Helping visionary founders & execs be radically original on LinkedIn using The Creative Catalyst Method | Building $1M+ pipeline strategies | Founder @ Kennedy Creative

Most executives treat LinkedIn like a resume.

I treat it like a revenue engine.

I work with enterprise B2B executives and founders in the 7–9 figure range to turn authority into measurable growth.

Through The Creative Catalyst Method — a system built on content + outbound — my clients transform visibility into deal flow, building 7+ figure pipelines in as little as 6 months.

And the results speak for themselves:
	
• 30+ MQLs generated in less than 60 days
• Clients getting 3+ leads every week with content + outbound
• A 5-figure deal closed by an agency in under 60 days
• $100K pipeline built in less than 90 days for a SaaS company

What makes this possible isn’t just content.

It’s the combination of strategic positioning, executive voice, and consistent outbound touchpoints that makes your brand unforgettable — and turns authority into revenue.

If you’re an executive ready to move from authority → pipeline → growth, let’s talk.

👉 Book a call or connect with me here on LinkedIn.

Doug Kennedy

10 things I’m thankful for…

1. My wife, who holds everything together
2. My kids, who remind me what joy looks like
3. My clients who trust me
4. The opportunity to build something from nothing
5. The ability to provide for my family
6. Early mornings with coffee and quiet
7. The people who sharpen me and push me forward
8. The hard seasons that taught me more than the easy ones
9. The friendships that feel like family
10. The grace of God over my life, which is more than I deserve

Happy Thanksgiving! 

What are you thankful for?

Helping B2B executives turn authority into revenue on LinkedIn | Building 6+ figure pipeline strategies with content + outbound using The Creative Catalyst Method | Founder @ Kennedy Creative

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You’re an 8- or 9-figure founder. You’ve got traditional lead channels dialed in.

• SEO brings in steady traffic.
• Paid ads keep the pipeline full.
• Maybe you even run some TV spots.

You might even post on LinkedIn here and there.

But organic LinkedIn?

That’s for smaller founders. For personal brands. Not for serious companies.

Right?

Wrong.

Here’s why organic LinkedIn isn’t beneath you, it’s your biggest missed opportunity.

1. Your buyers are here. Every day.
	
• LinkedIn isn’t just for job seekers—it’s where decision-makers spend their time.
• The same C-suite execs you’re trying to reach through ads and outbound? They’re scrolling LinkedIn between meetings.
	
2. People buy from people, not just companies.
	
• A great company page is nice. A founder-led brand builds trust faster.
• Look at the biggest B2B companies crushing LinkedIn…their leadership is front and center.
	
3. Your competitors aren’t doing it (yet).
	
• Most 8-9 figure founders ignore organic LinkedIn, which means the ones who show up consistently win big.
• If your competitor’s CEO is in the feed every day, and you’re nowhere to be found… guess who has the advantage when buyers start paying attention?

Organic LinkedIn isn’t beneath you.

It’s your unfair advantage if you take it seriously.

Ready to get started? Send me a DM!

So many people post on LinkedIn without understanding why people engage.

But attention isn’t random, but it’s psychological.

Here are 10 growth tips backed by psychology and neuroscience to help you grow your audience and keep their attention 👇

1. Start with emotion: people decide emotionally and justify logically.
2. Mirror their language: we trust people who sound like us.
3. Use the Zeigarnik Effect: open loops keep readers hooked.
4. The “You” ratio: talk to one person, not a crowd.
5. Tell micro-stories: emotion makes content memorable.
6. Repetition builds familiarity: familiarity builds trust.
7. Use social proof: proof creates belief.
8. Create pattern breaks: variation resets attention.
9. Follow the rule of 3: our brains love rhythm and structure.
10. Stay consistent: credibility comes from showing up.

Each one of these principles taps into how the brain actually works and when you use them, your content connects deeper, faster, and longer.

If you want a library of ideas to put these tips into action:

👉 Comment “101” and I’ll send you my free guide: 101 LinkedIn Post Ideas

It’s the fastest way to stop guessing what to post and start growing with purpose.

