I talk about digital writing & personal progress

Here's a quick rundown of how I've spent my last 5 years:

1. Studied math and played football at Princeton. I graduated in 2018 with a degree in financial engineering and played center for the Tigers. In college, I was a 280-pound offensive lineman, so for the last 5 years, I've had to completely rewrite my personal operating system on the health & fitness front. I currently weigh 185 pounds and have learned a lot along the way!

2. Graduated and immediately started working for BlackRock in New York City. I worked as a junior hedge fund trader for 4 years, focusing on global macro markets. This was my dream job and the only corporate job I've ever had. In fact, it's the only job *interview* I've ever had (since I interned there as a junior in college).

3. Realized working for someone else was not going to be the long-term path for me. 12 months into working on Wall Street, I saw someone in their mid-40s ask their boss for permission to go to their son's Little League game. At that moment I realized I wasn't cut out to take directions or instructions from other people for very long.

4. Started to write on my old blog, then on Twitter. Rather than quit immediately, I started to passively explore other opportunities by writing online, starting out on my old blog (which no one knew existed), then transitioning to Twitter in July of 2020.

5. Changed my trajectory with a 30-day writing challenge, which led me to start Ship 30 for 30. In September 2020 I was ready to give up writing entirely. But I gave it one more shot, this time moving from a weekly blog post to a daily Twitter thread. The challenge was a huge success. It took me 9 months to reach 100 followers and 1 month to go from 100 to 2,000. And that personal writing challenge turned into the foundation of Ship 30 for 30, which started as nothing but a Slack accountability group to help people publish consistently.

6. Scaled Ship 30 while working remotely for all of 2021. I built and scaled Ship 30 with Nicolas Cole to over 2,000 students in 2021—all while continuing to work full-time (remotely) for BlackRock. But towards the end of 2021, Ship 30 hit an inflection point and it no longer made financial sense for me to continue working on Wall Street.

7. Left BlackRock in March of 2022 to write and build on my own. After weeks of weighing the pros and cons and trying to project my path forward, I made the decision to leave BlackRock and chart my own path. 15 months into making that decision and I'm confident it's the best one I've ever made.

Dickie Bush 🚢

I used to have one severe addiction:

Planning.

My brain loved the cheap dopamine of gathering:

• Books to read
• Tasks to complete
• And videos to watch

But when it came to taking action, the euphoric rush faded.

What ended my addiction?

This story of two men learning to fish:

The first fisherman heads straight to the marina to buy the best fishing boat money can buy.

He specs out a custom, carbon fiber rod.

And he spends time reading up on everything there is to know about fishing:

• Casting techniques
• Baiting techniques
• Reeling techniques

You name it, he's bought the book on it.

And of course, he's watching the fishing channel every night for hours, learning from the best of the best.

A few months later, he finally feels ready to fish.

The next day, he heads out on the lake in his new boat with his fancy rod and wealth of fishing "experience" built up over the last few months.

But six hours in, nothing. Not even a nibble.

What happened?

Turns out, the second fisherman had already sucked the lake dry.

On day one, the second fisherman grabbed a shitty rod, sliced up a hot dog, and went out to the lake.

• The first day, nothing
• Second day, nothing
• Third day, nothing
• One week, nothing

But on the eighth day? His first nibble.

And every day after, he honed his technique.

He found a baiting technique that worked a bit better. Or a new spot with a few more fish.

And after three weeks of iteration, he found the winning combination.

Before long, he was hauling in hundreds of fish every day. To keep up with his daily haul, he hired a small team to help him. And from there, he opened a restaurant with fat margins to sell his fresh fish.

And after that, he opened a fishing school to teach others his craft.

He did all of this while the first fisherman sat around gathering gear.

Sure, the first fisherman felt productive. He was "learning" after all, right?

But there was one difference: feedback.

Every day the second fisherman had an idea of something that might work better. And he went right to the market to validate his assumption. If it worked, his strategy improved. And if it failed, he learned something new.

The moral of this story?

Get to action as quickly as possible.

When you find yourself gathering gear, grab a shitty rod and start fishing.

