Improve & Grow, LLC

- Manage, retain, and grow both B2B and B2C client relationships (15-20 clients) throughout their lifecycle
- Lead the digital marketing team supporting my book of business (3-4 employees)
- Develop data-based digital marketing strategies and plans for assigned clients
- Monitor client performance metrics and adjust plans as needed to meet client goals
- Utilize market research and data analytics to craft campaigns and messaging that resonate with target personas and drive customer generation.

Senior Digital Marketing Strategist

Nardco

- Develop and implement digital marketing strategies that drive business growth and increased revenue generation.
- Conduct market research and identify target audiences, helping to unearth deep customer knowledge with an audience-centric approach.
- Measure and track marketing efforts using data and analytics dashboards, and delivering insights to continuously improve marketing strategies.
- Planning and execution of SEO, PPC, ABM & Event initiatives specific to individual business objectives.

Founder & Co-Owner | Digital Marketing Consultant

Directive

- Successfully led 5+ B2B consulting engagements, resulting in consistent client revenue growth through strategic positioning and go-to-market strategies.
- Analyzed campaign data, recommended optimizations, and delivered performance reports to inform decision making. 
- Conducted competitive analysis and market research to inform product/service positioning and marketing strategies.
- Developed and executed paid media strategies, creating campaigns and content that delivered revenue generating prospects to sales teams.

Senior Account Strategist | Paid Media

Level Agency

- Drove sustainable results via Paid Media for B2B, B2C, EDU & Non-Profit organizations across a variety of industries
- Spearheaded the development and execution of market strategies for SEM campaigns which included strategic planning, testing and analyzing results to create actionable next steps.
- Worked with the content creation, graphics/design, and web development teams to deploy high quality ad copy, display ads, and landing pages that improve lead-generation efforts.
- Analyzed campaign data, synthesizing results & recommending actions to optimize campaigns towards client's business-specific goals.
- Conducted A/B tests on all campaign elements in order to optimize performance toward tangible business KPI's.
- Produced insightful performance reports & effectively communicating to clients and executives to aid in further decision making.

Online Marketing Manager II

Synapse Marketing Solutions

- Leveraged data and analytics to develop and implement digital marketing strategies for SMB and Enterprise-level clients. 
- Management, optimization and analysis of multiple client PPC campaigns with monthly budgets totaling $125K 
- Dramatically increased marketing ROI by reducing cost-per-lead by up to 60%
- Performed comprehensive PPC management performing keyword research, bid optimization, copy-writing and A/B testing
- Created monthly SEO and PPC reports with analysis of campaign and/or website performance along with recommendations for improvements

Marketing Strategist - PPC Specialist

Drak Marketing

- Managed digital marketing strategies for clients utilizing both Facebook and Google Ads 
- Spearheaded design, implementation and optimization of a marketing campaign that directly resulted in a 112% increase in conversion rate 
- Successfully enhanced SEM, SMM and SEO tactics to improve digital performance

Digital Growth Analyst

With a decade of experience in digital marketing, I have honed my skills and expertise in the Technology, B2B, SaaS, and FinTech space. Having worked with numerous startups and enterprise clients in these industries, I understand the unique challenges and opportunities of marketing technology-focused companies. 

My background includes leading marketing efforts for several successful SaaS platforms, optimizing digital campaigns and funnels for FinTech organizations, and developing targeted paid media strategies to engage B2B Technology decision makers. I am deeply familiar with topics and trends relevant to these sectors.

Whether the goal is boosting brand awareness, generating qualified leads, or driving conversions and revenue, I have the specialized knowledge and hands-on experience to make it happen. My analytical mindset and passion for thinking outside of the box sets me apart. 

I am eager to partner with innovative companies looking to grow through smart, data-driven marketing. Let's connect to discuss how I can help take your business to the next level. The only limits are those we set ourselves.

Dillan Nardulli

Digital Marketing Consultant | Paid Media, Marketing Strategy | I help B2B and high ticket B2C organizations grow with simple & sustainable marketing.

