itself is a testament to the quality of our work. This proves how important it is to invest time into building customer relationships in order to leave a lasting impression.

Actor, puppeteer, producer, promoter

📍 Being an experienced thespian, I’m able to provide valuable assistance to:
▪️ leaders,
▪️ individual team members,
▪️ entire teams.

📍 My main goal is to tailor my work to each customer’s personality, matching their natural talents and skills. It puts the customer in a more comfortable position. The process, instead of being tiresome, offers prospects for enjoyable personal growth. The activities we perform aren’t the same tired, old routines but instead become an expression of the customer’s personality.
📍 Which is why I can lend a hand in places where good communication is needed to bring results, e.g.:
▪️ public presentations - both the technical aspects and practical guidelines - the use of pauses in speech, diction, emotions, delivery,
▪️achieving consensus and stronger bargaining position - will become easier to accomplish,
▪️ teach more effective usage of verbal and non-verbal communication,
▪️ cultivate a leader’s attitude within my customers; people are more likely to look up to you, listen to you and perceive you as a leader.

Communication Trainer

Divadlo Continuo Theatre (CZ)

📍 Divadlo Continuo Theatre is a cyclical event, taking form of summer workshops over the course of 1-1.5 months. I consider my participation in it a major personal success owing to the fact that:
▪️ I have qualified for the workshops 4 times in a row and on my 5th I was invited without needing to submit my own application.
▪️ I was recognized by the event’s organizers in my capacity as an actor and creator, as evidenced by the time I was given to perform on stage - which was relatively long with reference to the duration of the entire play. I view it as a major success, first of all because the project itself is prestigious, meaning that I had to compete with brilliant performers with high acting skills. Second of all, it was a major challenge to create a work which would match the show’s high standards and represent a certain level of sophistication while still remaining appealing to an average viewer; the director selected my work, which means I have met the aforementioned criteria.

📍 My involvement in the project included:
▪️ involvement in screenwriting,
▪️ scenography in selected non-theatrical locations,
▪️ costume/puppet design

Actor, puppeteer, puppet maker, dancer, musician, scenographer

S'OUVRE

📍 Taking advantage of my natural rapport building skills, as well as the necessity to build an extra income stream, I decided to become a network representative. Already by the second month into my partnership I became the company’s 5th most valuable recruter based on my user registration performance - having registered 120 000 new users to the company’s platform.

Network representative

The # and type of leads and clients you get are influenced by how well you talk about your business. For professionals skilled in their craft, but struggling in effective communication about it.

Ok. Let me guess what you have already tried to get leads or clients online...

Let's see how many positions you can check off:

- designing a logo 
- creating a website
- hiring sales trainers
- hiring a marketing agency
- posting on social media
- hiring social media coaches
- buying copywriting courses
- hiring a branding strategy consultant
- building funnels

At least 3 of these, am I right? ;)

How do I know?

I've already tried this.

And in all these "solutions", I failed miserably.

Not because the methods were wrong.

But because I was missing 1 element.

You see...

If you miss this magic ingredient, none of the above has the right to work.

I can guarantee you this.

This is the ingredient that makes people struggle to sell or generate leads. 

Even if they have better products or services than competitors.

Moreover, it makes the person feel underpriced.

Because clients don't perceive the value that the person can offer to them.

And you know what's even worse when people lack this? 

Because of this 1 ingredient...

Rejection is so frequent that the person loses hope for a successful business.

Ok, enough teasing you. ;)

Each of these concepts above failed and will be failing if you don't learn 1 thing:

Read your Clients' Minds.
(the same as I'm doing right now with you)

I fixed this for myself, and now I'm fixing this for my clients.

Here's a quick snap of some results:
- 21 offer requests. With just 107 followers. Without brand. In 1 month. With only 7 posts.
- After 2 sessions with me, Filip had 16 inbounds in 2 weeks and ran out of slots for 2 weeks! (2k followers) [business consulting]
- Kacper has 12-14 clients per day using my method! (500 followers) [massage]

Let's break the loop of spending money and not getting the promise that others gave you.

I can show you how to create an ongoing stream of clients in any channel that you want using my Mind Reading system.

👉🏼 Get the first step to move your business forward, by booking the call now:
https://calendly.com/easyizzy/

Webgrowth

As Brand Director for WebGrowth, I am honored to lead the creative vision behind our East Coast expansion, celebrated with the launch of our Bohemia, NY office on November 1st, 2024.