10 LinkedIn Growth TIps

It’s almost 2026 and I still need to say this:

LinkedIn has changed since 2016. 

Far too many founders and CEOs don’t even have a banner on their profile. 

Here’s the change and why it’s important 👇 

LinkedIn 10 years ago: 

➔ Digital resume, listing work experience and education
➔ Networking was mostly connections, not conversations
➔ Primarily a job-hunting tool
➔ Company pages: basic info and job listings
➔ Content: text-only, low engagement

LinkedIn TODAY: 

➔ Hub for articles, videos, and thought leadership
➔ Used for recruitment AND sales 
➔ Engagement drives everything—comments, insights, discussions
➔ Personal branding takes the lead
➔ Multimedia: videos, polls, live streams, and more
➔ Two-way conversations that spark real connections

The companies that are going to dominate the market are already taking advantage of the platform to:

- build founder-led and executive brands
- establish authority in their niche
- fill their pipeline and drive sales

Those who don’t will lose opportunities. 

Are you still living in the past on LinkedIn, or are you building something to own the future?

I used to think I was a good writer.

I didn’t have the training.

I just enjoyed writing, so in my head…that meant I was good at it.

Then I joined this tiny chat group with a few guys who wrote online. 

Nothing fancy. Just a handful of people trying to get better and calling each other out.

And the rule was simple:

→ Drop your draft
→ Take the feedback
→ No hurt feelings

The first time they went through one of my posts, I felt it.

I wasn’t nearly as good as I thought.

I realized I had a few habits that were holding me back:

→ I wrote sentences that sounded great in my head but didn’t land
→ I rambled when I wasn’t sure what my point was
→ I relied on passion instead of clarity
→ I used extra words to make weak ideas feel stronger
→ I had a “voice,” but no real structure behind it

That group changed everything for me.

They gave me something I didn’t have before: a standard.

And once you see that higher bar, you can’t unsee it.

- You start noticing what makes writing sharp.
- You start tightening your ideas.
- You stop hiding behind fluff.

Here’s the part that stuck with me:

Most people aren’t bad writers.

They’ve just never had their writing pushed.

You don’t get better by writing alone in your corner. You get better when you let people tell you the truth about your work.

That’s when the real growth happens.

If you want that same push for your content and your brand, send me a DM and I’ll send you the one-pager for my Growth Partner Catalyst Program.

“Good news….your personal brand is gonna make it.

But you need to strengthen your message a bit.”

- Dr. Doug 

Most leaders don’t catch clarity erosion early because they’re so close to their own expertise.

Everything sounds great until you realize…”oh my audience isn’t interested in what I have to say.”

Here’s the checkup I give when I’m assessing a CEO’s messaging clarity:

1. The Identity Check

Can you explain who you are professionally in one clean sentence?

If it takes a paragraph, your authority is scattered.

2. The Expertise Line

What are the 1–2 things you want to be known for?

Executives who pick two lanes build influence.

Executives who pick ten build confusion.

3. The Stakes Analysis

Why does your work matter?

Leaders lose attention because they talk about tasks, not impact.

Stakes = what changes because of you.

4. The Repeatability Test

Could your ideal buyer repeat your message after reading two posts?

If not, it isn’t sharp enough.

Repeatability is the real KPI of positioning.

5. The Resonance Review

Are you speaking to the right people or the loudest people?

Executives who write for “everyone” get engagement.

Executives who write for someone get opportunities.

Your message is the foundation.

When it’s clear, everything else (trust, visibility, inbound) becomes inevitable.

If you want me to run this same checkup on your profile and content, DM me “AUDIT.” I’ll tell you exactly where your message needs to be strengthened.

The other day, I shared the last 10 years of my life with someone I had just met.

•  My relationship with God.
•  How I met my wife.
•  Why I moved to Delaware County, PA.
•  How I started writing on LinkedIn and X.

It’s a crazy story and I didn’t expect him to be all that interested. 

But to my surprise, he was locked in, listening to every word.

