Dennis Geelen

Coaching and mentoring to help you start and scale your one-person business.

Founder

Zero In

The mission of Zero In is to help as many businesses and leaders build a brand customers love and a company people are passionate to work for.  

So where do you need to focus (or Zero In)?
Solve the problem of INDIFFERENCE!

Indifferent customers have no compelling reason to purchase your product or service rather than your competitors' product or service. 

Indifferent employees are complacent because they are not passionate about coming to work each day.

Utilize the resources, books, and courses from Zero In to increase your customer retention, improve your customer experience, and build a passionate culture of innovation giving your team the ability to find new and better ways to serve your customers.

"Customers DO NOT buy your product or service, they buy what it can DO FOR THEM"
Customer-centricity means knowing your customers and giving them what they crave.  This helps you to build trust and loyalty, but also a solid reputation.  Loyal customers become fans of your brand and refer other customers to you.

"If you don't find new and better ways to serve your customers, SOMEONE ELSE WILL!"
Being Innovative brings new ideas, which is crucial to a business being able to find new and better ways to add value for your customers.  With innovation comes creative new products and services, increases in efficiency and, as a result, improved profitability.

BE THE BRAND CUSTOMERS LOVE AND THE COMPANY PEOPLE ARE PASSIONATE TO WORK FOR

Founder and Chief Difference Maker

The Commonwell Mutual Insurance Group

About the Commonwell
We are committed to profitable growth, team development, ingenuity, while having fun at work.  We offer a complete range of insurance products including residential, automobile, commercial, farm and watercraft. We encourage a work-life balance and we are serious about what we do!

About my Role
As Manager of the PMO, I lead a group project managers and business analysts to implement the project management office from the ground up.

About the PMO
Projects at the Commonwell are measured against timelines, budget, delivery of scope, but most importantly the realization of the intended benefits of each project.  Over 85% of projects at the Commonwell were consistantly green throughout 2018.

Manager, Project and Portfolio Management Office

As Manager of Application Services, I am responsible for planning, coordinating and managing the activities of the Application Services team within the Information Systems (IS) Department. This includes leadership and development of the IS team members, as well as providing direction and support for IS solutions to meet the present and future needs of the organization.

Manager of Application Services

Kawartha Lakes Food Source

Kawartha Lakes Food Source is a community effort to reduce hunger in the City of Kawartha Lakes by:

1. Maintaining a central warehouse to supply food to organizations that provide food to individuals in need,
2. Raising public awareness, and
3. Working in concert with other local not-for-profit organizations.

Board Of Directors

Operitel Corporation (An OpenText Company) 

ABout OpenText
OpenText, The Information Company™, a market leader in Enterprise Information Management software and solutions, enables intelligent and connected enterprises by managing, leveraging, securing and gaining insight into enterprise information, on-premises or in the cloud. 

About my Role
Directed a team of PS and R&D resources to develop and implement the LearnFlex LMS platform for over 40 clients.

Director of R&D and Professional Services

TELUS

Manager - Payment Solutions Development and Support

Emergis - A Telus Company

Manager

Emergis Inc

Business Coach | Keynote Speaker | Author of The Happy Accidents newsletter and The Accidental Solopreneur book

What I Do
I help teams, organizations, and solopreneurs flourish by focusing on what really matters: people.

As a speaker, author, and consultant, I equip audiences with practical, human-centered strategies to thrive in uncertain times, build meaningful businesses, and create lasting impact.

Who I Work With
• Event organizers seeking keynote speakers on serendipity, growth, and personal transformation
• Businesses and nonprofits looking to create stronger cultures, customer experiences, and leadership teams
• Solopreneurs who want to design businesses that give them both income and freedom


What I’ve Created
• Author of The Zero In Formula and The Accidental Solopreneur (bestseller)
• Creator of top-rated online courses for solopreneurs and authors
• Host of the Happy Accidents podcast and newsletter
• Keynote talks including 'The Power of Serendipity', 'Start Before You’re Ready', and 'Rooted in Humans'


Want to Work Together?
Let’s talk if you’re looking for:
✅ A keynote speaker for your next event
✅ A workshop or webinar for your team
✅ A course to help you grow as a solopreneur or author


DM me if you’d like to connect about speaking, workshops, or collaborations.

Consulting Academy

Helping consultants avoid losing money & time with ineffective sales approaches that hurt their reputation, trust, and bottom line.

Co-Founder

The Predictive Index

Empowering PI Partners to scale their practice and help organizations thrive with talent optimization.

Sales Enablement & Professional Services Consultant

Expanding talent optimization through PI's Certified Partner Network to bring to reality Better Work, Better World

Director Channel Sales

You know that dreaded feeling of missed targets, failed initiatives, and of going to a job you hate for a boss who's kind of a jerk - we fix that...

Director Of Inside Sales

Endurance International Group

NameMedia

Acquisitions Manager

Domain Name Sales Executive

Mercedes-Benz

Sales Service Manager

Sales Service Advisor

The Sales Coach for Consultants | Author - Feel Good About Selling | Founder, Consulting Academy

As a consultant you have an incredible skill set, but selling may not be your favorite thing. Perhaps you struggle to win new clients, or don't know how to attract them to begin with. This is frustrating. 

To make matters worse, you're likely inundated with promises from "gurus" filled with questionable sales tactics, spammy approaches, and outright deception. 

Building a sustainable consulting practice and fostering a trustworthy reputation demands a different selling approach.

Rather than off-putting tactics, effective sales boils down to four essential elements: a crystal-clear message, the right offer, your ideal audience, and a reliable system for consistent execution. 

This is what drives real growth, long-term for consultants.

DM me to chat about selling your consulting services 
like the trusted advisor you are.

To your success,
Ted


About Ted:

Consultants (and sales teams) hire Ted Olson to get clear on their sales process to win more clients. He is the co-founder of Consulting Academy and the best-selling author of Feel Good About Selling

Ted has trained 1000’s of consultants and is continually rated “5 Stars.” He has built record-breaking sales teams, and custom-built sales and marketing materials for top consultants. He is certified in the Well-Defined Coaching discipline, Talent Optimization, The Predictive Index, and is a master NLP practitioner.

For down time, Ted writes, is active on social media, and practices martial arts. He has four kids with his wife, Nicole. They have two dogs (Oatmeal and Honeybee) – his kids wanted him to mention the pets 🙂

DM to chat.

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The Battle

Dennis Geelen

Ted Olson

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