deirdremartin.ie | Brand & Marketing Growth Strategist

Business Strategist & Coach

Business Mentor

KBC Bank Ireland

Branch Manager

Relationship Manager

Most coaches and consultants don’t fail because they lack talent.
They fail because their message doesn’t magnetise, and their systems don’t scale.

If you’ve been in business for a while,  and you know you’re great at what you do.
But growth feels chaotic... like you’re trying 𝘦𝘷𝘦𝘳𝘺𝘵𝘩𝘪𝘯𝘨 and still stuck on a plateau.

Let’s fix that.

Maybe you’re:
👉 Trying to fill a group program, but getting crickets
👉 Pivoting to a new audience and unclear how to position
👉 Sounding like everyone else, even though you’re not
👉 Sitting on offers that 𝘴𝘩𝘰𝘶𝘭𝘥 be selling
👉 Ready to scale, but maxed out and heading for burnout

Here's the truth...
You don’t need more hacks or tactics.
You need a 𝘴𝘵𝘢𝘯𝘥-𝘰𝘶𝘵 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘺, 𝘢 𝘮𝘢𝘨𝘯𝘦𝘵𝘪𝘤 𝘴𝘵𝘰𝘳𝘺, 𝘢𝘯𝘥 𝘴𝘤𝘢𝘭𝘢𝘣𝘭𝘦 𝘴𝘺𝘴𝘵𝘦𝘮𝘴.

That’s where I come in.

👋🏼 I’m Deirdre Martin, Ireland’s only 𝐂𝐞𝐫𝐭𝐢𝐟𝐢𝐞𝐝 𝐒𝐭𝐨𝐫𝐲𝐁𝐫𝐚𝐧𝐝 𝐂𝐨𝐚𝐜𝐡, 𝐋𝐞𝐯𝐞𝐥 𝐂 𝐛𝐫𝐚𝐧𝐝 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐬𝐭, 𝐚𝐰𝐚𝐫𝐝-𝐰𝐢𝐧𝐧𝐢𝐧𝐠 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐦𝐞𝐧𝐭𝐨𝐫, and soon-to-be 𝐧𝐞𝐮𝐫𝐨𝐬𝐜𝐢𝐞𝐧𝐜𝐞-𝐭𝐫𝐚𝐢𝐧𝐞𝐝 𝐜𝐨𝐚𝐜𝐡.

With 20+ years in customer experience, and a deep understanding in brand psychology and neuromarketing, I help service providers like you:

𝐅𝐢𝐧𝐝. 𝐖𝐢𝐧. 𝐊𝐞𝐞𝐩. 𝐂𝐥𝐢𝐞𝐧𝐭𝐬.
Using brain-based messaging, neuromarketing principles, and clarity-led brand positioning.

💡My signature framework, 𝑻𝒉𝒆 𝑪𝒍𝒊𝒆𝒏𝒕 𝑴𝒂𝒈𝒏𝒆𝒕 𝑴𝒐𝒅𝒆𝒍™, blends:
1️⃣ 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 - Refine your positioning, offers & pricing
2️⃣ 𝐒𝐭𝐨𝐫𝐲 - Craft a message your dream clients 𝘧𝘦𝘦𝘭  in their bones
3️⃣ 𝐒𝐲𝐬𝐭𝐞𝐦𝐬 - Build a client demand engine that scales without burnout

This isn’t fluff. This is strategy rooted in science and story. And it frickin works.

Clients say things like:
→ “10x ROI in under 3 months. My message finally lands.”
→ “We've been Millionized.”
→ “I got featured in Forbes.”

There are a few ways we can work together:
🚀 𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘈𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘰𝘳: A strategic group to help you get clarity, confidence and traction. (€4250+)
💸 𝘔𝘪𝘭𝘭𝘪𝘰𝘯𝘪𝘻𝘦 𝘔𝘢𝘴𝘵𝘦𝘳𝘮𝘪𝘯𝘥™: Hybrid 1:1 + elite group for next-level scale. (€12k+)
📣 𝘗𝘭𝘶𝘴: I deliver high-impact keynotes, workshops, and online programs to support scaling service providers and their teams.

👉 DM me the word 𝐌𝐀𝐆𝐍𝐄𝐓𝐈𝐂 to find out which is right for you.

Let’s build your uncopyable brand, and a business that works for you.

Deirdre Martin

Peter Haines

Horizon Growth LLC, formerly known as Horizon Growth Advisors

Peter is the founder of Horizon Growth LLC, a consulting firm that helps emerging and transitioning companies increase their value and growth. He leverages his 30+ years of C-Level experience in various industries and markets, working with private equity firms, family offices, private investors, and entrepreneurs. He is also a Chapter Success Coach at BNI Global, the world's largest business networking and referral organization.

His core competencies include operations, process improvement, new business development, restructuring, and leadership. He is well known for his work in the fitness industry, where he transformed Cybex from a regional brand to a global leader, with distribution in 70 countries and revenues exceeding $100 million. He is a Malcolm Baldrige award finalist, a two-time finalist for Manufacturer of the Year in South Florida, and a trusted leader who twice defeated organized labor. He is passionate about empowering emerging companies to achieve operational excellence and strategic alignment, and to realize their full potential.

Peter’s leadership affiliations include MIT Enterprise Forum where he was Chairperson for 2016 -17 and was previously chair in 2010, The Sporting Goods Manufacturers Association where he served on the Board of Trustees and held the position of Vice Chairman. He has been an active member of YPO/WPO (Young Presidents Organization / World Presidents Organization) since joining the New England Chapter in 1988.
His personal and professional developments include the Wharton Presidents’ Seminar at the University of Pennsylvania, Deming Quality Seminars, Motorola Management Institute, and MIT/Sloan workshops on ERP and Technology in the Corporation. A personal passion is boating, and he has held a U.S. Coast Guard Masters License, 100 Tons to operate passenger carrying vessels.
peterhainesusa@gmail.com / 305.807.0341 / linkedin.com/in/peterchaines

Founder

Miami Top Cleaning

Strategic Advisor

Horizon insurance Holdings LLC

Spartan

Business Consultant

Clean Hybrid Innovations LLC

BNI Global

Chapter Success Coach

Horizon Growth Advisors, Inc.

Assisting emerging companies, and companies in transition, to improve value and growth through rapid change and operational improvement.

Known by clients to move quickly and work efficiently... Serving Private Equity Firms, Family Offices, Private Investors and Entrepreneurs. Services include: Interim Management (CEO, COO, CRO), Restructuring, Project Management and Advisory

Kimre USA 

President and CEO, contract engagement

MIT Enterprise Forum South Florida

Imediate Past Chairman

Chairman

Spartan Race, Inc.

As the founder of Horizon Growth LLC, my focus lies in steering emerging companies towards increased value and operational excellence. With a strategic mindset honed over three decades, I have a proven track record of catalyzing business growth and restructuring for scalability and efficiency.

My tenure in the fitness industry, specifically transforming Cybex into a global powerhouse, underscores my ability to innovate and lead in competitive markets. The competencies developed there – operations, process improvement, new business development.  My collaborative efforts are geared towards creating streamlined processes and robust growth strategies, ensuring businesses thrive amidst market transitions.

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The Battle

Deirdre Martin

Peter Haines

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