💪 Dominik J.

CMOs & Marketing Leaders’ secret weapon of choice | New girl-dad growing high ticket B2B tech brands | 16y organic marketing & SEO | Advisor & Coach | Get my free book: Content Cash Machine. Out now!

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Poorly optimized landing pages and SEO content cost B2B companies thousands in lost sales. I help you not make that mistake. By turning your content into cash-generating assets.

With over 16+ years of experience in digital marketing, I now specialize in guiding B2B brands on their path of content creation. With one simple ultimate goal: making cash. My unique 3-step framework has been the key factor in that. 

My Journey
I started in 2008 with a fascination for hunting for top rankings on Google. Once I saw how easy it was, I was hooked. Early SEO efforts brought me € 500.000 in profit within a few years. After a lot of spam updates, my site crashed and I lost all that income. Today I know what makes content effective. Now I have the tools and insights that I need to help my clients achieve their marketing goals.

Expertise and Skills
💪 SEO and Content Strategy: Crafting strategies that not only rank high on Google but also convert visitors into loyal customers.
💪 Landing Page Optimization: Designing and refining landing pages to maximize conversion rates.
💪 Consultation and Coaching: Offering personalized guidance and actionable insights to help B2B agencies implement successful marketing strategies.
💪 Done with You Sprints: Collaborating directly with clients to execute strategies efficiently and effectively.
Achievements

Let's Connect
I am passionate about helping B2B brands turn their content into cash.

If you’re ready, here are 3 ways I can help:
1. Download my book at https://contentcashmachine.co
2. Hire me for a 1:1 Revenue Power Hour (€ 279)
3. Hire me for strategy & content production

DM’s open :)

Senior SEO Consultant / Founder / CEO

POV: Onboarding that $9.5k client with a custom GPT.

Steps I took:

1. Took three different transcripts
2. Took the offer doc, fed it into Claude
3. Claude gave me all the questions that I need to run my trigger OS 
4. Put them into GPT
5. Created a link
6. Sent it to the client

Done.

Easily saved 1h of talking time. 

What else should we automate?

I decode what makes your customers buy - then turn it into sales copy that converts. Public Speaker & Podcast Host: 17y SEO vet turning words into cash for B2B tech | Listen to ”Dom Builds” | Dad | Gymrat | Trail Runner

I thought Trello was dead.

Used it 10 years ago. Never touched it again.

Yesterday I gave it another shot.

Built my entire client delivery system in 30-60 minutes.

Four columns. In Queue. Working On Now. Needs Client Review. Done.

That's it.

Every deliverable from my offer doc is now a card. Each card has a deadline. I can see what I'm working on without thinking.

It's like Jira but I don't want to punch my screen lol.
And here's what got me. I've been using Notion, ClickUp, Asana. All these ”modern" tools with 47 features I'll never use.

Trello does one thing. It moves cards from left to right.

Sometimes the old tools work because they're simple.

Your marketing probably works the same way.

You don't need another AI tool. You need to talk to 10 customers and write down what they say.

You don't need a new funnel builder. You need to fix the one you already have.

You don't need more tactics. You need to actually use the ones that worked 10 years ago.

Cold email still works. LinkedIn DMs still work. Picking up the phone still works.

But everyone's chasing the shiny new thing instead of doing the boring thing that converts.

I just onboarded a client an hour before recording this. The system I'm using to deliver their $9.5K project? A free tool from 2013.

Stop looking for the next big thing.

Start using the thing that already works.

Want to see how I extract buyer language that converts without fancy tools? 

I'll send you a free training that shows the exact process.

Comment "TRAINING" and I'll DM you the link.

Thijs Kraan

I help designers sell their expertise through writing content.

Before 2023, 100% of my design clients came from referrals.

→ I had zero control over when my next project arrived

Today, 88% of my clients come through LinkedIn – inbound.

Learning “how” took me 1065+ days of sharing expertise:

- Positioning & articulating the value of my expertise
- Experimenting with writing high-performing hooks
- Converting attention into inbound business leads
- Talking to 1000s of designers and design leaders
- Finetuning my profile for the highest conversion

I was a poor design student, so I self-studied:

- I consumed 1000s of posts & 100s of videos
- I read 100s of books & 100s of articles
- I wrote more than 1200+ posts

Obsessed with mastering the nitty-gritty of content.

And that meant making countless mistakes:

- I tried appealing to everyone, so I never got to stand out
- I wasted 100s of hours on meaningless content iteration
- I pivoted direction 50+ times so nothing compounded
- I got 3M+ impressions without winning a single client
- I ignored 1000s of hand-raisers right in front of me

To this day, I still learn new things every day.

Even after investing 3 years in learning:

€10k+ on courses/coaches
1000+ hours on reading
2500+ hours on writing

But now, I've turned everything into one framework to:

- Share your unique expertise more effectively
- Become the go-to expert for your audience
- Start getting inbound leads (on auto-pilot)

My LinkedIn Growth Framework. 

After 10+ iterations, I'm confident it works:

- A design founder added €100k+ in revenue (in 6 months)
- A design leader landed a new €150k+ job (in 3 weeks)
- And many designers won new 5-figure project deals

All from sharing their unique expertise (on LinkedIn)

So, if you want to learn from my biggest mistakes.

Take my free 5-day LinkedIn Growth Strategy:

growexpertise.com/linkedin-growth-strategy
(or click my LinkedIn profile buttons above)

PS. For 1:1 help, DM me or visit valuepositioner.com

Design Content Consultant

I help design leaders, founders, and freelancers do 4 things:

1. Understand & position your unique value
2. Create your design content strategy
3. Systematize content creation
4. Start creating habitually

By:

1. Analyzing your existing customers, content & data
2. Strategizing toward your ideal future positioning
3. Producing content for authority, talent & leads
4. Upgrading your content, profiles & funnels

Together, this will help you:

- Get inbound leads
- Attract new talent
- Build authority

Want to learn how? 

Send me a message.

If you need inspiration on how to approach LinkedIn as a studio founder:
 
1. Greg Isenberg – co-founder of Late Checkout
2. Max Ottignon – co-founder of Ragged Edge
3. Roman Stikkelorum – co-founder of Verve
4. Tobias van Schneider – founder of HOVS
5. Simon Dixon – co-founder of DixonBaxi
6. Sunny Bonnell – co-founder of Motto®
7. Soren Iverson – founder of Iverson
8. Nick Pattison – founder of Primary
9. Fons Mans – founder of Offgrid
 
Top-tier work, insights, or stories. 
 
All with a distinct angle.

Who did I miss?

Founder-led growth partner for design studios

taplio

The Battle

💪 Dominik J.

Thijs Kraan

Followers

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Performance Score💪 Dominik J.'s LinkedIn Performance

Performance ScoreThijs Kraan's LinkedIn Performance

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taplio

The Battle

💪 Dominik J.

Thijs Kraan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}💪 Dominik J.'s LinkedIn Performance

Performance ScoreThijs Kraan's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance Score💪 Dominik J.'s LinkedIn Performance