That moment reminded me:

→ Someone out there needs your story. People are drawn to real, authentic journeys.

→ Gratitude shifts everything. Telling my story reminded me of how good God has been.

I’m stepping into 2025 with excitement and gratitude, ready to build relationships that matter.

Your story matters too. 

Who’s someone you could share it with this week?

I posted something yesterday and my first thought was: This is horrible.

Not because the idea was bad…but because it didn’t sound like me at all.

Here’s what my post was missing (and why it matters):
	
1. Personality

My post had zero flavor. No beard jokes. No Star Wars references. Nothing that sounded like Doug.

And here’s the truth: personality is what makes writing memorable. It’s the quirks, tone, and edges that make a post feel alive.

When you strip that out, your content becomes generic, technically correct, and emotionally empty.
	
2. Deeper insight

I shared a point, but none of the meaning behind it. It was shallow, like a headline without an article.

Great content doesn’t stop at “what.” It digs into the “why,” the “how,” and the lived experience behind the idea.

Insight is the difference between a post people skim… and a post people save.
	
3. A unique angle

My post could’ve been written by anyone. 

No twist. 
No tension. 
No reason to stop scrolling.

Your angle (your worldview, your story, your interpretation) is the differentiator.

It’s what turns common ideas into uncommon content.

4. A strong hook

My hook didn’t hook ME… so it wasn’t going to hook anyone.

The first line is the gatekeeper. It creates curiosity, contrast, or a moment that forces someone to keep reading.

If the hook is weak, the rest of the post never stood a chance.

These 4 ingredients are what take a post from “fine” to “worth reading.”

Miss one and the post suffers.

Miss all 4 and…well, you get yesterday.

(I deleted the post so don’t even try to go back and read it lol) 

It happens.

• Sometimes we drift from our own voice.
• Sometimes we write fast instead of honest.
• Sometimes we forget what makes us us.

The fix is simple:

Re-center.
Reconnect.
And write from who you actually are.

That’s where the best content lives.

Have you ever lost your voice in your content?

The fastest way to lose sales on LinkedIn is weak positioning.

You can be great at what you do.
You can post consistently.
You can share valuable insights.

But if your positioning is unclear, broad, or generic…buyers won’t see you as the person to hire.

After writing for founders, CEOs, and operators across multiple industries,

I’ve noticed the same positioning gaps show up over and over and they quietly destroys trust, authority, and inbound

So I broke down the 7 biggest positioning mistakes and how to fix each one

👉 Swipe through the carousel

7 Positioning Mistakes That Destroy Your LinkedIn Sales

It didn’t click right away…

If I’m honest, it took closer to 6–8 months before anything meaningful happened.

In the beginning, it felt like I was talking into the void:

→ Posting late at night after work
→ Getting a handful of likes
→ Wondering if anyone was actually reading
→ Fighting the quiet urge to stop because “maybe this isn’t working”

But I showed up anyway…not because of motivation, but because I understood one thing:

Brands are built on repetition, not reactions.

And then the shift started…slowly, then suddenly:

→ Someone messaged, “I’ve been following your content for months.”
→ Someone else booked a call because “your posts changed how I think about this.”
→ People recognized my name before I even introduced myself.
→ Prospects showed up warm, already trusting me without a single sales pitch.

That’s when it clicked:

Personal branding works, but it works on compound interest, not instant gratification.

• Every post is a deposit.
• Every story is a seed.
• Every insight is one more brick in a relationship you don’t even know you’re building.

Most people quit right before it compounds. 

Right before the trust, the visibility, and the opportunities start stacking!

If you stick with it for 90 days with:

→ a clear message
→ a repeatable content rhythm
→ and consistency that outlasts the noise

…everything changes.

If you’re serious about building that kind of momentum, you don’t need more hacks….

you need a plan, accountability, and a system that removes the guesswork.

If you want a structured 90-day plan and someone in your corner each week, my Growth Partner program is built for that. DM me “GROWTH.”

A CRE leader didn’t say it directly, but I could tell he wasn’t convinced LinkedIn could work for him. 

