Arpit Singh

Content Path

Content Path helps B2B founders, advisors, and teams turn LinkedIn into a high-performing growth channel. 

We blend thought leadership, AI systems, and social selling to turn content into the pipeline.

→ Build AI-powered workflows that identify ICP-fit leads from LinkedIn content engagement using Trigify
→ Leverage tools like Clayagent & OpenAI to automate lead enrichment, scoring, and segmentation
→ Architect scalable systems that reduce manual work by 70% while increasing lead quality
→ Create advisor-led referral engines from positioning to outreach with engineered repeatable processes
→ Maintain detailed SOPs, data flows, and internal tooling to ensure seamless adoption and iteration
→ Continuously refine GTM workflows using AI insights, engagement triggers, and client feedback

GTM Engineer

Maildoso

Strategic Advisor | Email Infrastructure & Deliverability Expert 

HeyReach.io

HeyReach Creator | LinkedIn Outreach Automation Expert

Clay

Clay Creator | Clay Expert / GTM Engineer

HUEMOR®

→ Ran cold email campaigns using Instantly and Reply
→ Enriched lead data with Clay, OpenAI, and RB2B insights
→ Managed LinkedIn outreach campaigns through HeyReach
→ Enriched anonymous website visitors inside Clay using RB2B data
→ Oversaw email marketing campaigns and deliverability on Mailmodo
→ Built targeted lead lists using LinkedIn Sales Navigator, Prospeo, or Apollo
→ Managed and optimized cold email infrastructure to improve deliverability and inbox rates

Growth Strategist (GTM Engineer)

Nerdy Joe

Domain Management:
-Acquire and configure domains through reputable registrars, with a focus on GoDaddy.
-Monitor domain registrations, renewals, and DNS configurations. Implement DNS changes for email deliverability (TXT, MX, SPF, DKIM, DMARC).

Email Infrastructure Setup:
-Deploy Google Workspace, Microsoft 365, or a designated host for efficient email communication.
-Collaborate with sales to customize inboxes according to each client (signature, photo, name, etc.).

Campaign Setup and Management:
-Add inboxes to cold email software (Instantly, Lemlist).
-Configure SMTP, IMAP, and related settings for functionality and spam prevention.
-Set up signatures, names, warm-up, and campaign options.
-Monitor inbox performance, troubleshoot issues.

Troubleshooting and Support:
-Provide technical support for domain transfers and email setup.
-Collaborate with outsourced providers to troubleshoot service issues.

Collaboration with Campaign Manager:
-Support Campaign Manager in inbox allocation, warming, and campaign readiness.
-Assist with minor changes in sequences, campaign options, and inbox management.
-Optimize email infrastructure for better deliverability.
-Provide support on list generation and tracking using platforms like Apollo or Google Spreadsheets.

Operations Assistant | Cold Email Infrastructure

Content Crew

→ Crafted compelling cold email sequences, orchestrating and overseeing numerous successful cold email campaigns.

→ Edited video podcasts featuring marketing leaders using Descript.

→ Designed engaging social media posts in Figma and crafted memes and carousels in Canva.

→ Managed and curated content across social media platforms, including LinkedIn, Twitter, and YouTube.

→ Established and maintained info-product databases, utilizing Notion for efficient project management.

→ Produced SEO-optimized blogs using AI writing tools and handled end-to-end tasks like creating thumbnails and uploading content on the Webflow website for coldemail.studio.

Growth Marketing Manager

Growth Marketing Consultant

LexiConn Content

LexiConn is a content agency that specializes in serving growing startups and Fortune 500 companies to create content at scale.

As a Growth Marketing Manager at LexiConn, I manage digital assets, including websites, blogs, and social media, and work to retain clients through effective email marketing strategies. 

Generate leads through multiple channels, including personalized cold email outreach, LinkedIn direct messages, event marketing, and more. 

In addition to leading marketing efforts, I collaborate closely with cross-functional teams, including content writers, editors, designers, marketers, and client servicing, to ensure seamless execution and achieve desired results.

I also collaborate with content teams on specific client projects (SEO, Emailers, etc)

Media.net

- Support the creation of campaign assets, documentation and quality control to ensure all products are execution-ready.

