Profusion

Head of Data Strategy, helping clients bridge the gap between data and strategy

Head of Data Strategy

Accenture

Redkite was acquired by Accenture in December 2023 and my work time between the two companies overlapped for a period of 9 months before fully moving over to Accenture in September 2024

Data Strategy/ Architecture Manager

Redkite

Currently co-leading the Data Strategy and Org, People and Process capabilities at Redkite 
Enterprise Data Program Strategy – Mapped the data co-dependencies to execute a massive digital transformation 
Corporate Data Strategy – Led the development of 3 different data strategies for multi-billion pound organisations 
Data Use Case Valuation – Created a value-led execution plan for a company to realise £150m+ from data use cases 
Firm Leadership – Co-lead of the Data Strategy and Org & Op Model data capabilities while leading two accounts

Lead Data Strategy Consultant

Monitor Deloitte

💡 Building digital twins and running simulation models to help improve an organisation's strategic decisions, derisk investments and identify new opportunities
💡 Using my coding ability to bridge the data science and strategy gap for countless clients, using widely-avaliable data to come to strategic conclusions that few other consultants can do
💡 Exploring next gen technology and business trends, from the Metaverse to Net Zero to Quantum Computing to (of course) Digital Twins

Senior Consultant

Policy In Numbers

Blogging about R, elections, technology and policy

Blogger

King's College London Policy Institute

✦ Co-authored multiple publications/ outputs assessing COVID's impact on London's economy and society ✦ Evidence-based ✦ Fast-paced deliverables ✦ Academic research

Policy Research Analyst Intern

Took a gap year in my working career to travel around the world, visiting 21 countries throughout Asia and South America.

Traveler, Backpacking Around the World

LEVEL5 Strategy Group

LEVEL5 is a boutique management consulting firm focused on growth strategy and organizational transformation.

➢ Delivered over 30-40 projects including 5-year strategic planning, digital transformation, change management, brand strategy, portfolio optimization, HR strategy, quantitative research studies, organisational strategy, new brand development, brand architecture, and others.
➢ Led the recruiting efforts and a member of the firm's "Culture Club".
➢ Managed teams and junior consultants near the end of my time at LEVEL5.
➢ Developed expansive skillset of relevant workplace abilities consistent with any top-tier consulting firm
➢ Increased amount of growth and responsibilities based on boutique nature of LEVEL5, including facilitating workshops, presenting to executives, directly managing clients, building proposals, interviewing key stakeholders, and leading teams within first 1.5 years of professional experience

Consultant

Analyst

Suncor Energy

During my time at Suncor, I worked on a small team helping analyze data to optimize sales in newly converted gas station convenience stores

Merchandising Execution Intern

LAUNCH!

Promotions Representative

Bridging the gap between data and strategy ✦ Lead Data Strategy Consultant @ Redkite ✦ R Programmer ✦ Policy Nerd

Okay I probably have your attention here for about 10 seconds, so I’m going to be quick:

My niche is navigating the complex data world for organisations to help them deliver on their strategy

Basically, I bridge the gap between data and strategy

Want to know more? Here is how I do it:

💡 Learned as a strategy consultant what matters and what doesn’t
🎤 Storytell to help clients implement effectively (how do you properly engage the audience and infuse that story with the key takeaways/ implications)
💻 Use my R coding and strategy consulting experience to bridge the data scientist's "get lost in the data" approach with the "tell me what I need to know on one page" approach of the business executive
★ Live off my passion to see through positive outcomes, be that at work, on my blog or even when helping a friend

So why should you care?

1) I post my best tips 3-5x per week on LinkedIn
2) I make it relevant to you, as a student, business professional, executive, or whomever. My goal is to share relevant stuff with my audience
3) I try to be unique in what I share and deliver, as few people have the combination of experience I boast
4) I value feedback and input from all others out there. I pride myself on learning from others' perspectives so please add it to my content!