View company: Speedwork -- LinkedIn Ads Agency

INNERGY

Building demand generation & growth marketing function from the ground up

Director of Demand Generation & Growth Marketing

LS Geers Marketing, LLC

Paid Digital  & Media Consulting

• Help early-stage tech startups build out their digital platforms, optimize budgets, and educate internal teams on all things paid/digital 
• Drove 13 closed-won opportunities from paid digital for one client over a 4-month timeframe with minimal spend

Founder

DataStax

• Managed a global paid/digital budget exceeding $XXXk monthly, overseeing pacing,
channel allocation, and ensuring optimal performance across all digital channels
• Forecasted, strategized, executed, and reported comprehensive omnichannel plans (SEM,
paid social, display, OOH, direct buys)
• Collaborated cross-functionally with sales, web, product marketing, and other teams to ensure the effectiveness of digital campaigns
• Directly created, managed, and optimized campaigns that contributed to 69% YoY RQL growth
• Increased conversions by 202% YoY
• Decreased CPA by 87% YoY

Senior Manager Global Digital Marketing

TIBCO

• Owned managed, and planned allocation of global digital media spend
• Managed global digital programs for TIBCO’s Connect, Unify solutions, and Mercedes
F1 partnership
• Managed paid media campaign strategy, setup, testing, and reporting to key
stakeholders
• Oversaw third party agency management and vendor relationships

Global Demand Generation Manager 

• Managed global digital programs for TIBCO’s Connect solutions & partner programs
• Restructured all paid search campaigns for Connect and increased conversion rates
through the marketing funnel on an average of 3% YoY
• Managed external agency and vendor relationships for paid media buys
• Extracted, analyzed, and optimized campaigns using Spotfire, Google Analytics,
Google AdWords, and Salesforce

Senior Associate Demand Generation Manager

Quest Software

•	Managed all digital marketing tactics for the Information Management business unit. This included
               -Advertising (content syndication, webinars, display campaigns)
               -SEM (PPC, display, gmail, retargeting)
               -Paid Social (Twitter, LinkedIn, Facebook)
               -SEO (project management of updates and optimizations)

•	Implemented the use of Account Based Marketing (ABM) in paid social advertising, targeting companies with specific install technology in order to get more granular and have a more efficient spend.

Global Campaign Advisor, Digital Media

•  Managed advertising and social media for all campaigns in Information Management (Toad, SharePlex, Spotlight, Foglight)

•  Owned complete media buying process- briefing with internal stakeholders, goal planning, creating media plans, working with vendors, trafficking materials, and analyzing 

•  Extracted and analyzed data from various sources (GA, SFDC, Hootsuite, Adobe Analytics) and present findings to create better and more strategic plans

Sr. Analyst - Media Planning and Social Media

Dell

•	Managed media campaigns for Platforms business unit (Performance Monitoring and  Virtualization software) as well as the Endpoint Systems Management unit (KACE)

•	Assisted with Dell Software’s corporate awareness campaign

•	Analyzed data pulled from various sources and present findings to internal stakeholders

•	Tracked advertising campaign's performance and optimize when needed

•	Worked with internal teams to create content and designs for media buys

Sr. Analyst - Media Planning

•	Created ad conversion tracking codes for reporting
•	Managed advertising metadata spreadsheet for reporting
•	Acted as liaison between media agency, and internal DSG media team
•	Supported the media team and assist in meeting deadlines

Media Coordinator

Vestar

Marketing Coordinator

Chapman University

Assistant to the Public Relations Coordinator

Working Wardrobes for a New Start

Intern

Shout Public Relations

Public Relations Intern

Experienced digital marketer with a demonstrated history of working in the software industry. Skilled in campaign management, strategic marketing, media planning, social media management including paid social advertising, ABM, SEO and mutli-channel data analysis and optimizations.

taplio

The Battle

Dillan Nardulli

Laurie Geers

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