Bad way to learn copywriting:

1. Bookmark dozens of posts
2. Read all the books
3. Apply none of them

Instead, just read The Adweek Copywriting Handbook by Joseph Sugarman.

It taught me more about copywriting than dozens of books combined.

And you can steal Sugarman's 7-step process to write high-converting copy (that helped me generate $15,000,000):

—
📌 Copywriting helped me build a 7-figure writing business.

(While working 12-hour days at my Wall Street job)

But I made my first $10,000 on the internet as a ghostwriter.

And right now, becoming a LinkedIn Ghostwriter is the easiest way to land high-paying clients.

Want to know how to land LinkedIn writing clients in 2025?

Here's a free, 5-day email course on how to get started: https://lnkd.in/eCFfC5cX

7 Steps To Write High-Converting Copy (From Joe Sugarman)

At 24, a stranger on the internet paid me $5,000.

The crazy part?

I thought they'd sent it by mistake!

But I'd actually just stumbled across an insanely lucrative business anyone can start:

Ghostwriting.

Everyone should have writing clients who pay $5,000+ for a project.

(This is ultimately how I quit my job on Wall Street so I could travel and work from anywhere in the world.)

But most people are stuck figuring out:

• What service to sell
• Which clients to target
• How to charge premium rates

So, last month, Nicolas Cole 🚢👻 and I put together the Writer Positioning Playbook to help you:

• Escape the freelancer rat race
• Confidently charge high-ticket prices
• Land ideal clients who value your expertise

Inside, you'll find:

• The 1 simple shift to 10x your rates overnight
• A 3-step framework to upgrade your Positioning
• An AI prompt to find 5 high-paying clients for YOUR specific background

Plus, you'll see real examples from a $3M ghostwriting agency.

Want access?

Comment "playbook" and I'll send it across (for free).

And if we're not connected, send me a connection request with the word "playbook" and I'll DM it to you.

How To Land $5,000 Writing Clients

A daily habit I wish I'd started earlier in my 20s:

(It's not investing)

Writing & publishing online every single day.

In the beginning, I tried everything:

• Every app
• Every "simple hack"
• Every piece of writing advice

And I still struggled to build a daily writing habit.

But then I studied the routines of legendary writers.

And their secrets have helped me write every day for 5+ years.
 
These are the 10 tiny habits that make writing every day effortless:

—
📌 Writing online completely changed my life:

• Helped me quit my corporate job
• Made my first $10,000 online as a ghostwriter
• Built my $19,000,000 digital writing business

And it also taught me ONE thing for certain:

The easiest way to make money online is to become a ghostwriter.

Want to land high-paying ghostwriting clients?

I wrote a FREE 5-step blueprint with everything you need to make money ghostwriting on LinkedIn.

Click here to get (free!) instant access: https://lnkd.in/eQW3B7Y4

10 Tiny Habits To Make Writing Every Day Effortless 

Demand for ghostwriters is exploding on LinkedIn.

But the problem?

Landing high-paying clients is difficult.

Especially if you suck at sales (like I did).

So, I wrote a MASSIVE 3,580-word AI Mega-prompt to script all my sales calls.

I trained it on the 9-step sales framework I've already shared with 1,500+ Premium Ghostwriters.

Here's my LinkedIn Sales Script Prompt:

—
📌 Want a free copy you can use in the next 60 seconds?

I bundled this Mega-prompt inside my LinkedIn Ghostwriter OS.

Inside, you'll get:

• 20+ AI prompts to help you build a business
• My "Leaks & Faucets" strategy for finding leads
• Viral content LI templates (that anyone can use)
• My $3M Sales Call script that closes high-ticket deals
• Voice matching prompt to write in any client's style
• A step-by-step, 30-day implementation roadmap

And tons more!

Comment "ghost" and I'll send you a free copy.

(And if we're not connected, send me a connection request with the word "ghost" and I'll send it over.)

Land High-Paying LinkedIn Clients With AI

This French teacher had one goal in mind:

To 4x her income.

Why?

Because Laura B. wanted to fund the work she's most passionate about—teaching her students how to become fluent in French.

So she took the plunge and joined our Premium Ghostwriting Academy.

