Diana T.

Magnolia Digital

We empower small business owners >> We may not be part of your company, but we sure feel like we are. As your digital marketing dream team, we’re here to help you achieve those big, beautiful dreams you’ve been brewing.

Founder

out of the box

out of the box este un eveniment este menit sa improspateze modul in care este abordata ospitalitatea in Romania, respectiv sa sprijine dezvoltarea profesionala si personala a tuturor participantilor prin sesiuni interesante, workshopuri si networking.

Co Organizer

NNC Services

Senior Marketing Project Manager

Cloud Conference Romania

Conference Coordinator & Event Manager

Avaelgo

Marketing Manager

Marketing & Communication Specialist

Project Manager

ITCamp Romania

Conference Staff

Scoala Informala de IT

Scoala Informala de IT vine sa ofere, deopotriva:
-	Publicului larg - perspectivele unei cariere profesionale de succes intr-o industrie aflata in plina ascensiune si
-	Societatilor din domeniul IT & Soft - sansa recrutarii si selectiei unui personal bine pregatit, entuziast si dotat cu competente si aptitudini practice, testate de specialisti cu larga recunoastere in domeniu.

Site Manager | Timisoara

OCE Software

Software Developer

Tataran Diana PFA

Freelancer

Microsoft Academic Program

Team Leader

Microsoft Student Partner

Founder at Magnolia Digital || Co-Organizer of 𝗼𝘂𝘁 𝗼𝗳 𝘁𝗵𝗲 𝗯𝗼𝘅

As the founder of Magnolia Digital, I partner with medium-sized IT and healthcare companies to simplify digital marketing and deliver real, measurable growth. My mission is clear: to empower businesses to connect with their audiences, drive more qualified leads, and scale sustainably, all without the overhead of managing an in-house team.

Before launching Magnolia Digital in 2021, I spent over a decade bridging the gap between technical expertise and marketing strategy. As a former Marketing and Communication Manager for Avaelgo, I helped drive transformative business solutions for clients, ensuring exceptional customer experiences.

My technical foundation as a software developer and project manager (2004–2012) not only shaped my problem-solving skills but also gives me a unique edge in creating marketing strategies tailored to complex industries like IT and healthcare.

I’ve always been passionate about innovation and community. My active involvement in the IT community led me to become a Microsoft Community Influencer, and I’ve carried that collaborative spirit into my work at Magnolia Digital. Today, I lead a dynamic team that acts as an extension of your business, delivering customized strategies, cutting-edge design, and impactful campaigns that drive results.

If you’re looking for a trusted partner to help your IT or healthcare company thrive in today’s competitive market, let’s connect!

PA Leadership Coaching

I help Tech executives and leaders in Engineering and Product upgrade themselves, how they work, serve others, and create value in the world.

Leadership Coach

Inflow

Inflow's mission is to equip people with ADHD with the skills and support they need to reach their full potential.

I coach a number of folks across the org in their leadership development and in expanding their thinking to better cope with the complexity of day to day work.

Resident Leadership Coach

My role as Fractional CTO was focused on helping set Inflow up for success as the company grows: coaching and mentoring talented people, and to setup scalable processes across recruiting, software development process, and continuous improvement.

Fractional CTO

Hotjar

Hotjar is the Product Experience Insights software of choice for small and medium businesses.

I coach a number of engineering, product and UX leaders across the organization to be at their best when their best is needed.

Sharpist

Sharpist is the outcome-driven digital platform for people development that pays in on your KPIs by growing your employees with the power of coaching and personalized learning plans.

VP of Engineering

TourRadar

Reporting to the CEO, responsible for growing and nurturing the Engineering organization, along with its budget planning. Scaling up the company on the back of its series C round.

Doubled the team size within a year, to ~50 engineers, through a systematic, scalable and predictable hiring process, while increasing development and deployment velocity/frequency 3x.

Setting a clear direction and objectives for the team, communicating these effectively, and facilitating collaboration with different stakeholders across departments.

For a period of 4 months, led the Product org in addition to Engineering adopting a more structured, predictable and experimentation-based product development process.

VP of Engineering & Interim VP of Product

HelloFresh

(IPO: Frankfurt Stock Exchange 2017)

Responsible for driving and helping accomplish a long-term technical vision for a number of customer-facing teams. Aligning with the business and product vision of the company, empowering a fantastic and ever-growing group of engineers, and removing impediments to flow.

Heavily involved in engineering hiring, helping teams efficiently onboard new engineers, and coaching engineering managers in growing and nurturing their respective teams and individuals.

Director Of Engineering

Tasked with building a team for supporting and developing internal CRM technology. Being essentially a greenfield space at HelloFresh at the time, it led to the development of a modern event-driven architecture enabling us to tap real-time data fed into our CRM platform.

Engineering Manager

Architecting and develop a new Data Warehousing solution for the growing business. Hadoop, Apache Spark, etc.

Data Engineer

Architecting and developing the payments backend and integration with external payment service providers.

Senior Software Engineer

Sports Interactive

Portuguese localization of the market-leading football management simulation game Football Manager (formerly known as Championship Manager)

Translator

Universidade de Évora

- Backend development and maintenance of the University's Online Information System; 
- Design and implementation of integration mechanisms between the University's Online Information System and its counterpart Financial application;
- Design and implementation of public access APIs to the University's Online Information System, for use by external apps (kiosks, mobile platforms, etc) in different contexts.

LOUD! Magazine

Interviews, feature articles and album reviews for a leading Portuguese widespread metal music magazine.

Writer

InfluAds

Front and backend development of a PHP/Zend Framework based, MySQL/MongoDB driven, web app for use by the Influads network of publishers and advertisers.

Developer

Former VP Eng • Leadership Coach • I help you get in control of your work so it doesn’t control you.

🚀 Coach for tech leaders at all levels looking to step it up, and do well while doing good. If that's you, and you feel like someone who can expand your thinking could be handy, DM me. Let's chat!

🧠 Former engineering executive, manager and software developer, manager. Leadership, management and organizations through the lenses of complexity, systems, and how the brain works.

👹 The greatest trick the devil ever pulled was convincing the world it’s either people or profit.

taplio

The Battle

Diana T.

Paulo André

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