Leadership isn’t just about making decisions—it’s about making the right ones, at the right time, with the right people.

Even the most accomplished CEOs and senior leaders hit a wall. You have a bold vision, but translating it into aligned teams, clear strategies, and sustainable growth can feel harder than it should. Leadership can be isolating, and the weight of high-stakes decisions is real.

I believe leadership starts with self-leadership—owning your time, priorities, and mindset with intention. When leaders operate with clarity, alignment, and purpose, their teams and organizations follow.

That’s where I come in.

As CEO & Founder of Arcqus Group, Board Member, and Strategic Advisor, I help growth-minded executives unlock clarity, align their teams, and scale with precision. Sustainable success isn’t about working harder—it’s about leading smarter.

Transformational growth happens when leaders:
1. Gain absolute clarity on their vision and next steps
2. Align their teams with ownership, accountability, and purpose
3. Execute with precision, turning strategy into measurable results

I’ve guided high-performing leaders across industries, helping them bridge the gap between big vision and real execution. I know the pressure you’re under—and I know what it takes to build the confidence, systems, and strategies to scale with purpose.

If you’re ready to break through the plateau and lead with clarity, let’s connect.

Message me here on LinkedIn or visit www.arcqusgroup.com to learn more.

Dusty Holcomb

Graphic Packaging International, LLC

Vice President and General Manager - National Division

Mativ

Reporting to the Chief Executive Officer with full P&L responsibility for the $500MM global business of Paper, Packaging, & Consumer Products.  President of Fine Paper & Packaging at Neenah July 2020 - July 2022 upon which Mativ was formed as a result of the merger of equals between Neenah, Inc. (NYSE: NP) and Schweitzer-Mauduit International, Inc. (NYSE: SWM) and continued on as President, Packaging & Specialty Papers at Mativ.  Drove large-scale transformation across the business through and out of the COVID-19 Pandemic, leading through significant supply chain, operations, and inflationary challenges and still delivering record top-line and bottom-line EBITDA performance.

President, Packaging & Specialty Paper

Neenah

Reporting to the Company’s President, responsible for total P&L delivery for the $120MM Consumer Products business.  Delivered record topline and bottom line growth, expanded into new markets and grew share at all major customers over a three year time horizon.

Vice President & General Manager – Consumer Products	

Reporting to the Company’s President, responsible for driving demand for all Paper and Packaging Categories from innovation to delivery to the Integrated Marketing Strategy.  Developed a new category strategy to expand into growth adjacencies within Packaging and pivot from mature, declining markets.  Led M&A deal team through the acquisition of Fibermark expanding packaging capabilities for the business

Vice President, Marketing - Fine Paper & Packaging

Reporting to the Company’s President, brought in to establish a consumer-focused marketing infrastructure for a primarily B2B organization. Established a new Brand Position for Neenah Paper & Packaging, developed the organizations Stage Gate Process to build a long-term innovation pipeline, and identified new platforms in Packaging to grow the addressable market and extension of existing capabilities

Director of Marketing,  Fine Paper & Packaging

Newell Brands

Reporting to the Vice President of Business Development for Newell Home.  Selected to design Newell’s first-ever Marketing and Creative Services organization for Newell Home ($3.0B in revenue) with a team of 50 MarComm and Design resources to create world class Integrated Marketing Programs and leverage talent across the business.  Realized 10%+ in cost savings through talent and agency consolidation and improved standardized processes reducing timelines by 25%.

Director of Marketing, Creative Services

Reporting to the Vice President of Marketing for the Calphalon Business Segment.  Created an in-house marketing services organization responsible for all Integrated Marketing Communications and Creative Design including managing the budget and all agency partnerships for programs around TV, Print, Social, Package Design & Collateral Materials

Sr. Manager, Marketing Services- Calphalon 

Reporting to the Vice President of Marketing for the Calphalon Business Unit.  Brought in to expand the Calphalon Cookware Brand Equity into new adjacent categories of Bakeware, Cutlery, Utensils, and Gadgets.  Grew all categories between 2 - 4x in 3 years through identification of untapped consumer insights and bringing new innovation to all three categories.

Sr. Brand Manager, Calphalon

Whirlpool Corporation

Reported to the Vice President of Business Development.  Selected to develop and execute the companies New Business Development Strategy to expand from Major Appliances into Small Appliances categories of Blenders, Mixers, and Toasters including defining the Brand Positioning and Product Design strategy for the category.

Director Of Marketing & Product Development

Reported to the Vice President of Marketing for the Jenn-Air Business Unit.  Hand selected for a business incubation team charged with growing the Jenn-Air Appliance Brand and ultimately resulted in almost doubling the business in 3.5 years.  Led the brand reposition, launched a new integrated marketing strategy, initiated a complete product redesign and expansion into adjacent categories.

Sr. Brand Manager - Jenn-Air Appliances

Reporting to the Vice President of Marketing and responsible for all Marketing Communications and Brand Positioning working with agency partners to execute TV, Print and Shopper Marketing Campaigns and leading all new product launches.

Brand Manager - Jenn-Air

Reporting to the Brand Manager for Cooking Appliances responsible for supporting all Integrated Marketing Communications and Brand Management initiatives for Ranges, Cooktops, Wall Ovens, and Microwaves including product launch and MarComm project execution.

Associate Brand Manager - Cooking Products

Reporting to the Director of Sales and responsible for all channel and shopper marketing programs for Maytag and Jenn-Air appliances sold at Best Buy.

Channel Manager - Best Buy

Assistant Brand Manager

Field Sales Representative

Experienced Business Unit President with extensive experience in General Management, Sales, Marketing, Operations & Supply Chain and a demonstrated track record of building market-leading brands, exceeding business results and trail-blazing new paths to market. Excels in transforming businesses to achieve accelerated sustainable growth through building and executing global strategies to drive results in Small-Cap and Fortune 500 organizations for market leading brands in both B2C and B2B. Demonstrates strong leadership skills that create meaningful organizational followership with focus on talent development, leading complex matrix organizations, and managing through challenges and change. Passionate about building brands with an eye for design, innovation and new business development and a proven track record of creating strong customer partnerships that drives financial performance and value for employees, customers, and shareholders.

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The Battle

Dusty Holcomb

Kingsley S.

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