Arpit Singh

GTM, AI & Outbound | LinkedIn Content & Social Selling for high-growth agencies, AI/SaaS startups & consulting businesses | Open for collaborations

Hi, I’m Arpit. I build growth systems by combining LinkedIn content, social selling, and GTM workflows.

I’ve been in marketing, ops, and GTM for 6+ years, with the last 2.5 years deep in outbound and social selling. 

In that time I’ve:
→ Worked with 50+ B2B clients across SaaS, fintech, and services
→ Scaled GTM engines inside agencies
→ Reported directly to 15+ founders and CMOs
→ Built outreach systems delivering 300+ replies per month
→ Fixed inbox placement from 20% to 90% in 10 days
→ Automated more than 10,000 touchpoints each month

Who I work with:
→ Founders making $20K to $100K per month who need predictable growth
→ GTM teams scaling sales and content but lacking systems
→ Agencies that want inbound and outbound working together

What I do:
→ LinkedIn content and social selling playbooks
→ Cold outreach and deliverability fixes
→ Trigger-based workflows across LinkedIn and email
→ Full GTM systems including automation, dashboards and SOPs

Currently, I’m a GTM Engineer at Content Path helping B2B brands turn content and outbound into one scalable growth engine.

If you’re looking to align content, outbound, and systems into a GTM engine that compounds over time, DM me.

Growth Strategist

At Huemor we build memorable websites for brands like yours that earn more customers, outshine competitors, and help recruit top talent.

After a website redesign, our clients typically experience:
+ 83% monthly website visits
+ 94% increased conversions
+ 91% leads generated

📞𝙉𝙚𝙚𝙙 𝙤𝙪𝙧 𝙝𝙚𝙡𝙥? 🗓
If you need help improving your current website, building a new one, or generating more organic traffic, we'd love to talk about it.

Get in touch by either...
Messaging me here on LinkedIn
Booking a free strategy session: https://bit.ly/4cHNIGc

Last month, I audited a client's GTM tool stack.

They were sending hundreds of messages a week.

Results? Meh.

The issue wasn’t effort. It was their stack.

Too many tools.
Disconnected workflows.
Manual data cleanup.

Here’s the stack I recommend for efficient GTM:

1️⃣ Find & Scrape Leads
→ Clay
→ Ocean.io
→ Store Leads
→ Apify
→ BuiltWith
→ Apollo
→ Google Maps
→ LinkedIn Sales Navigator

2️⃣ Identify Buying Intent
→ RB2B
→ Trigify.io
→ Vector 👻
→ Common Room
→ Teamfluence™
→ PhantomBuster
→ Unify
→ TrustRadius

3️⃣ Automate Outreach
→ Saleshandy
→ Instantly.ai
→ Smartlead
→ Aimfox
→ HeyReach.io
→ Woodpecker.co
→ lemlist

4️⃣ Write Better, Faster

→ Twain
→ Anthropic
→ Lavender
→ Grammarly
→ Octave

5️⃣ Clean & Enrich Data
→ Clay
→ Icypeas
→ Prospeo.io
→ Hunter.io
→ Snov.io
→ CompanyEnrich
→ Capterra

This isn’t about stacking 20+ tools.

It’s about picking 5–10 that work together.

A system that’s predictable, aligned, and efficient.

Good GTM teams send more emails.

Great GTM teams build better systems.

Which tool would you never run a GTM campaign without?

GTM Tool Stack for 2025. GTME, Signals, Outbound, Outreach, etc.

When someone says, “I’ve been posting but not getting leads.”

They don’t have a LinkedIn strategy.

They have a posting habit.

There’s a difference. And it costs you deals.


Here’s the system that turns content into pipeline 👇

1️⃣ Build Your Content Foundation

Your strategy starts before you write a single post.

⤷ Define your offer with clarity, one problem, one audience
⤷ Create 3–4 content pillars that reinforce what you sell
⤷ Establish a voice that attracts your ICP, not everyone
⤷ Study 10–15 creators who share your audience, different solution, same buyer

Direction beats volume every time.


2️⃣ Create Content That Converts

Write for skimmers, not readers.

⤷ Use your ICP’s language, not yours
⤷ Add clean visuals, screenshots, carousels, simple graphics
⤷ Keep your format and cadence consistent
⤷ Optimize for mobile with short lines and clear breaks

You’re not building a portfolio.
You’re building a brand.