- Liaise with business teams to provide operational support and communicate the status of campaigns, technical issues, launch delays, delivery issues, etc.

- Conducting competitive industry research periodically and will identify
opportunities to improve product efficiency and drive business growth.

- Develop and implement best-practice operations standards

- Facilitate the upload and maintenance of our suite of apps and coordinate with cross-functional teams to ensure the process is smooth, efficient and error-free.

- Go to person for operations, process implementation and troubleshooting queries.

- Communicate & coordinate between teams to address day-to-day issues and
questions, and enable all stakeholders to deliver effectively.

- In-house operations expert charged with managing and troubleshooting operational issues.

• Developing platform strategy, ensuring optimization procedures are conducted on time and conducting quality checks to ensure the compliance of our products.

Business Operations Associate (Ad-tech)

- Build, Prioritize, and Run Experiments to Drive relevant/qualified Traffic, Generate Leads, that contribute to Revenue.

- Oversee content planning and generation for social media channels, website, and below-the-line platforms, such as but not limited to the newsletter, campaign, whitepapers, case studies and Internal blogs.

- Provide SEO analysis and recommendations in coordination with elements and structure of websites to attain SEO goals – general and keyword specific (Using tools like SEMrush, Ahrefs, Google Analytics, Google Search Console).

- Provide high-quality client service experience by responding to telephone, correspondences, emails and web inquiries from shareholders, dealers, internal and prospective clients.

- Identify areas for progress and client service improvements on an ongoing basis and in line with business, market and product developments.

Growth Marketing Associate

Identify, Build & Manage Prospects pipelines for content requirements.

- Manage and action upon inbound leads (from email, chatbots, call, website forms)

- Regularly interacting with clients through telephone calls, emails, or face-to-face meetings. Offering advice to clients on services. 

- Developing quotes, proposals, agreements and creating a positive onboarding experience for new clients.

- Thinking and creating strategies for client brands that deliver on the client brief.

- Maintain and update records in CRM & related Sales tools. 

- Cultivating solid relationships with clients through the provision of exceptional after-sales service.

Client Servicing Executive (Account Management)

GTM, AI & Outbound | LinkedIn Content & Social Selling for high-growth agencies, AI/SaaS startups & consulting businesses | Open for collaborations

Hi, I’m Arpit. I build growth systems by combining LinkedIn content, social selling, and GTM workflows.

I’ve been in marketing, ops, and GTM for 6+ years, with the last 2.5 years deep in outbound and social selling. 

In that time I’ve:
→ Worked with 50+ B2B clients across SaaS, fintech, and services
→ Scaled GTM engines inside agencies
→ Reported directly to 15+ founders and CMOs
→ Built outreach systems delivering 300+ replies per month
→ Fixed inbox placement from 20% to 90% in 10 days
→ Automated more than 10,000 touchpoints each month

Who I work with:
→ Founders making $20K to $100K per month who need predictable growth
→ GTM teams scaling sales and content but lacking systems
→ Agencies that want inbound and outbound working together

What I do:
→ LinkedIn content and social selling playbooks
→ Cold outreach and deliverability fixes
→ Trigger-based workflows across LinkedIn and email
→ Full GTM systems including automation, dashboards and SOPs

Currently, I’m a GTM Engineer at Content Path helping B2B brands turn content and outbound into one scalable growth engine.

If you’re looking to align content, outbound, and systems into a GTM engine that compounds over time, DM me.

Growth Strategist

At Huemor we build memorable websites for brands like yours that earn more customers, outshine competitors, and help recruit top talent.

After a website redesign, our clients typically experience:
+ 83% monthly website visits
+ 94% increased conversions
+ 91% leads generated

📞𝙉𝙚𝙚𝙙 𝙤𝙪𝙧 𝙝𝙚𝙡𝙥? 🗓
If you need help improving your current website, building a new one, or generating more organic traffic, we'd love to talk about it.