Also some of my other Outputs:
Medium - https://dylansjanderson.medium.com/
Blog Website - https://www.policyinnumbers.com/
Election App - https://danderson.shinyapps.io/Canada-Electoral-Model/
Academic Journal Article - https://www.cambridge.org/core/journals/canadian-journal-of-political-science-revue-canadienne-de-science-politique/article/tipping-point-of-a-strategic-vote-when-does-an-individual-vote-strategically/7FEDD21C59DF03AC15311CD13080881B

Dylan Anderson

Data Moves Me, LLC

Consulting and freelance data work, DS/ML course creation, influencer marketing for ML/AI solutions.

Founder

MoneyGram International

Head of Decision Science

Comet

Developer Advocate

UC Berkeley Extension

Instructor of Data Science

EMERITUS Institute of Management

Faculty & Data Science SME

Constant Contact

Senior Data Scientist

Vistaprint

Analytics Manager – eCommerce Analytics
Recruited to managing a team of analysts delivering actionable insights to optimize the site experience and conversion.
•	Owner of Global Testing Governance, proactively identified interactions between tests across teams before launch.
•	Leading the Adobe Analytics tagging effort as we move to a new site and new site flow.
	Questioning and analyzing every part of our website.
•	Helped write an R package to allow quick analysis of split-run tests.

Analytics Manager – Product Analytics
Promoted to work as part of a global team (based in London), managing one direct report.
•	Increased efficiency by identifying multiple new opportunities to create self-service tools for the marketers, data aggregation in SQL, dashboard delivery in Excel.
•	Trained 60 analysts on how to perform Regression Analysis and Full Factorial MVT test analysis.

Analytics Manager

•	Created an actionable behavioral segmentation of the Digital customer base using Cluster Analysis
•	Evaluated opportunities for testing.
•	Used SQL to fulfill complex data requests.
•	Created a way to evaluate the 5-year value of a new digital customer for use in channel marketing decisions.
•	Created a method for valuation of new products added to our pipeline.

Lead Analyst

Silverlink Communications

•	Delivered market research, segmentations, research posters, and communication campaigns designed to support managed care organizations (MCOs), pharmacy benefit managers (PBMs), and disease management (DM) clients.
•	Analysis involving various regression methods/crosstabs/decision trees
•	Presented results to the client
•	Manipulation/analysis of large/complex datasets in SQL 
•	Developed surveys/analyzed survey results/perform tests of statistical significance



Co-authored a poster presentation that has won best in show on Reducing Ethnic Disparities for Colorectal Cancer Screenings:

Stream P, Clark C, Kehrer K, O’Brien CE, Newsom J. Reducing Ethnic Disparities for Colorectal Cancer Screenings. Poster session presented at: AcademyHealth 2013 Annual Research Meeting. 2013 Jun 22‐25. Baltimore, MD.

Analytics Consultant

NSTAR

•	Built Neural Network models to forecast hourly electric load
•	Developed numerous econometric time series analysis models to help plan for load planning and capacity
•	Performed statistical analysis for various departments within the organization

Forecast Analyst

AI Developer Advocacy & Data Science | The Cool Data Projects Show | Data Moves Me, LLC | LinkedIn Top Voice

Co-author of "Machine Learning Upgrade: A Data Scientist's Guide to MLOPs, LLMs, and ML Infrastructure" with Wiley. It's available for preorder now: https://a.co/d/95jx7QP

I've been a data scientist since finishing my MS in Applied Statistics in 2010. It all started with building neural nets and ARIMAs in the utility industry, then I moved to building models for winback campaigns in healthcare, but the majority of my data wrangling, model building, and hypothesis testing has been in marketing analytics in e-commerce.

I’d say that the 4 years I spent heavily hypothesis testing UI, product and marketing changes was probably my favorite.  Consumer behavior is fascinating.  The most important thing I learned is that customers sometimes do things that make no sense, so don’t make assumptions, use data.

More recently I've ventured into working with image and text data.  I built a school bus detector using YOLOv8, and I'm currently building an LLM-powered app for a healthcare use case.

taplio

The Battle

Dylan Anderson

Kristen Kehrer

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