Google

- Working in the Google Devices and Services group as a Data Engineer
- Develop high quality modern pipelining, warehousing, and reporting solutions and deliver it to customers across teams, making data more useful to the enterprise
- Designing data solutions to help customers, and so the organization, grow fast

Data Engineer

Microsoft

- Core Data Engineering team of Microsoft Edge
- Responsible for Browser's success and health, by advanced telemetry & customer analytics
- Designed data frameworks on top of Google Chromium's open-source engine and telematics design
- Developed the data framework (Pipelines, Data Lakes) using Azure and open-source tools 
- Owned self serve dashboarding system, which enabled analysis for 50+ features 
- Directly worked with Feature PMs, Senior Leadership, and several other stakeholders
- This contributed directly in making Microsoft Edge a world class browser

TiVo

- Analyzed viewership of programs and channels across US with raw Television/ STB data
- Rated all TV Programs and Channels, using complex time-zone normalization and other proprietary algorithms
- Sold the data directly to third parties
- Used internally to optimize the bundling of the channels across TiVo Operators
- Helped make TiVo TV Guide more powerful

Thorogood Associates

- Worked directly with customers from Unilever (UK), and Novartis (Germany)
- Gained experience across many functional areas like BFSI, HR, and HealthCare
- Trained new hires multiple times during his span at Thorogood, for SQL and other Data technologies

Business Intelligence Consultant

MAQ Software

- Developed and designed a Data Mart, ETL, Multidimensional solution for an internal site of Microsoft

Business Intelligence Engineer

A creative thinker, a continuous learner, a technologist. Deepanshu is a data engineer with great technical skills and a passion for resolving complex problems at ease. 
Adept at maintaining focus on achieving the right end results while formulating and implementing advanced technology and business solutions, especially in customer analytics and growth analytics areas. Deepanshu's skills include SQL, Data Engineering, Apache Spark, Extract, Transform, Load (ETL), Pipelining, Python, NoSQL and he has worked on all three major cloud platforms GCP, Azure, and AWS.

Apart from these Deepanshu focuses on collaboration and communication skills, together with a demonstrable desire to learn more thanks to the exceptionally amazing peers he has worked with. This helps him secure competitive advantage when comes to good quality work and team building.

He is currently delivering value to customers as a Data Engineer at Google with his Data strategy, vision, and technical implementation. In the past, he worked with Microsoft and touched billion+ of users with his data solutions. Deepanshu is aspiring and interested to get into or promote into a role where he can clearly demonstrate his leadership and product management qualities.

You can connect with Deepanshu on Instagram as well at instagram.com/dkalra_/

Thank you for reading.
Keep hustling! Keep growing!

Deepanshu Kalra

MAGGT

•	Conceptualize content topics and ideas for blog posts
•	Content writer for blog posts related to tech, movies, TV, and music categories

Co-Founder, Content Developer and Content Writer

Nava Durga Agencies (Family-owned Business)

This is a Family-owned business. The company is a Wholesaler of Food packaging material, containers and products, Paper and Plastic containers and products, beverage containers and cutlery products, home cleaning and sanitizing products. We supply our material to chain of restaurants, hotels, and other commercial clients as well as to household clients.

- Acquired 3 commercial hotel clients through Pay Per Click (PPC) advertising
- Generated 20+ leads through Social Media Marketing
- Handled supply chain and operations
- Direct interaction with commercial clients for business needs and supply

Digital Marketing Executive

Dikazo

•	Implemented promotional E-mail marketing campaign using Mailchimp which resulted in sales generation on the website
•	Analysed website traffic and user-behaviour on Google Analytics to implement changes on website which helped in reducing the bounce rate and increasing the user session time
•	Search engine optimized the website which resulted in better ranking of webpages on Google SERP

Digital Marketing Associate

•	Successfully ran Google Ad Campaigns for lead generation for clients’ website with positive ROI
•	Search engine optimized clients’ webpages which resulted in more than 30% increase in sales
•	Content writer for some webpages

Clients' websites:

Digital Marketing and Content Writing Freelancer

D'Sapone

On-Page Optimization:

•  Applied effective SEO techniques to increase website traffic by achieving better page ranking on Google SERP
•  Conceptualized and implemented content ideas for website blog posts
•  Analysed user-behaviour on Google Analytics to implement changes on website to drive relevant niche traffic 
•  Worked with the Software Developer to enhance the website technically and aesthetically

Off-Page Optimization:

•  Worked on publishing Guest posts on niche websites to reach-out to potential customers
•  Conceptualized and worked with the team to execute the following campaigns for Christmas season with positive results:
i)  promotional campaign to increase brand awareness and generate leads
ii)  Email marketing campaign to generate leads
•	Implemented an end-to-end Press Release for media coverage

Paid Marketing:

•  Implemented Google and Facebook Ads Campaign for brand awareness and lead generation with positive ROI

Digital Marketing Executive (SEO and R&D)

Digital Ready - Digital Marketing Training Institute

Clients': Nutriwish & Strawberry Branding

•  Performed keyword research for client’s webpages and gathered focus keywords for each page
•  Performed SEO audit and generated audit report with useful recommendations
• Implemented text and display Ad campaigns in AdWords for lead generation and branding with positive ROI

Digital Marketing Intern

Data Analyst | SQL, Power BI, Python, Excel, Statistics | Generating valuable insights from raw data

A skilled Digital Marketing professional with a demonstrated ability to help grow businesses across different channels (Organic Search, Search Engine Marketing, Email Marketing, and Social Media Marketing) and generate positive ROI.

What I have done:

•	Leveraged effective SEO techniques to improve rankings of clients’ webpages on Google which resulted in around 30% increase in traffic

•	Analysed and tracked user-behaviour on Google Analytics to make changes on the website which resulted in:
 i) increased session time by about 1.2 minutes, ii) decreased bounce rate by around 30%

•	Performed website-audit using SEMrush and Screaming Frog to find technical issues. Took relevant actions on the website, which finally resulted in 20% increase in organic traffic

•	Performed competitor analysis in niche markets and generated an insights report with recommendations and strategies to upscale the business

•	Successfully implemented Google and Facebook Ad Campaigns (Search and Display) with a positive ROI


👨🏽‍💻 What I’m doing now:

For the love and passion of analysing businesses and data, I have recently taken up Data Analytics courses - SQL, Power BI, MS Excel, at codebasics.io. With the skills and concepts I have learned (and learning), I’m building some real-time analytics projects for business use cases. In the mean while, I’m looking forward for a career transition into the Data Analytics/Data Science domain where I can use my recently acquired data skills to help solve business problems and help businesses grow.


🌟 What I Love doing:

•	An innate interest for thinking of ‘Why’, ‘How’, and ‘What’ for the given scenario and coming up with relevant solutions

•	I love analysing data and business processes to come up with useful insights and recommendations which would aid in better decision-making

•	I love creating and building something new which can produce business value 


🛠️ My Data Analytics Tech Stack:

•  Languages: SQL, Python
•  Data Visualization & Analysis: Power BI, Microsoft Excel
•  Database: MySQL

👋🏻 Connect with Me:

Feel free to reach me on LinkedIn or email me at rakeshbangla41@gmail.com

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Deepanshu Kalra

Rakesh Bangla

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