Get in touch by either...
Messaging me here on LinkedIn
Booking a free strategy session: https://bit.ly/4cHNIGc

Vinyasa Health

Vinyasa Health is a privacy-first practice management solution dedicated to helping mental health professionals build and grow sustainable private practice. Inspired by eight years as a therapy client, I founded Vinyasa to create technology that truly supports practitioners.

🌟 Mission: Empower mental healthcare therapists to build and grow sustainable practices with intuitive, secure, and efficient tools.

🔑 What I’m Building:

•User-Centric Platform: Simplifying admin tasks with a simple interface and ensuring robust data protection.
•Practitioner Insights: Engaging with therapists to identify pain points and refine solutions.
•Market Expansion: Developing strategies for India, Australia and Singapore, positioning Vinyasa as a trusted, privacy-first choice.
•Community Building: Fostering a network of forward-thinking therapists and creating educational content.

🚀 Current Initiatives:

•Platform Development: Building features that streamline workflows.
•Market Research: Ensuring Vinyasa meets therapists' needs through trend analysis.
•Partnerships: Collaborating with mental health organizations and influencers.
•Early Engagement: Growing our user base through outreach and pilot programs.

💡 Vision: Transform private practice management by providing therapists with the tools they need to operate efficiently, maintain client trust, and achieve sustainable growth.

Why Vinyasa Health Exists: Therapists deserve tools that respect their time, work, and clients. I’m committed to eliminating admin burdens and safeguarding privacy, so therapists can focus on what truly matters—helping clients heal.

Founder

Self-Employed

●Reduced sales cycle from 6 months to 3 months for a B2B Fintech client; strategically rebranding the existing brand
● Acquired 100 beta users within 2 weeks of a product launch for a SaaS tool through a GTM strategy and brand messaging
● Increased website conversion rate from 5% to 25% through brand marketing and acquisition roadmap for an e-commerce
● Launched and acquired 50 customers in the first week of the launch for an e-commerce start-up through content strategy
● Grew 10+ Linkedin profiles of C-Suite executive from ~3000 followers to ~35000 followers in 60 days through positioning
● Achieved 2x customer acquisition and 15% retention through product marketing strategy for a music-tech Series A startup
● Built a content management system for an early-stage mental health startup reducing the time taken to 50% in 3 month

Brand Consultant

Institute and Faculty of Actuaries

●Crafted SOPs tailored for the South Asia market; streamlined operational workflows, reducing complaints and queries by 50%
● Spearheaded growth for 5000+ Actuarial members in the South Asia market through cross-functional team collaboration in the UK
● Reduced TAT from 22 days to 2 days for member queries in the South Asia market through optimizing operational processes
● Strengthened partnerships with 15+ employers namely PwC, Aon, Mercer, and Swiss Re through professional collaborations
● Outreached and onboarded 5 Indian universities for the accreditation process liaising with the central UK team of IFoA
● Organised and hosted graduation ceremony for 120+ actuaries in India; managing end to end logistics & operations for event
● Facilitated an increase of Net Engagement Score for the South Asia Market from -2 to 1; improving member satisfaction levels

Market Consultant

Nest Wellbeing

Building the foundation of our mental wellness platform.
● Working alongside a team of interns and founders to give Nest an identity through brand strategy and brand identity. 
● Liaising with the social media manager to create a content calendar.

Founding Member | Brand Strategist 

Indian School of Business and Finance

- Representing ISBF in events on multiple platforms
- Connect with prospective students and guide them about the curriculum 
- Pre-interview conversations 
- Working closely with social media team to promote ISBF

Campus Ambassador

Nielsen

- Generated more than 20 high quality leads through social media content creation in less than a week.

Intern Trainee

Human Circles 

YIC is an event organised by Human Circle with motto #dowhatyoulove. In this 10th edition, the selected students coming from across India will discuss the UN sustainable goals and provide the solutions to the problems faced by India. It is a 2-day event, where the students will also learn networking, communication and play brain hacking games.

Delegate

Equirus Wealth Management

Intern in the Product Research Team.
Researched on the plausible impact on Indian Economy due to US-China trade war. 
Also, how will the end of Preferential Trade Treatment affect India's net export? 
Conducted research about the predicted recession for the Indian Economy. 