3️⃣ Engage Like You Mean It

Posting without engaging is shouting into the void.

⤷ Comment where your ICP hangs out
⤷ Add real value, not “great post 🔥”
⤷ Show up consistently on peer content
⤷ Build recognition before you ever pitch

Visibility comes from showing up, not showing off.


4️⃣ Track Who’s Paying Attention

Content without data is just noise.

⤷ Monitor who engages repeatedly
⤷ Enrich profiles to confirm fit, role, company, pain
⤷ Separate real prospects from casual scrollers
⤷ Maintain a living list for warm outreach

If you don’t track it, you can’t act on it.


5️⃣ Amplify Through Associations

Your network is your distribution engine.

⤷ Connect with engaged ICPs so your content stays in their feed
⤷ Engage with complementary creators, same audience, different offer
⤷ When they interact with you, their network sees you too
⤷ That’s how reach compounds

Social selling isn’t cold outreach with a DM.
It’s becoming the obvious choice before the conversation starts.


Follow this system for 90 days. 

LinkedIn stops being a time sink.

It becomes your strongest sales channel.

Every week, a new AI model drops.
Every company claims it’s the biggest update yet.

OpenAI launches.
Anthropic replies.
Google joins in two days later.
Then someone posts a “game-changing” demo on X.

The AI world is starting to feel like a group project
where everyone is racing to turn in their version first.

And the rest of us?
We’re just trying to figure out what actually changed.

The pace is insane.
The noise is louder than the progress.

But the real advantage now isn’t speed.
It’s adaptability.

Because in a world that updates every week,
the winners aren’t the first to react.
They’re the fastest to integrate.

Most teams talk about being customer obsessed. 

Format is actually making it possible.

They turn real conversations into simple weekly reports that any team can act on.

It feels fresh, practical, and built for how modern companies really work.

Finally, a way to keep growing without losing touch with the people who matter most, your customers.

Customer conversation reports, personalized for you.

90% of people inside companies have no idea what customers are saying. 

I'm so excited to launch Format today to solve that: 15-minute weekly customer conversation reports. Personalised just for you.

Over the last year, I’ve personally had 600+ conversations with software companies at every stage of growth. Every - single - one shared how brutally hard it is to stay close to customers as they grow. 

This is a problem experienced by any business with more than 10 employees, making it the largest unsolved problem in software. We’re building Format to fix that.

Our first product, Reports, is incredibly simple: you can read, watch, or listen to your report – right in your inbox. 

Sign up for early access and I’ll reach out to set up a demo with you. Link in the comments. https://useformat.ai/

~ 15-minutes to set up, 15-minute weekly reports. ~

While our team stays small, it takes a village to start a new company. Thanks to those that have joined our team, given us product feedback, helped us find more customers, and given us advice throughout: Martin, David, Utkarsh, Gennadiy, Pramodith B., Jonas, Alexander, Line, Darragh, Ben McRedmond, Stephen, Tom, Daragh, Peadar, Will, Tyler, Jake, Jason, Kieran, Barry, Anna.

We’ve spent decades teaching machines to think like us.

But we never taught them to feel like us.

Tavus might be the first to truly try.

A new interface that sees, hears,
and responds like someone who actually knows you.

It doesn’t just follow commands,
It understands context and emotion.

Feels like a quiet shift in how we’ll use tech next.

Definitely worth watching 👇

The interface of the future is human.

We’ve raised a $40M Series B from CRV, Scale Venture Partners, Sequoia Capital, and Y Combinator to teach machines the art of being human, so that using a computer feels like talking to a friend or a coworker.

And today, I’m excited for y’all to meet the Tavus PALs: a new human-computing interface.

PALs are emotionally intelligent, multimodal, and capable of understanding and perceiving. They can see, hear, reason, and even look like us.

We’re releasing our 5 favorite PALs to start. Each PAL has its own distinct personality- from AI assistants to best friends.

PALs:
- Meet us where we are. Face-to-face over video call, on the phone, or even by text.
- Are always thinking. They’re proactive, reach out first, remind you about what you forgot, or might just check in on you.
- Understand us, finally. PALs can see us, understand our tone, emotion, and intent, and communicate in ways that feel more human.
- Evolve with you. PALs have advanced memory, remember your preferences and needs, and adapt themselves over time.
- Are capable. PALs can handle complex tasks — from responding to your emails to moving your schedule around to creating docs and doing research for you.