But he heard it worked for other people and wanted to take the risk.

A fair place to start.

He didn’t want engagement. He wanted pipeline.

So we focused on the fundamentals:

→ Tightened his positioning
→ Clarified his message
→ Built content around the real problems his CRE buyers face
→ Paired it with a targeted DM strategy designed to start real conversations

By the end of our first week together: 

8 leads.

Here’s why this worked:

1. He got specific.

We stopped writing broad “real estate” content and shifted to content that spoke directly to decision-makers:
	
• buyer frustrations
• deal blockers
• investor mistakes 
• CRE challenges he sees every day

When your content speaks to the right people, the right people respond.

2. He wrote from real experience.

No generic market updates.

No surface-level industry takes.

We used:
	
• deals he’s worked
• objections he hears
• patterns he sees weekly
• insights only a practitioner would know

This builds trust faster than anything else.

3. His message and his outreach worked together.

Most people post and pray. We built a system.

His content attracted attention.

His DMs converted it.
	
• DM people who engaged with posts
• DM people who viewed his profile
• Open conversations with his ICP
• Outreach that matched his positioning

Content creates interest. DMs create opportunities.

He came in a tad bit skeptical.

He became a believer by the end of Week 1.

If you want your profile, content, and DM strategy reviewed and a plan to turn visibility into booked calls, book a call or DM me “AUDIT.”

John Hancock Resumes

Send your resume for a free review (JohnHancockResumes@gmail.com).


Or call/text to schedule a consultation. (859) 940-2013

My clients have landed jobs at companies like Microsoft, Google, Meta, and Tesla. 

Offering 10+ years of experience with 230+ LinkedIn recommendations and 300+ 5-star Google reviews. 

Save hours of time trying to perfect your resume and just leave it to the pros. 👌🏼

Services offered include:

✅ Resume writing 
✅ Cover letters
✅ LinkedIn customization 
✅ Executive bios
✅ Thank you letters & references 
✅ Career & interview coaching 

Make a good impression within ~6 seconds and get past the applicant tracking system (ATS) bots. 🤖 

We work with clients in nearly every industry and any experience level, from new graduate to executive.

Ask about our 60-day interview guarantee.

Resume Writer, LinkedIn Profile Writer & Career Coach

Escape the Cubicle Newsletter

Read & Subscribe at (www.EscapeTheCubicle.Substack.com)

Growth Strategist

Resume Writer & Remote Career Coach + I’m “That Remote Guy” 🙋🏻‍♂️ Helping people find the remote career they’ve dreamed of in less time + Join 30K+ on the Escape the Cubicle Newsletter👇

You can work from anywhere. I’ll show you how. 👇

A Google search back in 2015 changed the course of my career, “How do you make money online?”

I was at a crossroads in my career and ready to make a change. I knew it was time to start building my own thing, a thing that someone couldn’t take away overnight. 

After discovering the world of freelancing, I replaced my income and never looked back. By the second year, I was able to triple that income (more than I ever thought possible) because of one platform: LinkedIn

LinkedIn allowed me to connect with clients all over the world, right at my fingertips. The opportunities that LinkedIn has opened up have been life-changing.

Now, I get to help others use LinkedIn to build a remote career as a Career Coach & Resume Writer and their own profitable brand as a Growth Strategist. I’ll help coach you on growing an online income through LinkedIn, a newsletter (like Substack), and a digital product.

…oh, and I still write amazing, interview-winning resumes if you need that. Just send a DM, and I’ll provide a free review for you. Or email it to me at (JohnHancockResumes@gmail.com).