Skills: Excel and MS-Word
*All the research was based on the latest available data.

Summer Intern

Heading the student body as Vice President of Council had been a roller coaster ride for me, but, with each trough, I had something to learn and add on to my skills or may just enhance an existing once and with each crest I added something to the bucket of my memory. In the span of 1 year, I have gained and enhanced many transferable skills like Leadership, team management, working and taking appropriate decisions under pressure, organisational skills, communication skills and the list goes on. 

Everyone can be a good speaker but it takes patience to be a good listener and which is what I have tried being in this 1 year.

Vice President of Student Council

Managed the marketing department for the college MUN, which involved strategizing the marketing and ensuring the execution of the strategy working along with the team.

USG- Marketing and Promotions

Associate Vice President

I was the HEAD of the Marketing and Promotions Team.

Head Of Department

Youpreneur India

Working as an HR intern, for nearly 2 months, I had gained a sneak peek into the HR world. During the 2 months, I worked on framing the HR policy Handbook for the company guided by my mentor. I had also, hired interns for multiple positions during my tenure. This internship not only benefitted me at personal ground improving my soft skills but also, enhanced my thinking capabilities from the viewpoint of an HR; which can be beneficial as I step into my professional career.

Human Resources

Strategic Brand and Communications Consultant | Building Purpose-Led SaaS and D2C brands | Branding - Strategy and Positoning | Web Copywriting

Eight years as a therapy client showed me that mental health practitioners need technology that works for them, not against them. That insight led me to build Vinyasa.

At Vinyasa, we're creating privacy-first practice management technology that:
•Simplifies administrative workflows so therapists can focus on client care
•Protects client data without compromising usability
•Gives practitioners complete control of their practice

The Reality Today:
•Practitioners spend nearly 40% of their time on admin work instead of helping clients. Most tools add complexity instead of solving problems. And privacy often feels like an afterthought—not a priority.

What We’re Building:
•A complete practice management solution that prioritizes both simplicity and security. Because when practitioners have the right tools, they can focus on what matters most—helping clients heal.

Interested in simplifying your practice?
📩 Link in bio for early access to Vinyasa
📅 Want a walkthrough? Message me to schedule a demo
🤝 Let’s connect if you’re a practitioner ready to scale sustainably

🎤 For Events: Looking for authentic voices in mental healthcare? Email me at support@vinyasahealth.com

Previously: I built and scaled brands for 50+ startups. Now, I’m using that expertise to empower mental health practitioners with tools designed for real-world challenges.

Remember: When we nurture our practitioners, we nurture society itself. 🌱

Divya Shah - Brand Consultant 💫

“You should hire a career counsellor ; else you won’t find a job.”

A friend said that to me recently
And for a moment, I froze.

After shutting down my startup, I’ve heard a lot of things.
But this one stung.

Because I wondered, “
Why do I have to fit into a box to get a job?”

How do you explain to someone what it means to be a founder - 

• Building product.
• Pitching investors.
• Selling.
• Hiring and laying people off.
• Creating content.
• Balancing books.
• Surviving chaos.

You can’t capture that in a résumé bullet point.
And yet, that’s exactly what the system expects.

In the last one week, I think I’ve started understanding
why people don’t try their hands at entrepreneurship.

Why everyone told me “don’t do it” right after my MBA.

Because the moment you shut down,
you stop fitting neatly into what the job market understands.

We say we celebrate risk-takers;
but we only reward them if they succeed.

I don’t have the answers yet. But I know this 
failure doesn’t erase leadership, resilience, or creativity.

It just makes you see the world without filters.

Divya Shah

Figuring Out What Next until follow me to hear more about my (post)entrepreneurship journey - the candid unfiltered stories | Ex-Founder @Vinyasa

No alternative text description for this image

taplio

The Battle

Arpit Singh

Divya Shah - Brand Consultant 💫

Followers

Posts

Engagements

Likes

Performance ScoreDivya Shah - Brand Consultant 💫's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Arpit Singh

Divya Shah - Brand Consultant 💫

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Divya Shah - Brand Consultant 💫's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDivya Shah - Brand Consultant 💫's LinkedIn Performance