Dipl.-Ing. Lars Behrendt

Granny&Smith

We're not just participating in the innovation landscape—we're reshaping it. When market leaders need to ensure their next breakthrough succeeds, they know where to turn.

Our INNOWEEK® methodology has become the benchmark that global industry leaders trust when failure isn't an option.

Where traditional innovation remains unpredictable, we've engineered certainty. Our integrated teams of strategists, designers, and technologists consistently deliver what others consider impossible: guaranteed innovation outcomes in weeks. This is why DAX and Fortune 500 companies choose us as their innovation partner.

Mission Innovation: Inspiring people to be innovative in order to shape the world of tomorrow – that’s my mission.

Keynote Speaker

"Get Real Innovation" is about how to build a truly innovative company and why it's so incredibly hard.

Innovation is the main driver of business success today. What do the most innovative companies like Google, Amazon, Tesla and many startups have in common? What methods do they use? How can you be successful, too? And what, in practice, has proven to be a mistake?

Using real, short, concise & practical examples based on more than 15 years of practical experience in innovation development, Lars helps his readers discuss these questions and find answers.

Bestselling Author

Greenrock

Venture Partner

Family Office

OAB AG

Member of The Supervisory Board

INSTARIDE

INSTARIDE - Synchronizing mobility demands with the help of AI.
The revolutionary social driving startup - still in stealth mode.

Investor

HOW IT STARTED

https://open.spotify.com/show/3A3eHbXPN8A8t8Ga9dK3pE?si=kMT5StTGTrqAQOUO3qQH6g

Podcaster

Stiftungshaus Oldenburg

Board Member

Innovation Authority

Advisory Board Member

//CEO@GRANNY&SMITH, DE-RISKING INNOLAB FOR THE MOST INNOVATIVE COMPANIES

//THE DAY EVERYTHING CHANGED

It happened during a corporate innovation workshop years ago. As I watched yet another brilliant idea suffocate under the weight of process, I saw the spark fade from the team's eyes. In that moment, I made a promise to myself that would reshape my entire career.

THE PATTERN I COULDN'T UNSEE

Across boardrooms and brainstorming sessions, I witnessed the same story unfold. Brilliant minds with transformative visions hitting the same invisible wall. Their ideas deserved better.

THE UNEXPECTED DISCOVERY

What began as frustration evolved into curiosity. Could innovation success actually be engineered rather than hoped for? I devoted myself to finding out.

Years of experimentation led to an approach so counterintuitive yet effective that it changed everything. By building innovations like a portfolio of startups, we turned the notorious 90% failure rate completely upside down.

WHAT HAPPENED NEXT

A prominent German corporation took a chance on this method when traditional approaches had failed them repeatedly. Within weeks, we accomplished what they hadn't achieved in years. Word spread quickly.

Today, seven of Germany's nine most innovative companies have become our partners. From global enterprises to nimble startups, leaders come when they need certainty, not just possibility.

BEYOND THE METHOD

After over 15 years and countless successful market launches, I still feel that same rush when I see an innovation finally connect with its audience. There's simply nothing like watching something powerful emerge from what was once just an idea on a whiteboard.

My engineering background gave me the tools, but it was immersing myself in the human elements of innovation that revealed the true path forward. When leaders invite me to guide their most important initiatives, they're not just getting a process – they're gaining a partner who's navigated this terrain countless times before.

I only commit to journeys I truly believe in, because I've learned that extraordinary innovation requires both methodology and genuine connection to purpose.

MORE INFORMATION:
◾ For enterprises, entrepreneurs and investors -> https://www.grannyandsmith.com/ 
◾ For event organizers & bookings -> https://www.grannyandsmith.com/larsbehrendt

We are here to help you develop, test, and grow new business ideas in a few weeks instead of months. We specialize in innovation development, constantly keeping up with the latest trends, methods, and ways of working.

We have been developing innovation for our customers for more than 15 years now. Our teams, consisting of designers, engineers, software developers, and business model experts, have tried a lot and gained much experience. Today we know what works and what does not - so you don't have to make all those experiences again.

Our INNOWEEK® method is the result of more than 15 years of continuous development and project experience with well-known DAX groups and Fortune 500 companies and helps you to develop, test, and grow new business ideas in a few weeks instead of months.

Jeremy Prasetyo

TRUSTBYTES (Techstars Web3 '25)

Smart Treasury for Internet Capital Markets (ICM)

TRUSTBYTES turns behavioural analytics into capital efficiency for wallet-based businesses.
‍
☑ Capture opportunities
☑ Comply effortlessly
☑ Command your crypto treasury operations

We believe that internet/institutional capital markets (ICM) should be proactive, not reactive.
‍
In 24/7 crypto markets, your treasury, compliance and operation teams can't be awake around the clock fighting fires.
While traditional finance sleeps, crypto never does.
Why losing money on idle capital, failing compliance checks, and burning out their teams with manual processes, when there is a different way?
‍
The cost of inaction is measured in Billions per month.