This dynamic hub represents a new chapter for WebGrowth, incorporating Carolina Luna Photography to spearhead a Full-Service Content Creation Hub. Our offerings now include branding, photography, video production, social media strategy, PR, and a state-of-the-art content creation studio featuring podcast capabilities.

Complementing the success of our Phoenix, AZ headquarters, this expansion marks an exciting evolution for WebGrowth—from a leader in digital performance marketing to a full-service marketing powerhouse. Our Bohemia office exemplifies innovation and collaboration, built to deliver holistic, results-driven solutions for our clients.

My mission at WebGrowth is simple yet impactful: to humanize brands. Drawing on my expertise in Personal Brand Strategies, I help businesses stand out by creating clear identities and meaningful connections that resonate with their audiences.

As a company, WebGrowth employs a dual approach that balances brand-first creativity and performance-driven marketing, ensuring every facet of your business achieves optimal results.

Brand-First Creativity:

We uncover your unique identity, define your brand voice, and craft visuals that deeply connect with your audience. Through storytelling and personal branding strategies, we foster trust, loyalty, and authenticity.

Performance-Driven Marketing:

Anchored in data, we build and execute strategies that deliver measurable growth.
Our campaigns maximize ROI, utilizing tools like SEO, PPC, and analytics to engage the right audience at the right time. We continually optimize, helping you stay ahead in a competitive market.

Together, these two approaches empower businesses to thrive today and build sustainable success for tomorrow.

Let’s grow! Together!

Brand Director

Carolina Luna Photography

Drawing on over two decades of professional photography experience, I am dedicated to crafting personalized imagery for brands and individuals who personify their authenticity. Envision your brand flourishing with a portfolio of vibrant, unique photos that perfectly encapsulate your charisma and ethos. These images won't just be a visual treat; they will elevate your self-confidence online, make great websites and visual identity, fostering deeper rapport with your audience.

Beyond just providing stellar photographs, my expertise in personal branding ensures your imagery aligns seamlessly with your brand's ambitions. This enhances your digital positioning, simplifies content creation, and paints you in an authentic, relatable light, underscoring your distinctiveness. Throughout our collaboration, I'll analyze your digital footprint, understanding where you stand and strategizing how your brand can ascend even higher.

Craft a signature portfolio of images that echo your brand's essence or etch your personal legacy. Decide between a contemporary Portrait Session, an authentic Lifestyle shoot, or an intricately curated Personal Brand Photoshoot. For women aspiring to shine brighter in their authenticity and power, I offer the transformative Goddesshood Project Photoshoot – an immersive experience designed to celebrate every facet of your essence.📸🌟🍃

Should your brand need rejuvenation, personality infusion, or a shift in direction, I stand ready to creatively steer your online persona, solidifying your stature as a brand leader. To embark on this transformative journey or to learn about our array of branding services, please visit: 
www.carolinalunaphotography.com.

Topics I'm passionate about: #professionaldevelopment #marketing #socialmedia #networking #personalbranding #photography #brandstrategy #success

Photography, Personal Branding, and Event Photography

Carolina Strada Photography 

Portrait Photographer

Lighthouse Photography Dream Weddings

Soulfully capturing the moment through my lens.

Professional Wedding and Event Photographer

North Island Photography & Films

Documenting special events artistically through my lens.

Professional Wedding & Event Photographer 

Photographer & Personal Brand Curator using brand profiling, photography, and strategy for expert positioning success.

Carolina Luna is a New York-based Brand Director, Brand Strategist, and Photographer.  Specializing in brand curation and personal branding, Carolina helps businesses stand out by aligning and transforming their brand identities.  

For business owners, this means attracting more of the right customers, building deeper connections, and creating messages that truly resonate. 

Carolina’s approach goes beyond traditional branding—she blends archetypal brand profiling with personal energy and an introspective process to help clients discover and express their unique business in the market.

Carolina’s passion lies in making brands more human and relatable, allowing them to thrive by being authentically themselves. 

If you’re looking to elevate your business, connect more deeply with your audience, and create lasting impact, Carolina is here to guide you through that journey.

taplio

The Battle

Izydor Łobacz Easy Izzy

Carolina Luna

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?