Science fiction promised us a new human-computer interface, beyond the GUIs of yesterday, a human-like interface that would feel second-nature to use. That future never came, until now.

Charlie’s story brings this idea to life.

We’re excited for you to meet Charlie and his PALs for free at tavus.io

Enjoy the film 👇

Aditi Jain

itisaditijain

✅ Business Coaching for social media managers who want to build their dream business, sign GREEN FLAG CLIENTS, without the stress or social media overwhelm.

✅ LINKEDIN & INSTAGRAM MANAGEMENT for coaches, small businesses, personal brands, and solopreneurs who want to scale smart, without working harder, hiring big teams, or compromising their lifestyle.

✅ Digital Shop with ready-to-use resources for social media managers, freelancers, marketers, and business owners who want to DIY and grow their businesses easily.

If you're ready to grow your online presence or need a social media manager who gets it, feel free to DM me or drop an email at aditi@itisaditijain.in. I'm always happy to chat!

Owner & Founder | Business & SMM Coach + Instagram & LinkedIn Specialist

ITISADITIJAIN is my little corner of the internet where I share everything I’ve learned (and am still learning) about organic social media growth and content creation.

If you're a small business owner, blogger, or just someone trying to figure out how to show up better online, this space is for you. From writing blogs and website content to managing social media and growing on LinkedIn & Instagram, I cover it all with practical tips, real experiences, and a whole lot of encouragement.

You’ll find resources, tools, and honest advice to help you build your brand, create content that connects, and finally feel confident showing up on social media, without the overwhelm.

Owner & Founder | Blogger

22feet Tribal Worldwide

Community Manager

FThemes

→ Developed strategic content and marketing plans to elevate brand presence across social media platforms
→ Wrote engaging copy for social media posts, aligned with brand voice and audience engagement goals
→ Designed visually compelling creatives that reflected the brand’s aesthetic and followed style guidelines
→ Acted as the primary point of contact for HubSpot web design and development projects with clients
→ Reviewed web pages and design elements to ensure a seamless and user-friendly experience
→ Collaborated with internal teams—design, web development, and SEO—to drive optimal ROI
→ Oversaw the implementation of account-based tasks to support business objectives and campaign success
→ Managed vendor relationships while ensuring all project deadlines were consistently met

Social Media Manager & Product Manager

Optimum Utility Solutions Pvt Ltd

→ Designed and implemented content-led marketing strategies supporting business growth for B2B and B2C clients.
→ Delivered key business objectives through account-specific initiatives and performance-driven tasks
→ Created and pitched engaging content ideas for social media platforms to attract and retain brand interest
→ Proofread all marketing materials to ensure clarity, consistency, and quality
→ Briefed designers on creative concepts to align visuals with brand messaging
→ Coordinated cross-functionally with design, copy, web development, and SEO teams to drive optimal ROI
→ Built and maintained strong vendor relationships while adhering to tight project deadlines
→ Developed content for websites, video scripts, pitch decks, and social media—crafted compelling copy and captions to engage potential customers and clients

Social Media Manager

iTransparity

→ Developed strategic content and marketing plans for B2B and B2C clients across diverse industries, including Real Estate, Software, Corporate Events, Farming, and Jewellery
→ Oversaw the execution of account-level tasks while ensuring alignment with business goals and objectives
→ Proofread all marketing materials to maintain quality and brand consistency
→ Provided writers and designers with clear marketing briefs to guide content and creative direction
→ Collaborated with internal teams—design, copywriting, web development, and SEO—to maximize campaign ROI
→ Managed vendor relationships and ensured strict adherence to project timelines and deadlines
→ Created pitch decks and presentations for new business opportunities
→ Acted as the primary point of contact for over 10 active brand accounts

Account Manager

Bricsa Consulting

Promoted to Senior Marketing Executive for consistently delivering strong revenue results across multiple events.
→ Successfully generated USD 52,000 in revenue during tenure
→ Trained and guided interns through the organization’s marketing processes
→ Supervised and supported new hires, monitoring their performance and ensuring a smooth onboarding experience