We replace static rules with intelligent, dynamic policies.

Instead of threshold-based systems that trigger alerts at 3:11 AM, we use predictive intelligence to:

☑ Anticipate liquidity needs before they become urgent
☑ Automatically rebalance wallets during the most optimal time windows
☑ Maintain compliance ratios proactively, not reactively
☑ Transform your existing wallet infrastructure into a smart, learning system 

TRUSTBYTES works 24/7 so your team doesn't have to.

CEO & Co-Founder

QUIP - Quantum Technologies at Fraunhofer ITWM

Mentor

Keynote Speaker to National and International Audiences

Jeremy is able to tailor short talks, long presentations or workshops for any specific audience whether the focus is to inspire to perform and outperform, break patterns to innovate, empower leadership, increase sales or overall business. As a high-performance trainer, he presents his ideas extracted from interviews and individual coachings with industry icons, world champions and thought leaders of multiple disciplines with eye-opening facts, humor and easy-to-follow, practical concepts and applications that any audience member can immediately apply and achieve results.

Personal and Professional Performance Specialist

Diverse Organizations, incl. NobleProg, Innolea, Letuja, DOSB, DTV, ADTV, Masai, etc.

Trainings and Workshops on Artificial Intelligence, Business Applications, Cybersecurity, Leadership, Communication, Sales & Marketing

Independent Trainer

AI Strategy Consulting 

Innolea Institute

Mentor for post-graduate studies “Certified AI Consultant”

LETUJA GmbH

Linkfluence - a Meltwater company

AI-enabled consumer intelligence for global brands

+ Enterprise AI SaaS solution used by 200+ global brands for Trend Detection, Consumer Tribes segmentation/profiling or Brand Equity tracking in Real-time.
Key customers include Nike, Danone, General Mills, Estée Lauder, Kering, LVMH, Porsche, Toyota,...

+ Built and managed a team of professionals including Key Account Management, Business Development, Marketing, and Demand Generation to successfully meet and exceed sales targets and corporate goals

+ Designed and owned a strategic plan to grow the account portfolio and acquire new logos aligned with the company’s vision and roadmap

+ Collaborated with product, insights, and solution teams to improve customer experience
Developed and implemented a comprehensive demand generation strategy including Account-Based-Marketing, resulting in acquiring new global enterprise organizations

+ Conducted market research and developed a comprehensive competitive intelligence strategy to fuel repositioning with a new Go-To-Market

Vice President of Sales and Marketing

Blockpool

Business advisory for Blockchain Startups

European Blockchain Expert

E-Learning Startup

Our company is a next-generation ecosystem made up of a leading education platform for people in AI, Blockchain and Cryptocurrency, combined with a powerful marketing platform with a comprehensive set of tools for independent business owners.
The ecosystem is continuously expanding, subsuming new technologies, products and services in order to offer a one-stop space for those dedicated to learning and growing.

Jeremy's philosophy of education and self-empowerment is woven into the fabric of the company. As CEO and co-founder, Jeremy was taking the start-up from a compelling idea to a truly global company. Serving over 32,000 entrepreneurs, and powered by Blockchain and AI technology, it is enabling a new generation of learners and independent business owners within a single ecosystem of EdTech Platform and integrated Apps.

CEO and Co-Founder

World Champion turned Cyberpreneur | Building an AI SaaS company to $1M ARR and sharing my insights along the way | Co-Founder & CEO, TRUSTBYTES

While everyone's talking about AI, the Agentic Web and Web3,
few understand how to turn them into competitive advantage, 
even fewer into institutional advantage.
That's where I come in.

I'm a former World Champion turned Tech Founder and Emerging Technology Strategist who decodes tomorrow's tech for today's leaders. 
Through my unique ability to break down complex technologies into actionable strategies, I help organizations transform uncertainty into opportunity.

As CEO of TRUSTBYTES and an internationally recognized keynote speaker, I bridge the gap between cutting-edge innovation and real-world implementation. 

My expertise spans:

→ Emerging Tech Translation
- Transforming AI and blockchain complexities into clear strategic advantages
- Converting technological uncertainty into market-leading opportunities
- Building innovation flywheels that compound over time

→ Leadership Acceleration
- Mentoring the next generation of tech-savvy leaders
- Guiding institutional transformation with practical frameworks
- Creating bridges between legacy systems and emerging technologies

→ Strategic Innovation
- Designing AI-driven business flywheels that scale
- Developing institutional-grade technology strategies
- Engineering frameworks for sustainable growth

Through high-impact keynotes, executive mentorship, and hands-on leadership, I empower decision-makers to turn technological complexity into market dominance. 