---
Here’s what I've built:

✅ 125,000+ engaged LinkedIn followers
✅ 50,000+ LinkedIn newsletter subscribers
✅ 5,000+ Escape the Cubicle Substack subscribers
✅ 500+ transformed through my masterclasses
✅ 3000+ resumes written for every industry 

“Press Start” Here 👇

📌 Subscribe to my Substack at: www.EscapeTheCubicle.Substack.Com

📌 Join my Free 5-Day Email Class on “How to Grow & Monetize on LinkedIn” at the link top of my profile (or Featured Section)

📌 Connect for a 1on1 Coaching Call (by sending me a DM); I’ll help you build an actionable 30-day strategy to grow your brand on LinkedIn & Substack

📌 Grab my Six-Figure LinkedIn Growth Masterclass (& Playbook) with 500+ of my other students; click the link at top of my profile (or Featured Section)

📌 Get a newly polished resume at www.JohnHancockResumes.com

There's a better way to work. Let me show you how to find it.

Wes Pearce

I keep watching this exact scenario unfold:


Someone leaves a company that treated them like they were invisible.

Overlooked. Denied raises they deserved three times over.

Then months later, their old colleagues see them thriving at a different organization.

Leading projects. Getting recognized. Finally using the skills that sat dormant for so long.

Suddenly the previous manager reaches out. “Would you ever consider returning?"

The answer is almost always no.

Because something fundamental changes when you exit a place that never saw your worth: you discover what genuine respect feels like.

✅ You end up in meetings where people ask for your input, not talk over you.

✅ You work under leaders who fight for your growth instead of limiting it.

✅ You join environments where recognition is standard practice, not something they remember during your goodbye.

The difference isn't that you improved at your craft. That ability was already present.

It's about finding somewhere that actually understands how to leverage what you offer.

That previous position taught you something critical, even if it stung: certain places don't deserve what you're capable of.

The best decision is often leaving and watching them figure out too late what they lost.

——
📌 If you’re needing more inspiration, I’ve been writing about this on my Substack newsletter: EscapeTheCubicle.Substack.Com  

For a year now, I’ve been talking about how to take your talents/skills and build your own portfolio career. 

Grown to 14,000+ subscribers who are taking control of their careers…

Resume Writer & Career Coach helping you “work from anywhere” 👨🏻‍💻 Follow for Career, Remote Job Search, and Creator Tips | Writing daily on EscapeTheCubicle.Substack.com Join 10,000+ Subscribers

Quitting that toxic job won’t make you look like a “job hopper.” Trust me. 


It makes you someone who values their well-being more than someone else's perception.

I've watched clients stay in toxic jobs because they're paralyzed by what it might look like on their resume or LinkedIn.

Meanwhile, their health is declining. Their relationships are suffering. Their spark is gone.

All to avoid being labeled a "job hopper" by people who've never walked in their shoes.

Here's what actually happens when you leave toxicity quickly:

—You reclaim months (or years) of your life that you would've spent miserable.

—You show future employers that you have boundaries—and you're not afraid to enforce them.

—You give yourself permission to find a place where you can actually thrive, not just survive.

I've had clients leave jobs after 3 months, after 6 months, after realizing on day one that the role was misrepresented.

Every single one? They found something better within weeks.

Because the only thing worse than a short stint on your resume is a long stint that breaks you.

Companies will eliminate your position without a second thought, but somehow you’re the flaky one for leaving when the environment is damaging your health?

The real risk? Staying so long that the toxicity becomes your baseline and you forget what a healthy workplace even feels like.

The best hiring managers don't judge you for leaving quickly.

They judge you for how you talk about it, what you learned, and what you're looking for instead.

Your mental health isn't negotiable.

Make sure your career reflects that.

— —
📌 Ready to make your next move? I put together a resume checklist to help you update and improve your resume—making sure it actually gets seen by recruiters.

Comment "RESUME" and I'll send it to you.

Let’s stop shaming people for leaving a toxic job. They’re not quitting, they’re standing up for their career. 


Maria came to me at 40, exhausted and defeated.

For eight years, she'd been working at a company where her ideas were dismissed, her achievements went unrecognized, and her manager took credit for her work. 

She stayed because she feared starting over would mean "throwing away" her experience.

"But what if I can't find anything else at my age?" she asked during our first session.
I see this fear paralyze so many talented professionals. The belief that starting over means starting from zero. The worry that age makes you less valuable.

Neither is true.

Together, we took inventory of her transferable skills – project management, team leadership, client relations – skills that transcend any specific role or industry.