Senior Marketing Executive

→ Executed online marketing strategies, including website updates and HTML email campaigns
→ Collaborated with cross-functional teams—Conference Production, Telesales, Sponsorship, Research, IT, and Design—for seamless execution
→ Maintained consistent follow-ups with media partners to ensure effective barter deal implementation
→ Created original content for marketing materials such as brochures, newsletters, emailers, web pages, and social media
→ Handled proofreading and final review of all marketing collateral to maintain quality standards
→ Ensuring post event alignment and execution of social media strategies across all programs

Marketing Executive

The Live Mirror

→ Wrote news articles on diverse topics, including Bollywood, Entertainment, Politics, Sports, Weather, and Listicles
→ Conducted thorough research and fact-checking to create SEO-optimized articles with compelling headlines
→ Published stories and managed multimedia content (images/videos) using WordPress
→ Delivered real-time news updates and refreshed existing content for relevancy
→ Assisted the Assignment Desk with basic graphic edits and content packaging
→ Proofread and edited content written by other team members to ensure quality and accuracy

Junior Content Writer

Hogo Works Solutions Pvt.Ltd

→ Created and proofread social media content for multiple brands, ensuring accuracy and brand alignment before publication
→ Managed social media accounts with consistent and engaging content posting
→ Generated leads for 5+ clients through platforms like IndiaMART, LinkedIn, and Upwork
→ Executed bulk email campaigns targeting clients and contractors for outreach and engagement
→ Built and maintained databases while implementing data mining strategies to support lead generation

Content Writer

If you are a coach, service provider or a social media manager feeling overwhelmed, constantly hustling & still not seeing the results you want, you're not the problem; the planning is.

You don’t need to be everywhere. You need the right strategy and systems built around you so you can:
→ Sign dream clients consistently
→ Book out your services months in advance
→ Boost lead generation & conversions
→ Build a sustainable business you actually love (and that pays you well)

That’s exactly what I help you do.

🙋🏻‍♀️ Hey, I’m Aditi → a LinkedIn & Instagram Specialist and Business Coach for Social Media Managers (SMMs) here to simplify LinkedIn & Instagram and 3x your reach in a way that fits your strengths, your goals, and your lifestyle, so you can grow a business you actually love (and that pays you well, too), create effortless systems, and grow without burning out.

Over the past 7+ years, I’ve:
✨ Worked with 100+ clients
✨ Generated nearly $60K during my corporate journey
✨ Built a freelance business that brings in consistent 6-figure INR months
✨ Leaned heavily on content, systems, and strategies that actually work, no fluff

If you’ve ever felt like:
🟤 You’re doing everything – posting, editing, delivering – but still not making enough
🟤 Instagram feels like a guessing game, and LinkedIn is a mystery
🟤 Your backend and client processes feel messy and overwhelming
🟤 You're stuck in a cycle of comparison, wondering if you'll ever "figure it out"
🟤 The excitement you started with is fading, and now it just feels like a job you can't log out of...

You’re exactly who I support. 
Let’s make social media work for you.

📌 Coaching: https://itisaditijain.in/coaching
📌 LinkedIn & Instagram Business Audit: https://itisaditijain.in/audit
📌 LinkedIn Management: https://www.itisaditijain.in/smm
📌 Free checklist to sign your first client: https://itisaditijain.in/30day-smm-checklist
📌 Digital Products & Resources: https://www.itisaditijain.in/shop

👀 Check out all my links: https://itisaditijain.in/links
📧 Email: aditi@itisaditijain.in
🌐 Website: www.itisaditijain.in

Superpowers: social media content, Effortless systems & processes, solving doubts, making plans, Public speaking

🤎Outside of work, 👉🏻I am either binge-watching content (currently into K-dramas), reading occasionally (mostly fiction or mythological), exploring new restaurants, swimming in pools, or making plans (and doing my best to bring them to life!).

Owner & Founder | Social Media Manager & Content Writer

I’ve worked with a variety of brands from various industries for over four years, social media comes naturally to me.

As a marketer, I use my expertise to help small businesses and startups develop effective social media strategies and reach their goals.

I provide social media management, and content writing services to small business owners who are overwhelmed with not knowing how they can scale their business without working harder, hiring more people, or sacrificing their lifestyle.

If you are looking to build your online presence and want a social media manager, please feel free to DM me or email me at aditi@itisaditijain.in

taplio

The Battle

Arpit Singh

Aditi Jain

Followers

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Performance ScoreArpit Singh's LinkedIn Performance

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taplio

The Battle

Arpit Singh

Aditi Jain

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Arpit Singh's LinkedIn Performance

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