My approach merges deep technical insight with battle-tested business acumen, helping organizations thrive in rapid change.

Tech moves fast.
Markets move faster.
But institutional transformation?
That's where most leaders get stuck.
I'm here to change the game.

Follow me for actionable insights on emerging tech, leadership, and exponential growth. 

Let's build tomorrow's advantages today.

FIGHTING CYBERCRIME LIKE IT'S 2030
Find more bugs in less time while saving up to 80% of cybersecurity resources.

HOW IT WORKS
TRUSTBYTES secures exponential technologies like Web 3.0, AI or Quantum TECH with its advanced AI that delivers unparalleled accuracy. By deploying self-learning AI agent swarms that adapt to evolving threats we protect systems with superior vulnerability detection and mitigation.

THE PROBLEM
$8 Trillion in Damages
Cybercrime Damages did cost the world $8 trillion USD in 2023.
Until now, global cybercrime costs grew by 15 percent each year.
But this number will grow exponentially, as hackers start using AI or even Quantum TECH.

Threat to Humanity
Warren Buffett calls cybercrime the biggest problem facing humanity - a threat exceeding nuclear weapons.
The answer lies in fighting fire with fire through AI counterforce.
TRUSTBYTES is that enabler for CISOs - an advanced AI system augmenting human experts to proactively remediate cyber threats before damage occurs.

OUR SOLUTION - SECURING EXPONENTIAL TECHNOLOGIES

➝ Web 3.0 - Smart Contract Auditing Suite

➝ Securing AI Systems

➝ Securing the Quantum TECH era


For more details visit: trustbytes.io

Life moves fast. Most people notice too late.⤵


We spend years chasing what looks good,
then regret ignoring what truly mattered.

The real cost of success?
Sacrificing your health and relationships for metrics that don’t last.

It’s St. Nick’s Day - time to show up where it counts.


1/
➠ Life doesn’t wait

➝ You chase - and end up alone
➝ You grind - your health is shot
➝ You blink - the kids are gone

Time moves fast.
Priorities drift quietly.


2/
➠ Burnout isn’t a badge

➝ Dollars don’t hug
➝ Likes don’t heal
➝ Hustle is glorified nonsense

Burnout isn’t success.
It’s exhaustion with a PR team.


3/
➠ Rewind doesn’t exist

➝ Priorities slip quietly
➝ Regret compounds
➝ Time doesn’t refund

You don’t get to hit reset.
And regret always shows up late.


4/
➠ Two things matter most

➝ Everything else? Temporary
➝ Your relationships
➝ Your health

Lose either,
and nothing else will matter.


5/
➠ Stop chasing. Start choosing.

➝ That’s the real metric
➝ Check your people
➝ Check your body

You don’t need balance.
You need better priorities.


You’re not too busy.
You’re just distracted by things that won’t matter when it’s over.

▶ What if the validation isn’t real?
▶ What happens when your success isolates you?
▶ What’s worth sacrificing your health for?


//

Repost this ⇄

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Video Source: https://lnkd.in/dggXYb8k?

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Follow me for daily posts on emerging tech and growth: https://lnkd.in/gqzS_9Tf

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World Champion turned Entrepreneur | Follow me for emerging tech, leadership and growth topics | Co-Founder & CEO, TRUSTBYTES (Techstars '25)

Unpopular opinion:
Work should fit into Life - not consume it.
⤵

You’ve been sold a lie.
"Work harder. Hustle longer. Sacrifice now."

But here’s the truth:
You don’t get a trophy for burning out.

Work is a tool - not your identity.
It belongs inside your life, not wrapped around it.

 
1/
➠ When Work Becomes Life

When work takes over, life gets boxed in.
➝ Rest feels wrong
↳ You see it as lazy

➝ Loved ones feel intrusive
↳ You call it "distractions"

➝ Joy gets postponed
↳ Always chasing the next win

You’re not fulfilled.
You’re just drained.


2/
➠ When Life Is Bigger Than Work

Now flip it.
Make life the frame. Let work sit inside it.

➝ You still care about work
↳ But not at life’s expense

➝ You rest, recharge
↳ And show up sharper

➝ You celebrate wins
↳ With people who matter

You’re no longer sacrificing.
You’re thriving with clarity.


3/
➠ Why This Matters More Than Ever

Everything changes fast.
Your title isn’t forever. Your wellbeing should be.

➝ Careers shift
↳ Roles vanish

➝ Companies change
↳ Titles fade

➝ Health, peace, love
↳ That’s the real legacy

Invest in what actually lasts.


