Author, Medical Doctor, Passionate about Brain Health and helping people look after their amazing brains ; Experienced General Practitioner; special interests in Sleep, Lifestyle/Functional Medicine with a demonstrated history of working in NHS and Private Health Care. Founder Noggin The Brain People with a mission to improve the cognitive health of the nation.
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Clara Doran MBBS MRCGP

Multilingual Global Strategic Insights Director FMCG&OTC/CIM Mktg/Cadbury/Diageo/Heineken/GSK/Twinings/Leadership Mentor Durham & Lancaster Uni/WIRe/FPR Executive Coaching/Henley Business School MSc/Mktg Mentor/Speaker

Febronia Ruocco is a multilingual, commercially impactful Global Strategic Insights & Analytics Director and Advisory Board Member, who inspires transformation; portfolio revenue growth by delivering winning insight; & successful marketing and business strategy for iconic £1bn global brand portfolios in FMCG & OTC. 

Febronia has led insights across multiple categories: food & drink; premium spirits; beer; cider; mum & baby; telcos; luxury; QSR; OTC and biopharma for world famous brands. 

Febronia has championed the strategic insight, brand building, innovation & campaign development agendas for a range of top brand names, both in UK & globally. She drives insight into the heart of organisations & lands commercial impact, partnering senior stakeholders & influencing C-Suite decision making. 

She has led high performance, international insight teams for drinks companies: Diageo; Heineken; Carlsberg; Cadbury-Schweppes & Twinings and for food companies: Premier Foods; Heinz; Mars; General Mills & McDonald's, driving efficiencies and effectiveness.

Recently Febronia brought global consumer insight expertise to EX high investment, corporate assignments (in the prestigious office of the CEO) in biopharma at GSK; led global insight strategy for iconic OTC skin health brands for GSK Consumer Healthcare and headed up insights planning for IM markets at Twinings.

Febronia is also a certified Executive Leadership Coach (Henley Business School) & accredited at SP Level EMCC and ACC ICF. 

Alongside her Insight career, Febronia has coached Senior Directors, C-Suite and CEOs from Top Companies in Marketing/Advertising/Insight & MRX. Febronia is also a Professional Mentor, supporting WIRe; Durham University Leadership Framework; Lancaster Uni; Henley Business School, EMCC UK and MRS.

Expertise:
-Raising the strategic insights profile within complex, global, matrix organisations, driving impact & commercial growth for iconic brand portfolios in CPG/OTC.
-Expert in brand building, communication development 360; innovation & portfolio growth strategy.
-C-Suite Advisor; influencing commercial decision making.
-Strategic planning; foresight; customer, shopper, brand and innovation insight.
-Leading, coaching & management of high performance teams globally.
-Fluent English, Italian, German & French.
-Expert demand planning & identification of white space opportunities across global markets.
-Driving incremental growth revenues in £££ millions for brand portfolios.
-Transforming multicultural teams; best practice capability and integration of AI & data knowledge systems.

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Clara Doran MBBS MRCGP

Febronia Ruocco

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