Floada

Didn’t plan for this, but the opportunity was too good to pass up (team, market, product, timing).

Floada uses AI to prevent cost and revenue leakage from contract data. 

Our platform recovers lost value by automating insights and actions, helping organizations boost profitability and streamline operations.

Co-Founder & Head of Sales

Pioneer Sales

Worked with early-stage SaaS founders to get their sales motion off the ground, combining hands-on selling, advising, sparring, and laying the foundation for a sales operation.

(Mandates included products in the community space, procurement, DevOps, customer service, and executive coaching)

Also, I wrote two free ebooks on some core business and sales philosophy (and lifestyle design) principles, that were downloaded by a few hundred people. 

Still available at www.dennissprute.com

Sales Advisor

BetterUp

Again, part of the region's first sales team—this time for a topic very dear to my heart. Learned lots about the science behind peak performance and well-being.

Closed six-figure deals and reached 87% of my top 15 enterprise accounts, building an $8M pipeline. Also trained teams on business writing and initiated a strategic partnership.

Sr. Enterprise Account Executive

Unbabel

In charge of EMEA Retail (grew by 6x), then DACH pod (grew by 10x to $2M+). Closed 6-7 figure deals with international enterprises. Responsible for +18% of active company revenue when I left.

Streamlined CoEs for large companies, increasing efficiency. Managed a small headcount.

Top AE (Global) - 2021
Top AE (EMEA) - 2020

Pod Leader / Sales Manager

Through my experience at HeyRide, I was trusted to work on large accounts from day one—also because I was the most experienced German-speaking rep (though I started with Retail vertical first).

Enterprise Account Executive

Groupon

Needed $ after HeyRide failed. Hit my numbers, trained teams in business writing, part of some innovation initiatives.

Sr. Account Executive

Hey Ride

Worked alongside a mentor, a former campaign manager for the NY governor. It taught me the scrappy startup hustle, building, and surviving on Burger King’s €5 daily deals.

Joining an accelerator at that age taught me more than college, so I dropped out for a bit. I also lost any fear of big-company execs by mingling with them as regular people.

We experimented a lot, but in the end, too many issues led us to shut it down.

Commercial Co-Founder

BILD

Started as an intern, then brought back for freelance gigs. In hindsight, an incredible school for sales. Tabloid journalism may get laughs, but this kind of writing that captures millions of readers is a true life skill.

Journalist

1st Sales Lead for early-stage AI startups. Main focus right now is on Procurement.

Companies are losing up to 9% of contract value without realizing it. Floada finds hidden leaks and automates fixes—recovering lost revenue and stopping overcharges across your entire contract portfolio.

Seamlessly integrates with shared drives, ERP, procurement, and finance tools to help leaders hit their targets.

Built by former DocuSign product developers with a long history of building AI-powered agreement analytics solutions.

—

My background in communication management—particularly journalism and PR—characterizes my approach to sales, coupled with an excitement for the 0-to-1 process and its strategic and tactical maneuvers.

Originally from northern Germany, I have also spent extended periods in the United States, Portugal, and Brazil.

Dennis Sprute

REVx

Founder & Sales process nerd

Stealth Mode

Head of Sales

Upodi

ACQUIRED BY VISMA NOV. 2021

Building a subscription and recurrent revenue business is one of the best choice you can provide for your company. Predictable revenue and parameterized growth strategy are a few results of this business.

We have build the product to support your decision and steps to move to the subscription economy.

- Seamless Sign-up
- Manage Subscriptions
- Automate recurring revenue
- Retain customers
- Derive insights


Save time and money – simple as that.

Senior Sales Executive

GLG is a technology-enabled learning platform that connects top professionals with experts.
More than 1,400 companies use GLG to help solve complex strategic and operational challenges, test hypotheses, gain market feedback, and seek mentorship, all within a rigorous compliance framework.
GLG connect clients to 500,000 Council Members, subject matter experts across every industry, to inform business decisions.

Council Member

Arvato Financial Solutions

Responsible for maintaining and developing the largest and strategically most important clients. 

- Funding
- Factoring
- Payment solutions within e-commerce 
- Credit insurance 
- Debt collection
- Debt purchase 
- Debtor adminstration - full service provider within invoicing and accounting

Key Account Manager

Intrum

Sales Executive

Initially hired as Accoung Manager with responsibility of all our SMB clients which implied - Sales at inquiry, support, counseling, customer retention etc. 

In this period two Key Account Managers had long-term illnesses, I got both portifolios while my tasks described above remained the same. 
Key Account Management responsiblities was - client developement, preparation of commercial models, profitability analyzes, customer retention, process optimization, credit management counseling etc.

Account Manager

Intrum Justitia A/S

Sales Trainee (Intrum Justitia merge with Lindorff and becomes Intrum)

Advis A/S

Collection advisor (Advis is bought by Intrum Justitia A/S)

Danski A/S

Ski guide - Tignes, Alpe d’huez & Sölden 
Airport manager  - Austria & Italy (7 destinationer)

Airport manager & Guide

Building high-performing sales processes for B2B SaaS. Going from Pre-seed → Series A

Are you still scrambling to find that winning sales process for your SaaS? 

If you are, scaling is going to be difficult. 

The truth is, you simply can’t scramble and apply new strategies for every deal AND at the same time get a reliable, scalable, and predictable sales motion.

Instead, you need a process where you surely guide the lead toward being a customer. 

A recipe that repeatedly establishes valuable honest conversations - that discover, quantify and solve pain.

Enabling the lead to not only want to buy but also dare to buy.

Leaving you with a transparent, measurable, and scalable process where no deals fall through the cracks.  

You are probably wondering how I do that? 

As a B2B sales process expert, I specialize in helping businesses like yours scale by: 

✅ Identifying current performance issues and giving you strategic and operational recommendations on how to fix them. 

✅ Developing and implementing custom sales processes with simple guidelines, frameworks, and tactics. 

✅ Empowering the team with tech, data, and automation.

✅ Enabling the sales team's potential with coaching in processes and activities. 

Imagine the impact on your future growth if you always knew why you won, and more importantly why you lost. 

And not having to come up with endless new tactics and invent the deep platter on every occasion. 

How fast could you?
👉 Ramp up new staff. 
👉 Determine if new initiatives work.
👉 Scale your revenue.

So the question is - are you ready to get a second pair of eyes on that blurry and unscalable sales process? 

Then drop me a DM 🙏🏼

Otherwise, my contacts are:
+45 6060 6046
tobias@nest-sales.com

taplio

The Battle

Dennis Sprute

Tobias Binau

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