And as a ghostwriter, she scaled quickly.

She sold:

• 5 Email Courses
• 8 Consulting Packages
• Dozens of Thought Leadership Packs

And now she's using this extra income to build her tutoring business.

Laura's example goes to show that anyone can become a ghostwriter and use this in-demand (and lucrative) service to either:

1. Create a new income stream
2. Or scale their existing income

Because executives, founders, and creators around the world are realizing how much they need a personal brand to scale their businesses.

And the salaries I've seen them pay are wild:

• Content Strategist at OpenAI ($319K - $393K/yr)

• Thought Leadership & Narrative Manager at Google ($211K - $297K/yr)

• Head of CEO Content at PayPal ($137.5K - $236K/yr)

And the best place to start right now is LinkedIn.

Want to start making money as a LinkedIn Ghostwriter?

I put together a free, 5-day email course to help you land high-paying writing clients.

Click "Visit my website" at the top of this post to get instant access.

Tier One Coaching, LLC

Founder

Leadership Ready Room

Co-Founder

Tier One Life Insurance, LLC

The Outlier Project

Outlier

U.S. Naval War College

Professor

US Navy

Officer

Commanding Officer

Executive Officer

Prospective Executive Officer

Staff

HSM- 46 Maintenance Officer

HSM-46 DET 6 Officer in Charge

Romeo Transition Student

Topcat/Air Department Training Officer

Catapult Launch and Recovery Officer

Lead eight commissioned and non-commissioned officers, and over 150 enlisted Sailors responsible for flight deck, and crash and salvage operations on board USS NIMITZ aircraft carrier.

V1 Division Officer, Air Department

SH-60B Fleet Replacement Instructor Pilot

Quality Assurance Officer/Maintenance Safety Officer

Maintenance Division Officer

Weekly Operational Schedules Officer

HSL 48

Flight School/FRS

DODReads.com

DODReads Advisory Board Member

20+ Years of Leading & Developing Teams in the Navy | Coach | ICF Member | Founder | Empowering People to Unleash Their Best Selves & Escape The Golden Path Fallacy

You’ve accomplished a lot.

And this next chapter is different.

You’re stepping into:

• More responsibility.
• More visibility.
• More impact.

Deep down, you know your old playbook won’t cut it.

This time, it's not about having the right answers.

It’s about leading from alignment—with clarity,
confidence, and purpose.

That’s where I come in.

I partner with growth-minded leaders to help them:

• Clarify their purpose, passions, values, and strengths
• Lead authentically and confidently
• Empower their teams to thrive

I’m not here to give you more tips, tools, or techniques.

I’m here to help you uncover what’s already within—so
you can lead in a way that’s deeply aligned and
impactful.

My coaching is grounded in:

✅ 22+ years leading and developing teams in the Navy
✅ ICF-accredited coaching (ACC)
✅ The Blueprint Process: a powerful way to reveal
your values, passions, purpose, and cause.

𝗬𝗼𝘂 𝗱𝗼𝗻’𝘁 𝗻𝗲𝗲𝗱 𝘀𝗼𝗺𝗲𝗼𝗻𝗲 𝘁𝗲𝗹𝗹𝗶𝗻𝗴 𝘆𝗼𝘂 𝘄𝗵𝗮𝘁 𝘁𝗼 𝗱𝗼.

You need a trusted partner who sees your potential,
challenges your thinking, and helps you unlock your next
level of leadership.

𝗛𝗲𝗿𝗲’𝘀 𝘄𝗵𝗮𝘁 𝘁𝗵𝗮𝘁 𝗹𝗼𝗼𝗸𝘀 𝗹𝗶𝗸𝗲:

• Reveal your Blueprint—what truly drives you
• Make decisions aligned with who you are
• Lead with conviction, clarity, and impact
• Create the conditions for your team to grow

𝗪𝗵𝗮𝘁 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝘀𝗮𝘆:

"𝘉𝘳𝘢𝘯𝘥𝘰𝘯 𝘩𝘦𝘭𝘱𝘦𝘥 𝘮𝘦 𝘢𝘭𝘪𝘨𝘯 𝘸𝘪𝘵𝘩 𝘸𝘩𝘢𝘵 𝘵𝘳𝘶𝘭𝘺 𝘥𝘳𝘪𝘷𝘦𝘴 𝘮𝘦. 𝘐𝘧 𝘺𝘰𝘶'𝘳𝘦
𝘴𝘦𝘳𝘪𝘰𝘶𝘴 𝘢𝘣𝘰𝘶𝘵 𝘤𝘭𝘢𝘳𝘪𝘵𝘺 𝘢𝘯𝘥 𝘪𝘮𝘱𝘢𝘤𝘵—𝘋𝘔 𝘩𝘪𝘮." – Cody H.  

"𝘐 𝘧𝘪𝘯𝘢𝘭𝘭𝘺 𝘶𝘯𝘥𝘦𝘳𝘴𝘵𝘢𝘯𝘥 𝘸𝘩𝘺 𝘯𝘰𝘵𝘩𝘪𝘯𝘨 𝘦𝘷𝘦𝘳 𝘧𝘦𝘭𝘵 𝘲𝘶𝘪𝘵𝘦 𝘳𝘪𝘨𝘩𝘵—𝘯𝘰𝘸 𝘐
𝘩𝘢𝘷𝘦 𝘢 𝘤𝘭𝘦𝘢𝘳 𝘱𝘢𝘵𝘩 𝘧𝘰𝘳𝘸𝘢𝘳𝘥." – Chris C.  

"𝘈𝘴 𝘐 𝘱𝘳𝘦𝘱𝘢𝘳𝘦𝘥 𝘵𝘰 𝘳𝘦𝘵𝘪𝘳𝘦 𝘧𝘳𝘰𝘮 𝘵𝘩𝘦 𝘕𝘢𝘷𝘺, 𝘉𝘳𝘢𝘯𝘥𝘰𝘯 𝘩𝘦𝘭𝘱𝘦𝘥 𝘮𝘦
𝘥𝘦𝘧𝘪𝘯𝘦 𝘸𝘩𝘢𝘵 𝘮𝘢𝘵𝘵𝘦𝘳𝘴 𝘮𝘰𝘴𝘵." – Matt L.  

"𝘛𝘩𝘪𝘴 𝘪𝘴𝘯'𝘵 𝘫𝘶𝘴𝘵 𝘤𝘰𝘢𝘤𝘩𝘪𝘯𝘨—𝘪𝘵'𝘴 𝘵𝘳𝘢𝘯𝘴𝘧𝘰𝘳𝘮𝘢𝘵𝘪𝘰𝘯." – Paul H.

Are you ready to lead with clarity, empower your team,
and align your leadership with what matters most?

📩 𝗗𝗠 𝗺𝗲. 𝗟𝗲𝘁’𝘀 𝗴𝗲𝘁 𝘀𝘁𝗮𝗿𝘁𝗲𝗱.

Brandon Jenkins

Some of the best growth doesn’t happen
in a classroom or a book.

It happens in the conversations that make
you stop and think.

• Conversations that sharpen how you show up
• Conversations that help you lead with purpose
• Conversations that remind you you’re not the only one

That’s what you'll find in the Leadership Ready Room.

Join Tom “Brother” Murray and me live today.
🕒 11:30 AM ET, right here on my profile.

Pull up a chair and be part of the dialogue.

-Jenks

♻️ Repost to invite another growth-minded leader.

Brandon "Jenks" Jenkins, ACC

I help leaders moving from expert to leading experts escape the Golden Path Fallacy, find their natural style, and empower their teams. | 22 Years Navy Leadership | Blueprint Leadership | ICF ACC

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The Battle

Dickie Bush 🚢

Brandon Jenkins

Followers

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Performance ScoreDickie Bush 🚢's LinkedIn Performance

Performance ScoreBrandon Jenkins's LinkedIn Performance

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taplio

The Battle

Dickie Bush 🚢

Brandon Jenkins

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dickie Bush 🚢's LinkedIn Performance

Performance ScoreBrandon Jenkins's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDickie Bush 🚢's LinkedIn Performance