Floada

Didn’t plan for this, but the opportunity was too good to pass up (team, market, product, timing).

Floada uses AI to prevent cost and revenue leakage from contract data. 

Our platform recovers lost value by automating insights and actions, helping organizations boost profitability and streamline operations.

Co-Founder & Head of Sales

Pioneer Sales

Worked with early-stage SaaS founders to get their sales motion off the ground, combining hands-on selling, advising, sparring, and laying the foundation for a sales operation.

(Mandates included products in the community space, procurement, DevOps, customer service, and executive coaching)

Also, I wrote two free ebooks on some core business and sales philosophy (and lifestyle design) principles, that were downloaded by a few hundred people. 

Still available at www.dennissprute.com

Sales Advisor

BetterUp

Again, part of the region's first sales team—this time for a topic very dear to my heart. Learned lots about the science behind peak performance and well-being.

Closed six-figure deals and reached 87% of my top 15 enterprise accounts, building an $8M pipeline. Also trained teams on business writing and initiated a strategic partnership.

Sr. Enterprise Account Executive

Unbabel

In charge of EMEA Retail (grew by 6x), then DACH pod (grew by 10x to $2M+). Closed 6-7 figure deals with international enterprises. Responsible for +18% of active company revenue when I left.

Streamlined CoEs for large companies, increasing efficiency. Managed a small headcount.

Top AE (Global) - 2021
Top AE (EMEA) - 2020

Pod Leader / Sales Manager

Through my experience at HeyRide, I was trusted to work on large accounts from day one—also because I was the most experienced German-speaking rep (though I started with Retail vertical first).

Enterprise Account Executive

Groupon

Needed $ after HeyRide failed. Hit my numbers, trained teams in business writing, part of some innovation initiatives.

Sr. Account Executive

Hey Ride

Worked alongside a mentor, a former campaign manager for the NY governor. It taught me the scrappy startup hustle, building, and surviving on Burger King’s €5 daily deals.

Joining an accelerator at that age taught me more than college, so I dropped out for a bit. I also lost any fear of big-company execs by mingling with them as regular people.

We experimented a lot, but in the end, too many issues led us to shut it down.

Commercial Co-Founder

BILD

Started as an intern, then brought back for freelance gigs. In hindsight, an incredible school for sales. Tabloid journalism may get laughs, but this kind of writing that captures millions of readers is a true life skill.

Journalist

1st Sales Lead for early-stage AI startups. Main focus right now is on Procurement.

Companies are losing up to 9% of contract value without realizing it. Floada finds hidden leaks and automates fixes—recovering lost revenue and stopping overcharges across your entire contract portfolio.

Seamlessly integrates with shared drives, ERP, procurement, and finance tools to help leaders hit their targets.

Built by former DocuSign product developers with a long history of building AI-powered agreement analytics solutions.

—

My background in communication management—particularly journalism and PR—characterizes my approach to sales, coupled with an excitement for the 0-to-1 process and its strategic and tactical maneuvers.

Originally from northern Germany, I have also spent extended periods in the United States, Portugal, and Brazil.

Dennis Sprute

Woodpecker.co

Advisor to the Board for Strategy & Growth

Head of Customer Success

Head of Business Intelligence

Business Analyst

Ten Square Games

Head Of Business Intelligence

Game Designer and Product Owner

University of Bremen

Finishing my master's thesis with the topic:

"Exergames for Parkinson’s Patients. The Influence of Music on Player’s Performance."

Student

Communtu

Programmed a mailing system, a rating functionality and conducted integration tests in Ruby on Rails.

Internship

Martinshof Bremen

Group management of impaired people and quality control of their work.

Civilian service

Confused why your emails land in spam? Let's chat.

If you're a founder or sales professional trying to scale cold email to be your main lead channel, you're likely familiar with these challenges:

– Sending 1,000's of cold emails only to get replies like: "unsubscribe".
– Missing out on crucial deals because you land in spam.
– Struggling with deliverability and confused why.

But continuing without knowing how to solve the root cause will only intensify those challenges. You will feel like giving up on email entirely. And then what?

Please don't give up on email. It's a channel where you can, on average, turn each $1 into $36.

You just need someone to help you find the right way.

This is what I bring to the table:

1) A genuine, no-BS approach. I prioritize actionable advice over fluff.
2) Trust, clients often extend our professional bond into a friendly beer invite.
3) A balance of analytical skills and on-ground experience. I don't just help you with deliverability but also provide strategic tweaks to optimize ROI.

I have worked with top lead generation agencies and seen first-hand the transformation of businesses scaling to 6 and 7 figures. 

While data forms the backbone of my strategies, the success stories and genuine client relationships drive me the most.

Curious about how to turn around your cold email game? 

Kindly drop me a DM. 

Happy to help,
Damian

taplio

The Battle

Dennis Sprute

Damian Lilla

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