Dominic McGregor

Media & press  👉  annabelle@fearlessadventures.co.uk
Work Email 👉 Dom@fearlessadventures.co.uk 
Investment 👉 Dom@fearlessadventures.co.uk

Founding Partner at Fearless Adventures.

Founder and ex-COO at Social Chain.

From dropping out of University to taking Social Chain to the public markets in 6 years, Dom has years of experience in navigating the challenges that come with building and scaling a successful business.

Dom listed Social Chain @ £300m valuation in August 2019 after founding the business with Steven Bartlett in 2013.

Dom then founded Fearless Adventures alongside partners David Newns and Charlie Yates to invest in and drive growth in leading entrepreneur-led e-commerce businesses.

A mental health advocate, Dom is passionate about using not only his capital, but his first-hand experiences to support founders on their journeys to the peaks of success.

In 2024 Dom published his debut book “I’m Never Drinking Again”

Always happy to have a chat, so if you're looking for investment, please drop me a message.

Policy Fellow - Communications

Working directly with Senior Ministers and Civil Servents on shaping structures and plans for communications across Social, Digital and Content.

Over the last 48 hours the news about Grace Beverley and her business TALA losing £2.5m has shown everything I dislike about the UK press.

Why aren’t we congratulating Grace for taking risks and growing a company during one of the most difficult Marco environment we’ve seen in many years.

She’s grown revenue almost 20% to just under £20m.

£2.5m loss can be caused by many reason.

Grace remains a shining star of British entrepreneurship and in my opinion is an incredible example to young women all across the country.

There’s something about this country which just waits to see people fail and people seem to love it.

This is our biggest cultural problem we face in the Uk.

We need to celebrate success and not get jealous.

Well done Grace keep doing what you’re doing and I’m sure you’ll figure out the answers.

————

Follow Dominic McGregor ♻️ for my post on British Business

Fearless Adventures | Investing in Entrepreneur-led Businesses

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🚨 Im hiring an apprentice 🚨

I am hiring someone to work directly with me.

This year, I'm trying to get business owners, influencers and creators to hire an apprentice. 

So I need to practise what I'm preaching and hire someone for myself

This is after yesterday it was announced the UK has 5 year high level of unemployment. 

This is due to many reasons including AI taking entry level roles, increase in minimum wages, increase in National Insurance, outsourcing to countries like South Africa. 

I want to reverse this trend and give someone the opportunity to work with me.

And...... this is a real entry level role, no experience needed. 

As you will learn the skills working and be trained by our amazing team.

This is designed for someone who is looking to break into the content production world and follow their dreams.

Details are below:

https://lnkd.in/ehnXmg7p

Wilmslow, England, United Kingdom (On-site)

SEO Evangelist from 1999, Director at Assertive, SEO Audits IO, SEO Stack, Daniel Foley SEO Consultancy & Scooter.guide

In the SEO industry since 1998/1999. Extensive experience working with medium & large global brands on their SEO. 

Key services I supply to brands looking to scale, grow & convert include professional / enterprise SEO auditing as well as SEO consulting, strategy and leadership/training. A natural problem solver, I look at tailored solutions for businesses at all stages of their SEO be it VC SaaS start ups through to enterprise businesses looking to expand to international markets.

I also work with brands helping to assist them with being AI ready including AI presence & visibility analysis, AI readiness & auditing.

Some of the key things I offer to clients include:

Professional SEO consulting & bespoke support
SEO auditing (ranking recovery, technical audits, page indexing, link & content audits)
Domain migration & consolidation support
Ranking loss & recovery strategies & execution
SEO strategies including roadmaps, stakeholder management, execution frameworks
SEO training (in-house, bespoke team training, team events)
General SEO services (SEO retainers including execution and management)
SEO reporting (Looker, GA4, matomo, adobe, GSC)

My background includes:

SEO campaigns & audits for medium and large brands including Easyjet, Virgin, Qantas, Barclays, Lenovo, Sage, Capterra, Gartner, Ladbrokes)

SEO execution, auditing and strategies for businesses in HIGHLY competitive niches including Casino, iGaming, Gambling, Healthcare, Pharmaceutical, Medicine, Finance & Wealth Management, Banking & Property)

I am the founder of 3 core SEO Brands including:

Assertive - a bouqitue, specialist SEO agency that I setup in 2007, we service medium to large clients globally with SEO.

SEO Stack IO - a specialist SEO SaaS that's a replacement for Google Search Console offering data warehousing, AI integration, SEO tools.

SEO Audits IO - a specialist SEO audit brand that provides high quality bespoke SEO audits.

If you are looking for someone who lives and breathes SEO - it's not my job, its my passion.

Results I have achieved including:

#1 SEO Audits with seo-audits.io
#1 SEO Consultant with danielfoley.co.uk
#1 SEO agency with assertive-media.co.uk

Over the years I've helped brands scale and grow, helping to drive growth for high intent traffic.

Ranked #1st in many markets for things such as online pharmacy, play blackjack, mortgages, secured loans etc.

Daniel Foley Carter

Vibe coding is great but please remember - if you are vibe coding a website you aren't nessescarily building a website - you are building a "web app" otherwise known as an SPA  (single page application).

SPA's (single page applications) work using content injection.

When you interact - the content isn't part of the origin page DOM, it's dynamically injected into the template - this is why search engines like Google ABSOLUTELY struggle with it and as for LLMs, well, they won't be able to get any of the output.

IN SPA'S the content does NOT exist within the page - and quite often, in-page elements dynamically load content on interaction i.e. navigation etc - this is another reason why search engines like Google struggle with them.

GOOGLE CAN CRAWL + RENDER JAVASCRIPT.

But, it's not overly efficient at it and, even JS based websites that aren't SPA's are better than SPA's.

Most VIBE CODING tools like lovable build web applications in VITE/React in a single page application format.

SO, if you are "vibe coding" your way into a new website - you need to be aware that:

1. SPA's are truly awful for SEO 

2. You WILL need something like pre-render or cloudflare workers

3. EVEN then - search engines are likely to struggle especially if any of the in-page elements use Javascript to dynamically load content after an interaction and not as part of the original dom output

4. LLMS won't be able to extract content from your pages if they are SPA format

5. LLMS will struggle even with pre-render unless done/configured properly

It's NEVER been easier to create amazing looking websites that also function as applications, but, I can tell you now - a LOT of them come at a price and that's ...............

Rankings
Crawlability
Rendering
Content extraction

#seo #seotip

SEO Specialist with 25+ years experience. Extensive experience in SEO auditing, strategy, execution & training. Sharing findings through testing & experiments.

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