As a CFO in the dynamic e-commerce landscape, I specialize in precision budgeting, advanced financial analysis, strategic advisory, pioneering financial planning, transparent reporting, and strategic loan sourcing.

🎯The Mission:

To shape the future of e-commerce through innovative financial strategies that create lasting value for customers, vendors, and stakeholders. Let's connect to transform clicks into revenue and growth into a lasting legacy.

Leandro D'Elía

Really proud to have a chapter on this amazing book. Thanks a lot Robert Plank

Fractional CFO | E-commerce Strategist & Financial Blueprint Innovator | Shaping Investor Narratives with Strategic Insight

Ever notice how “delegation” somehow turns into a boomerang?

You hand something off.
You breathe for five minutes.
Then it comes back… unclear, off-target, or missing the one thing you assumed was obvious.

So you jump in “just to keep it moving.”
And congrats—you’re the bottleneck again!

That’s why I wanted Leandro D'Elía (founder of Eightx - Fractional CFOs for FMCG Brands) inside our new book "Results on Repeat."

Because he flips the usual advice on its head:

Delegation is not duplication.

If you need someone to do it exactly like you would, you’re not delegating—you’re cloning yourself… and still managing every decision.

Leandro’s fix is brutally practical: upstream + downstream thinking.
Not more meetings. Not more SOPs. Better context at the moment of the handoff.

Here’s what that looks like in the real world:
- Upstream: Who will use this? What decision will it drive? What does “done” mean?
- Downstream: What happens next? Who relies on this? What breaks if it’s wrong or late?
- Give the why, not just the what (context creates ownership)
- Delegate outcomes, not methods (expect different style, same result)
- Have them outline their approach first, then you guide (mentoring beats micromanaging)
- Run a five-minute Q&A before you celebrate (it prevents five days of rework)

His bigger point is the one most founders avoid:
Half your job is leading people.
And most people don’t resign jobs—they resign people.

Leandro’s chapter, “Train, Then Trust: Upstream/Downstream Delegation to Stop Being the Bottleneck,” is one of the clearest playbooks I’ve seen for turning handoffs into real ownership.

And it fits the bigger mission of Results on Repeat:
Predictable growth doesn’t come from more hustle.
It comes from building the operating system—capacity, delegation, structure, and trust—so the business can run without your constant rescue.

Link is in the comments.
#delegation #leadership #operations #scaling #management #ResultsOnRepeat

I’m a growth-focused executive with over a decade of experience leading and scaling early-stage and evolving businesses into sustainable, revenue-generating brands. With a proven track record across DTC, SaaS, and consumer goods, I’ve served in CEO, COO, and CRO roles, building companies from the ground up and reinvigorating existing teams with fresh strategy, clear vision, and operational excellence.

I specialize in brand development, go-to-market strategy, and operations optimization. Whether launching a new venture or reimagining an established brand, I bring empathy, innovation, and systems thinking to drive measurable outcomes. I thrive in fast-paced environments and love rallying cross-functional teams around bold goals. I’m now looking to bring my strategic and operational expertise to a company ready to scale smart and with purpose.

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Leandro D'Elía

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The Battle

Leandro D'Elía

David Smith

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Leandro D'Elía's LinkedIn Performance

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