Then we identified her non-negotiables:

✅ Remote to eliminate hercommute
✅ Collaborative culture that valued input
✅ Clear opportunities for growth
✅ Work that aligned with her core values

Maria hesitated when I suggested she could find all four. 

“That feels like asking for too much," she said. Three months later, she proved herself wrong.

After submitting 20+ applications, doing 4 interviews, and turning down 2 offers that didn't meet her criteria, Sarah landed a fully remote position with a company whose mission she believes in – at a 15% higher salary than her previous role.

The best part? She recently told me: "For the first time in years, I feel valued. My manager actually thanked me for my contributions last week. I didn't realize how starved I was for basic recognition."

Maria’s story isn't about starting from nothing. It's about having the courage to use everything she'd learned to write a better next chapter.

If you're staying in a toxic environment because you fear starting over, remember: 

You're not starting from zero. You're starting from experience.

Question: What would you do in your career if you weren't afraid of beginning again?

—
📌 If you’re needing more help, this is why I created Remote Dream Job Masterclass.

It’s the exact strategy I teach all my 1on1 coaching clients to land interviews without applying online. 

If you’d like to join, just scroll up and click “View My Newsletter” or check the Featured Section on my profile.

graphical user interface, text, application

The career advice that's actually ruining people: "Just stick it out for two years."


No. Quitting a job early is ok. Moving on is ok. Changing careers is ok.

But what's not ok? Staying in a toxic job that doesn't value or appreciate your worth.

I've seen people stay in awful situations for years because they're terrified of how it'll look.

"What will people think?"

"What if recruiters see this as a red flag?"

"What if I can't explain the gap?"

Meanwhile, they're miserable. Anxious. Watching their skills and confidence erode month after month.

The hiring managers worth working for don't care that you left a bad situation quickly.

They care that you recognized it was bad and had the self-respect to walk away.

Staying in a toxic job doesn't make you loyal. It makes you unavailable for the right opportunity when it shows up.

Your resume doesn't need to be perfect. It needs to tell the truth.

And the truth is: sometimes the smartest career move is knowing when to leave.

Stop sacrificing your mental health to avoid an awkward conversation in an interview.

Any company that judges you for protecting your well-being isn't a company you want to work for anyway.

You don't owe toxicity your time, your energy, or your future.

Leave. Recover. Find better.

That's not quitting. That's leveling up.

---
📌 Ready to make your next move? I put together a “Resume Checklist” to help you update and improve your resume—making sure it actually gets seen by recruiters.

Over 200+ job seekers have already downloaded it. 

Comment "RESUME" and I'll send it to you.

Leaving a toxic job doesn't make you a “quitter.”


It makes you someone who finally understood their worth.

For years, we were gaslit into believing:

"Be grateful you have a job."
"It's not supposed to be fun."
"Everywhere is like this."

No. Everywhere is NOT like this.

That Sunday anxiety?
That's not normal.

Crying in your car before work?
Not a rite of passage.

Feeling physically sick at the thought of Monday?
That's your body screaming at you to leave.

And when you finally do?

Society calls you ungrateful. Entitled. A quitter.

I call it self-preservation.

Here's what nobody tells you:
You don't have to find another box to fit into.

You can build a career around YOUR life. Not someone else's org chart.

The people leaving toxic workplaces aren't just job hopping anymore.

They're becoming consultants who triple their hourly rate.

- Coaches who work 20 hours a week.
- Freelancers who choose their clients.
- Writers who monetize their expertise.
- Creators who own their time.

They're not asking for permission anymore.

They're building portfolio careers that actually fit their skills, values, and lives.

More money. More flexibility. Zero Sunday scaries.

That toxic job taught you something valuable:

You're worth more than they were paying you. In every sense of the word.

Walking away wasn't quitting.

It was the beginning.

— —
📌 I’ve been writing about this on my Substack EscapeTheCubicle.Substack.Com, everything from portfolio careers and becoming a solopreneur. 

It’s grown to a community of 14,000+ subscribers all inspired to escape their own cubicles. 