4/
➠ Two Simple Power Moves

Don't overthink balance.
Build it into your daily routine.

➝ Guard your "Life anchors"
↳ Treat them as sacred meetings

➝ Create a daily work stop
↳ Define your off switch

Discipline in boundaries
creates freedom in life.


Final Thought:
Work is part of your life.
Not the point of your life.

If your life is a circle,
Make sure work isn’t the whole thing.

▶ What if burnout is self-inflicted?
▶ What if rest is the cheat code?
▶ What if “balance” isn’t soft, but strategic?

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Source: Inspired by Makarand Utpat - https://lnkd.in/dHGtvr86

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Growth happens in the space between who you are
and the person you were meant to be.
 ⤵

Before anything else, here’s the angle most people miss:

You’re not competing with the world.
You’re competing with the next version of you.

And that competitor never gets tired...

That’s why the chase matters more than the milestone.

That's what Matthew McConaughey knew well an led to more than "just" an Oscar win:


1/
➠ The future self that never stops moving

 ➝ Your hero stays ten years ahead
 ↳ Always further
 ↳ Always better
 ↳ Always out of reach

We start here because this is the foundation: the future version of you isn’t a trophy. It’s a target that refuses to stand still.


2/
➠ Time reshapes who you want to become

 ➝ Growth shifts your definition of “ideal”
 ↳ New standards
 ↳ New clarity
 ↳ New goals

And as time moves, so do you.
Your definition of “better” evolves because you evolve.


3/
➠ Self-reflection keeps you honest

 ➝ Checking progress reveals the truth
 ↳ What’s working
 ↳ What’s missing
 ↳ What’s next

This is where the internal audit comes in.
No sugar-coating. 
No excuses. 
Just a clear view of where you stand.


4/
➠ The unattainable target is the useful one

 ➝ You’re not meant to catch your hero
 ↳ It stretches you
 ↳ It humbles you
 ↳ It disciplines you

The point isn’t arrival.
The point is pursuit.
The chase creates the growth.


5/
➠ Who you chase shapes who you become

 ➝ Aim at a version worth becoming
 ↳ More aligned
 ↳ More intentional
 ↳ More fulfilled

Because in the end, the future you becomes the architect of your present decisions.
And that’s where real transformation happens.


The standards of your future self
slowly become the standards of your current life.

If the person you were meant to be is still ahead of you,
what does that demand from you today?


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Source: Matthew McConaughey Oscar Speech https://lnkd.in/dJ4iejSx 

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8 Small Shifts That Will Solve 80% Of Your Problems
⤵


Sometimes, we look for big solutions when it’s the small tweaks that unlock the biggest doors.


These shifts aren’t radical. 
They’re practical. 
And that’s why they work.


Let’s break them down - one shift at a time:


1/
➠ Assume People Have Good Intentions
➝ You can’t read minds
↳ So stop acting like you can

➝ Bad assumptions drain peace
↳ Good ones open connection

➝ Choose belief over suspicion
↳ It hurts less


2/
➠ Avoid Using Negative Words
➝ “I can’t” is mental trash
↳ Stop repeating failure

➝ Language programs mindset
↳ Every word counts

➝ Talk trash - live trash
↳ You’re better than that


3/
➠ Celebrate More Frequently
➝ Wins deserve space
↳ Big or small

➝ Acknowledge before you rush
↳ Growth needs pause

➝ Clap for yourself
↳ Even quietly


4/
➠ Decide You Must Achieve Your Goals
➝ “I’ll try” gives you a backdoor
↳ Close it

➝ Use “I must” instead
↳ Power lives there

➝ Remove wriggle space
↳ Clarity follows


5/
➠ Define “Failure” as “Failing to Take Action”
➝ No action = real failure
↳ Movement matters

➝ You control effort
↳ Not outcome

➝ Stop fearing results
↳ Start moving


6/
➠ Don’t Waste Energy on Hate
➝ Hate is self-harm
↳ Drains your life

➝ Fix it or drop it
↳ No middle

➝ Forgive. Forget. Move.
↳ Heal faster


7/
➠ Don’t Take Yourself So Seriously
➝ Laugh at yourself
↳ Or others will

➝ Humor builds influence
↳ People follow lightness

➝ Lighten up
↳ Power lives here


8/
➠ Don’t Try to Win Every Argument
➝ Not every battle is worth it
↳ Let some go

➝ “Winning” is ego
↳ Choose strategy

➝ Ask what’s next
↳ Then lead


Big shifts start small.
Start here. Start now.


▶ What shift have you avoided the longest?
▶ What would change if you only applied one?
▶ What would happen if you applied all eight?


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Source and credits: @goodmindsquotes on IG

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The Battle

Dipl.-Ing. Lars Behrendt

Jeremy Prasetyo

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