I’d love for you to join up and follow along.

I stayed on the wrong train, wrong dead end job for two years.

 
I knew within the first three months the job wasn't what they'd sold me. 

The culture was toxic. The growth opportunities didn't exist. My manager was actively holding me back.

But I stayed.

"Maybe it'll get better." "I just need to prove myself." "What will it look like if I leave this soon?"

So I rode that train for two more years. 

Watching my confidence drain, skills stagnate, and mental health decline.

When I finally got off, the return trip cost me everything. It took six months to rebuild my confidence. 

All because I was too afraid to admit I was on the wrong train.

Here's what I learned: The cost of staying is always higher than the cost of leaving.

And the return trip? It's not just about finding a new job. 

It's about undoing the damage: rebuilding your self-worth, recovering your energy, remembering who you were before that place broke you down.

If you know you're on the wrong train, get off at the next station.

Not next year. Not after you hit some arbitrary milestone. Now.

The longer you wait, the more expensive the return trip becomes.

And some costs you can't get back.

——
📌 Ready to land a remote job? I put together a “Remote Job Search Guide” with everything you need to find and land your next work-from-home role.

Comment "GUIDE" and I'll send it to you.

Or scroll up and click “View my Newsletter” to get the Guide.

I'll never forget the boss who looked at my resume and said: "You don't have the experience we typically look for."


Then added: "But I like how you think. Let's give you a shot."

No traditional qualifications. No industry background. 

Just curiosity, drive, and a willingness to figure it out.

That one decision changed the trajectory of my entire career. Not because I was the most skilled candidate.

Because someone saw my potential instead of just a piece of paper.

Fast forward, and I've now been on the other side of that table hundreds of times.

And here's what I've learned: the candidates who look perfect on paper aren't always the ones who perform.

The ones who succeed? They're coachable. Hungry. Resilient.

You can teach someone a software system in two weeks.

You can't teach someone to give a damn.

✅ If you're hiring: take a chance on the person with the right attitude over the one with the perfect resume.

✅ If you're job searching: find the leader who's willing to bet on your potential, not just your past.

That person exists.

And when you find them, you'll spend the rest of your career trying to pay that forward.

---
📌 Ready to make your next move? I put together a resume checklist to help you update and improve your resume—making sure it actually gets seen by recruiters.

Comment "RESUME" and I'll send it to you.

This would be a career-changer for somebody. 👇🏼

Founder & CEO @ Limelight | B2B Creator Marketplace | 3x Founder | MBA Mentor

I’m HIRING a Customer Success Manager!! 🎉 👀 Want to join a tech startup DOMINATING the creator economy space?!

Keep reading 👇

I don’t care about your fancy degree.
Or what brands are on your CV.
Or how old you are.

If you're awesome at what you do...

WE WANT YOU!!!

Simple as that 👏👏

The ideal candidate:

🔥 Has startup experience (and can work fast)
🔥 Can build relationships with enterprise customers
🔥 Understands B2B influence/creator partnerships
🔥 Has the grit and accountability to own outcomes

You'll get:

→ Ability to work from anywhere
→ Skin in the game + bonuses
→ Responsibility from day one
→ Total creative freedom

This is a rare opportunity for someone to join our early team and go on a MAJOR growth journey with us.

A bit about Limelight:

- Just won SaaStock Europe’s global pitch
- Growing fast with $3.6M in proposals sent
- Working with brands like HubSpot, Clay, Xero
- Building the future of B2B influencer marketing
- Used by thousands of world-class content creators

We made our last hire in under 10 days.

And we’re looking for someone incredible again.

Ready for the challenge?

Apply here: https://lnkd.in/d6bnJyJP

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The Battle

Doug Kennedy

Wes Pearce

Followers

Posts

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Performance ScoreDoug Kennedy's LinkedIn Performance

Performance ScoreWes Pearce's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Doug Kennedy

Wes Pearce

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Doug Kennedy's LinkedIn Performance

Performance ScoreWes Pearce's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDoug Kennedy's LinkedIn Performance